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PROMOTION BRAND ACTIVATION EVENT FILM & TELEVISION PR & MEDIA CSR

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PROMOTION. BRAND ACTIVATION. EVENT. FILM & TELEVISION. PR & MEDIA. CSR. OUR REPERTOIRE. EVENT MANAGEMENT Musical Events Cultural Events Corporate Events Summits & Conferences Educational Events Fashion Show Theme Based Décor Social Events Trade Fairs & Exhibitions CSR Activities. - PowerPoint PPT Presentation

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Page 1: PROMOTION

PROMOTION

BRAND ACTIVATION

EVENTFILM & TELEVISION

PR & MEDIACSR

Page 2: PROMOTION

OUR REPERTOIRE

EVENT MANAGEMENT

• Musical Events• Cultural Events• Corporate Events• Summits & Conferences• Educational Events• Fashion Show• Theme Based Décor• Social Events• Trade Fairs & Exhibitions• CSR Activities

Page 3: PROMOTION

BRAND PROMOTION & ACTIVATION

• BTL Activities• Product Launch• Road Shows• Digital Launch• Artist Management• Image Management• Media Relations• Dealers/ Distributors/ Clients

Meet

Page 4: PROMOTION

FILM & TELEVISION

• Movie – Promotion & Marketing• Communication Services for Films• Music Launch• Strategic Marketing • PR & Media• Television Production – Non-Fiction• Production of Ad films/ Commercials

Page 5: PROMOTION

FILM & TELEVISION

• Movie – Promotion & Marketing• Communication Services for Films• Music Launch• Strategic Marketing • PR & Media• Television Production – Non-Fiction• Production of Ad films/ Commercials

Page 6: PROMOTION

MUSICAL & CULTURAL EVENTS

Page 7: PROMOTION

OUR TRYST WITH RURAL BENGAL – RYTHMS & CRAFTS

Page 8: PROMOTION

OUR BRAND PROPERTY – “MONOLOGUES - EKA EBONG EKA”

“SHIRLEY VALENTINE” BY MAHABANOO MODY KOTWAL

“AMRA KEMON ACHHI” BY BIJOY LAKSHMI

BURMAN

“SONGSTRESS” BY

RIDDHI

BANDOPADHYAY

“DOWN THE WAY” BY

NEEPABITHI \GHOSH

“FIVE GRAINS OF SUGAR” BY AVISHEK DE BISWAS

“BEAUTY OF THE OWL” BY BAISALI CHATTERJEE DUTT

“LIHAAF” BY NIVEDITA

BHATTACHARJEE

Page 9: PROMOTION

DIGITAL LAUNCHWE PAY IT FORWARD…

Page 10: PROMOTION

MUSIC LAUNCH

Page 11: PROMOTION

CORPORATE – EVENTS & SUMMITS

Page 12: PROMOTION

FASHION SHOW THEMES

FRUITS FASHION SHOW

FASHION SHOW WITH TRADITIONAL OUTFITS & JEWELLERY

FASHION SHOW ON MEDITERRANEAN THEME

OUR STYLE STATEMENT

Page 13: PROMOTION

ARTIST MANAGEMENT

RITUPARNA & DEV

THE POPULAR DUO OF TOLLYWOOD

BY SOCIALIST RITA BHIMANI,

DANSEUSE SANCHITA BHATTACHARYA

AND ACTRESS LOCKET CHATTERJEE

INAUGURATION OF OUR

LIFESTYLE FAIR

Page 14: PROMOTION

IMAGE MANAGEMENT

SUKANYA GHOSH

SUROJIT CHATTERJEE

NEEPABITHI GHOSH

SUJOY PROSAD CHATTERJEE

ZEENIA ROY

RIDDHI BANDYOPADHYAY

CHEF SUNSHINE

ARNAB MAJUMDAR

Page 15: PROMOTION

MOVIE PROMOTION & MARKETING

OUR EXPERTISE & STRENGTH

Page 16: PROMOTION

THEME BASED EVENT WITH DECOR

ARABIAN DESERT THEME

Page 17: PROMOTION

SOCIAL EVENTS

WEDDING

DHUNUCHI DANCE DURING DURGA PUJA

MEHENDI

Page 18: PROMOTION

CEREMONY & CELEBRATIONS

Page 19: PROMOTION

CSR ACTIVITIES

SENIORS FROM OLD AGE HOME BEING MADE A PART OF CELEBRATION

AWARENESS ON GLOBAL ISSUES

COMMUNITY LUNCH

OUR COMMITMENT TO SOCIETY

Page 20: PROMOTION

PRODUCT/ SERVICE LAUNCH

Page 21: PROMOTION

PR & MEDIAWE ENSURE OUTREACH

Page 22: PROMOTION

NON FICTION TV SHOWS OUR PRODUCTION CAMP - WE PRODUCE EXCELLENCE

Page 23: PROMOTION

AD SLIDES/ COMMERCIALS

Page 24: PROMOTION

WE LEAVE A MARK…

CLIENT NAME: KR MOVIES

Product/ Service: C/O of Sir—Feature Film

Activation Objective:

• To enable outreach of the film through the right promotion mix• To create a social responsibility charter, quite unique to a Tollywood film P4E Solution:

• Created the right buzz and opinion leadership to plant word-of-mouth and also strategic visibility. E.g. a Panel Discussion at a bookstore pertaining to education with specialists and the cast and extensive out-of-home promotions at Strategic Locations.

• Organized an Eye-Donation Camp at a leading city hospital with the cast and doctors—a right testimonial to integrate the storyline.

Page 25: PROMOTION

CLIENT NAME: DEVELOPMENT BANK OF SINGAPORE

Product/ Service: Banking Solutions

Activation Objective:

• To promote the ATM located in a City - Mall

P4E Solutions:

• Extensive Channel Promotion through newspaper vendors to 1200 sample residences in the Housing Complex next to the mall.

• Tie-up with food-chains to enable attractive discounts on card usage and add to consumer delight.

WE LEAVE A MARK…

Page 26: PROMOTION

WE LEAVE A MARK…

CLIENT NAME: CREDAI BENGAL

Product/ Service: Real Estate

Activation Objective

• To ensure effective ad-space selling for the REAL ESTATE magazine.

P4E Solutions:

• Outperformed and achieved a colossal sales figure of more than Rs. 40 Lakhs (Ad Sales) in less than 2 months.

• Orientation of non-members (out of service periphery) into the business and magazine — an extra mile walked for the client.

Page 27: PROMOTION

WE LEAVE A MARK…

CLIENT NAME: SAN & COMPANY

Product/ Service: Mining

Activation Objective:

• Requirement for an out-of box theme party for the Corporate

P4E Solution:

• Recreated a desert and implemented a complete thematic décor on Arabian Night for the client thus adding to the zing and flavor of the ensemble.