september newsletter newsletter -...

E-Network

What’s Inside2 EXPO at a Glance3 EXPO Ad4 EXPO: Look Who’s Coming6 Preparation

20/20 Insight Forums7 Helpful Tips8 Purchasing Power10 Best of Class Reception Invite11 Direct Connect

1-2-1 Sessions12 Coaching Corner13 MBE Bootcamp

Corporate Strategy Session14 The Rigel Awards Luncheon

Speaker 15 EXPO MBE Chair 16 EXPO Corporate Chair17 Marketplace Sponsors18 HMSDC Committees, Committee

Chairs, Advertising Rates, Stay Connected

Houston Minority Supplier Development CouncilThree Riverway, Suite 555Houston , Texas, 77056Phone: 713-271-7805/Fax: 713-271-9770Email: [email protected]: www.hmsdc.org

Our mission is to actively involve our members in effortsthat will increase and expand business opportunity andbusiness growth for minority business enterprises.

Energizing the Global Economy

Excite

Encourage

Empower

A membership publication to the Houston Minority Supplier Development Council

Special Edition • Volume 14 • No. 5

Welcome to the HMSDC’s E-Network. This special edition of the E-Network will focus

on The Marketplace - EXPO 2014. The theme for this year’s EXPO is Energizing the

Global Economy. As EXPO approaches on September 24 - 25th, ask, Are you prepared

to take advantages of the vast opportunities EXPO has to offer?

EXPO is Texas’ largest minority business trade fair and a great opportunity for MBEs

to meet with decision makers from major corporations, governmental

agencies and educational institutions. Exhibitors use this event to identify new

suppliers with proven track records and to show evidence to the minority

communities of thier commitment to supplier diversity. EXPO has something to offer

for everyone in attendance. The key is to show up, be present and ready to seize the

opportunity! The Marketplace is for all sizes and industries. Keep reading to find out

how you can benefit from attending the many activities that comprise The Marketplace.

See you on September 24 - 25th.

SCHEDULE OF EVENTS Wednesday, September 24, 2014

Thursday, September 25, 2014

Energizing theGlobal Economy

Registration at www.hmsdcexpo.org For more information 713-271-7805

BUSINESS EXPO 2014

WEDNESDAY, SEPTEMBER 24, 2014THURSDAY, SEPTEMBER 25, 2014

George R. Brown Convention Center | Exhibit Hall C 1001 Avenida de las Americas | Houston, TX 77010

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expo at a glance

Return to front page

September 24th EXPO EventsAll events will be held at the George R. Brown Convention Center unless specified.

9:00 am—4:00 pm Coaching Corner http://hmsdcexpo.org/marketplace/coaching-corner/ Coaching Corner is designed to assist general attendees with any challenges or obstacles that may be hindering thier business growth.

9:00 am—11:30 am MBE Bootcamp http://hmsdcexpo.org/marketplace/bootcamp/ The MBE Bootcamp will be a strategy session geared to change the mindset of how entrepreneurs are operating thier company. The session will stretch the audience to think differently about how globalization is impacting business. Sponsored by Chevron

Noon—1:00 pm Capital Connection Luncheon A special luncheon sponsored by The Houston Area Urban League, this luncheon will provide you information on the Goldman Sachs 10,000 Small Business Program. The luncheon is for MBE Bootcampattendees only!

Noon—6:00 pm Exhibitor Set-up: Exhibit Hall C

1:00 pm—5:00 pm 20/20 Insight Forums http://hmsdcexpo.org/2020-insight/Sponsored by Houston First Corporation, the 20/20 Insight Forums are great learning initiatives for our MBEs. The forums provide practical information and insight into key industries in the Houston market. Attendees at this event will know how to approach the industry villages the next day at EXPO based on the information shared.

3:00 pm—5:00 pm Corporate BootcampDr. Leonard Greenhaugh, author and lead professor of the Minority Business Executive Program of the Amos Tuck School at Dartmouth wills hare best practices and insight into innovative approaches to supplier diversity.

