selling online: 10 tips to fill holiday shopping carts

10 TIPS TO FILL HOLIDAY SHOPPING CARTS

SHAWN PFUNDER | GODADDY

SELLING ONLINE

GODADDY PUBLICATIONS, COPYRIGHT 2014 NUM

HELLO, EVERYONE! I’M SHAWN. I WORK AT GODADDY.

I AM A SMALL BUSINESS SUPERFAN.

SUB-TITLE TEXT (IF NECESSARY)

BY SOMEONE AWESOME


BUILD A RELATIONSHIP.


BY SOMEONE AWESOME


BUILD A RELATIONSHIP.MAKE BUSINESS SIMPLE.

POINT.BY SOMEONE AWESOME


BY SOMEONE AWESOME

EST d 2013TICK - TOCK - TEES

MFG USA

TRADE MARK


10 TIPS

WRITE REMARKABLE DESCRIPTIONS

NO. 1

GODADDY PUBLICATIONS, COPYRIGHT 2014

OUR MEN'S TICK-TOCK-TEE IS KRAFTED W/ 100% COTTEN FIBER. THERE’S A ROBOT ON THE FRONT. FITS GREAT.

GODADDY PUBLICATIONS, COPYRIGHT 2014

BULBYBOT TICK-TOCK-TEE !Let your geek star shine with our most-popular original design. !Ultra-comfortable 100-percent organic cotton T-shirt !Available in black, white, red, green, yellow, and blue (one for every mood) !Pre-shrunk for a perfect fit every time

- No. 1 -


5

5

CREATE HIGH-QUALITY IMAGES

NO. 2

TICK - TOCK - TEES

- No. 1 - - No. 2 -


CREATE HIGH-QUALITY

IMAGES

5

5

5

5

MAKE PRODUCT VIDEOS

NO. 3


WE LOVE VIDEO. 60% OF CUSTOMERS WHO FIND THEM WATCH THEM.

- No. 1 - - No. 2 - - No. 3 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS

5

5

5

5

5

5

SOLICIT AND PUBLISH REVIEWS

NO. 4


WHAT’S NOT TO LOVE? by RobotFreak123 !If you love robots as much as I do (my friends call me Commander Data), then you'll LOVE Tick-Tock-Tees! I ordered the men's original in black, and I was not disappointed, fellow geeks. The sizing was right on target and it didn't shrink at all in the dryer. The only problem I had was with payment…start accepting COD, Tick-Tock-Tees!

UNIQUE AND AWESOME by DalekNation !If you love robots as much as I do (my friends call me Commander Data), then you'll LOVE Tick-Tock-Tees! I ordered the men's original in black, and I was not disappointed, fellow geeks. The sizing was right on target and it didn't shrink at all in the dryer. The only problem I had was with payment…start accepting COD, Tick-Tock-Tees!

- No. 1 - - No. 2 - - No. 3 - - No. 4 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


5

5

5

5

5

5

5

5

INTERACT (DAILY) ON SOCIAL MEDIA

NO. 5

Monday !Share industry stuff. Ask weekly question. Post weekly deal. Respond.

Tuesday !Ask close friends for help. Join 3 conversations. Draft blog (advice) post. Respond.

Wednesday !Post biz pictures. Find like-minded business. Recommend someone. Respond.

Thursday !Get feedback. Join 2 conversations. Weekly deal reminder. Respond.

Friday !Follow/Friend 3+ Publish blog post. Vending machine. Respond.

Saturday !Update site. Promote someone. Research.Respond.

SUPER SIMPLE SOCIAL MEDIA PUBLISHING CALENDAR

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

5

5

5

5

5

5

5

5

5

5

BUNDLE PRODUCTS AND SERVICES

NO. 6


2 FOR 1

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

5

5

5

5

5

5

5

5

5

5

5

5

CROSS-SELL THE SMART WAY

NO. 7

Then you will love

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 - - No. 7 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

CROSS-SELL THE

SMART WAY

5

5

5

5

5

5

5

5

5

5

5

5

5

5

CONNECT INSTANTLY ON LIVE CHAT

NO. 8

EXAMPLESUB-TITLE TEXT (IF NECESSARY)

BY SOMEONE AWESOME

TICK-TOCK-TEES: Hey there. Welcome to our store. Anything we can help you with? Do you have any questions?

SILLYSHANNON: Hey there. Just got my tee, but it’s too big. Can I exchange it for a smaller one?

ISAACLOVESROBOTS: Nope. Not yet. Just checking things out. Love the designs. So cool.

NOAH123: Yeah. I’m wondering if you sell any of your designs on onesies. I’ve got a newborn.

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 - - No. 7 - - No. 8 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

CROSS-SELL THE

SMART WAY

CONNECT INSTANTLY ON

LIVE CHAT

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

OFFER FREE SHIPPING

NO. 9


BY SOMEONE AWESOME


DO I LOWER THE PRICE OR SHIP FOR FREE?

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 - - No. 7 - - No. 8 - - No. 9 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

CROSS-SELL THE

SMART WAY


LIVE CHAT

OFFER FREE

SHIPPING

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

ACCEPT CREDIT CARDS

NO. 10


SSL + MERCHANT ACCOUNT

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 - - No. 7 - - No. 8 - - No. 9 - - No. 10 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

CROSS-SELL THE

SMART WAY


LIVE CHAT

OFFER FREE

SHIPPING

ACCEPTCREDITCARDS

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5


10 TIPS

- No. 1 - - No. 2 - - No. 3 - - No. 4 - - No. 5 -

- No. 6 - - No. 7 - - No. 8 - - No. 9 - - No. 10 -


CREATE HIGH-QUALITY

IMAGES

MAKE PRODUCT VIDEOS


INTERACT (DAILY) ON

SOCIAL MEDIA

BUNDLE PRODUCTS &

SERVICES

CROSS-SELL THE

SMART WAY


LIVE CHAT

OFFER FREE

SHIPPING

ACCEPTCREDITCARDS

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5

5


BUILD A RELATIONSHIP.


BUILD A RELATIONSHIP.MAKE BUSINESS SIMPLE.


BY SOMEONE AWESOME


godaddytraininghub.com


garage.godaddy.com


QUESTIONS?

selling online: 10 tips to fill holiday shopping carts

Retail