prepared by: mark jhon c. oxillo€¦ · 05/10/2018  · the design that may appear different in...

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PREPARED BY: MARK JHON C. OXILLO

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Page 1: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

PREPARED BY: MARK JHON C. OXILLO

Page 2: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

a representation of the external form of a person or thing in

art.

Page 3: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Images may be 2-dimensional, such as a photograph or screen display, or 3-dimensional, such as a statue or hologram. They may be captured by optical devices – such as cameras, mirrors, lenses, telescopes, microscopes, etc. and natural objects and phenomena, such as the human eye or water.

Page 4: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

are visual images or designs on some

surface, such as a wall, canvas, screen, paper,

or stone to inform, illustrate, or entertain

Page 5: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

-Photographs

-Drawings

-Line art

-Graphs

-Diagrams

-Typography

-Numbers

-Symbols

-Geometric designs

-Maps

-Computer Graphics

-Engineering drawings, or other images

Page 6: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

is part of graphic design that deals in the arrangement of visual elements on a page

Page 7: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Basic Principles of Graphics

and Layout :

1. Balance. The visual

weight of objects,

texture, colors, and

space is evenly

distributed on the

screen.

Page 8: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Basic Principles of Graphics

and Layout :

2. Emphasis. An area in

the design that may

appear different in size,

texture, shape or color to

attract the viewer’s

attention.

Page 9: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Basic Principles of Graphics

and Layout :

3. Movement. Visual

elements guide the

viewer’s eyes around

the screen.

Page 10: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

4. Pattern, Repetition, and

Rhythm. These are the

repeating visual element on an

image or layout to create unity

in the layout or image. Rhythm

is achieved when visual

elements create a sense of

organized movement.

Page 11: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

5. Proportion. Visual

elements create a

sense of unity where

they relate well with

one another.

Page 12: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

6. Variety. This uses

several design

elements to draw a

viewer’s attention.

Page 13: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

INFOGRAPHICSInformation graphics or

infographics are used to

represent information, statistical

data, or knowledge in a

graphical manner usually done

in a creative way to attract the

viewer’s attention.

Page 14: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

5 Principles in Making an

Effective Infographic Design

1. Be Unique

2. Make It Simple

3. Be Creative and Bold

4. Less is More

5. The Importance of Getting

it Across

Page 15: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

1. Joint Photographic Experts Group (JPEG) – does not support transparency and animation (.jpeg or jpg)

Page 16: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

2. Graphics Interchange Format (GIF) – supports transparency and animation (.gif)

Page 17: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

3. Portable Networks Graphics (PNG) –supports transparency but not in animation (.png)

Page 18: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles
Page 19: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles
Page 20: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Principles

1. Choose the right file

format. Try to make a real-life

photograph into GIF to see the

difference between PNG, GIF,

and JPEG. Knowing the

purpose is the key to finding

out the best file format.

Page 21: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Principles

2. Choose the right image size. A

camera with 12 megapixels

constitutes to a bigger image size.

Monitors have a resolution limit, so

even if you have a million

megapixels, it will not display

everything.

Page 22: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Principles

3. Caption it. Remember to

put a caption on images

whenever possible. If it is not

related to the web page, then

remove it.

Page 23: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles
Page 24: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

1. Cropping. Cutting parts

away to remove distracting

or irrelevant elements.

Page 25: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

2. Color Balance. The

ambience and the tone of

light of the picture (ex. Warm

or cool light)

Page 26: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

3. Brightness and Contrast.

One of the most basic

techniques in image editing,

making the image darker or

lighter.

Page 27: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

4. Compression and

Resizing. The higher the

quality and the larger the

photo is, the bigger the file

size of the picture is.

Page 28: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

5. Filters. Making the image

look sketched, grainy, classic

black and white or even let it

have neon colors. This gives

your image a twist from its

original look.

Page 29: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

6. Cloning. Copying or

duplicating a part of an

image.

Page 30: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

7. Changing the

Background. Adding

background to make your

image stand out

Page 31: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

8. Removing the Color.

Removing certain colors in

your image or desaturating

the color of the image.

Page 32: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

Image Manipulation

Techniques

9. Combining Text,

Graphics and Image. Adding

multiple elements in your

layout

Page 33: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles
Page 34: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

- Google+ Photos

- Flickr

- Smugmug

- Imgur

- 500px

- Photobucket

- Amazon Prime Photos

- DropBox

- Chevereto

- Imageshack

Page 35: PREPARED BY: MARK JHON C. OXILLO€¦ · 05/10/2018  · the design that may appear different in size, texture, shape or color to attract the viewer’s attention. Basic Principles

END