present your contribution to a more efficient futurefiles.messe.de/cmsdb/993/15847.pdf · larger...

16
3 – 8 MARCH 2009 · HANNOVER www.cebit.com BUSINESS PROCESSES 2009: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTURE

Upload: others

Post on 14-Sep-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

www.cebit.com

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 [email protected]

SEE YOU NEXT TIME!

GB

Pri

nte

d in

Ger

man

y 8/

2008

The world’s No.1 marketplace for digital business 3 – 8 MARCH 2009 · HANNOVER

www.cebit.com

BUSINESS PROCESSES 2009:

PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTURE

Contact:

Vice PresidentDr. Sven M. Prüser

DirectorReinhold Umminger Tel. +49 511 [email protected]

SecretariatKirsten RieckTel. +49 511 [email protected]

Hall 2Christine GilligTel. +49 511 [email protected]

Hall 3Oliver KruseTel. +49 511 [email protected] CeylanTel. +49 511 [email protected]

Halls 4, 5 Ines Engel-Orsini Tel. +49 511 [email protected] GrützmacherTel. +49 511 [email protected]

Halls 2, 3, 4, 5Melanie Stehr Tel. +49 511 [email protected]

Hall 6 Daniela WeirTel. +49 511 [email protected]

Halls 6, 7Ines KirschTel. +49 511 [email protected]

Halls 5, 6, 7Jan-Hendrik TiedjeTel. +49 511 [email protected]

Hall 6Kathrin SchmitzTel. +49 511 [email protected]

Hall 11Gunda LippoldtTel. +49 511 [email protected]

Page 2: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

2 3www.cebit.com www.cebit.com

WELCOME TO CeBIT 2009

More rapid innovation cycles, increasing use of automation, growing competitive pres-sures – the major display category “Business Processes” at CeBIT provides a unique source of detailed information about leaner, more effi cient processes for professionals working in business and administration.

As an exhibitor at the world’s biggest ICT show, you are part of the solution for many com-panies that need to react fl exibly to new market challenges. Occupying Halls 2 – 8 and 11, the major display category “Business Processes” offers you an ideal platform for the pre-sentation of your products and services aimed at streamlining workfl ows. For you and your customers, the future begins right here!

Larger presentation area, more exhibitors, more visitors: the major display category “Business Processes” more than fulfi lled its promise in 2008 as the leading communication platform for business decision-makers. In seven halls the entire fi eld of business IT was covered – in depth and across the industrial spectrum. Small fi rms, SMEs and large concerns presented their business solutions to an international audience of professionals. Thousands of decision-makers learned how they can use the latest technologies to optimize process chains. So the signs are good for exhibitors at next year’s show.

PROGRESS NEVER SLEEPS – AND HERE’S ONE AUDIENCE THAT’S WIDE AWAKE!

MORE AND MORE DECISION-MAKERS ARE READING THE SIGNS OF THE TIMES – AND THAT’S WHERE YOU COME IN

Halls: 2 – 8, 11

Page 3: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

2 3www.cebit.com www.cebit.com

WELCOME TO CeBIT 2009

More rapid innovation cycles, increasing use of automation, growing competitive pres-sures – the major display category “Business Processes” at CeBIT provides a unique source of detailed information about leaner, more effi cient processes for professionals working in business and administration.

As an exhibitor at the world’s biggest ICT show, you are part of the solution for many com-panies that need to react fl exibly to new market challenges. Occupying Halls 2 – 8 and 11, the major display category “Business Processes” offers you an ideal platform for the pre-sentation of your products and services aimed at streamlining workfl ows. For you and your customers, the future begins right here!

Larger presentation area, more exhibitors, more visitors: the major display category “Business Processes” more than fulfi lled its promise in 2008 as the leading communication platform for business decision-makers. In seven halls the entire fi eld of business IT was covered – in depth and across the industrial spectrum. Small fi rms, SMEs and large concerns presented their business solutions to an international audience of professionals. Thousands of decision-makers learned how they can use the latest technologies to optimize process chains. So the signs are good for exhibitors at next year’s show.

PROGRESS NEVER SLEEPS – AND HERE’S ONE AUDIENCE THAT’S WIDE AWAKE!

