psychology: an introduction charles a. morris & albert a. maisto © 2005 prentice hall sensation...

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Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

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Page 1: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sensation and Perception

Chapter 3

Page 2: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sensation vs. Perception

SensationThe experience of sensory stimulation

PerceptionThe process of creating meaningful patterns

from raw sensory information

Page 3: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Nature of Sensation

Page 4: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Basic Process

Receptor cellsSpecialized cells that respond to a particular

type of energyDoctrine of specific nerve energies

One-to-one relationship between stimulation of a specific nerve and the resulting sensory experience

For example, applying pressure with your finger to your eye results in a visual experience

Page 5: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sensory Thresholds

Absolute thresholdThe minimum amount of energy that can be

detected 50% of the time

Page 6: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Absolute Thresholds

Taste: 1 gram (.0356 ounce) of table salt in 500 liters (529 quarts) of water

Smell: 1 drop of perfume diffused throughout a three-room apartment

Touch: the wing of a bee falling on your cheek from a height of 1cm (.39 inch)

Hearing: the tick of a watch from 6 meters (20 feet) in very quiet conditions

Vision: a candle flame seen from 50km (30 miles) on a clear, dark night

Page 7: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sensory Thresholds

Sensory adaptationAn adjustment of the senses to the level of

stimulation they are receiving Difference threshold

The smallest change in stimulation that can be detected 50% of the time

Also called the just noticeable difference

Page 8: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sensory Thresholds

Weber’s LawStates that the difference threshold is a

constant proportion of the specific stimulusSenses vary in their sensitivity to changes in

stimulation

Page 9: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Subliminal Perception

The notion that we may respond to stimuli that are below our level of awareness

Research shows that the effect only occurs in controlled laboratory studies

Research outside the laboratory shows no significant effect of subliminal information

Page 10: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Extrasensory Perception

Refers to extraordinary perception such asClairvoyance – awareness of an unknown

object or eventTelepathy – knowledge of someone else’s

thoughts or feelingsPrecognition – foreknowledge of future events

Research has been unable to conclusively demonstrate the existence of ESP

Page 11: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Vision

Page 12: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Visual System

Cornea Transparent protective

coating over the front of the eye

Pupil Small opening in the

iris through which light enters the eye

Iris Colored part of the eye

Page 13: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Visual System

Lens Focuses light onto the

retina Retina

Lining of the eye containing receptor cells that are sensitive to light

Fovea Center of the visual

field

Page 14: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Receptor Cells

Cells in the retina that are sensitive to lightVisual receptors are called rods and cones

Page 15: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Receptor Cells

RodsAbout 120 million rodsRespond to light and darkVery sensitive to lightProvide our night vision

ConesAbout 8 million conesRespond to color as well as light and darkWork best in bright lightFound mainly in the fovea

Page 16: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Receptor Cells

Bipolar cells Receive input from

receptor cells Ganglion cells

Receive input from bipolar cells

Blind spot Area where axons of

ganglion cells leave the eye

Page 17: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Adaptation

Dark adaptationIncreased sensitivity of rods and cones in

darknessLight adaptation

Decreased sensitivity of rods and cones in bright light

AfterimageSense experience that occurs after a visual

stimulus has been removed

Page 18: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

From Eye to Brain

Optic nerve Made up of axons of

ganglion cells carries neural

messages from each eye to brain

Optic chiasm Point where part of

each optic nerve crosses to the other side of the brain

Page 19: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Color Vision

Properties of colorHue – refers to colors such as red and greenSaturation – refers to the vividness of a hueBrightness – the nearness of a color to white

Page 20: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Theories of Color Vision

Additive color mixingMixing of lights of different huesLights, T.V., computer monitors (RGB)

Subtractive color mixingMixing pigments, e.g., paints

Page 21: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Theories of Color Vision

Trichromatic theoryThree different types of cones

RedGreenBlue-violet

Experience of color is the result of mixing of the signals from these receptors

Can account for some types of colorblindness

Page 22: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Forms of Colorblindness

Approximately 10% of men and 1% of women have some form of colorblindness

Dichromats People who are blind to

either red-green or blue-yellow

Monochromats People who see no color at

all, only shades of light and dark

Page 23: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Theories of Color Vision

Trichromatic theory cannot explain all aspects of color visionPeople with normal vision cannot see

“reddish-green” or “yellowish-blue”Color afterimages

Page 24: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3
Page 25: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3
Page 26: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Theories of Color Vision

Opponent-process theoryThree pairs of color receptors

Yellow-blueRed-greenBlack-white

Members of each pair work in oppositionCan explain color afterimages

Both theories of color vision are valid

Page 27: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Color Vision in Other Species

Other species see colors differently than humans

Most other mammals are dichromatsRodents tend to be monochromats, as are

owls who have only rodsBees can see ultraviolet light

Page 28: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Hearing

Page 29: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sound

Sound waves Changes in pressure

caused by molecules of air moving

Frequency Number of cycles per

second in a wave, measured in Hertz (Hz)

