social media work search 2.0
DESCRIPTION
www.channelship.netChannelship web agency's presentation at the Digital HubTRANSCRIPT
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Social Media Worksearch 2.0
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Agenda
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Social Media is just a set of tools!!
Build – Disassemble – Adjust - Repair
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To leverage all the effort that you make offline
To easily stay updated about your network
To INCREDIBLY simplify the word of mouth
Why should I network online?
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…it’s show time!
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The weight of blogging
• Self-brand awareness
• Include CV and portfolio
• Position yourself as an authority in your field
• Spreads the word easier, cheaper and more effectively
• KEY: Connect easier in social networking sites…
Your blog it’s your
HOMEBASE!
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I have a blog, now what?
1. Look for relevant people to share your blog with
2. Stay active, blog at least once a week, encourage comments
3. Blog “networking”: pinpoint other bloggers in the same topic and build relationships (read & comment)
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A simple picture
YOUR BLOG
(Home base)
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Next steps
1. Blogger rule: Read, write and comment
2. Think about good blog topics (and titles!)
3. Read other blogs from your same industry
4. Tell people about your blog!
5. Keep the conversation flowing by answering
to the comments on your post
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TIP: Your signature could look like this…
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Powerful real-time networking
Twitter is also your
point of contact!
• Self-brand awareness
• Increase your network
• Benefit from real time interaction!
• Position yourself as an authority in your field
• Spreads the word easier, cheaper and more effectively
• KEY: Connect easier in social networking sites…
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I’m on Twitter, now what?
1. Follow people that you already know
2. Follow recruiters
3. Follow people looking for a job!
4. Follow companies of interest
5. Have conversations!
6. Share good content including your blog!
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I’m on Twitter, now what?
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Useful resources
Twitter management:
• Tweetdeck.com (or seesmic.com)
• Hootsuite.com
Monitor:
• Bit.ly
• Tweetbeep.com
• Google alerts
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Your business contacts alive!
• Get found by othercompanies or professionals
• Background & Reputationpoint of reference
• Update your connections &learn from their updates
• Vanity URL (easy to share)
• Save time & efforts:Get to know people beforehand
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Linkedin profile
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5 key strategies
Channelship Ltd. Copyright 2009
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Nurture your network
Connect, follow up…
Stay in touch!
Channelship Ltd. Copyright 2009
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Stay updated
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Participate & share your expertise
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Search for...
...profiles, talent, recruiters, companies, groups, answers, etc.
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Questions & Answers
Access Knowledge
Show yourexpertise
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Next steps
Take the time to build a strong profile
Build quality, not quantity of contacts
Get recommendations!
Read profiles before interviews or events
Proactively, connect, follow up & stay in touch!
Participate in Groups & answer questions to
show your expertise!
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Thank you!
twitter.com/fredchannel
ie.linkedin.com/in/fredcaballero
facebook.com/channelship
youtube.com/channelship
www.channelship.net