MORE AND MORE DECISION-MAKERS ARE READING THE SIGNS OF THE TIMES – AND THAT’S WHERE YOU COME IN

Halls: 2 – 8, 11

Page 4: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

4 5www.cebit.com www.cebit.com

FACTS AND FIGURES

Asia

Rest of Eastern Europe

Rest of Western Europe

Africa

Australia /Oceania

15,60050,500

700

European Union

North America

South and Central America

2,3002,000

7,000

2,300

3,300

FOREIGN VISITORS ACCORDING TO REGION

TRADE VISITORS ACCORDING TO AREA OF RESPONSIBILITY

Senior management 46,200

Data processing/ IT management 123,600

Telecommunications 31,400

Research, development, design 23,500

Product development 17,300

Planning, work scheduling 13,000

Manufacturing, production 14,800

Production and quality management 6,100

Purchasing, procurement 21,000

Finance, accounting, controlling 17,300

With a large number of visitors from Europe and overseas, CeBIT 2008 once again underlined the extent of your opportunities for making international business contacts in Hannover.

Here is a unique opportunity to talk face to face with the right people and decision-makers in your line of business. And new contacts like these lead directly to new orders further down the line.

Manufacturers of hardware, end-user equipment and infrastructure 17,000

Telecoms services 34,700

Software companies 27,800

IT services, IT consultants 68,600

Service providers and freelance professionals 44,400

Commerce 34,000

Transport and logistics 10,500

Public authorities and institutions 44,100

Skilled trades 9,400

Construction industry 6,500

Banking, fi nance and insurance 15,500

Healthcare and medical technology 12,300

Energy 6,900

Travel and tourism 2,200

Manufacturing industry: 31,400

– Basic materials and primary products 6,900

– Capital goods 19,100

– Automotive industry (including component suppliers) 10,800

– Mechanical and plant engineering 5,400

– Electrical engineering 3,600

– Consumer goods 4,000

– Food and semi-luxuries 1,400

More really does mean more: all the relevant market players come together at CeBIT. So you have a chance to present your products to new target groups and open up new areas of business.

Quantity and quality: CeBIT delivers not only large numbers of visitors, but above all a high calibre of visitor – including a high proportion of decision-makers prepared to invest a total ten billion euros!

The European Information Technology Observatory (EITO) supplies reliable data and forecasts on the role of Europe within the global ICT market: www.eito.com

EITO – THE KEY ICT MARKETS AT A GLANCE

BREAKDOWN OF VISITORS ACCORDING TO BUSINESS SECTOR

Page 5: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

4 5www.cebit.com www.cebit.com

FACTS AND FIGURES

Asia

Rest of Eastern Europe

Rest of Western Europe

Africa

Australia /Oceania

15,60050,500

700

European Union

North America

South and Central America

2,3002,000

7,000

2,300

3,300

FOREIGN VISITORS ACCORDING TO REGION

TRADE VISITORS ACCORDING TO AREA OF RESPONSIBILITY

Senior management 46,200

Data processing/ IT management 123,600

Telecommunications 31,400

Research, development, design 23,500

Product development 17,300

Planning, work scheduling 13,000

Manufacturing, production 14,800

Production and quality management 6,100

Purchasing, procurement 21,000

Finance, accounting, controlling 17,300

With a large number of visitors from Europe and overseas, CeBIT 2008 once again underlined the extent of your opportunities for making international business contacts in Hannover.

Here is a unique opportunity to talk face to face with the right people and decision-makers in your line of business. And new contacts like these lead directly to new orders further down the line.

Manufacturers of hardware, end-user equipment and infrastructure 17,000

Telecoms services 34,700

Software companies 27,800

IT services, IT consultants 68,600

Service providers and freelance professionals 44,400

Commerce 34,000

Transport and logistics 10,500

Public authorities and institutions 44,100

Skilled trades 9,400

Construction industry 6,500

Banking, fi nance and insurance 15,500

Healthcare and medical technology 12,300

Energy 6,900

Travel and tourism 2,200

Manufacturing industry: 31,400

– Basic materials and primary products 6,900

– Capital goods 19,100

– Automotive industry (including component suppliers) 10,800

– Mechanical and plant engineering 5,400

– Electrical engineering 3,600

– Consumer goods 4,000

– Food and semi-luxuries 1,400

More really does mean more: all the relevant market players come together at CeBIT. So you have a chance to present your products to new target groups and open up new areas of business.

Quantity and quality: CeBIT delivers not only large numbers of visitors, but above all a high calibre of visitor – including a high proportion of decision-makers prepared to invest a total ten billion euros!

