show me the blog 2011 social networking presentation
TRANSCRIPT
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Finding Networking Value & Putting it to Use for Your Gain
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Are You Networking?
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THAT Guy!
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The Conversation
The conversation is:– organic– complex– speaks in a human voice
Social media is not a strategy or a tactic – it’s simply a channel.
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Approach – What can I do?• Website/Blogs
– Comment on other people’s blog posts – Distribute your blog posts everywhere– Point back to relevant blog posts from others
• Forums– Contribute to community forums
• Twitter– Just converse– Hash tags (check out others/create your own)– Twitter chats– Triberr
• Facebook / Linkedin– Set up profile ; connect and participate in groups
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Approach – What can I do?• Videos / Photos
– Post “How-to” videos on YouTube– Post presentations to Slideshare or Scribd– Integrate Flickr acct for photo sharing for blog posts
• Bookmarking– Bookmark blog posts (technorati, reddit, del.icio.us, stumbleupon,
facebook, twitter )• Other
– Add to your email signature– Attend events– Call people out of the blue/setup meetings with those who are local
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9 KEYSTO ONLINE NETWORKING
SUCCESS
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1. Plan
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2. Experiment
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3. Listen
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4. Share not just your content
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5. Be consistent
• Don't shout. Don't broadcast. Don’t brag.
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6. Contribute in a meaningful way
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7. Create happy fans
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8. Reward ‘em
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10. Be Human
9. Be Human
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See You Online!
• Connect with Kesha– Web: xdwebsolutions.com– Twitter: @xdwebsolutions
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Credits
• Tactica Interactive Communications, The Conversation
• Tara Hunt, Your Social Media Strategy Won’t Save You
• Twenty Two Squared• Delphic Sage, Social Networking