5:30 pm—8:30 pm Best of Class Reception http://hmsdcexpo.org/best-of-class/ Union Station @ Minute Maid Park -501 Crawford St. Houston, TX 77002A true source of energy, HMSDC elite MBEs sponsor the “Best of Class Reception” to thank sponsors and exhibitors for thier contribution to EXPO.

September 25th EXPO EventsAll events will be held at the George R. Brown Convention Center Exhibit Hall C.

7:15 am—8:15 am Early Bird Energizer BreakfastCome get energized as our 2014 chairs will provide the keynote address of why minority business development is a win-win. We will also recognize our sponsors of the event for making EXPO possible.

8:30 am Energizing the Global Economy Ribbon Cutting

8:30 am—3:30 pm The Marketplace http://hmsdcexpo.org/marketplace/Be prepared to maximize the meetings and interaction you will have during EXPO. This is a great opportunity for you to meet potential customers, potential clients and develop relationships that can lead to contracts!

9:00 am—3:45 pm One-to-One Sessions http://hmsdcexpo.org/marketplace/one-to-one-sessions/These 15 minute meetings can lead to a multi-million dollar contract. The one-to-one sessions are corporate driven meetings focused on thier upcoming needs.

11:30 am —1:30 pm The Rigel Awards LuncheonMBEs and Corporate Members will be recognized for thier contribution and commitment to MBE development.

4:00 pm – 6:00 pm Exhibitor Tear-Down

For registration information, latest updates on events and a complete event calendar, visit the expo website, www.hmsdcexpo.org.

event focus


Energizing theGlobal EconomyBUSINESS EXPO 2014

SEPTEMBER 24 - 25, 2014GEORGE R. BROWN CONVENTION CENTER

WWW.HMSDCEXPO.ORG

SEPTEMBER 24 - 25, 2014SEPTEMBER 24 - 25, 2014SEPTEMBER 24 - 25, 2014GEORGE R. BROWN CONVENTION CENTERGEORGE R. BROWN CONVENTION CENTER


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EXPO attendees


Set a strategy to meet your next big customer!

3rd I ProcessFXAccion TexasAcro Service Corporation Alief ISDAlliance Meeting & ConferenceManagementAllTech Systems Al-Razaq Computing ServicesAmerican Air ConditionAppleAQSSArgus TalentARM Project ServicesAsian Chamber of CommerceAspire Executive CoachingAvalon ChemicalsAvangard InnovativeAztec Facility ServicesBaker HughesBanks & AssociatesBarnaba & AssociatesBayside PrintingBeAedBlue Cross Blue Shield of TexasBMC SoftwareBoeing CompanyBPBrewster ProcurementC. H. Robinson WorldwideCapital OneCenterPoint EnergyChevronChickasaw DistributorsCity of Houston General ServicesCity of Houston Office of BusinessOpportunities

City of Houston Public Works &EngineeringClear Channel OutdoorCompass GroupComputer DecisionsConocoPhillipsCornerstone ValveDallas/Fort Worth MSDCDempsey Business of LouisianaDepartment of Information ResourcesDigital Intelligence Systems CorporationDirect Line to ComplianceD-Mars.comDRDADresser-RandDWG CPA PLLCEa1 Chemical SolutionsEl Paso EnergyEntergy TexasEnterprise HoldingsEnterprise Logic SystemsEQT CorporationExxonMobilFacility InteriorsFilter ResourcesFirst Genesis Professional ServicesFluor CorporationFranklin Engineers & ConsultantsFrost BankG & A PartnersGHG CorporationGoldman Sachs 10K Small BusinessesGreater Houston Black Chamber ofCommerceGreater Houston Business ProcurementForumGreen Mountain

