@drurydesign drurydesign.com

new.drurydesign.comDrurymash.com

SUMMER MASH CASESTUDY

PARTNERSHI

PS

PARTNERSHIPS

SOCIALPRO

MO

SOCIAL PROMO: FB, TWITTER, INSTAGRAM

DAYOFEV

ENT

FACEOOB 8 POSTS

Managed byMarissa Accordino

K

POST REACH: WEEK BEFORE-WEEK AFTER

LIKES, COMMENTS AND SHARES

TOTAL REACH

PAGE VISITS

TOP POSTS

TwITERT 31 TWEETS

Managed by Marissa Accordino

OVERVIEW

ENGAGEMENT

TOP TWEETS

INSTGRA

AM10 POSTSManaged by Lena Safron

TOP POSTS

PERI COS

PE12 VIDEOSLinked to TwitterManaged by Marissa Accordino

VIDEOS

TAKEAWAYSWhat we learned…

• Audiences enjoy visual• Pictures, Videos most effective

SUMMER MASHEXPERIENCES

PILOTAGECOMBINING DRONE TECHNOLOGY AND VIRTUAL REALITY, WE EXPLORED THE SPACE THROUGH A NEW LENS.

2 TRUTHS AND A LIEWE LEARNED ABOUT OUR FELLOW ATTENDEES BY WRITING TWO TRUTHS AND A LIE ABOUT OURSELVES ON BLOCKS, THEN ADDED OUR BLOCKS, THEN ADDED OUR BLOCKS TO AN ART INSTALLATION.

DIY MASHUP BADGEBLENDING TWO IMAGES TOGETHER ON A NEW TOUCH SCREEN PLATFORM, WE PRINTED PERSONALIZED BADGES THAT REFLECTED OUR UNIQUE PERSONALITIES.

@24GSOCIAL24G.COM

COLLABORATIVE STORYBASED ON THE SURREALIST PRACTICE, EXQUISITE CORPSE, WE ALL CONTRIBUTED TO A SINGLE STORY-ONLY BEING ABLE TO SEE THE MOST RECENT SENTENCE UNTIL THE END WHEN OUR ENTIRE WACKY NARRATIVE MASHUP WAS REVEALED.

SCULPTURE GARDENBLENDING TEXTURES, FORM AND MATERIALS, WE EXHIBITED WORK BY ARTISTS, REBECCA MANSON AND STEFANUA URIST.

TALENT: TOM COTTER/ELI EVNEN/ ELLIS MARTINUP AND COMING ARTIST, ELLIS MARTIN, PERFORMED A SET OF COVERS WEAVING CLASSIC 60’S HITS WITH MODERN BEATS.

THE FIRST COMEDIAN TO EVER REACH THE FINALS OF NBC’S “AMERICA’S GOT TALENT,” TOM COTTER DELIVERED A HILARIOUS PERFORMANCE. NO TOPIC WAS OFF LIMITS.

HIP HOP AND ROCK. POP AND REGGAE. DJ ELI EVNEN MASHED UP GENRES, TITLES AND TEMPOS THROUGHOUT THE EVENING.

MISCELLANEOUSPIXELSTICK, SCRATCH BOX, FOOD, DECALS, MOLO