rssmidwestmla
TRANSCRIPT
Developing and Marketing an RSS Developing and Marketing an RSS Journal Service for Your LibraryJournal Service for Your Library
Erika L. SevetsonErika L. SevetsonChristopher Hooper-LaneChristopher Hooper-LaneAllan R. BarclayAllan R. Barclay
Ebling LibraryUniversity of Wisconsin-Madison
Midwest Chapter, MLAOctober 2007
I’ve been looking at the future of information, and part of it is spelled R-S-S. - Noted technology journalist Dan Gillmor
Dr. Norman Fost (Peds Fac)
Photo publicly available at http://www.coreweekly.com/coffeewith_42805.htm
RSS group
• Membership– 2 Information Architects, 1 Tech Services/Electronic
Resources, 3 Public Services
• Charge– Explore possibilities for developing an RSS current awareness
service that would categorize health sciences RSS feeds and integrate them with SFX, document delivery, and RefWorks
– Report on feasibility, required staff input, limitations, and development timeline.
– Develop integrated medical RSS feed tool modeled on the National Library of Health Sciences – Terkko (University of Helsinki)
Feed Navigator (Terkko, Univ of Helsinki)
RSS group
• Membership– 2 Information Architects, 1 Tech Services/Electronic
Resources, 3 Public Services
• Charge– Explore possibilities for developing an RSS current awareness
service that would categorize health sciences RSS feeds and integrate them with SFX, document delivery, and RefWorks
– Report on feasibility, required staff input, limitations, and development timeline.
– Develop integrated medical RSS feed tool modeled on the National Library of Health Sciences – Terkko (University of Helsinki)
• Communication – Agreed on weekly face to face meetings– Created a WIKI– For all library staff to follow the group, we created:
• Intranet page • Blog
Wiki top
Wiki bottom
Intranet home
Blog
Phase 0
Adding feeds
Phase 1
Phase 1
Phase 1
Phase 2
Phase 2
Adding categories
Clip of adding the journal Brain as a top journal to the Neurology subject guide
OPML bundles
• Users can import either:• RSS feeds of all journals on a subject • RSS feeds of only the top journals in a
subject
Clip of adding an OPML bundle for the top journals in Neurology
Phase 3
Phase 4
Education—in person
UW Medical/Nursing/PharmacyTech Update Brownbag (Feb. 2007)
On the road: CGEA/AAMC (March 2007)
Education—in person
Library Workshop Series
Curriculum integration
Education—virtual
• Clip of RSS Overview
• Clip of subscribing with Internet Explorer
Education—virtual
Education—internal
• Updates at staff meetings• 10-15 minute RSS teaching “script”• Google Reader & Bloglines instruction accounts
Marketing
• Incorporate into subject guides & portals
Marketing—next steps
• Elevator speech
• Table tents
• Brochure
The future
Thank you!
• PPT at www.slideshare.net
• Search for Ebling