Guy BrownHarris County PurchasingHarrland HealthCare ConsultantsHBS National CorpHD Supply UtilitiesHealth Care Services CorporationH-E-BHouston Airport System - OBOHouston Area Urban LeagueHouston Business DevelopmentHouston Business JournalHouston Community CollegeHouston First CorporationHouston Hispanic Chamber ofCommerceHouston Independent School DistrictHouston MBDA Business CenterHouston West Chamber of CommerceHydro Carbon FlowIndatatechIndo-American Chamber of CommerceInsightJ. T. Vaughn ConstructionJacobs TechnologyJasmine ConsultingJoeris General ContractorsKateon NatieKBR Building GroupKelly ServicesLee Office SolutionsLegalWATCHLiberman BroadcastingLockheed MartinLouisiana Minority SupplierDevelopment CouncilLynnCo Supply Chain SolutionsMaddisoft

EXPO attendees


Marathon PetroleumCompanyMariga CPA PLLCMartinez & Assoc. LLCMartinez Millwork, Inc.MCA CommunicationsMcConnell Jones Lanier &MurphyMet LifeMetroMinority Business NewsMIR Advisory GroupMWVNASA - Johnson SpaceCenterNational Association ofMinority ContractorsNative American Chamber ofCommerceNewsWireHouston.comNino PropertiesNorth Houston Pole LineCompanyNRG EnergyNSC CompaniesNTD Television & EpochTimesOn the Spot AmericaOncorOne Source MovingOutsource 4 SureP2MGPellerin Energy GroupPellerin Health Safety &Environmental

Pellerin Water SolutionsPhillips 66Pinnacle TechnologyResourcesPort of Houston AuthorityPrairie View A & MUniversityPressing On T-ShirtPressure EquipmentEngineering ServicesQSTAFFRancas Delivery ServiceRose InternationalRush Insurance GroupRyland Enterprises, Inc. dbaARVO Realty Advisorss4 CommunicationsSaviance TechnologiesScoreSDI International CorporationShellSienna SupplySirvistSkanska USA BuildingSmall Business TodaySolution Tech StaffingSouth Coast PaperSouthern Chinese Daily NewsSouthern Fasteners andSupplySouthwest AirlinesSouthwest MSDCSprinklismsSt. Francis PackagingStaplesSuperb SpeakersSysco CorporationTaylor ConstructionManagementTechOne Centre

Tejas Office ProductsTejas Tubular ProductsTexas Commission onEnvironmental QualityTexas Comptroller of PublicAccountsTexas Department of MotorVehiclesTexas Dept. of CriminalJusticeTexas Dept. of InformationResourcesTexas Facilities CommissionTexas General Land OfficeTexas Historical CommissionTexas Landscape CompanyTexas Lottery CommissionTexas Parks & WildlifeTexas Shoppers NetworkTexcelVisionThe Bulsard GroupThe Cooperative PurchasingNetworkThe Information StoreThe Orsus GroupThe Pakistan PublicationsThird Term LearningTitan ControlsToday's Business SolutionsTopp Knotch PersonnelTown and Country LuxuryLimousineTuck School of Business atDartmouthTurkcoTurner ConstructionTurner IndustriesTXU EnergyU.S. Small BusinessAdministration

UH - Clear LakeUH SBDC/PTACUnited AirlinesUnited States EnvironmentalServicesUnity National BankUniversity of HoustonUniversity of Houston- ClearLakeUT MD Anderson CancerCenterUT Medical Branch -GalvestonUT SystemsUTC Aerospace SystemsVaughn ConstructionW. Blazer HoldingsWalkerComWhite Insurance & AssociateWomen's Business EnterpriseAllianceWomen's ContractorsAssociationWorld Wide TechnologyXbitech CorporationZirlen TechnologiesZones

preparation

HMSDC held two Pre-EXPO Marketplace Preparation Seminars that weredesigned to assist exhibitors and general attendees to take full advantageof The Marketplace. General attendees learned how to be the most productive on-site to receive the maximum results sought and expected.Exhibitors shared first hand how to effectively approach them at thierbooth. Exhibitors who attended learned how to prepare for the more than1,000 attendees looking to do business with them. If you missed theseinformative sessions, you can download the presentation material from the

EXPO website, www.hmsdcexpo.org. The website will contain all of the for The Marketplace, answer your questionsand prepare you for success at EXPO.


