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POP - RFID HMY, PERFECT DISPLAYS FOR INDIVIDUAL BRAND’S NEEDS

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Page 1: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

POP - RFIDHMY, PERFECT DISPLAYS

FOR INDIVIDUAL BRAND’S NEEDS

Page 2: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

HMY, ALWAYS BY YOUR SIDE ACCOMPANYING YOU AROUND THE WORLD

Algeria, Andorra, Antilles, Argentina, Azerbaijan, Belgium, Bolivia, Brazil, Bulgaria, Chile, China, Colombia, Croatia, Cyprus, Czech Rep., Dominican Rep., Ecuador, France, Greece, Honduras, Hungary, India, Indian Ocean, Indonesia, Ireland, Israel, Italy, Kuwait, Malaysia, Mexico, Morocco, Netherlands, Panama, Paraguay, Peru, Poland, Portugal, Qatar, Romania, Saudi Arabia, Serbia, Singapore, Slovakia, Spain, Switzerland, Syria, Thailand, Tunisia, Turkey, U.A.E., Ukraine, United Kingdom, Uruguay, Venezuela, Vietnam...

Page 3: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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HMY Group is recognized as a global leader in retail equip-ment design & manufacturing, which has grown substantially over the past 50 years.

Our aim is to be the first choice global shopfitting partner, creating value for our customers, employees and shareholders.We transform the sales area of our customers into an attractive and efficient place by providing innovative products, services and solutions to create an outstanding shopping experience.

Our productive capacity is international, we have 9 factories and 63 commercial offices spread across 55 countries on all five continents, which allows us to offer a complete service which caters for the needs of our clients wherever they are.Moreover if the project requires, we can incorporate all types of products or materials for external manufacturing (outsourcing).We support our clients during all stages of their project, working together to achieve their objectives.

Page 4: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

3. Shared information in different shops. Statistics.

1. Updated stock. Real-time inventory.

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ADVANDISPLAY IS AN EXCLUSIVE AND INNOVATIVE

PRODUCT BY HMY

In HMY we have integrated cutting-edge technologies in the display

elements thanks to a RFID UHF (Radio Frequency IDentification)

combined with GSM communication technology (Wi-Fi or 3G) and the

result is: AdvanDisplay, the most advanced product for the management

of display elements in the shop.

A smart display element allows the entire management of the displayed

products in the shop by remote control, without either limitation of

units or geographical location or applications for the information that

the system retrieves.

The client can have the whole information that is required to manage

their brands and products in a better way. This is real-time information

and, thereby, the client is able to take decisions right away to increase

the profitability of the items in the shop.

Your products and brand can be controlled at an international level to improve the profitability of your displayfurniture and elements at your shop

Page 5: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

5. Instant taking of decisions.

4. Software and specific applications according to the needs. Working and exploitation tools.

2. Control of the situation of the products.

HEADQUARTERS

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AdvanDisplay is totally customizable according to the image of your company and your display needs

Your products and brand can be controlled at an international level to improve the profitability of your displayfurniture and elements at your shop

Page 6: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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Page 7: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER

RFID is also an ideal technology for improving the customer shopping

experience.

• Higher product availability by minimizing out-of-stocks

• Control of the products: references, indexation and position

• Prevention of mistakes regarding prices and features of the products

With AdvanDisplay shopping becomes a more attractive activity; in this

way it can help you promote the loyalty of your customers.

Page 8: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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BENEFITS

• Products control: references, location and information registration.

• Prevention of errors regarding prices and features of the products

• Information about clearances in display elements.

• Detailed reports about sales and statistics regarding movements of

goods. The information can be visualised using any device.

• Data transfer regarding approximate location of the product that has

been determined by the brand.

Page 9: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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RFID SMART DISPLAY SYSTEM

AdvanDisplay includes:

• Antennas

• Multiplexers

• Readers

• RF cables

• Control cables for multiplexers

• WiFi or 3G communication module

• Software drivers, including a tag location algorithm

These components are attached to display fixtures.

Centralized software application for managing the data generated by

the smart displays and for taking business decisions.

Technical specifications

Operating Frequency EU Version

Operating Frequency US Version

Materials

Read rate

Location resolution

Scan time

Number of antennas

Number of antennas that can be connected to a single reader

Reader transmitted power

Communications

Transponder Protocol Standard

Customer protection

Drivers

865-868 MHz (ETSI EN 302 208)

902 - 928 MHz (FCC part 15)

Can be used on display and cardboard fixtures, of any color and sizeCan be used on shelving structures as well as panels with hangers, brochettes, etc.

Typically above 99,5%

Typically ±40 cm (±15 inches)

Adjustable, depending on the number of antennas and number of readers

Approximately one every 25 cm x 25 cm(10 inches x 10 inches)

Up to 1.024

max. 31,5 W

Ethernet, WiFi , 3G

ISO 18000-6CEPC Class1 Gen2

Antennas are not visible, and not accessible by end users

Java

Page 10: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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Page 11: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

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CONTACT US

The stores of the future will provide an interactive, personalized and

contextualized shopping experience, and RFID will play a key role.

RFID systems improve the customer shopping experience at retail stores

by minimizing annoying experiences.

We can offer you the suitable software for you and the most appro-

priate applications for your needs regarding the display of products.

Consult us: www.hmy-group.com

Page 12: POP - RFID - HMY Group · PDF file07 IMPROVING THE SHOPPING EXPERIENCE OF THE CONSUMER RFID is also an ideal technology for improving the customer shopping experience. •

50 route d’Auxerre89470 Monéteau (France)www.hmy-group.com ©

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