The European Information Technology Observatory (EITO) supplies reliable data and forecasts on the role of Europe within the global ICT market: www.eito.com

EITO – THE KEY ICT MARKETS AT A GLANCE

BREAKDOWN OF VISITORS ACCORDING TO BUSINESS SECTOR

Page 6: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

Despite initial reservations, the conceptual make-over for CeBIT, together with the transfer of the DMS Area to Hall 3 instigated by Deutsche Messe, has proved successful. This was the best move that we and the organizers of CeBIT could have made. Here we were able to reach a signifi cantly larger audience of qualifi ed professionals.

VOI Executive Secretary Henner von der Banck, VOI Verband Organisations- und Informationssysteme e.V.

6 7www.cebit.com www.cebit.com

HALL 2 HALL 3

SHOWCASE YOUR WORK ALONGSIDE MAJOR INDUSTRY PLAYERS

THE NEW-LOOK SHOW DELIVERS TANGIBLE BENEFITS

Following the successful reorganization of Hall 2 in 2008, many big-name manufac-turers will be using the new platform again in 2009 as an ideal showcase for their IT solutions.

After its refurbishment in 2008 Hall 3 became the main focus for information manage-ment in all its forms. In 2009 CeBIT goes one step further by incorporating for the fi rst time the display category “Professional Output” in the new line-up:

SPECIALS:

SPECIALS:

Virtualization Forum:

Here trade visitors get the chance to learn about all aspects of virtualization. For this rea-son the Forum is certain to attract large numbers of decision-makers from all levels of IT administration. Don’t miss this opportunity to make valuable new contacts.

Storage & ILM Area:

For the fi rst time leading suppliers of storage and archiving solutions will be presenting a broad portfolio of products and services for “Data Storage and Information Lifecycle Management” at a specially designed exhibition with attached forum. Here potential buyers can get an excellent overview of the available solutions and suppliers in this market segment.

DMS Forum + AREA:

The DMS Forum sponsored by industry association VOI (www.voi.de) forms an integral part of the DMS AREA. Featuring contributions from numerous manufacturers, its purpose is to make visitors aware of the benefi ts of document management systems within their administrative processes.

Server Technologies

Business Storage

Document Management Solutions

Mailing Solutions

Key themes

Key themes

IT Services

Virtualization

Professional Output /Offi ce Solutions

Visual Technologies

I am sure that post-CeBIT the motto “where zeros and ones turn into billions” will prove to be true. From an IBM perspective, I believe we had one of the most impressive appearances ever.

Diane Brink, IBM

Page 7: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

Despite initial reservations, the conceptual make-over for CeBIT, together with the transfer of the DMS Area to Hall 3 instigated by Deutsche Messe, has proved successful. This was the best move that we and the organizers of CeBIT could have made. Here we were able to reach a signifi cantly larger audience of qualifi ed professionals.

VOI Executive Secretary Henner von der Banck, VOI Verband Organisations- und Informationssysteme e.V.

6 7www.cebit.com www.cebit.com

HALL 2 HALL 3

SHOWCASE YOUR WORK ALONGSIDE MAJOR INDUSTRY PLAYERS

THE NEW-LOOK SHOW DELIVERS TANGIBLE BENEFITS

Following the successful reorganization of Hall 2 in 2008, many big-name manufac-turers will be using the new platform again in 2009 as an ideal showcase for their IT solutions.

After its refurbishment in 2008 Hall 3 became the main focus for information manage-ment in all its forms. In 2009 CeBIT goes one step further by incorporating for the fi rst time the display category “Professional Output” in the new line-up:

SPECIALS:

SPECIALS:

Virtualization Forum:

Here trade visitors get the chance to learn about all aspects of virtualization. For this rea-son the Forum is certain to attract large numbers of decision-makers from all levels of IT administration. Don’t miss this opportunity to make valuable new contacts.

Storage & ILM Area:

For the fi rst time leading suppliers of storage and archiving solutions will be presenting a broad portfolio of products and services for “Data Storage and Information Lifecycle Management” at a specially designed exhibition with attached forum. Here potential buyers can get an excellent overview of the available solutions and suppliers in this market segment.

DMS Forum + AREA:

The DMS Forum sponsored by industry association VOI (www.voi.de) forms an integral part of the DMS AREA. Featuring contributions from numerous manufacturers, its purpose is to make visitors aware of the benefi ts of document management systems within their administrative processes.