PREPARE

20/20September 24th

George R. Brown Convention Center1:00 pm - 5:00 pm

Forums

Don’t miss out! Attend the 20/20 Insight Forums to discover emerging business trend developments and opportunities. Top Executives from the Government, Petrochemical/Oil & Gas, International, Medical, Association ofElectric Companies of Texas and Construction Industries will be presenting and providing exciting news, forecasting and potential opportunities for the upcoming year! The speakers are the representatives of corporationsand government agencies that will exhibit in the Marketplace Villages at EXPO. What better way to ensure you aremaking a connection in the villages at EXPO, then to hear directly from the corporation the forecast and trend, thentailoring your presentation to meet their need! The information sharing is invaluable! This year, the seminars will run concurrently. Every year, this has proven to provide a wealth of information and preparation forthe “Day of EXPO”…. Don’t miss out, come join us.

1:10 pm - 2:50 pm

International

3:00 pm - 3:55 pm

Petrochemical/Oil & Gas

2:30 pm - 2:45 pm

Construction

1:10 pm - 2:15 pm

Medical

4:00 pm - 5:00 pm

Association of ElectricCompanies of Texas

4:00 pm - 5:00 pm

Government

helpful tips


Trade Tips and TechniquesEXPOs are networking events where YOU can makeopportunities happen. You can walk away with goodcontacts,valuable insight, and solid business leads.Here are a few tips …

1. Establish objectives for yourself – what do you wantto accomplish by attending? State this in concrete,quantifiable terms.

2.Think about the specific opportunities you want topursue and be prepared to explain how you can providesolutions to potential customers.

3. Identify who is going to be in attendanceand research in advance the companiesyou are interested in meeting. Think aboutwhy they are attending the event andwhat they want to accomplish – alignyourself with their objectives.

4. Familiarize yourself with all eventdetails to envision how you can use thestructure of the event to accomplish yourobjectives.

5. Be prepared with marketing materials, including:business cards, brochures and/or product/service factsheets, product samples/portfolio, and a detailed capabilities statement.

6. Be prepared to talk about pricing. You may not havethis conversation at that time, but be prepared just incase someone asks.

7. Begin to envision how your competitors at the eventcan be potential partners as a result of the event.

8. Develop and be prepared to deliver a 30-second“elevator speech” which explains your expertise. Don’t

be shy to explain what’s special about your companyand why your products/services are the best. (ValueProposition)

9. Remember that buyers don’t have time to waste.Buyers want specific information and the value youbring.

10. Preparation is essential. It’s better not to attend theevent go unprepared – you never have a secondchance to make a good first impression.

11. Dress to impress.

12. At the event, listen to how your competitors are selling themselves andlearn as much about their marketing aspossible. Also learn from their mistakes.

13. Understand that following-up after theevent is critical. Gather business cards,write follow-up notes or emails promptly.Set-up follow-up meetings/conference

calls, if possible and appropriate. Send additional marketing materials if requested.

14. Write yourself a report on lessons-learned. Reviewthis report before planning to participate in anotherevent.

HMSDC’s consultants and staff are here to assist youin developing a strategy to work the EXPO. If EXPOhas not worked for you in the past, we encourage youto meet with Robert Gonzalez and try these tips!

