social media for customer loyalty and brand engagement

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Do you care about leveraging Social Media for Customer Loyalty and Brand Engagement to grow your business? You will find this deck originally presented at World Bloggers and Social Media Summit at Malaysia. Check out http://www.digitalvidya.com in case you interested in joining our upcoming hands-on Social Media Workshop.

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Page 1: Social Media for Customer Loyalty and Brand Engagement

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Social Media Customer Loyalty & Engagement

Page 2: Social Media for Customer Loyalty and Brand Engagement

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“Only 20% of marketing budgets are typically spent on retention.

Yet, in many cases, 75% of revenues comes from existing

customers.” Source: Flip the Funnel

Page 3: Social Media for Customer Loyalty and Brand Engagement

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 Acquisition

 Retention

 Referral

The Opportunity

Page 4: Social Media for Customer Loyalty and Brand Engagement

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Let’s learn through Examples!

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Retargeting on Facebook

Page 6: Social Media for Customer Loyalty and Brand Engagement

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Advanced Targeting: Email/Phone/UID

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© Digital Vidya www.digitalvidya.com Source: http://bit.ly/titanapp

Page 8: Social Media for Customer Loyalty and Brand Engagement

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Page 9: Social Media for Customer Loyalty and Brand Engagement

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Page 10: Social Media for Customer Loyalty and Brand Engagement

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Tweet 2 Order

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  Earn Extra Points for Social Media Integration

  Send Tweet on behalf of customer

  A tweet is 1/50th of frozen dessert.

Social Media Loyalty System

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Tweet 2 Order Tweet to Order

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“Talking to Zappos is like talking to a Friend who happens to sell Shoes.”

True Victory!

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Let’s continue this conversation…

@MyDigitalVidya On Social Media Off Social Media

[email protected]

Leverage Digital Marketing for Incredible Growth? Join us in our upcoming Workshop!

http://www.digitalvidya.com

Thanks for Listening!