@billpowell@whitneypannell

The break-up:Times have changed

Flickr photo by DCPhotoSeeker

Advertising Demands ATTENTIONand TIME

Turn Strangers into friends, and friends into customers.

—Seth Godin

Is technology the barrier?

Flickr image by Write From Karen

SOcIAl NETwOrkING

ISN’T NEw.buSINESS luNchES ExchANGING cArDS

NETwOrkING EvENTS GOlf OuTINGS chAMbEr EvENTS

Flickr photos by bitconsultancy, chriskamaris, and Foster Marketing Communications. Bottom Right: Paul Atkinson

NOw: credibility

Flickr photo by Shandeh Flickr photo by Lisa Bettany {Mostly Lisa}

ThEN: Awareness

It’s a process of buildingrelationships. facebook and

Twitter are just tools.

A big brain that filters and links to the

best most relevant info available

Networking at a high level, but you have

to be creative and engage to get results.

Twitter is:

“Twitter is the most powerful marketing tool since Tv”

“Twitter is about finding the people in the community who aren’t famous but love what you do. Those little-known people will stick by you and become your evangelist”

@guykawasaki

listen first, Sell second.

Trust = Sales

warm up your leads

Give a face to your business

build relationships and grow your offline network

Get to see the up and coming news trends first!

Twitter and facebook:

1) be authentic2) find your voice3) Interact4) leaving a legacy

have reasonable expectations.

Don’t expect immediate results.

Questions