some thoughts about future

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the end of Gesko’s generation Sergei E.Mitrofánov for Annual Medinge Group Paris meeting February 5th, 2009 @ Paris; France 1

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presented it at Medinge Group's Annual Paris meeting in Feb-2009

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Page 1: Some thoughts about future

the end ofGesko’s generation

Sergei E.Mitrofánov

for Annual Medinge Group Paris meeting

February 5th, 2009 @ Paris; France

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Page 2: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

«Owners of capital will stimulate working class to buy more and more

of expensive goods, houses and technology, pushing them to take more and more expensive credits,

until their debt becomes unbearable. The unpaid debt will

lead to bankruptcy of banks, which will have to be nationalized, and State will have to take the road

which will eventually lead to communism»

Karl Heirich Marx Economist; Germany, 1867

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Page 3: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

Wall Street; by Oliver Stone, 1989; 20th Century Fox

«Wall street» video; chapter 12

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Page 4: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

hello Gecko!

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Page 5: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

From speculator's Paradise

It's so nice and profitable to sell promises and opportunities!

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Page 6: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

...to speculator's Hell

It's so horrible and pailful when promises are being burned out ...

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Page 7: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

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Page 8: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

question from St. Petersburg

December 17, 2008; panel discussion at SSE Russia, St. Petersburg

Q - Lehman Brothers managers: are they guilty for the crisis or they just victims?

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Page 9: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

2000s icon

EBITDA becomes more then just a financial term it becomes the ICON for top managers

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Page 10: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

2005 2006 2007 2008

«When market is growing you build your business preferably with loans...» Russian Entrepreneur

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Page 11: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

mental shift for 2000s

who was the key customer for entrepreneurs?

...investors!!!

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Page 12: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

«Then further

productive relation

grows, then less direct

labor is needed for

production of goods,

then more embodiment

of labor gets into

action»Friedrich Engels

Economist; Germany, 1883

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Page 13: Some thoughts about future

by SE.Mitrofanov; Brandflight Moscow; February 2009, Paris

good buy Gecko!

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Page 14: Some thoughts about future

Sergei E. MitrofánovSenior Brand Consultant

Brandflight International // www.brandflight.comDirector

Medinge Group // www.medinge.org

+7 903 [email protected]

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