Dinesh kumar.B13MD017

Manoj kumar.S13MD058

• Shoppers Stop is an Indian departmental store started in year 1991, with its first store in Andheri , Mumbai. with the investment of Rs. 20 lacs.

• Group - The Company houses a host of many international & domestic brands across various categories such as apparel, accessories, cosmetics, home & kitchenware as also its own private brands.

● With a Gross Retail Turnover of Rs. 8996 million, Shopper's Stop has become the highest benchmark for the Indian Retail Industry.

• Shoppers Stop has 177 stores across 18 cities in India.

• Shoppers Stop is the first retail venture by the K. Raheja Corp. Have been leaders in the construction business for over 48 years.

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• The stores offer a complete range of apparel and lifestyle accessories for the entire family.

• From apparel brands like Provogue, Color Plus, Arrow, Levi’s,

Scullers, Zodiac to cosmetic brands like Lakme, Chambor, Le Teint Ricci etc., Shoppers’ Stop caters to every lifestyle need.

• Shoppers' Stop retails its own line of clothing namely Stop, Life , Kashish, Vettorio Fratini and DIY.

• The merchandise at Shoppers’ Stop is sold at a quality and price assurance backed by its guarantee stamp on every bill.

• Their motto: “We are responsible for the goods we sell”.

• MENSWEAR• WOMENSWEAR• KIDSWEAR• HOME & TRAVEL• FRAGRANCES

The company also has licenses for Austin Reed (London), an international brand, who men's and women's outerwear are retailed

in India exclusively through the chain.

• They fall between the age group of 16 years to 35 years, the majority of them being families and young couples with a monthly household income above Rs. 20000 and an annual spend of Rs.15000.

● The Shoppers Stop concentrates on serving many needs of a particular customer group and in this way the Shopper Stop aims to gain a strong reputation in serving their customers, who belong to the middle and upper class.

●Shopper Stop positions itself as a Global premium Retailer outlet.

● Shoppers’ Stop is positioned as a family store delivering a complete shopping experience.

●Life style●Pantaloons●Westside

Crossword Bookstores HomeStop Brio Desi Cafe M.A.C. Arcelia MotherCare Nuance Group Argos Timezone

 

• Currently, Shoppers’ Stop has a database of over 2.5 lakhs members who contribute to nearly 50% of the total sales of Shoppers’ Stop.

• Today it is one of the few stores in India to have retail ERP in place, which is now being integrated with Oracle Financials and the Arthur Planning System, the best retail planning system in the world.

• With the help of the ERP, they are able to replicate stores, open new stores faster and get information about merchandise and customers online, which reduces the turnaround time in taking quick decision.

• The company has developed process manuals for each part of the logistics chain.

• These modules include vendor management, purchase order management, stock receiving systems, purchase verification and inventory build up, generation and fixing of price and store tags, dispatch of stocks to the retail floor and forwarding of bills for payment

Shoppers Stop Ltd has been awarded “The Hall of Fame" and won “The Emerging Market Retailer of the Year Award", by World Retail Congress at Barcelona, on April 10, 2012.

• Shoppers’ Stop aims to position itself as a global retailer.

• The company intends to bring the world’s best retail technology, retail practices and sales to India.

• Currently, they are adding 4 to 5 new stores every year