social media training presentation
DESCRIPTION
On July 15th, 2009 Activating Word of Mouth LLC gave a social media training to members of the immigration reform and human rights movement in Arizona. The training was co-hosted by La Frontera Times. The focus was how to group conversations, organize those conversations and help mobilizefor action.TRANSCRIPT
Social Media TrainingPresented by: Kevin Spidel, Partner
Social Network GrowthFacebook Added 50 Million Users in 3 Months
growing from 100 million to 200 million users in just 8 months.
Now, the company has announced that it has gone from 200 million to 250 million in just over 3 months.
During the month of June, each Facebook user spent an average of 4 hours, 39 minutes on the social network
Facebook = > 250 Million users Blogs = > 115 Million+ (+China's 75M) MySpace = > 75 Million users Twitter = > 20 Million
The "Semantic Web" is born
Social Networking WoesI get spammed constantlyHow do I grow my following?I don’t get the point…who cares about my
status updates?I feel overwhelmed by social media tools, what should I be using?
How to Build an Engaged NetworkSocial networking is fun because you can
converse with people from all over the world and stay in touch with your friends.
1) Start building your social network from people you know
2) Find new people interested the same topics and issues as you
Managing ConversationsCreating your network is half the battle…its
time to converse!
1) Manage your time wisely with tools2) Be authentic (don’t push)3) What #### are these things?
Beyond ConversationsAn advantage to social networking is the media you can share with your networks.
•Video Posts---12 Seconds Video, Qik
•Pictures---Twitpics, Brightkite, Flickr, Zannel
•Event Information---Tweetvites and Facebook invites
•Polls – Twitter & Facebook
Making Sense of Social Media ToolsThere are so many!!!Be aware, but stick with what feels rightOn the road or at homeTrack your progress (links, follows,
unfollows, etc)
Connecting With Your Network… OfflineYou can organize find your network via
geography usingBrightkiteLoopt FourSquares
What to expect…Set your goalsManage your expectationsEngage and listenBreaking down the walls
Thank YouWe are happy that so many of you are interested in
social networking. Follow us on Twitter@kspidel@jen2281
Please feel free to contact us for any of your Social Web needs:
Activating Word of Mouth, LLC (415) 702-0412Kevin Spidel,Managing Partner
[email protected] Kindred, Partner