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MARINE
PIONEERING THE BLUE
How to create a winning cluster?07.06.2016
Frank Støyva EmblemHead of Communications
THE NORTH SEA INNOVATION LAB
Bourbon Orca (2006)
Island Navigator (2017)
Rig Pilot (1972)
TBN (20??)
?
20 SHIPPING COMPANIES
13 SHIPDESIGN COMPANIES
14 SHIPYARDS
169 EQUIPMENT SUPPLIERS
18 000 SKILLFUL EMPLOYEES
USD 8 000 000 000TURNOVER IN 2015
BLUE
Mix of national and international companies- with the leading companies in front
Strategy
Innovation speed
«Commodities»«Followers»
OFFSHORE OIL&GAS - SUBSEA VESSELS
OFFSHORE WIND SERVICE VESSEL
SEABED MINING VESSEL
De Beers
Nautilus Minerals
FISHING VESSEL WITH FACTORY FOR FISHOIL AND FISHMEAL
OTHER SPECIAL VESSELS
Exploration yachts – «Ulysses»
Research Vessels - «Nansen» Live Fish Carrier Vessels –«Ro Arctic»
LNG Powered ferries –«Stavangerfjord»
All-Electric Battery-Powered Ferry – «Ampere»
LNG Powered Cargo Ships - «Høydal»
Blue Maritime Cluster Norway
Complete value chain - Horizontal & Vertical
Well developed interconnections between businesses
High innovation speed – culture for entrepreneurship
Sharing of knowledge – trust between stakeholders
Cultural aspects - flat organizations, trust, unformal communication
Experience based knowledge - business oriented R&D
Common storytelling
“Cooperate when you can, compete when you must”
Interconnections in the cluster core
2012
• Yards:
– 38 % of purchased goods and services from suppliers in the cluster
– 33 % of turnover was newbuilding's delivered to ship owners in the cluster
• Equipment suppliers:
– 26 % of turnover was deliveries to shipyards in the cluster
– 42 % export
• Ship design companies:
– 28 % of turnover was deliveries to shipyards in the cluster
– 51 % export Source: Møreforsking 2013
Offshore Cluster Energy
Cluster
Energy
Entrepreneur
-ship
Risk CapitalMarket
Access
Education/
Competence
Scientific
Education
Marine
Education
Interaction
Education/
Trade
Management
DevelopmentYards
Owners
Consultancy
Brokers
Ship
Equipment
Oil
Companies
Innovation
determination
Cluster
interactionSpin-offs
Governmental subsidies
Financial
institutions
Comm.
Businesses
Innovation
Capabilities
Number of
small
companies
Cluster
Energy
Entrepreneur
-ship
Risk CapitalMarket
Access
Education/
Competence
Scientific
Education
Marine
Education
Interaction
Education/
Trade
Management
DevelopmentYards
Owners
Consultancy
Brokers
Ship
Equipment
Oil
Companies
Innovation
determination
Cluster
interactionSpin-offs
Governmental subsidies
Financial
institutions
Comm.
Businesses
Innovation
Capabilities
Number of
small
companies
Cluster
Energy
Entrepreneur
-ship
Risk CapitalMarket
Access
Education/
Competence
Scientific
Education
Marine
Education
Interaction
Education/
Trade
Management
DevelopmentYards
Owners
Consultancy
Brokers
Ship
Equipment
Oil
Companies
Innovation
determination
Cluster
interactionSpin-offs
Governmental subsidies
Financial
institutions
Comm.
Businesses
Innovation
Capabilities
Number of
small
companies
Cluster
Energy
Entrepreneur
-ship
Risk CapitalMarket
Access
Education/
Competence
Scientific
Education
Marine
Education
Interaction
Education/
Trade
Management
DevelopmentYards
Owners
Consultancy
Brokers
Ship
Equipment
Oil
Companies
Innovation
determination
Cluster
interactionSpin-offs
Governmental subsidies
Financial
institutions
Comm.
Businesses
Innovation
Capabilities
Number of
small
companies
Norway
GoM
Singapore
Brazil
BLUE MARITIME CLUSTER NORWAY
• Global Centre of Expertise- Top level in the norwegian cluster program- Ten year program to strengthen the clustermechanism
• Main areas - activities: R&D infrastructureReputation and strategic positioningConferances, seminar, networkingR&D and innovation projectsAnalysisInternationalisation of SME’sCompetance programsKnowledge links…and more
BLUE MARITIME – SMART GOAL 1
• Improve product innovation speed
«BLUE OCEAN Innovation Arena»
«BLUE OCEAN Innovation Arena»
BLUE MARITIME – SMART GOAL 2
• Improve organization, process and manufacturing productivity
Industy 4.0 program
Competance program (tailormade courses/university)
- Systems engineering
- Digitalization, big data analysies, IoT
- VR and 3D modellering (siemens NX)
- Branding and international marketing
R&D projects
- Norwegian Research Council
- Regional Research funds
Innovation projects
- Blue Maritime innovation grants
- Innovation Norway
Blue Maritime – smart goal 3• Achieve new knowledge through strengthened global and
national knowledge links to world-leading technology, industry and knowledge-based institutions
SingaporeRio de Janeiro
International cooperation
• Links to universities and institutes e.g.
- Istanbul, Turkey
- Costanza, Romania
- Stanford, US
- Sao Paulo, Brazil
Links to clusters e.g.
- Offshore Wind: Denmark, Germany, UK
- Oli & gas: Brazil, Canada
- Atlantic Ocean Cluster: Iceland, canada, Denmark, Greenland
Blue Maritime – smart goal4• Create global SME WINNERS
IN2 Brasil, IN2 Turkey, IN2 China…SME Internationalization projects
NGP Cluster Excellence Award 2011
Blue Maritime – smart goal 5• Create new entrepreneurs and growth enterprises
COMPLETE INCUBATOR SYSTEM
•Entrepreneurs with national or international potential for growth
- Precubator
- Incubator
- Industrial Incubator
- High Speed incubator
- Student Incubator
- Young Entrepreneurs
Blue Maritime – smart goal 5• Increased HOST ATTRACTIVENESS
Getting the word out, bringing the world in
@gcebluemaritime#gcebluemaritimewww.gcebluemaritime.no
Campaigns: You Are Wanted!
Blue Maritime – smart goal 7• Pioneering CROSS-OVER disruptive INNOVATION from todays advanced
maritime operations and other sectors, to new BLUE maritime ocean space industries.
PIONEERING BLUE MARITIME
TECHNOLOGY AND OPERATIONS
THANK YOU FOR YOUR ATTENTION!