Project Proposal submitted to UNFPA

by JLDMelgar/Likhaan

For the Reproductive Health Advocacy Network

22 Dec. 2010

“ Campaign to speed up the passage of an RH Law through through vigorous, visible and

nationally coordinated citizen actions”

January-December, 2011

Proponent: RHAN through current secretariat, Likhaan Center for Women’s Health, Inc.

RationaleThe import of a legislative policy to define state

obligations to provide policies, information & services, and budget for RH as a matter of human rights

The current supportive national executive and legislative officials, esp. in the house

RHAN as a pillar of the RH Bill advocacy through its broad & mass constituency, long experience in RH services and IEC, and demonstrated competence in legislative advocacy including significant contributions to bills’ content, defense against attacks, mobilizations, media events and technical support to congressional hearings

Project Goal, Target, IndicatorsGoal for 2011: (Plenary debates underway or

concluded in HOR and Senate) Passage of the RH LawTarget: (HOR plenary hearings concluded by Sept; Senate

plenary hearings initiated by 2nd quarter) Bills pass 3 hearings in both chambers

Indicators: (development of consolidated bills in HOR and Senate; progression of hearings; and voting on the measure at committee and plenary sessions) RH Law

Objectives:1. Develop critical number of RHB (RH Bill)

authors and supporters in HOR and Senate Target: at least 30 additional authors/supporters in HOR,

at least 5 additional in SenateIndicators: Legislators’ public and private

pronouncements2. Generate vigorous and visible nationwide public

support for RHBTarget: Mass mobilizations totaling over 7,500 in 5

national events; statements of support from 20 new influential organizations and 30 personalities, e.g. women, religious leaders, artists, lawyers, medical practitioners, artists, academics, media, business, mass and other organizations

Indicators: Attendance at mass events; Public & media statements

Strategies: Legislator-focused approach, e.g. “Alaga a

legislator” (Nurture a legislator) ; coordinated with PLCPD

Matching RHAN’s sectoral/community groups with legislators based on organic affinities – eg women’s groups with women legislators, youth organizations with young legislators, etc.

Involvement of key regional RH alliances where they exist –e.g. Davao, Central and Eastern Visayas, Bicol, Cordillera, etc (mapping underway)

Timely and “media-genic” mobilizations & other activities; coordinated with PNGOC and The Forum

Involving “different” groups, “different” forms of actions and “different” sectors’ participation, eg RHAN website, social networking, sites of people’s convergence eg palengke, schools, etc.

Major activities: Develop and disseminate audience-targeted IEC materials –

medical, legal, community issues Target audiences: legislators, media, communities.

Conduct 2 major, mediagenic mobilizations in NCR: 1 in March to demonstrate women’s support (Target mob: at least 1,000); another in September on occasion of ICPD 16th anniversary (Target mob: 5,000).

Conduct 3 smaller, mediagenic mobilizations in 3 regional centers outside MetroManila, e.g. Baguio, Cebu, Davao (Target mob: 1000 each).

Conduct talks and meetings with legislators or their representatives in Congress or in their districts.

Hold other small constituency-building & mediagenic activities local and national that could coincide with the following flashpoints:

February: “month of the unborn”; March: women’s day & month; May: workers’ day (M1), mothers’ day (M11?), International Day of Action for Women’s Health (M28); June: brides’ or weddings’ month; July: nutrition day, World Population Day, State of Nation Address (SONA); August : Family Planning day; September: 16th anniversary of ICPD November: Stop VAW week; December: HR day , HIV-AIDS day

Phasing of activities:Preparatory: January – unity talks within RHAN and

with national & regional partners, set up of RHAN website, preparation of IEC materials, tit-for-tat media response or actions as necessary

Kick-off: February – initial release of information materials/media messages in anticipation of actions for the unborn; March 8 - 1st visible and nationally coordinated activity

Spread and peak: April to September – Regional mobilizations to be led by RHAN NGOs in coordination with local RH groups, plus support to other sectoral/multisectoral actions; September 2nd week -2nd major nationally coordinated activity

Continuing momentum: October-December – support to other sectoral and local actions

Budget items “Nurturing” of legislators Development, production and dissemination of

information segregated into 2 target audiences (legislators, media and professionals; communities)

Mobilizations: 2 nationally-coordinated, high profile mobs (March and September); Regional mobilizations outside NCR, 1 each in Luzon, Visayas, Mindanao between April to September (Other sectoral and local action will be funded independently of UNFPA budget.)

N.B. Funding will go mainly to resource-scarce POs; RHAN NGOs are expected to be able to fund themselves.)

