RegioGraph 2020 is an award-winning desktop software that lets you display and analyze your data on digital maps and then use the resulting insights to optimize your marketing, sales and expansion endeavors. Share results online with the TeamConnect add-on, giving your colleagues quick and easy access from their browser-based devices.

www.gfk-regiograph.com/rg2020

Decide with confidence RegioGraph 2020

Limitless options for analysis and optimization

Restructure your sales territories. Find promising regions for new locations. Extract insights from market data to guide your multi-channel campaigns. RegioGraph gives you powerful, pro-level tools for optimizing your oper-ations and understanding your markets. High-impact maps help you communicate key insights for important company decisions.

Use the desktop version of RegioGraph to view and analyze your data from new perspectives. By display-

ing your data on digital maps, you can transform mere information into actual insights: Understand the regional distribution of your variables and spot otherwise hard-to-see trends, patterns and strengths as well as weaknesses in your operations, territories and location network.

Discover untapped potential using the included GfK purchasing power data or additional market data. Present insights on customized maps and share results online with the RegioGraph TeamConnect add-on.

Full planning control at your fingertipsTo succeed, you have to respond intelligently to evolving markets and sales conditions. You need to understand the challenges for each of your regions, and then take appropriate action. RegioGraph’s planning view helps you do this by combining maps, charts and tables in a dash-board interface with easy access to powerful sales terri-tory optimization tools. Work more strategically thanks to the ability to see how your planning scenarios impact your territories.

Better teamwork, both in and away from the officeBusiness success requires communicating in a quick, coordinated fashion. RegioGraph's TeamConnect add-on lets you share project results online with colleagues, giving them browser-based access irrespective of their location. Keep your team on the same page when ana-lyzing your markets or completing a quarterly report for your sales territories. You have full control over who sees what and when, resulting in more streamlined communi-cation and teamwork.

Highlights of RegioGraph 2020

Celebrating almost 30 years of geomarketing excellenceRegioGraph’s reputation as a leading software for location-based analyses is built on our many years of experience in helping businesses optimize their mar-keting, sales and expansion endeavors. Our in-house software developers work continually on refining and expanding RegioGraph’s powerful tools and features in order to help you meet the challenges of today’s markets. Thanks to our free user hotline, we have our finger on the pulse of our clients’ evolving needs, which guide our creation of new software features.

Location insights made easy.Did you know ...

... you can quickly update the maps associated with existing projects? From the File menu, select Update map vintage...and RegioGraph will update the layer in question. This ensures that your maps reflect the latest status and also helps you avoid errors when incorporating newer data.

TIP: A RegioGraph subscription gives you imme-diate access to the latest features and map layers.

View all features of the new version. Discover more about RegioGraph at www.gfk-regiograph.com/rg2020.

www.gfk.com GfK. Growth from Knowledge

About GfKGfK connects data and science. Innovative research solutions provide answers for key business questions around consumers, markets, brands and media – now and in the future. As a research and analytics partner, GfK promises its clients all over the world “Growth from Knowledge”.

Questions? Please contact us at any time! T +49 7251 9295 200 | geomarketing@gfk.com

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RegioGraph TeamConnect add-on

Use this add-on to the desktop version of RegioGraph to share project insights online with your colleagues for more accelerated communication and planning.

available for an additional charge with the purchase of RegioGraph Planning or Strategy

� includes 5 licenses for the desktop version of RegioGraph to enable project creation � uploading of project results to your own company server � multi-user access from various end devices while on the go � customizable access rights for users

All prices exclude VAT. GfK GeoMarketing's licensing conditions and general terms and conditions apply (www.gfk-geomarketing.com/licensing).

*Amount applies to the first year of a three-year subscription license that entails an annual maximum increase of 3%. Total price including RegioGraph TeamConnect add-on: • RegioGraph Planning: from €5,000 for the first year• RegioGraph Strategy: from €8,500 for the first year

**a Bing user license for 12 months or the next update

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RegioGraph Analysis

RegioGraph Planning

RegioGraph Strategy

RegioGraph Analysis offers detailed re-gional and market analyses for marketing, controlling and market research.

RegioGraph Planning additionally includes intelligent tools for sales territory optimization, street-level cus-tomer analyses and service structure optimization. Smart reporting options deliver transparent results that bring your markets into sharp focus.

RegioGraph Strategy additionally offers location and expansion planning options as well as powerful tools for evaluating locations based on accessibility, catchment area potential, competitor influences and other factors.

entry-level version includes the following features in addition to those in RegioGraph Analysis

includes the following features in addition to those in RegioGraph Planning

� up-to-date maps and 2020 purchasing power for a European country of choice

� diverse visualization options for market analyses (e.g., charts, portfolio, ABC and many others)

� NEW: duplication of layer formats and analyses for consistent results

� online maps & aerial imagery from Bing** � address-level geocoding � professional tools for sales territory optimization � calculation of location-specific driving zones � detailed reporting with PDF creation � NEW: enhanced planning view for more

control and oversight � NEW: ability to view territory changes at any time

for more strategic planning

� street segment-level analysis and reporting of granular data

� location evaluation with gravity model (with consideration of competition)

optional integration of detailed data on end consumers and business potential

from

€900 per year*

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Select the software version that’s right for you.

More than just a software solutionWith RegioGraph, you get not just the best available tools for professional location analyses, but also access to practice-based video tutorials and a free customer hotline. We also regularly offer two-day training courses to get you up and running with the software.

from

€2,500 per year*

from

€4,250 per year*

from

€2,500 extra per year*