runet 2013: forecast & trends

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Internet-burzhui.ru Internet-Burzhui Andrei Riabykh

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The lecture for Finnish colleques about Runet 2013. All up to date statisctics, dynamic of growth, volume of investments, trends & forecast of development etc

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Page 1: Runet 2013: forecast & trends

Internet-burzhui.ru

Internet-BurzhuiAndrei Riabykh

Page 2: Runet 2013: forecast & trends

Internet-burzhui.ru

I am the owner of

– the publishing house "Media Cartel" which develops Internet projects in Russia and the CIS countries in the areas of financial services and new housing projects.

– the founder and owner of one of the largest online mass medias in St. Petersburg - GAZETA.SPb (http://gazeta.spb.ru)

My first business – a web development company WebMaster.SPb created in 1999

Page 3: Runet 2013: forecast & trends

Internet-burzhui.ru

850,000

unique monthly visitors on projects which belong to me up until November 2013

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Internet-burzhui.ru

I am the author of two books

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Internet-burzhui.ru

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Internet-burzhui.ru

Internet of Russia2013

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Internet-burzhui.ru

76,000,000 people per month(62% of the population, 0 +)

TNS

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Internet-burzhui.ru

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Internet-burzhui.ru

http://en.wikipedia.org/wiki/List_of_countries_by_number_of_Internet_users

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Internet-burzhui.rurunet.fom.ru

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Internet-burzhui.ru

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Internet-burzhui.ru

TNS

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Internet-burzhui.ru

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Internet-burzhui.ru

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Internet-burzhui.ru

Internet Economy of Russia

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Internet-burzhui.ruэкономикарунета.рф

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Internet-burzhui.ru

Rating of currency in Ru-Net (in the population of large cities):

Electronic money - 27%

1) Cards - 35%

Internet-banking - 17%

1)TNS

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Internet-burzhui.ru

Audience:

Yandex Money - 2,1 mln people (15%)

Qiwi wallet & Webmoney (10% each)

PayPal (6%)

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Internet-burzhui.ru

Investment in to Ru-Net 2012

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Internet-burzhui.ru

640,000,000 eu

Volume of investments in 2012

Fastlane Ventures, 2012

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Internet-burzhui.ruэкономикарунета.рф

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Internet-burzhui.ru

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Internet-burzhui.ru

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Mobile Internet of Russia

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Internet Laws of Russia

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State Duma of the Russian Federation will introduce by 2013, 32 bills regulating

the Internet sphere

49% of the already introduced bills are evaluated negatively by the industry's

experts

23% - are positive

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Recent laws:

- a bill toughening the responsibility for distribution of pirated content and creating a registry of legal content;

- a bill concerning the children's access to Internet sites, including the blocking of individual pages which will

prohibit for children viewing;

- a bill concerning the conduct of cultural events which obligates all organizations to be initiative of giving

responses to appeals

- a bill about an ability to lock pages and sites that violate copyrights

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Internet of Saint-Petersburg

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Internet-burzhui.ruYandex, spring 2013

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Internet-burzhui.ru

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Forecast Internet of Russia

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4 scenarios of development:

InnovativeStabilizingNegative

Global Crisis

Page 38: Runet 2013: forecast & trends

Internet-burzhui.ru

Innovative

In the background of improving the business climate and favorable economic situation — the use of the internet by companies will rapidly increase, including in the field of

marketing.

The state will hold a series of measures to promote cashless payments for the development of the internal

market and then will return to a policy of non-interference in the regulation of the internet.

Average annual market growth until 2018 will be 35-40%.

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Internet-burzhui.ru

Stabilization

Policy of the state in the regulation of the Internet industry in comparison with 2012 has not changed; lawmaking in

the field of the Internet freezes.

Major indicators of the Internet penetrationi remain on the same level; there is an increase in the trend of

consolidation.

On the background of low economic growth the major growth will be in the segments of e-commerce and

advertising.

Average annual market growth until 2018 will be 15-20%.

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Internet-burzhui.ru

Negative

The numbers of bills relating to the regulation of the Internet and the negative dynamic of regulatory impact by expert evalution are

both increasing.

There is a noticeable churn of clients to foreign companies and in foreign

jurisdictions.

Average annual market growth until 2018 will be 10,6%.

Page 41: Runet 2013: forecast & trends

Internet-burzhui.ru

Global crisis

The global economy is sinking into a crisis again. Enhanced global tendency is to control areas of a nation through the adoption of new laws and this also happens on the level of international organization (ITU etc) and their desire to weaken the influence of U.S. and American Internet.

Under the influence of media corporations, there will be a series of international agreements, which will reinforce new regulatory regime of intellectual property on the Internet (in the form of agreements ACTATPP — TAFTA).

Average annual market growth in 2018 to be 3,6%, but will only be observed in some segments (for example in e-commerce).

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Thank you for attention!

internet-burzhui Andrei Riabyhk

internet-burzhui.ru

youtube.com/InternetBurzhui

vk.com/InternetBurzhui

facebook.com/InternetBurzhui

Questions?