regiograph 2015 – new features · 2015. 4. 16. · • visualization dialog is easier to use. •...

© GfK 2015 | Webinar “RegioGraph 2015 – new features“ | April 16, 2015

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Highlights of the new software version

RegioGraph 2015 – new features


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RegioGraph event on March 10-11

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Moderator & presenter Direct Sales

Julia Kloé

RegioGraph live demo Direct Sales

Fabian Werner

Presenters


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1. General info. on the new RegioGraph

2. New features

3. Additional new features

4. Summary

Agenda

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General information on the new RegioGraph


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Updated maps – changes to DACH countries Germany • 49 municipalities dissolved

• 4 municipalities newly rendered

• 6 municipalities received new

IDs; 2 name changes

• 31 boundary changes due to annexations and redistricting

• 5 dissolved five-digit postcodes

• 3 new five-digit postcodes


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Updated maps – changes to DACH countries Austria (municipal reform in the state of Styria) • Dissolution of 290 municipalities

• 31 new municipalities

• New IDs for 92 municipalities

• 202 boundary changes due to

annexations and redistricting

• 3 new four-digit postcodes

• 36 postcode boundary changes due to redistricting


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Updated maps – changes to DACH countries Switzerland / Liechtenstein • 34 dissolved municipalities

• 9 new municipalities

• New ID for one municipality; 2

name changes; 11 boundary changes

• Multiple boundary adjustments to the four-digit postcodes


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Updated GfK Purchasing Power 2015 – Germany as example

Purchasing power total • Prognosis for all of Germany: €1,732 bil.

• Prognosis per person: €21,449

• Average growth: 2.74% - i.e., €572 per

person (nominal)

• Minor per-capita purchasing power increase of around 1.3% despite inflation rate of 1.4%


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New features


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Users can now toggle between languages in RegioGraph 2015.

Simultaneous release of English & German versions


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• Visualization dialog is easier to use. • Users can adjust almost all settings for maps and layout objects via this dialog. • Dialog gives access to settings for labels, formatting, coloring/shading, analyses and

legends.

New visualization dialog


14 © GfK | www.gfk.com/geomarketing | Map created with RegioGraph

Background map design

• The default design of background maps wasn't always suited to certain applications and visualization needs.

• Users can now select from among multiple map designs.

• The gray levels option better emphasizes thematic visualizations by moving map details to the background.


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New default look for background maps

Previously: Now:



Adjustable detail level for background maps

• Amount of displayed background map details can be adjusted.

• Fewer details – e.g., for a small monitor

• Fewer details – e.g., for faster image rendering



New data import

• Files can be quickly imported by dragging and dropping them into

RegioGraph.

• Importing of standard data requires no additional settings.

• Users have complete control over every import step and can make comprehensive adjustments.

• Data imports are automatically saved.

Customer location status

key account

customer


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Live demo


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Use the new IP-Geocoder to analyze your web traffic


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Worldwide geocoding of IP addresses

Display visits to your homepage by region and country. This makes it easy to measure hits to individual sites and campaign landing pages.


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Enhanced reporting feature

Create reports as worksheets that can be modified and edited according to your needs.


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Improved layout generator

Text fields and tables (layer contents) are no longer static when using the layout generator. Create a template and automatically generate maps with the desired table contents for all regions.


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Import any data


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Adjust formats with the new Visualization dialog box


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Create your own web-application


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RegioGraph Web viewer (RegioGraph Strategy 2015 and later versions)

Export your maps with all desired layers, data and information as Web applications (websites). Access maps and show or hide individual layers from the mobile device of your choice (smartphone, tablet, notebook, etc.).


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Summary


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RegioGraph 2015 – comparison of new features

*Excludes VAT and shipping and handling costs. Update conditions for users of RegioGraph 2013 and RegioGraph 2014 can be found at www.gfk-regiograph.com/update. RegioGraph 2015 includes maps and data on potential for a European country of choice. More information at www.gfk-regiograph.com/europe.

Analysis Planning Strategy

Multi-language functionality (English/German)

New visualization dialog

Adjustable detail level for background maps

Adjustable default designs

Product flow analysis

Delaunay analysis

Geocoding of IP addresses

Report creation featuring maps, charts and tables

Web viewer

from €1,500* from €4,000* from €15,000*

Save 50% when you order RegioGraph as a subscription!


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RegioGraph 2015 – new features

Web viewer

RegioGraph 2015 and later:

IP geocoder and new geocoding capability for:

RegioGraph 2013 and later:

New analysis and visualization dialog

Carry out and compare multiple sales territory planning endeavors on a single map

Expanded reporting features

• Vietnam • Bahrain • Brunei

Darussalam • Kuwait

Geocoding capability for:

• Philippines • Singapore • Indonesia • Taiwan • Thailand • Malaysia

• USA • Mexico • Brazil • Canada • South Africa

• Oman • Qatar • United Arab

Emirates

New data import per drag & drop

Up-to-date maps & 2015 GfK Purchasing Power

for a European country of choice

• Chile • Argentina • Colombia • India • Saudi Arabia


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+49 7251 9295 125

Consultant, Direct Sales, Geomarketing

Julia Kloé

[email protected] Germany

+49 7251 9295 160

Senior Consultant, Direct Sales, Geomarketing

Fabian Werner

[email protected] Germany

Contact details


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THANK YOU

regiograph 2015 – new features · 2015. 4. 16. · • visualization dialog is easier to use. •...

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