Server Technologies

Business Storage

Document Management Solutions

Mailing Solutions

Key themes

Key themes

IT Services

Virtualization

Professional Output /Offi ce Solutions

Visual Technologies

I am sure that post-CeBIT the motto “where zeros and ones turn into billions” will prove to be true. From an IBM perspective, I believe we had one of the most impressive appearances ever.

Diane Brink, IBM

Page 8: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

Any successful company that doesn’t exhibit at CeBIT is making a mistake.

Karl-Heinz Streibich, Software AG

8 9www.cebit.com www.cebit.com

HALL 4

EXPLORE NEW BUSINESS OPPORTUNITIES

NEW FOCUS ON ERP – NEW CLARITY OF VISION

Hosting a concentration of displays by larger corporations, Hall 4 is getting an exciting new addition for CeBIT 2009 with the integration of the display category “Business Intelli-gence”.

In Hall 5 visitors will fi nd the complete range of offerings for SCM and ERP. More and more SMEs are discovering the huge benefi ts of ERP solutions and are willing to invest in new software.

Business Process Management (BPM)

Service-Oriented Architecture (SOA)

Customer Relationship Management (CRM)

Business Intelligence (BI)

Enterprise Resource Planning (ERP)

Supply Chain Management (SCM)

Sector-specifi c Solutions

Key themes

Key themes

Enterprise Resource Planning (ERP)

Thin Client Computing

IT Services /IT Consulting

SPECIALS:

SPECIALS:

crm arena:

In order to meet the growing pressure of competition, small and medium-sized companies are investing more heavily in the modernization of their business management applications. With over 400 m² of display area, the crm arena is the perfect platform for presenting your products, strategies and concepts for comprehensive customer relationship management – and generating new business leads.

forum-bi-bpm:

The forum “Business Intelligence + Business Process Management” hosts a program of applications-oriented conference presentations. Senior fi gures from the scientifi c com-munity and professional associations are sure to attract a broad international audience.

ERP Forum, ERP Park:

The trade public and decision-makers use the ERP Forum as their central port of call for gaining an overview of available technologies and solutions. This information hub enables you to make competent partners directly aware of the latest advances in knowledge.

CeBIT SME Centre:

Decision-makers from small and medium-sized enterprises meet up at the “CeBIT SME Centre” to discuss business opportunities and growth opportunities in the context of a different theme for each day of the show.

CeBIT is the most important event of the year for the global ICT industry.

Steve Ballmer, Microsoft

HALL 5

Page 9: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

Any successful company that doesn’t exhibit at CeBIT is making a mistake.

Karl-Heinz Streibich, Software AG

8 9www.cebit.com www.cebit.com

HALL 4

EXPLORE NEW BUSINESS OPPORTUNITIES

NEW FOCUS ON ERP – NEW CLARITY OF VISION

Hosting a concentration of displays by larger corporations, Hall 4 is getting an exciting new addition for CeBIT 2009 with the integration of the display category “Business Intelli-gence”.

In Hall 5 visitors will fi nd the complete range of offerings for SCM and ERP. More and more SMEs are discovering the huge benefi ts of ERP solutions and are willing to invest in new software.

Business Process Management (BPM)

Service-Oriented Architecture (SOA)

Customer Relationship Management (CRM)

Business Intelligence (BI)

Enterprise Resource Planning (ERP)

Supply Chain Management (SCM)

Sector-specifi c Solutions

Key themes

Key themes

Enterprise Resource Planning (ERP)

Thin Client Computing

IT Services /IT Consulting

SPECIALS:

SPECIALS:

crm arena:

In order to meet the growing pressure of competition, small and medium-sized companies are investing more heavily in the modernization of their business management applications. With over 400 m² of display area, the crm arena is the perfect platform for presenting your products, strategies and concepts for comprehensive customer relationship management – and generating new business leads.

forum-bi-bpm:

The forum “Business Intelligence + Business Process Management” hosts a program of applications-oriented conference presentations. Senior fi gures from the scientifi c com-munity and professional associations are sure to attract a broad international audience.

ERP Forum, ERP Park:

The trade public and decision-makers use the ERP Forum as their central port of call for gaining an overview of available technologies and solutions. This information hub enables you to make competent partners directly aware of the latest advances in knowledge.

