perfect gift v3

8/17/2019 Perfect Gift v3

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Prepared ByNORHISAM BIN MOHD RADZISUHAIMI BIN DAUD

Prof Madya MARDZIAHHASHIM


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TABLE OF CONTENT

1. Introduction

2.Background3.Problem motivation4.Objective5.Scope6.i!!ion and "i!ion

#.Bu!ine!! odel$.Brand % &ogo and 'ag &ine


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INTRODUCTION

Per(ect )i(t i! an online bu!ine!! on *acebook pla +e ,ill operate via *acebook page. +it-in t-i! compan/ t-ere are (e, di0erent

department!. O department uman e!ource department *inance department Production department Purc-a!ing department Sale! department arketing department


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Backgroud

•

Once !top center (or cra(ter and non cra(tget t-eir need

'-ere are not man compan t-at o0er o!top center (or cra(ter or non cra(ter to ge

cra(t !upplie! or to bu gi(t (or t-eir loved


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Problemotivation

1. u!tomer no,ada! pre(er to bu (orm online a! it i! convenient and !time.

2. ot man !-op are opening t-eir bu!ine!! via online.3. '-e (a!-ion (or -andmade item! a! a gi(t i! vergreen. People pre(er t

purc-a!e -andmade !tu0 a! it provide! t-em ,it- a level o( individuali! not available (rom ma!! market retailer!. '-e pre(er per!onali7ed glavi!- item!.


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Objective

1. 'o gain -ig-e!t level !ati!(action o( cu!tomer2. 'o make !ure percentage o( market !-are directl proportional ,it3. 'o provide t-e be!t cu!tomer !ervice

Scope


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M!""!o ad #!"!o

"i!ionOur vi!ion i! to be t-e be!t Once !top center (or crand non cra(ter !-op on 8lang "alle and ala!ia

i!!ionPer(ect )i(t ,ill !trive to provide gi(t !olution! (or a9!ing creativit and team,ork/ our product! ,ill pr-appine! (or bot- giver and receiver.


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BMC $ Co%pe&!&!'e E'!ro%e&( Marke& S&ra

Co%pe&!&!'e E'!ro%e&1. *B: S9S n d *&' PO;9'

2. *B:


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Cost Structure Revenue Streams

Key Partners Key Activities

Key Resources

Value Proposi tion Customer Relationship

Channels

Customer Se

T)e Bu"!e"" Mode* Ca'a"Pre(ect )i(t

Of f er f ree deliver y

for many item

Adver tisement

Simple de!ign/

logical u!er

inter(ace/

promotion

Intellectual: Br and

Patent, Web Page

their unique ability

to design

Free esign

Budget and !r ice

f ollo " customer

#r eative

diver!i(.

#ustomer

requirement,

&o, 1o!t Sel( @

Service

#ontr ol value

chain f or the

!roduct design

Website,

Faceboo$,

%ocial &edia

Web

maintenance,

Postage changes

Payment

!r ocessing


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1.


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Maage%e& Tea%


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Orga!+a&!o C)ar&

anagement

*inance

Production Purc-a!ing arkSale!


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BRAND( LO,O ANDTA,LINE

BradBrad : Per(ect )i(t

LogoLogo : ,e c-o!e Blue andcolor to denote! t-at blbo! male and pink (or,omen.

Tag*!eTag*!e : CInpired B Dou@ 'r to (ulFll cu!tomerG!

re?uirement ba!ed on tCper(ectE budget.


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perfect gift v3

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