pitch fest - the next facebook
DESCRIPTION
The worksheet is used in the social media workshops offered by Younomy for the management students. It helps students come up with ideas of new social media networking sites or platforms that have their inspiration in ordinary, everyday information and communication tools.TRANSCRIPT
Social Media Worksheet
Idea Challenge: “The Next Facebook”
YounomyU
UThe worksheet gets participants come up with ideas of unique social network-ing sites or platforms by making familiar (physical) information/communication tools digital and collaborative.
Step 1 of 5: Choose any one of the following places that you like to have as a ‘context’ for your ideation exercise.
Step 2 of 5: Visualize the place you’ve chosen. Who live there? What are all the physical/digital information and com-munication materials or tools (such as diary, phone book, noticeboards, etc) they use for storing, document-ing or capturing various information, in their day to day life? List the items you can think of:
Home College Hospital
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Younomy www.younomy.comU
U USocial Media Worksheet: The Next Facebook
Step 3 of 5: What is the one item (in the list) that has the potential to become an interesting social app or platform?
_____________________________________________________________________________________ Step 4 of 5:Who will be the potential users of your new ‘Facebook’? (Example: parents, children)
_____________________________________________________________________________________ Step 5 of 5:How will your new social platform be used? Write down three ‘use cases’ of socializing and collaboration of your target users. (Example: “My mother will use it to share recipes and make new friends”.)
No Use Case
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Younomy www.younomy.comU
USocial Media Worksheet: The Next Facebook
About Younomy:
Younomy is a management services firm. We offer social media/business consulting, management and hu-man resource training for business houses, voluntary organizations, and students.
Conducting workshops is a key service offering of our consulting services. This worksheet is tailor made for management students who participate in our Management 2.0 social media/business workshops. For more details about the workshop, visit www.younomy.com/management2.0.html
CONTACT US:
91+9790276206 [email protected]
Facebook.com/younomy Twitter: @younomywww.younomy.com
Any help with the worksheet? Write to [email protected]