CeBIT SME Centre:

Decision-makers from small and medium-sized enterprises meet up at the “CeBIT SME Centre” to discuss business opportunities and growth opportunities in the context of a different theme for each day of the show.

CeBIT is the most important event of the year for the global ICT industry.

Steve Ballmer, Microsoft

HALL 5

Page 10: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

The USA is not only an important trading partner. California’s Silicon Valley is also a textbook example of successful business development driven by inward invest-ment. We are hoping to learn from the Americans and get some useful input into our own strategy planning.

Prof. Dr. August-Wilhelm Scheer, President of BITKOM

10 11www.cebit.com www.cebit.com

HALL 6

MAKE YOUR BUSINESS THE CENTRE OF ATTENTION

Human Resource Management

Workforce Management

Access Control

Learning & Knowledge Solutions

Recruitment

Systems Software & Management

Open Source Solutions

Learning & Knowledge Solutions Forum

Job & Career Market

Web 2.0 / Enterprise 2.0 Forum

Marketing Solutions Area

Software & Systems Forum

CeBIT Open Source

Key themes

Key themes

Specials:

Specials:

Specials:

The convergence of IT, telecoms and consumer electronics is spawning new platforms, new alliances, new providers, new products and new solutions. Add to that the new layout in Hall 6, and the bringing together of thematically related topic areas, and you have a real hot spot for innovative business solutions at the heart of the show’s display section Business Processes.

YOUR SOLUTIONS FOR THE VIRTUAL ECONOMY The new show-within-a-show at CeBIT 2009, Internet & Mobile Solutions, examines

the latest developments in the media world, the Internet economy and mobile business processes from a visitor’s perspective.

Internet & Mobile Solutions

Digital Media Solutions

Enterprise Mobility

Web-based Solutions

Web Content Management

Key themes

HALL 6

PARTNER STATE CALIFORNIA

Central California Pavilion in Hall 6

German-Californian ICT Summit

Various platforms for presentations, discussions and B2B matchmaking

Specials:

California is in many ways a model for Germany’s ICT industry, representing such key values as dynamism, leadership in innovation and willingness to invest. The choice of California as the offi cial “Partner State” for CeBIT 2009 signals a new mood of optimism and offers an opportunity for developing closer long-term business ties between the USA and Europe through collaboration and partnership.

Page 11: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

The USA is not only an important trading partner. California’s Silicon Valley is also a textbook example of successful business development driven by inward invest-ment. We are hoping to learn from the Americans and get some useful input into our own strategy planning.

Prof. Dr. August-Wilhelm Scheer, President of BITKOM

10 11www.cebit.com www.cebit.com

HALL 6

MAKE YOUR BUSINESS THE CENTRE OF ATTENTION

Human Resource Management

Workforce Management

Access Control

Learning & Knowledge Solutions

Recruitment

Systems Software & Management

Open Source Solutions

Learning & Knowledge Solutions Forum

Job & Career Market

Web 2.0 / Enterprise 2.0 Forum

Marketing Solutions Area

Software & Systems Forum

CeBIT Open Source

Key themes

Key themes

Specials:

Specials:

Specials:

The convergence of IT, telecoms and consumer electronics is spawning new platforms, new alliances, new providers, new products and new solutions. Add to that the new layout in Hall 6, and the bringing together of thematically related topic areas, and you have a real hot spot for innovative business solutions at the heart of the show’s display section Business Processes.

YOUR SOLUTIONS FOR THE VIRTUAL ECONOMY The new show-within-a-show at CeBIT 2009, Internet & Mobile Solutions, examines

the latest developments in the media world, the Internet economy and mobile business processes from a visitor’s perspective.

Internet & Mobile Solutions

Digital Media Solutions

Enterprise Mobility

Web-based Solutions

Web Content Management

Key themes

HALL 6

PARTNER STATE CALIFORNIA

Central California Pavilion in Hall 6

German-Californian ICT Summit

Various platforms for presentations, discussions and B2B matchmaking

Specials:

California is in many ways a model for Germany’s ICT industry, representing such key values as dynamism, leadership in innovation and willingness to invest. The choice of California as the offi cial “Partner State” for CeBIT 2009 signals a new mood of optimism and offers an opportunity for developing closer long-term business ties between the USA and Europe through collaboration and partnership.

