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Pharmacy Interventions The next generation patient relationship management. !

Gyan Patra, Cofounder & CEO @GyanAtRxNetwor @RxNetwork1

gpatra@rxnetwork.com

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Tools your pharmacy needs… To address the needs of 35% of your patients.

Without disrupting your existing workflow and gain…

Patient !Loyalty

Improved Efficiency

Increased Transactions

… with complete insightful data and healthier patients.

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Transactions, Loyalty, Efficiency

35% Patients

85% Rx Transactions

Provide

8-12% More Rx Transactions

Can Provide

7-15 Days reduction in

time between refills

4-8% More Rx Transactions

Can Provide

Pharmacy Intervention!

(Counseling & Med Synchro)

Today With digital intervention

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For your patients - Lets face the fact.!Managing medications isn’t a fun activity, and

the intrinsic motivation to do the things can easily be drowned out by the distractions of life. Unless we’re bleeding, we need to be

nudged and motivated.

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Your patients need…To address the 69% + 15% of their problems

Customized Alerts

Every individual is different. They need different alert frequency that fits their life style to take positive action - almost like a virtual assistant without even creating them.

Rewards - virtual or real goods, social recognition influence behavior.

On time Interventions

Personalized communication relating to their condition right on time.

Coaching & Information

Easy access to right information relating to their condition and disease state.

Personalized Rewards & Promotions

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Your Pharmacy needs tools…To address the needs of 35% of your patients.

SchedulerAn easy scheduler to create complete therapy schedule including refills - to address confusion, procrastination, and forgetfulness.

Customized rewards and promotions based on patient profile to influence and motivate their healthy behavior.

Therapy usage data without calling up patient or waiting for next visit to perform selective counseling or medication synchronization.

Secure Messaging

channel

Efficient channel to reach out to your patients and caregivers without picking up phone.

Targeted Rewards & Promotions

Insightful data for intervention

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Timely refill request can occur only if meds in possession are taken on time.

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And follow the routine on time with easeFrom Pick up to Order Refill

Start Therapy On time 16% don’t start their medications on time - which delays refill date.

Pick Up Meds Delay in picking up meds cause delays in starting the therapy.

Continue therapy as prescribed

39% - 45% skip or miss dosage because of behavioral

reasons .

Order Refill Late start, missed dosage

delays refill order. Inconvenience to order causes

further delay.

Start Therapy On time

(Rx Cycle)

Patient

Continue therapy as prescribed

Order Refill

Pick Up/ Receive

Med

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Your Patient Demographics

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Patients with 2+ Rx need special attention35% Patients Matter

60+ age group. Over 25% have access to smartphones/tablets. Over 60% are supported by family caregivers who have smartphones/tablets.

10% with 4+ Rx

18% with 3+ Rx

55% with 1+ Rx

27% with 2+ Rx

55+ age group.

Over 35% have access to smartphones/tablets.

50+ age group.

Over 40% have access to smartphones/tablets.

45+ age group.

Over 50% have access to smartphones/tablets.

Source: American Heart Association, CDC, NEHI, NCPA, NACDS, Pew Research, AARP

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84% can be achievedAddressable Patient Barriers

1684

15%10%

20%

39%

ForgetLate RefillLate RenewalClinical Question69% Problems are behavioral

15% Needs counseling

Source: ExpressScripts-Medco Lab drug trend report.

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Rx Delivery Process

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Turn around time impacts your button lineRx Timeline: 20 to 60 Lost Days

Step 1 Step 2 Step 3 Step 3 Step 4 Step 5

Receive Rx (Day 1) • New Rx via eRx or • Paper Script. or • Refill Request

Confirm to fill (Lost Days: 1-3) • Wait for patient confirmation

for electronically received Rx or

• Perform an auto refill.

Make them ready for pickup (Lost Days: 1-2) • Several patient interactions

for PA, insurance verification etc.

• Notify patient to pickup.

Take as prescribed (Lost Days: 15-45) • 18% don’t start on time. • 47% Skip/Miss dosage • 9% Take wrong dosage.

Patient Pick up (Lost Days: 1-2) • Patient doesn't return to

pick up on time • Possibility of return to bin.

Place Refill Order(Lost Days: 2-5) • Barrier to place refill order

using existing methods - telephone call, website or additional trip.

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Address the preventable by segmentingBreakdown of Rx Usage

47% Contd 29% Didn't

76% Start 12% Didn't

100% Rx Prescribed Paper + eRX

88% Filled 12% not filled

Occurs At Home

85% Barriers due to Forgetfulness, Procrastination,

Motivation & Confusion

Source: American Heart Association, CDC, SureScripts, NCPA, NACDS

Addressable

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Existing solutions

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Simple to Complex Interventions. Pharmacy/Patient Interventions

For 69% Barrier (Mostly patient managed)

For 15% Barrier (Pharmacy Managed)

Requires auto reminders that fits lifestyle. Rewards that motivates.

Social support that addresses procrastination. Convenience that

reduces barrier to order refill.

Requires counseling to educate. Need complete data to address

adverse effect and perform medication synchronization.

69% 15%

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Self managed - For 69% ProblemsExisting Patient Solutions

Doesn't address forgetfulness, procrastination and motivation barriers.

Addresses forgetfulness. Barrier still remains if filled by patient.

Replaces PillBox or Text Reminder. Its a significant barrier for patient to make manual entries.

ePillBox

Mobile App

(Digital Calendar)

PillBox

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Pharmacy managed - For 69% ProblemsExisting Pharmacy Solutions

Addresses confusion(12% of the barrier). Forgetfulness, procrastination and motivational barriers still remains.

Refill reminders don't yield its intended results for patients who are not taking their meds on time.

Very effective. Lack of detailed data and manual process requires multiple patient interactions.

Text /Phone Reminder

Refill

Counseling Rx

Synchronization

Blister Package

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Next Generation Communication!using their connected device.

Android

Apple

Amazon Kindle

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Because it is widely adopted.

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Using Rich Mobile AppWhen and where they need …Contextual Notification When it is time to take medication, order refill and timely pickup, notification for wellness programs and many more.

Easy Access Right on their favorite

device which is so intimate to them. Be it to place refill order, or

checking status or even get in touch with you.Personalized

Every patient is different. Hence customized dosage timing, frequency of alerts, rewards for motivation and wellness programs matter a lot for prompt action.

Contextual

Personalized

Easy Access

(Realtime) Patient

Engagement

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Positive Behavior

Messages & Alerts

Rewards & Promotions

Health & Wellness Interventions

With next level of automation…without loosing the human touch.

Pick up Refills

Order !Refills

Continue!Therapy

Start Therapy

Influencing Tools Effect Of Influence

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Thank You. !

www.rxnetwork.com info@rxnetwork.com

@RxNetwork1