Be prepared!!!!!!!!!

purchasing power


ACIDS - FOR ALKYLATION UNITSACIDIZING/NEUTRALIZING SERVICEADDITIVES, ASPHALTAMMOANALYTICAL LAB TESTINGAUDIT SERVICESAUTO/TRUCKS/BUSES PARTSBANNERS & ADVERTISINGBENEFITSBOILER SERVICESBOILERMAKER/MECHANICAL SERVICECATALYST HANDLING SERVICESCATHODIC PROTECTION SERVICESCAUSTIC SODA, KOH, SODA ASHCHEMICAL/GAS SERVICESCHILLER/AIR HANDLING UNITREPLACEMENTCHILLER MAINTENANCE SERVICESCOMPUTER EQUIPMENT AND SUP-PLIESCONCRETE AND MISCELLANEOUSHARD-SCAPECONSTRUCTION CONTRACTORSCONSTRUCTION TRADESCONSTRUCTION & MAINT VEHICLESCOPY SERVICES AND SUPPLIESCOURIER SERVICESPRIMARY & SECONDARY DEBT COL-LECTIONDEGASSING (TANKS)DOCKBOARD MAINTENANCE & REPAIR

DIVINGELECTRIC GENERATION (CIVIL CON-STRUCTION)ELECTRICAL & INSTRUMENTATIONELEVATOR REPAIR SERVICESEMERGENCY GENERATOR MAINT. &REPAIRFABRIC & TEXTILESFacility ManagementFIRE ALARM SERVICES & SYSTEMSFLOORINGFood ServicesFORM LUMBERFURNITUREGENERAL CONTRACTORSHERBICIDE / INSECTICIDE SUPPLYHIGH VOLTAGE ELECTRICAL SERVICESHUMAN RESOURCE SERVICESHVAC SERVICESHYDROBLASTING SERVICESHospitalityJANITORIAL SERVICES & SUPPLIESINDUSTRIAL MAINTENANCE SERVICESINDUSTRIAL ROOFINGINSPECTIONSINSULATION SERVICESIT ServicesINTERIOR TENANT FINISH CONSTRUC-TION SERVICESLANDSCAPE ARCHITECTS/LAND-SCAPINGLANDSCAPING SUPPLY (SOIL, MULCH,FERTILIZER,GRAVEL)LANDSCAPE EQUIP SUPPLIESLaw EnforcementMAIL SERVICESMAIN MECHANICAL

MARINE TANKERMAN SERVICESMEP CONTRACTORSMOBIL RADIO EQUIPMENT RENTALNUCLEAR INDUSTRY SERVICES (NOTSTAFFING OR IT)OFFICE EQUIPMENT AND SUPPLIESOIL & GAS PIPELINE CONSTRUCTIONOIL SPILL RESPONSES OPERATIONSPARKING GARAGE SIGNSPARKING OPERATIONS SUPPLIESPIPELINE CONSTRUCTION SERVICESPIPELINE RIGHT-OF-WAY MAINTPLANTS FOR LANDSCAPINGPLC PROGRAM SERVICES (PIPELINEELECTRONIC SYSTEMS)POLICE EQUIPMENTPRINTING SERVICESPROCESS PIPE & STEEL FABRICATIONPROMOTIONAL ITEMSREAL ESTATESECURITY FENCINGSCAFFOLDING SERVICESSCOOTER SUPPLY AND MAINTENANCESOIL TESTING / ANALYSISSTAFF UNIFORMSSTEELSURVEYINGTANK CONSTRUCTION SERVICESTHEATRICAL AUDIO AND LIGHTINGEQUIPMENTTOOLS & CONSUMABLES USED INCONSTRUCTION INDUSTRYTRAFFIC CONTROL SUPPLIESTRANSLATION SERVICESNATIONAL TRUCKING SERVICESNATURAL GAS BROKERUNDERGROUND BORING

What are they buying at EXPO?

purchasing power


VEHICLE PURCHASE FOR WORK CREWSVEHICLE FOR TRANSPORTING MATERIALSWATER TREATMENT SERVICESWEBSITEWORKER UNIFORM SUPPLYAND MORE

What are they buying at EXPO?