Page 12: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

12 13www.cebit.com www.cebit.com

HALL 7

SPREAD THE WORD, MAKE NEW CONTACTS

The automatic identifi cation technology known as RFID, already widely used in many industries to track goods during production and in transit, is poised to enter the mainstream. CeBIT highlights current trends and developments and illustrates the application possibil-ities with practical examples. The automatic ID industry is growing bigger by the day. And at CeBIT 2009 we give you room to grow in Hall 7.

Under the same roof CeBIT brings together other IT systems and solutions for integrated business. Displays under the heading of Product Lifecycle Management (PLM) show visi-tors the latest developments for the streamlining and fi ne-tuning of business processes throughout the product lifecycle. In addition, the display section Embedded Systems will be located in Hall 7 for the fi rst time.

AutoID/RFID

Product Lifecycle Management (PLM)

Key themes

SPECIALS:

AutoID/RFID Solutions Park + Forum:

In association with industry association AIM, Deutsche Messe is organizing the AutoID/RFID Solutions Park in Hall 7. This is a key attraction for anyone who is interested in solutions developed for industries such as car making, aviation, commerce and logistics, as well as the healthcare and pharmaceutical sectors.

Embedded Software & Systems

We are delighted by the enthusiastic response from visitors to the new concept for the special presenta-tion “AutoID/RFID Solutions Park”. The number of serious inquiries we received increased signifi cantly, and we are looking forward with great expectations to our next presentation at CeBIT 2009.

Markus Weinländer, Director of Marketing at the RFID Competence Center, Siemens AG, Nuremberg.

HALL 11

PRESENT YOUR SECURITY SOLUTIONS WITH ROOM TO SPARE

Anti-Spam & Anti-Virus Solutions

Security Tools & Services

Biometrics

Card Technology

Security Software & Hardware

Security & Availability in Computer Centres

Network Security

Video Surveillance

Key themes

The Security World presentation at CeBIT is one of the largest IT security events in the world, covering all aspects of this growing industry. More coverage means more space – and in 2009 the event gets its own hall for the fi rst time, Hall 11.

SPECIALS:

CefIS – Center for Information Security:

The ideal platform for presentations of technology, software, services and trends for all aspects of IT security – technical, physical and organizational. A special highlight of CefIS in the coming year is once again the “secure computer centre”.

CeBIT Security World Forum:

The Forum is a key focus of interest for visitors to the CeBIT Security World presentation. Here senior experts will be reviewing and debating the latest trends and solutions in IT security.

Page 13: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

12 13www.cebit.com www.cebit.com

HALL 7

SPREAD THE WORD, MAKE NEW CONTACTS

The automatic identifi cation technology known as RFID, already widely used in many industries to track goods during production and in transit, is poised to enter the mainstream. CeBIT highlights current trends and developments and illustrates the application possibil-ities with practical examples. The automatic ID industry is growing bigger by the day. And at CeBIT 2009 we give you room to grow in Hall 7.

Under the same roof CeBIT brings together other IT systems and solutions for integrated business. Displays under the heading of Product Lifecycle Management (PLM) show visi-tors the latest developments for the streamlining and fi ne-tuning of business processes throughout the product lifecycle. In addition, the display section Embedded Systems will be located in Hall 7 for the fi rst time.

AutoID/RFID

Product Lifecycle Management (PLM)

Key themes

SPECIALS:

AutoID/RFID Solutions Park + Forum:

In association with industry association AIM, Deutsche Messe is organizing the AutoID/RFID Solutions Park in Hall 7. This is a key attraction for anyone who is interested in solutions developed for industries such as car making, aviation, commerce and logistics, as well as the healthcare and pharmaceutical sectors.

Embedded Software & Systems

We are delighted by the enthusiastic response from visitors to the new concept for the special presenta-tion “AutoID/RFID Solutions Park”. The number of serious inquiries we received increased signifi cantly, and we are looking forward with great expectations to our next presentation at CeBIT 2009.

Markus Weinländer, Director of Marketing at the RFID Competence Center, Siemens AG, Nuremberg.

HALL 11

PRESENT YOUR SECURITY SOLUTIONS WITH ROOM TO SPARE

Anti-Spam & Anti-Virus Solutions

Security Tools & Services

Biometrics

Card Technology

Security Software & Hardware

Security & Availability in Computer Centres

Network Security

Video Surveillance

Key themes

The Security World presentation at CeBIT is one of the largest IT security events in the world, covering all aspects of this growing industry. More coverage means more space – and in 2009 the event gets its own hall for the fi rst time, Hall 11.

