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PRESENTATION BASICS Center for Professional Communication

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Presentation Basics. Center for Professional Communication. Presentation Basics. Agenda. Organization & Preparation Tips Top Ten Slide Tips Creating a Professional Handout Top Ten Delivery Tips Selecting Career Apparel. Organization & Preparation Tips. - PowerPoint PPT Presentation

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Presentation Basics

Presentation BasicsCenter for Professional CommunicationPresentation BasicsAgendaOrganization & Preparation TipsTop Ten Slide TipsCreating a Professional HandoutTop Ten Delivery TipsSelecting Career ApparelSuch power there is in clear-eyed self-restraint.

- James RussellOrganization & Preparation TipsWhat is the real purpose of your talk? Why is it that you were ask to speak? What does the audience expect? In your opinion, what are the most important parts of your topic for the audience to take away from your, say, 7-minute presentation? Start with the end in mind

Know your audience as well as possibleWho is the audience?What is the purpose of the event?Why were you asked to speak?Where is it?When is it?

Content, content, contentNo matter how great your delivery, or how professional and beautiful your supporting visuals, if your presentation is not based on solid content, you cannot succeed.

Keep it simpleSimple does not mean stupid.Exercise:If your audience could remember only three things about your presentation, what would you want it to be?__________________________________________________________________

Outlining your contentIntroduction(transition)BodyMain point(transition)Main point(transition)Main point(transition)Conclusion

So what?

Can you pass the elevator test?Check the clarity of your message with the elevator test. This exercise forces you to "sell" your message in 30-45 seconds.

The art of storytellingGood presentations include stories. The best presenters illustrate their points with the use of stories, most often personal ones.

Confidence How to get itWe fear what we do not know.

Do not feel compelled to fill empty areas on your slide with your logo or other unnecessary graphics or text boxes that do not contribute to better understanding. The less clutter you have on your slide, the more powerful your visual message will become.Top Ten Slide TipsKeep it simplePeople came to hear you and be moved or informed (or both) by you and your message. Don't let your message and your ability to tell a story get derailed by slides that are unnecessarily complicated, busy, or full of junk.

Limit bullet points & text

This slide is not unusual, but it is not a visual aid, it is more like an "eye chart."Try to avoid text-heavy (and sleep inducing) slides like this one.Limit bullet points & text

Aim for something like this simple slide above.And this is even better...Limit transitions & builds (animation)A simple "Wipe Left-to-Right" (from the "Animations" menu) is good for a bullet point, but a "Move" or "Fly" for example is too tedious and slowUse high-quality graphics

Try to avoid cheesy clip art like this.This edited stock photograph is more effective and professional.Have a visual themeYour audience expects a unique presentation with new (at least to them) content, otherwise why would they be attending your talk?

Use appropriate chartsPie Charts. Used to show percentages. Limit the slices to 4-6 and contrast the most important slice either with color or by exploding the slice.

Vertical Bar Charts. Used to show changes in quantity over time. Best if you limit the bars to 4-8.

Use appropriate charts

Horizontal Bar Charts. Used to compare quantities. For example, comparing sales figures among the four regions of the company.

Line Charts. Used to demonstrate trends. For example, here is a simple line chart showing that our sales have gone up every year. The trend is good. The arrow comes in later to underscore the point: Our future looks good!

Use color wellColor evokes feelings. Color is emotional. The right color can help persuade and motivate. Studies show that color usage can increase interest and improve learning comprehension and retention.Learn more:

PresentationPro.com has some great Flash tutorials including one on color.Go to the CreativePro.com to learn more about color.Dummies.com has a good short article on how to use the Color Schemes in PowerPoint.

Choose your fonts wellFonts communicate subtle messages in and of themselves, which is why you should choose fonts deliberately. Use the same font set throughout your entire slide presentation, and use no more than two complementary fonts (e.g., Arial and Arial Bold).TimesArial Black and Arial

Use video or audioUse video and audio when appropriate. Using video clips to show concrete examples promotes active cognitive processing, which is the natural way people learn.

Spend time in the slide sorter

Using the slide sorter will enable you to notice more extraneous pieces of visual data that can be removed to increase visual clarity and improve communication.Creating a Professional Handout

Be here now. Be somewhere else later. Is that so complicated?- David BaderPresentation TipsTop Ten Delivery TipsShow your passionStart strongKeep it shortMove away from the podiumUse a remote-control deviceRemember the B keyMake good eye contactKeep the lights onUse a TV for small groupsAt all times: courteous, gracious, & professional

Selecting Career Apparel

Wardrobe EngineeringWardrobe Engineering: Describes how clothing and accessories can create a certain imageEffective packaging is an individual matter based on a variety of factors What factors should be considered when deciding if an ensemble is appropriate?

