social media optimization
TRANSCRIPT
INTRODUCTION TO SOCIAL MEDIA OPTIMIZATION
Social Media Optimization (SMO) Is A Set Of Methods For Attracting Visitors To Website Content By Promoting And Publicizing It Through Social Media
What is Social Media Optimization ?
Social Media Consists of Sites and Application Like Twitter. Facebook, MySpace, YouTube, Flicker, yahoo Groups, Blogs, and LinkedIn for sharing and discussing information via the internet
Increase Internet Authority
Branding & Brand Recall
Increase Brand Visibility
Direct Communication With Prospect User/Buyer/Seller
Reach To Niche Audience
Latest Way Of Marketing And Promotions
Stand Out Of The Crowd
Back Links
Social NetworksFacebookTwitterLinkedInMySpace
Content Distribution/Sharing ToolsBlogsFlickrYouTubeSlideSharePhotobucketScribd
Social Bookmarking SitesDiggDeliciousReddit
We Provide Social Media Marketing To Build Your Social Network Fans, Followers, And Connections Using Relevant And Interesting Content That Is Shared, Allowing You To Reach And Engage More People And Drive More Business.
Why Is Social Media Optimization ?
Drive More Traffic (PPC)
Social Networking
Micro Promotions
Increase brand visibility
Video Promotions
Slide Promotions /Case Study Promotions
Photo Sharing
Group Participation, Answer and Comment Posting
Blogging
RSS Promotions
Widgets Promotions
How To Do Social Media Optimization ?
A social network service focuses on building and reflecting social network or social relationship among people
What Is Social Network?
Share News, Updates, Information Via Most Visual : Video
Micro Promotions
Promotion on Youtube, Orkut Profile, Facebook profile, MySpace Profile etc…
Video TitleVideo Title Your ProfileYour Profile
Video URLVideo URL
Video ShareVideo Share
Video Promotions
Post TitlePost Title
Blog ProfileBlog Profile
Body contentBody content
Review Of Blog(Comments)Review Of Blog(Comments)
Blog On Niche Topics For Promotion News, Event, Video
Use Blog For Cross Platform Promotions, Networking Utilities
Getting Visitor From Niche Sectors
Blogging
Share different photos related to portal can be promoted by photo Sharing site like flicker, Picasa, photo Bucket etc..
Photo ProfilePhoto Profile
Photo SharePhoto Share
Photo viewPhoto viewPhoto Comment
Photo Comment
Photo Share
Month #1• Account Creation, Update Profile, Photographs & business info etc. • Official Page Creation, Designing, Programming, Scripting, add different
applications, Photo uploading, Video Uploading, Slide Shows, Brochure Upload, Photo Tagging, Connect to other Social Networks, Join Market Place, Notes Creation, etc.
• Import Contacts, Send Friend Requests, Post on a wall, Share Links, Join Groups, etc.
• Provide Tasks for Board of Directors, Employees & Dealers/Distributors/Channel Partners, Customer Reviews, Suggest to Friends emails, Update Market Place, Send Friend Requests everyday, Post on a wall everyday, Share Links, Join Groups, etc.
• PPC Campaigns worth $200/month/account.
SMO Marketing Plan
Month #2 to #6
WEEKLY SCHEDULE
Flickr upload a latest photos or videos (given by company)Yahoo upload photos, make and join related groupsGoogle Buzz upload updated photos, news, events, increase followersYahoo Buzz upload photos, post news, make friendsfeedburner post updated news, PR submission linksMy Space update photos, videos (if company give), post PR news links, make friends, join related groupsDigg post daily news updatesStumble Upon post news submission links with tagsSquidoo create page or update existed pages.Delicious post PR submitted news, updated blog linksGoogle Profile join related groups, update images, videosSlideshare upload powerpoint slides (if company give)Bebo update photos, videos (if company give), post PR news linksHi5 make friends, post updated news, upload photos, videosMylife make friends, post updated news, upload photos, videosMetacafe upload latest videos, write comments Window Live Space post link of updated news, photos, videosFriendster make friends, post news, photos
DAILY SCHEDULEFacebook Everyday put a wall post (current event, PR activity, product info, etc.)Twitter Everyday put a twit (given by company)YouTube Every Week write commentsLinked in Everyday put a post (given by company)Blogspot Everyday put a post (given by company)
SMO Marketing Plan
PPC Campaigns worth $200/month/account.