SPECIALS:

CefIS – Center for Information Security:

The ideal platform for presentations of technology, software, services and trends for all aspects of IT security – technical, physical and organizational. A special highlight of CefIS in the coming year is once again the “secure computer centre”.

CeBIT Security World Forum:

The Forum is a key focus of interest for visitors to the CeBIT Security World presentation. Here senior experts will be reviewing and debating the latest trends and solutions in IT security.

Page 14: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

14 15www.cebit.com www.cebit.com

PRICES, TERMS & CONDITIONS

Why not make things easy by opting for one of our convenient all-in “fair-packages”: “Classic”, “Comfort” or “Premium”. Everything you need is included: stand space, stand assembly and additional services, such as daily cleaning, comprehensive insurance, attrac-tive marketing extras such as up to 500 complimentary admission tickets for your invited guests, plus a year-round online presence for your company and product details. Which-ever package you choose, it comes with everything you need for a perfect stand presenta-tion – which you can add to and customize as you wish. It’s the easy and effi cient way to exhibit – and favourably priced.

“Classic” fair-packageExample: 15 m² row stand with Type A standand additional services, from € 5,487

“Comfort” fair-packageExample: 20 m² corner stand with Type B standand additional services, from € 8,507

“Premium” fair-packageExample: 25 m² corner stand with Type D standand additional services, from € 11,087.25

Marketing feeThe charge is € 39/m² for the fi rst 1,000 m² of stand space rented.For stand space in excess of 1,000 m² a reduced charge of € 10/m² will apply.For each co-exhibitor a fi xed charge of € 300 is payable.

AND HERE’S WHAT YOU GET FOR YOUR MONEY: Constant year-round presence for your company and your products – ideal for attracting

new target groups

Complimentary admission tickets to help you win new customers and build customer loyalty: print and electronic formats

Updating of your customer database – based on the registration details supplied by your invited guests

Professional visitor advertising – backed by an international, cross-media communi- cation campaign

Feedback from market research surveys conducted with CeBIT visitors – to help you plan your presentation more effectively

Expanded online presence for your company: Five product descriptions (including product category placement) are posted online via a free web management service. Additional product descriptions can be posted online by your own web management team.

YOUR CONTRIBUTION TOWARDS GETTING NOTICED

MAKE LIFE EASY ON YOURSELF – WITH ONE OF OUR “FAIR-PACKAGES”

Choose one of our presentation options that best meets your needs and get the benefi t of additional exhibitor services provided by CeBIT. No other trade fair and no other medium puts you in touch with so many decision-makers at so little cost. When you exhibit at CeBIT it costs you just 86 cents* to meet 1,000 decision-makers (500 of whom are actively looking to invest!)*Price per m² (rented row stand). Source: impulse, January 2008.

DECISION TIME!

For bookings received by 30 November 2008: € 205/m² for indoor space and € 93/m² for space on the open-air site

Bookings received as from 1 December 2008 will be subject to a surcharge of 5 % on the standard rental price

Stands with two or more open sidesHigh-visibility stands with two or more open sides are subject to an extra charge. For stands of up to 120 m2:

25 % of basic charge for stands open on two sides (corner stand) 40 % of basic charge for stands open on three sides (end stand) 60 % of basic charge for stands open on four sides (island stand)

Any space in excess of 120 m2 will be charged at the basic rental price.

Two-storey stands€ 75/m² for the upper fl oor space.

Co-exhibitor charge€ 780 per co-exhibitor.

Processing feeMain exhibitors and co-exhibitors pay a processing fee of € 300.

VATAll prices are subject to VAT.

Information for foreign exhibitors:Provided that the relevant legal conditions are met, foreign exhibitors can apply to the Central Federal Tax Offi ce (Bundeszentralamt für Steuern*) for a refund of Value Added Tax. Applications for refunds must be submitted no later than six months after the end of the calendar year in which the fair or exhibition took place.*www.vat-refund-international.com

STAND RENTAL CHARGES

For more detailed information on individual services, plus a cost calculator that works out the cost of your stand space or fair package, go towww.cebit.de/sfk_e

Page 15: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

14 15www.cebit.com www.cebit.com

PRICES, TERMS & CONDITIONS

Why not make things easy by opting for one of our convenient all-in “fair-packages”: “Classic”, “Comfort” or “Premium”. Everything you need is included: stand space, stand assembly and additional services, such as daily cleaning, comprehensive insurance, attrac-tive marketing extras such as up to 500 complimentary admission tickets for your invited guests, plus a year-round online presence for your company and product details. Which-ever package you choose, it comes with everything you need for a perfect stand presenta-tion – which you can add to and customize as you wish. It’s the easy and effi cient way to exhibit – and favourably priced.

