THE SECRETS

OF BUSINESS GROWTH

THE MARKETING

WAVE

THE PROBLEM

THE REMEDY

Relentless marketing is a must for a company

wishing to grow and generate sales leads.

Businesses often take unnecessary

financial risks such as excessive

discounts when sales are few and far

between. Do not get caught in the

marketing wave trap if this happens.

Simply, its all about marketing. How

you’re seen in the public eye, email

marketing, direct mail, website – it

adds up and builds your company

profile in the eyes and minds of your

market, so as soon as they want your

service or product, they think of you.

Generate Sales

Leads

When new prospects start

regularly coming in from

your relentless marketing,

you will be free to fizzle out

the high maintenance

customers.

“A strong, adaptable and well trained

sales team are always your most

powerful tool. Keep them at the top of

their game”.

Low margin, high

maintenance customers

drain resources, and put the

business under unnecessary

stress.

Generate Sales

Leads

Too few company’s analyse their sales

conversion rates. Analyse, refine and

perfect.

Prospect and customer management

software is fast becoming essential,

make sure to invest.

Prospects that say “no” are really just saying “no for now”.

Converting leads Into customers

Systems that keep an eye on

prospects after your sales reps

have moved on, will definitely

improve your conversion rate.

“Remember, your ability to out-sell your competitors could be

the difference between winning a customer and losing a

lead”.

Converting leads Into customers

Sales training is one of the best investments you can make to

improve sales conversion rates,

profit margins and average order values, never neglect it.

Creating a process of

retaining and

developing your

customers can

dramatically improve

revenue and profitability.

“Focussing on new customers

alone can often result in losing

sales along the way”.

The real value of the customer is

not what they buy now, but what

they could spend during their

lifecycle as a customer.

Without excellent customer retention you could be sacrificing

customers that may spend £100k over 3 years, for £5k right now.

Retain and develop customers

“The key to achieving this is

to create a customer-centric

business, where the entire

purpose of the business

exists to serve the customer”.

Good customer service is not

delivering an order on time

and in full, that is just what the

customer paid for – a

transaction.

No business can afford not to

chase new customers, but don’t

overlook the potential revenue and

profit streams that are already

within your business

Retain

and

develop customers

Get Started now…

Check out our website or have a chat to our professional

team about how we can help you grow your business…

http://www.purplexmarketing.co.uk/

#purplexuk