Appropriate Business Professional for Men

Appropriate Business Professional for Women

The Business Casual LookThe Business Casual LookMovement toward greater comfort and individualityWear dressier business clothing when meeting with customers or clientsWear clothing that is clean, neat and fits well

Appropriate Business Casual for Men

Appropriate Business Casual for Women

Presentation BasicsConclusionOrganization & Preparation TipsTop Ten Slide TipsCreating a Professional HandoutTop Ten Delivery TipsSelecting Career Apparel

Business and Health CareA Comprehensive Analysis of the Health Care Industry

The purpose of our presentation is to provide an informative, unbiased analysis of the United States health care industry in relation to business. We will use a comparison of the health care systems in France and Great Britain to put the analysis into perspective. Finally, we will prescribe three reforms that will correct the areas we felt were weakest in the United States health care industry.

Presentation OutlineSpeaker: Ben PeachIntroductionSpeaker: Jack CordesHealth Care in the United States (please reference Insurance Providers Pie Chart to the right)Speaker: Katie BennettHealth Care in FranceHealth Care in Great BritainDifferences in Systems (please reference the Comparative Analysis Chart)Speaker: Stephanie HroudaBusiness PerspectiveSpeaker: Jack CordesRecommendationsMore Competition in BusinessUniversal Health CareSpeaker: Ben PeachImproved Implementation of Corporate Wellness ProgramsConclusion

Important Statistics Government programs represented 45% of total health care costs, although the only cover 28% of the population. The United States spent 2.3 trillion on health care in 2007; this was equal to 15.2% of GDP. 47 million people were uninsured at one point in 2007. 8.9% of Americans need financial assistance to get the care they need. 14% of the United States population is underinsured. 88% of the United States population was offered coverage in 2004, 22% at increased rates. Health insurance companies require employers pay at least 50% of premiums. 41.2% of Britons reported waiting more than weeks to see a specialist. The annual premiums for an employer to cover a family of four were $12,100. Every $1 a company spends an employee health screening, they save $6. The price of health care in the U.S. is increasing at 6.9% a year.

.ResponsivenessPriceCoverageCoverage Denial

United StatesRanked #1 in responsiveness by the World Health Organization.$7,600 per person, and 15.2% of GDP, Ranked #1 for expenditures by WHO. Employees that are covered under company's plan. Individuals that seek private insurance.People can be denied insurance coverage if they have preexisting illnesses or may be expensive to insure.

FranceThey have avoided the long waits that plague Great Britain and were ranked 16th by the WHO.9.8% of GNP and will be 70 million euro in debt by 2020. Ranked #6 in expenditures by WHO.All citizens have partial to full coverage for all services.No one is denied coverage.

Great BritainKnown for long waits for care. Citizens reported waiting up to 12 weeks between appointment and surgery.Ranked #26 in expenditures by WHO.All citizens have full coverage for basic services, some groups can be compensated for other specific expenses.People not characterized as children under 18, pregnant women, or pensioners may get denied coverage for specific expenses.

More Competition in IndustryNew technology would create faster and more frequent communication between industry and patient.Price will be driven down while quality will rise.Lower rates will provide more accessibility. Also, more comprehensive plans available.Coverage denial remains an issue.

Universal Health CareThere will be more access to doctors because people will not be limited by their insurance plans to certain doctors.The cost of providing health care will decrease for employers but potentially increase for the government.All citizens have partial to full coverage for all services.No one is denied coverage.

Improved Implementation Wellness in Corporate SettingNo change will occur in responsiveness. Healthier employees lead to lower rates for employers.Employees and their families will be covered by this plan.Unemployed individuals will be denied access.

Comparative Analysis ChartSources: National Coalition on Health Care, World Health Organization

Team 1C September 23, 2008

.ResponsivenessPriceCoverageCoverage Denial

United StatesRanked #1 in responsiveness by the World Health Organization.$7,600 per person, and 15.2% of GDP, Ranked #1 for expenditures by WHO. Employees that are covered under company's plan. Individuals that seek private insurance.People can be denied insurance coverage if they have preexisting illnesses or may be expensive to insure.

FranceThey have avoided the long waits that plague Great Britain and were ranked 16th by the WHO.9.8% of GNP and will be 70 million euro in debt by 2020. Ranked #6 in expenditures by WHO.All citizens have partial to full coverage for all services.No one is denied coverage.

Great BritainKnown for long waits for care. Citizens reported waiting up to 12 weeks between appointment and surgery.Ranked #26 in expenditures by WHO.All citizens have full coverage for basic services, some groups can be compensated for other specific expenses.People not characterized as children under 18, pregnant women, or pensioners may get denied coverage for specific expenses.

More Competition in IndustryNew technology would create faster and more frequent communication between industry and patient.Price will be driven down while quality will rise.Lower rates will provide more accessibility. Also, more comprehensive plans available.Coverage denial remains an issue.

Universal Health CareThere will be more access to doctors because people will not be limited by their insurance plans to certain doctors.The cost of providing health care will decrease for employers but potentially increase for the government.All citizens have partial to full coverage for all services.No one is denied coverage.

Improved Implementation Wellness in Corporate SettingNo change will occur in responsiveness. Healthier employees lead to lower rates for employers.Employees and their families will be covered by this plan.Unemployed individuals will be denied access.

Comparative Analysis ChartSources: National Coalition on Health Care, World Health Organization

Team 1C September 23, 2008