Frequency determines pitch

Page 30: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Sound

Amplitude Magnitude (height) of

sound wave Determines loudness,

measured in decibels (dB) Overtones

Multiples of the basic tone Timbre

Quality of texture of sound

Page 31: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Ear

Eardrum Middle ear

Contains three small bones; the hammer, anvil, and stirrup

These bones relay and amplify the incoming sound waves

Page 32: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Ear

Oval window Membrane between

middle ear and inner ear

Cochlea Part of inner ear

containing fluid that vibrates

This causes the basilar membrane to vibrate

Page 33: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Ear

Basilar membrane Membrane in the

cochlea which contains receptor cells, called hair cells

Auditory nerve Connection from ear to

brain Provides information

to both sides of brain

Page 34: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Theories of Hearing

Place theoryPitch is determined by location of vibration

along the basilar membraneFrequency theory

Pitch is determined by frequency hair cells produce action potentials

Volley PrinciplePattern of sequential firing determines pitch

Page 35: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Hearing Disorders

About 28 million people have some form of hearing damage in the U.S.

Can be caused byInjuryInfectionsExplosionsLong-term exposure to loud noises

Page 36: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Other Senses

Page 37: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Smell

Detecting common odors Odorant binding protein is

released and attached to incoming molecules

These molecules then activate receptors in the olfactory epithelium

Axons from those receptors project directly to the olfactory bulb

Page 38: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Smell

Women have a better sense of smell than men

AnosmiaComplete loss of the ability to smell

Page 39: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Smell

Pheromones Used by animals as a form of communication Provides information about identity Also provides information about sexual receptivity

Pheromones stimulate the vomeronasal organ (VNO)

Information from the VNO is sent to a special part of the olfactory bulb used for pheromonal communication

Page 40: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Taste

Four basic tastesSweetSaltySourBitter

Recent discovery of fifth tasteUmami

Page 41: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Taste

Receptor cells are located in taste buds

Taste buds are located in papillae on the tongue

Chemicals dissolve in saliva and activate receptors

Page 42: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Other Senses

Page 43: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Kinesthetic Senses

Kinesthetic senses provide information about speed and direction of movementStretch receptors sense muscle stretch and

contractionGolgi tendon organs sense movement of

tendons

Page 44: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Vestibular Senses

Vestibular senses provide information about equilibrium and body position

Fluid moves in two vestibular sacsVestibular organs are also responsible for

motion sicknessMotion sickness may be caused by

discrepancies between visual information and vestibular sensation

Page 45: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

The Skin Senses

Skin is the largest sense organThere are receptors for pressure,

temperature, and painTouch appears to be important not just as

a source of information, but as a way to bond with others

Page 46: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Pain

Serves as a warning about injury or other problem

Large individual differences in pain perception

Gate control theoryNeurological “gate” in spinal cord which

controls transmission of pain to brain

Page 47: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Pain

Biopsychosocial theory Holds that pain involves not just physical stimulus, but

psychological and social factors as well Placebo effect

Shows that when a person believes a medication reduces pain, their pain is often reduced even though no medication was given

Pain relief is likely the result of endorphin release

Page 48: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Pain

Alternative approachesHypnosisSelf-hypnosisAccupuncture

Page 49: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perception

Page 50: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perceptual Organization

Figure-ground We perceive a

foreground object (figure) against a background (ground)

Animals may look like the background they inhabit as a way of destroying figure-ground distinction

Page 51: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perceptual Organization

Other principles of organization Proximity Similarity Closure Continuity

Page 52: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perceptual Organization

Perceptual Constancy Our tendency to

perceive objects as stable and unchanging despite changing sensory information

Size constancy Shape constancy Brightness constancy Color constancy

Page 53: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perception of Distance and Depth

Monocular cues – those that require only one eye Aerial perspective Texture gradient Linear perspective Motion parallax Superposition

Page 54: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perception of Distance and Depth

Binocular cues – those that require both eyesRetinal disparityConvergence

Page 55: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Localizing Sounds

We use both monaural and binaural cues

Loudness Louder sounds are

perceived as being closer Time of arrival

Sounds will arrive at one ear sooner than the other

This helps determine direction of the sound

Page 56: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Perception of Movement

Apparent movementIllusion that still objects are moving

Autokinetic illusionPerceived motion of a single object

Stroboscopic motionCreated by a rapid series of still pictures

Phi phenomenonApparent motion created by lights flashing in

sequence

Page 57: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Visual Illusions

Occur because of misleading cues in the stimulus

Gives rise to false perceptions

Page 58: Psychology: An Introduction Charles A. Morris & Albert A. Maisto © 2005 Prentice Hall Sensation and Perception Chapter 3

Psychology: An IntroductionCharles A. Morris & Albert A. Maisto

© 2005 Prentice Hall

Individual Differences and Culture in Perception

MotivationOur desires or needs shape our current

perceptionsValuesExpectationsCognitive StyleExperience and CulturePersonality