RHAN and secretariat functions include internal meetings and external meetings. Other Secretariat functions include: coordinating campaign; linking with all participating groups; maintaining RHAN website; mobilizing RHAN resource persons; trouble-shooting and solving operational problems; documenting and liaising with NGO consortium & UNFPA; managing funds; etc. Campaign secretariat to be headed by 1 fulltime campaign coordinator from Likhaan

Activities Timeline Budget Responsible Party

Deliverables

1 2 3 4

1.Support for specific legislators in both houses

a.Identify and assign pros

and neutrals per RHAN

member based on organic

affinities

X - RHAN Comm. Legis.

Advocacy, chaired by

DSWP

List of legislators matched with

RHAN members; lists checked

with & affirmed by RHANmembers

b. Initiate contacts with

assigned legislators, in

Congress or in locality

X P2000/qtr x 4 x 10

organizations

80,000 RHAN members Report of legislators’ response/openness

c. Provide assignedlegislators with RHAN materials, other info

X X X X RHAN members Report/updates on legislators

response and support

d. Ensure legislators’ attendance at

hearings

X X X X RHAN members Specific number of supportive

legislators attending hearings

per RHAN member

e. In case of voting, ensure

legislators’ voting on RHB

X X RHAN members Specific number of supportive

legislators attending hearings

per RHAN member

SUBTOTAL 80,000

Activities Timeline Budget Responsible Party

Deliverables

1 2 3 4

2. IEC materials development and dissemination

Develop & produce Info. materials for legislators, media, professionals

X Dev't/layout – P40,000; Printing P30/copy x 5,000

190,

000

RHAN Public Info Com chaired by CCCI

1 info material 5,000 copies

b. Develop & produceinformation materials

for communities

X Dev't/layout – P40,000; Printing P10/copy x

20,000

240,

000

RHAN InfoCom 1 info material of 20,000 copies for community

c. Disseminate to legislators and chiefs of staff; also to media

X dissemination to be

done during contacts cited in Activity 1

- RHAN members No. of copies distributed and to whom; No. of legislators demonstrating appreciation for material

d. Disseminate to communities or where people converge

X X X X Transport support for 10 poor POs at P2000/qtr X 10 X

4

80,000 RHAN members No. of copies distributed and to whom; No. of communities and orgs. demonstrating appreciation for material

e. Develop, produce and

disseminate other IEC materials as necessary

X X Dev't/layout – P40,000; Printing P10/copy x

10,000

140,

000

RHAN InfoCom No. of copies distributed and

to whom; No. of persons or orgs. demonstrating appreciation for material

f. Conduct public-info or

media-information QRT as needed

X X X e.g., 5 press conferences or mediagenic activites at

P10,000 each

50,000 RHAN Infocom 5 quick-reaction publicinfo or

media activities

SUBTOTAL 700,000

Activities Timeline Budget Responsible Party

Deliverables

1 2 3 4

3. Nationally coordinated national and regional mobilizations

a.Hold nat’l RH advocates consultation

toplan out year-round Mob., incl. March 8

X 1 day consultation

mtg. with RHAN& 10 reg’l

partners outside MM

60,000 RHAN Steering Committee

Plan for whole year campaign, incl. focal groups for reg’l mob;detailed plan for March

event

b. Prepare for then hold

March mobilization of at

least 1,000 women

X Transpo-P150,000

(50 jeeps); food –P150,000; Props – P30K; Sound sys –P30K ; preps-

P15K; approx:

P375/pax

375,000 RHANCommittee

on Mobilization?

At least 1,000 women mobilized; media coverage

of event and issues related to RHB

c. Prepare for then hold regional mobilizations

in LVM bet. April to Aug

X X P375/pax x 500 pax/region x 3 regions

562,500 RHAN Sectwith Reg’l MobComm (formed at Jan. mtg.)

Total of at least 1,500 reg’l people mobilized at 500+

per region; media coverage of event & issues rel. to RHB

d. Prepare for then hold

September peak nationally-coordinated mobilization of at least 5,000 people

X P350/pax x 5000 1,750,000 RHAN MobCom At least 5000 people; media

coverage of event and issues

related to RHB

e. Conduct community leaders quick-reaction support mob. to HORor Senate during critical hearings

X X X X P225/pax for transport & meals

x 40 pax x 10

events

90,000 RHAN MobCom At least 40 community leaders

lending community support to

hearings at least 5 times for

each of 2 legislative houses

f. Provide support to other

sectoral/multisec. actions

X 0

SUBTOTAL 2,837,500

Activities Timeline Budget Responsible Party

Deliverables

1 2 3 4

4. RHAN organization

a.Set up RHAN campaign center in Likhaan office,

including focal person

1 fulltimecoordinator; P36,000 x 12

mos.

