Social Media in Floodplain ManagementLisa Messano, CFM

Introduction and Overview – Social Media

Defining

Adopting

Connecting

Trending

Social Bookmarking Share Site

Social Media – Social Commentary

Useful Tool for Rapid Relay… but for Floodplain Management?

ASFPM and Social Media

Red Cross and Social Media

http://www.redcross.org/connect/

“By adopting social media, we’remaking it easier for you to tell us

how to make the Red Cross a better organization.”

USACE and Social Media

FEMA and Social Media

http://www.fema.gov/help/social_media.shtm

Coastal Texas and Social Media

www.r9coastal.org and www.r9map.org

Planning for Social Media

Long-term planning Content

Pictures Videos Written Word

Applications Duration / Tempo Resources $$$$$

Security / COOP Employee training Infrastructure

Logical Physical

Key Performance Indicators (KPI)

Google Analytics Facebook Visits YouTube Views

Trending New Technology

Social Media Plan

Solano County MHMP

California Delta Emergency Management Plan

Social Media – Social Statement

Leveraging Resources

Create meaningful content

Accountability and ownership

Other peoples’ media (OPM)‘Like’ your friendsGive kudos to others

Your employees can be your worst enemy

Employees can also be your best advocate

Off-site internet usage 24/7 operation

Beyond office hours commitment

Risk Security of your image

Training and Risks

Ideas for Local Use of Social Media

Form a phased plan Use other peoples’ media outlets Links from your county/community page to applicable

emergency management sites Check out these site for additional ideas:

http://incaseofemergencyblog.com www.metroquest.com www.mindmixer.com www.sm4em.org www.govloop.com www.howto.gov/social-media

Others?

Facebook Face to Face

Conclusion