EXPO news


The reception is a great way to gain access to valuable networking opportunities and exposure to marketyour company to MBEs and all Corporate and Government attendees.

DIRECT

CONNECT

at EXPO

What is Direct Connect?Direct Connect allows registered MBEs to initiate ameeting at the exhibiting companies’ booth. Your one-page capability brief will be provided to theexhibitor in advance in order for them to prepare foryour introduction. The goal is to enhance the level ofdialogue and connections at EXPO 2014.

How is this different from One-to-One Sessions?One-to-One Sessions are 15-minute meetings scheduled by major corporations who want to speakwith MBEs in specific product/service areas. Thesemeetings are initiated by the corporation. DirectConnect is initiated by the MBE. It helps corporationsprepare for the type of MBE that will be visiting theirbooth.

Where can I find a list of corporations participating inEXPO?For the latest list of exhibitors, visit www.hmsdcexpo.org

Direct Connect is now closed. If you have questions,contact Angela Freeman, [email protected].

hmsdc news


Energize the exhibitors and show them your a glocal company by participating in

Direct Connect!

The One to One Sessions is where key relationships begin. These are pre-arranged meetings with exhibiting corporations and agencies (buying entities) and certifiedMBEs suppliers). The meetings are based on the needs of specific products and services and EXPO registered MBEs who can meet the needs. This is a componentof EXPO that provides added value to buyers targeted needs and MBEs relationshipbuilding.

HMSDC request that all exhibitors participating in the One to One Sessions provide a list of products and services their company currently procures or will procure for future. We will source the needs, identify MBEswho can provide the requested services and provide a list of MBEs for selection. Fifteen minutes meeting will be scheduled with selected MBEs for One to One Sessions on September 25th..

One to One sessions are matched based on the request of the buying agency, selected industry needs or selected MBEs from the early registration list. Meetings are scheduled on a first registered first serve basis.

Coaching Corner


Back by popular demand, Coaching Corner makes a return tothe services offered at The Marketplace. Coaching Corner

allow attendees the ability to receive candid feedback and insight into key areas within their business. From salesstrategies to team building and facilitation, coaches and consultants will be on hand to discuss challenges that may be prohibiting your business to grow. Fifteen minute sessions, pre-scheduled will allow general attendees a greater opportunity to leave on September 24th with an awareness of immediate strategiesthey can implement to be successful.

Coaching Corner will only be held on September 24th. Attendees will have the opportunity to select from one ofthe below areas. For more information, please contact Rober Gonzalez at [email protected].

Behavior CoachesLeadership CoachesImage ConsultantsStrategic Planning Consultants

Tax Strategy—CPA’sAccounting Systems—CPA’sLegal Structure’s—AttorneysSteps to Mediation—Attorneys

Financial Planning ConsultantsMarketing ConsultantsIT—Infrastructure/ProcessesIT—Strategies

Coaching Opportunities

Under the leadership of Diane Greenwood, we would like to thank our certified HMSDC coaches and consultantsfor making this a reality!

ASAPresentsAl Spinks

Aspire ExecutiveCoaching, LLCDiana Greenwood

Barnaba & AssociatesConnie Barnaba

Bowie Creative, LLCJoshua Bowie

Computer DecisionsClifton E. Clark III.