“Classic” fair-packageExample: 15 m² row stand with Type A standand additional services, from € 5,487

“Comfort” fair-packageExample: 20 m² corner stand with Type B standand additional services, from € 8,507

“Premium” fair-packageExample: 25 m² corner stand with Type D standand additional services, from € 11,087.25

Marketing feeThe charge is € 39/m² for the fi rst 1,000 m² of stand space rented.For stand space in excess of 1,000 m² a reduced charge of € 10/m² will apply.For each co-exhibitor a fi xed charge of € 300 is payable.

AND HERE’S WHAT YOU GET FOR YOUR MONEY: Constant year-round presence for your company and your products – ideal for attracting

new target groups

Complimentary admission tickets to help you win new customers and build customer loyalty: print and electronic formats

Updating of your customer database – based on the registration details supplied by your invited guests

Professional visitor advertising – backed by an international, cross-media communi- cation campaign

Feedback from market research surveys conducted with CeBIT visitors – to help you plan your presentation more effectively

Expanded online presence for your company: Five product descriptions (including product category placement) are posted online via a free web management service. Additional product descriptions can be posted online by your own web management team.

YOUR CONTRIBUTION TOWARDS GETTING NOTICED

MAKE LIFE EASY ON YOURSELF – WITH ONE OF OUR “FAIR-PACKAGES”

Choose one of our presentation options that best meets your needs and get the benefi t of additional exhibitor services provided by CeBIT. No other trade fair and no other medium puts you in touch with so many decision-makers at so little cost. When you exhibit at CeBIT it costs you just 86 cents* to meet 1,000 decision-makers (500 of whom are actively looking to invest!)*Price per m² (rented row stand). Source: impulse, January 2008.

DECISION TIME!

For bookings received by 30 November 2008: € 205/m² for indoor space and € 93/m² for space on the open-air site

Bookings received as from 1 December 2008 will be subject to a surcharge of 5 % on the standard rental price

Stands with two or more open sidesHigh-visibility stands with two or more open sides are subject to an extra charge. For stands of up to 120 m2:

25 % of basic charge for stands open on two sides (corner stand) 40 % of basic charge for stands open on three sides (end stand) 60 % of basic charge for stands open on four sides (island stand)

Any space in excess of 120 m2 will be charged at the basic rental price.

Two-storey stands€ 75/m² for the upper fl oor space.

Co-exhibitor charge€ 780 per co-exhibitor.

Processing feeMain exhibitors and co-exhibitors pay a processing fee of € 300.

VATAll prices are subject to VAT.

Information for foreign exhibitors:Provided that the relevant legal conditions are met, foreign exhibitors can apply to the Central Federal Tax Offi ce (Bundeszentralamt für Steuern*) for a refund of Value Added Tax. Applications for refunds must be submitted no later than six months after the end of the calendar year in which the fair or exhibition took place.*www.vat-refund-international.com

STAND RENTAL CHARGES

For more detailed information on individual services, plus a cost calculator that works out the cost of your stand space or fair package, go towww.cebit.de/sfk_e

Page 16: PRESENT YOUR CONTRIBUTION TO A MORE EFFICIENT FUTUREfiles.messe.de/cmsdb/993/15847.pdf · Larger presentation area, more exhibitors, more visitors: the major display category “Business

www.cebit.com

SEE YOU NEXT TIME!

GB

Prin

ted

in G

erm

any

8/20

08

The world’s No.1 marketplace for digital business

Halls 3-11Deniz Kurdakul, Sales ManagerHannover Fairs USA, Inc.212 Carnegie CenterPrinceton, NJ 08540 USATel.: +1-609-987-1202 x284Fax: +1-609-987-0092Email: [email protected]/cebit

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 [email protected]

Your contact in the USA for further information:

Hall 2Marsha Winston, Sales DirectorHannover Fairs USA, Inc.212 Carnegie CenterPrinceton, NJ 08540 USATel.: +1-609-987-1202 x238Fax: +1-609-987-0092Email: [email protected]/cebit