quarterly state of distraction
TRANSCRIPT
521,885trips
7,595 4,850,884 157,136
How much time are people spending distracted?
Percent of time people are distracted while driving:
The top 10 most used apps during driver trips:
Distraction score by states. Hint: lower distraction scores are bad.
Compared to Survey Results*
What are the most popular apps?*
Where in the US is distraction the biggest problem?
TrueMotion Distraction Score
drivers miles hours on the road
Distracted Driving Analyzed
Distraction Defined
We categorize distraction as phone use
that is any of the following: a hands-free
call, in-hand call, or in-hand non-call use.
*As reported by the AAA Foundation
*App usage stats are based on 9,164 driver trips taken by 251 drivers on Android only.
OF 7,595 DRIVERS
had some type of phone use while driving.
OF THE TIME
HOURS OF THE TIME
behind the wheela driver is distracted.
of distraction. with a phone in hand.
OF THE TIME OF DRIVERS
on a phone call. are texting.
7,042 32,999 18%
21% 6% 71%
MOST DISTRACTED STATES LEAST DISTRACTED STATES
OF PEOPLE
admit to talking on the phone while driving.
66%OF PEOPLE SAY
they’ve used text messages or email while driving.
42%OF DRIVERS
admit that they text or email regularly.
12%
1. GOOGLE MAPS
2. POKEMON GO
3. ANDROID MESSAGING
4. FACEBOOK
5. YOUTUBE
6. WAZE
7. AMAZON MUSIC
8. CHROME
9. PANDORA
10. NETFLIX
50. Mississippi
49. North Carolina
48. California
47. Washington D.C.
46. Louisiana
45. Wyoming
44. Virginia
43. Maryland
42. Oklahoma
41. Nebraska
66.0
69.0
69.0
71.0
72.0
72.0
74.0
74.0
75.0
75.0
2971
4227
10911
960
7714
1142
19701
10719
7116
4504
ScoreState Trips
82.0
82.0
82.0
82.0
83.0
83.0
84.0
84.0
84.0
85.0
12371
32630
2700
27812
1334
1543
13550
6202
4946
2375
10. Washington
9. New York
8. New Mexico
7. Michigan
6. North Dakota
5. South Dakota
4. Oregon
3. New Hampshire
2. Maine
1. Vermont
ScoreState Trips
Want to be a better driver?
Download the TrueMotion app
Fun Facts About Our App
THE STATE OF DISTRACTIONSeptember 2016
LESS.
The average person with TrueMotion Family
uses their phone
75%PEOPLE.
Just having the app decreases phone usage for
3 of 4OF WHAT IT IS TODAY.
Our data shows thatTrueMotion family canreduce distraction to
25%
F A M I L Y
69
82
76
81
80
72
76
79 82
8380
79
75
78
72
81
79 8079
79
76
66 8076
79
79
69
74
80
82
8584
80
80
8074
76 77
84
81
8283
75
78
75
78
80
84
COST OF CAR INSURANCE NO TEXTING & DRIVING LAWS
More than $100 below national average
Within $100 of national average
More than $100 above national average All drivers Partial No ban