Desir GroupDominic Ubamadu

DWG CPA, PLLCDarrell W. Groves, CPA,CFE, CGMA

First GenesisProfessional Services,Inc.Ron Watty

Francisco Ramirez &Associates, PCFrancisco Ramirez

Jasmine Consulting, LLCJacqueline D. Woods

McConnell Jones Lanier& Murphy, LLPOdysseus Lanier

Mariga CPA, PLLCSusanne Mariga, CPA,CGMA

Olaide A. Banks &Associates, PLLCOlaide Banks

Pauline E. Higgins &Associates, PCPauline E. Higgins, LLM,JD, CPA

Superb Speakers andTrainersJoyce Scott

Symmetry StrategiesSyretta Mitchell, PMP,ITIL

Synergy ManagementSolutionsRhonda J. Cummings

WaterLight GroupTracy Carmen Jones


MBE Bootcamp - September 24th Dr. Leonard Greenhalgh, Professor of Management, Tuck School of Business at DartmouthWhat operational, strategic and technological changes do you need to make to change the futureof your business? At this workshop, you and your top executive management team will learnhow to implement and manage change to be more profitable. The workshop will be held at theGeorge R. Brown Convention Center from 9:00 a.m - 11:00 a.m.

Entrepreneurs are busy people who tend to pay close attention to the task at hand and the everyday problems that arise. They tend not to spend the time planning how to grow and prosper or to refine aspectsof their business to impede success. Without strategic planning and continuous improvement, MBEs are destined to plateau or decline. The Bootcamp concentrates attrition on what MBEs most need to know anddo. Participants focus on their business. They privately fill out a diagnostic questionnaire in preparation forthe session, and they emerge with a To- Do list.

Dr. Greenhalgh is professor of management at the Tuck School of Business at Dartmouth, where he hastaught since 1978. He is also Director, Programs for Minority-and Women-Owned Businesses and Director,Native American Business Programs. His research interests include changing workforce demographics,supply chain management, negotiation, top management team effectiveness and managing strategicalliances. He is the author of Minority Business Success: Refocusing on the American Dream.

Corporate Supply Chain InclusionWorkshop

September 24Dr. Leonard Greenhalgh, Professor of Management, Tuck School of Business at DartmouthCorporate supplier diversity programs were originally conceived as a modification of the purchasingprocess. Today, the purchasing function has evolved into supply chain management: what was once a support role has become a strategic role, as corporations have realized that successful outsourcing createscompetitive advantage. Viewed from this best- practice perspective, a good supplier diversity program actu-ally strengthens the supply chain. The business case for supplier diversity is strong, but to make it credibleand actionable, supplier diversity professionals need to understand how supply chain management hasevolved and how the supplier diversity function now fits in. In this interactive session, we explore cutting- edge supply- chain management, the importance of developing suppliers, and the challenges thatmust be addressed if high- potential MBEs are to succeed and benefit the corporations and public sectoragencies they serve. This workshop will be held at the George R. Brown Convention Center from 3:00 - 5:00 p.m.

mbe success


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EXPO MBE Chair

mbe success


Latoya Bullard-Franklin’sdestiny has brought herfrom humble beginnings inNew Orleans, LA to a successful Entrepreneur inHouston, TX. She is anexperienced Master BlackBelt Facilitator of Lean SixSigma, Change Mgmt, andOrganizational StrategyDevelopment. As an Agentof Change, she believes the

best way to achieve business success is to “remove barriersand think outside of the box.” She is Founder and CEO of TheBulsard Group, LLC-a firm focused on partnering with clientsto uncover value, create value, and deliver value in the pur-suit of Operational Excellence.

She has a Bachelors of Science in Mechanical Engineeringfrom Louisiana State University, and a Masters of Science inProject Management from Boston University. Her career asa leader in Oil and Gas began with Texaco and bp oil as aReliability Engineer. As an Engineering Lead with RaytheonCompany, she supported the development of products formajor Army and Navy programs. Transitioning to a QualityAssurance lead for high impact initiatives, she developedstrategies to maintain the efficiency and effectiveness of theQuality organization in enabling people, processes, and toolsto work cohesively. It was during this time that she becamean advocate of Supplier Diversity through organizations suchas WBENC and NMSDC. During her tenure with ChevronCompany, she has led the execution of many projects with astrict focus on delivering millions of dollars in value andenhancing growth. Throughout her career, she has alsodeveloped and instructed numerous training courses focusing on Lean Six Sigma basics, voice of the customer,

and building total organizational capability. Recognized as atrailblazer by Fortune 500 companies, she continues to leadglobal teams of top executives and mid-level managers tomaintain the efficiency and effectiveness of their organizations.