432,000 RHANSecretariat

coordinator's reports

b. Set up RHAN website

for quick information and

communication on RHB

See management Cost

RHANSecretariat

website

c. Hold meetings between

RHAN and other partners

in MetroManila

X X X X See management cost

RHANSecretariat

meetings & reports

d. Hold meetings in regions before during

and after regional mobilizations

airfare and accommodation

for RHAN

coordinator to regions; P7,000 x 3

21,000 To be assigned at

national planning

meeting

meetings & reports

e. Hold RHAN campaign

monitoring meetings at

least monthly

X X X X P200/pax; 4 plenary

meetings attended

by 30 people; 10 meetings of MobCom

attended by 10 people

44,000 RHANSecretariat

meetings & reports

f. Document campaign events and processes

and report to UNFPA

X X X X See management cost

RHANSecretariat

Quarterly narrative and financial reports as

necessary

g. Maintain campaign center space, utilties

and supplies

X X X X Management cost @ 7%

288,015 RHANSecretariat

Functional office, accessible

for running and coordinating

campaign

TOTAL 4,402,515

Tasks for RHANGet our organizations/networks excited, involvedOrganize RH Campaign Committee

Legislator-development group – coordinate groups sustaining legislators

IEC group – develop materials, do write-ups, maintain RHAN website

Speakers’ pool – speak at forums, media talksResearch & Technical panel – assist legislators, IEC &

speakers Alliance & networking – identify strategic groups &

personalities, create links, involve in campaignIdentify 30 reps & at least 5 senators, assign to

specific groupsIdentify RHAN member activities that can be linked to

campaignIdentify activities for January

General ObjectiveEnact a national policy on reprodutive health and

population and development by the end of 2011.

TargetsHOR Senate

January, 4th week Approved on 1st reading

Resumption of public hearings

March, 4th week Plenary debates Approved on 1st reading

June, 2nd week Approved on 3rd reading

Plenary debates

October, 2nd week Approved on 3rd reading

December, 2nd week Enacted into a law

Target AudiencePrimary

Senators, Congressmen, Executive officialsPrioritize the supportive, neutral and Congress

leadership

SecondaryConstituents and the General Public

All activities of the 2011 AWP implementing organizations shall result in strengthening the support of legislators for the approval of the bill.

Strategies1. Expansion and consolidation of RH bill

supporters in the Senate and HOR.

2. Intensification of information and communication campaign for the constituents, RH stakeholders and the public in general to support the passage of RH bill.

3. Mobilization of local constituents, civil society partners & other stakeholders to demand the support of their legislators for the apptoval of the RH bill.

Timeline of Activities (Strategy 1)

1. Recruitment of 60 additional authors :Jan 17-Feb 16)2. Author 3hr briefings w/ experts @Tues – Feb 28-Mar 22 (to May/Jun)3. Individual briefings and dialogues by advocates from different sectors4. 3 Authors strategy sessions, formal & informal

- formation of regional groupings5. Regular updates of political map6. Tech support to Committee members & staff, sponsors& co-authors

7. Regular consultations with Secs of DOH, DSWD, DOJ, CHR, PAPP, and DBM incldg Reps close to PNoy to secure certification of the RH bill as priority measure and inclusion in the LEDAC agenda.

8. Mobilization of public figures & eminent persons (former officials, business leaders, etc)

9. Multi-sectral mobs in Senate & HOR, 200-500 pax per mob for 10-20 times during plenary deliberations, big mobilizations

10. Special events in Senate and HOR (ex: photo exhibits, stars for choice, etc)

Timeline of Activities (Strategy 2)

1. Regional media conferences to involve media - Jan-March2. Monthly press confs, press releases, opinions, radio and TV

guestings, paid ads – local & national, approach: ti-for-tat and proactive

3. Formation of Media Campaign Coordinating Group – NGOs, authors, partylists, business, etc.

4. Online media – viral, website, email blast, social media networks

5. Devt and distrib of briefing materials & fact sheets (detailed but readable clarifications of contentious issues, MA of contraceptives,RH ed, RH policies in other countries, FP & poverty investments, legal issues – Jan-Feb

6. Devt & distrib of RH bill primer and flyers in Tagalog & English mass distribution

7. Development and posting of other IEC materials, eg banners, posters, stickers, pins in at least 40 provinces

8. Nationally-coordinated high-impact media activities – March (ex: 2009 candle lighting)

Timeline of Activities (Strategy 3)

1. Regular visits of local advocacy teams, NGO/PO partners, local legislators league, interfaith orgs and other CSO partners at the local level

2. Petition signing, letters to congressmen

3. Provincial/regional forums and orientations

4. LGU resolutions of support

RH Campaign structureRHB Campaign Network

PLCPD

RHANFORUM

PNGOC