Recently featured in Forbes Magazine as one of the “TexasTop Business Women” to watch, she has also been featuredin Black Enterprise and Essence Magazines as one of “40Next” young entrepreneurs to “Transform” the world.

Locally, the Greater Houston Black Chamber of Commercehas recognized her as a Pinnacle Award recipient for hersuccess as an entrepreneur and support in the Houston community - one of the youngest persons ever to receive thishonor. Who’s Who in Black Houston has also recognized heras a catalyst to motivate the achievement of excellence fororganizations such as WBEA, NSBE, HMSDC, AABE,Bilateral Chamber of Commerce, AKA Sorority, Inc., andGHBC where she serves on the Board of Directors.

In her spare time, she instills excellence and provides scholarships to young students through her non-profit, theGirl POWER Network with Principles to ensure success:“Persevere, Own, Win, Empower, and Respect.”

She obtains encouragement and inspiration from her husband and four daughters, “They are my guiding light andbeacon of hope to lead me through the uncertainties that mayexist as an entrepreneur.”

In pursuit of her ultimate dream of becoming a publishedauthor, she chronicles her experiences as a young, black,woman, and entrepreneur through her blog “Diary of a MadBlack Womanpreneur”.

Latoya Bullard-Franklin, CEOThe Bulsard Group, LLC


EXPO Corporate Chair

Louie Ehrlich is chiefinformation officer andpresident of Information

Technology Company for Chevron Corporation. In thiscapacity, he is responsible for setting and achievingChevron’s information technology strategy and providing information technology services worldwide.Chevron Information Technology is headquartered inHouston, TX, with locations across the globe.

A native of Pascagoula, Mississippi, Ehrlich earned aBachelor’s degree in Computer Science from theUniversity of Southern Mississippi in 1981, and a Masterof Business Administration degree from HoustonBaptist University in 1995.

Ehrlich joined Chevron in 1981 as a programmer analystin New Orleans, Louisiana. After serving in multipletechnology positions of increasing scope and import, hewas appointed manager of Central Information Servicesfor the Upstream Technology Company, supporting aglobal internal customer base.

Subsequently, Ehrlich served Chevron in a variety ofpositions, including: manager of Organization Renewalfor the Upstream Technology Company, member of theCorporation’s IT Vision Team, responsible for Chevron’sGlobal Information Link (desktop/network standardization for improved enterprise informationsharing), and Upstream Product and Service Managerfor Chevron Information Technology Company.

In 2000, he was named chief information officer ofChevron’s Downstream Marketing business. Upon theformation of the ChevronTexaco Corporation in 2001,Ehrlich was named Downstream chief information pfficer and general manager North America ProductsCompany Information Technology.

Ehrlich was appointed chief information officer forGlobal Downstream in 2004, where he focused onenabling Chevron’s strategy to achieve competitiveadvantage through proactive and strategic informationtechnology investment, while delivering safe, reliable,secure and cost-effective services.

In September 2006, Ehrlich was promoted to vice president of Services and Strategy and chief information officer for Chevron’s Global Downstream operations which include: refining, supply and trading,lubricants, fuels marketing and convenience store retailoperations. In that role, he was instrumental in defining,planning and executing Global Downstream’s long-termstrategic vision.

Ehrlich is the chairman of the CIO Executive Summit,and serves on the Board of Advisors for the CIOExecutive Council. He is on the Advisory Board ofLawrence Hall of Science, and sits on the Board of CIOLeadership Forum and the Advisory Council of theResearch Board. He was the former chair of theGeneral Committee on Information Management andTechnology at API.

Louie EhrlichChief Information Officer & President,

Information Technology CompanyChevron Corporation


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