people media network, mr. india international 2011
Post on 19-Oct-2014
3.065 views
DESCRIPTION
PEOPLE MEDIA NETWORK is a team made for imagination and modernism, never gives up till the result realized. We started PEOPLE MEDIA NETWORK in 2011 with two devoted person and were amazed to see the cut throat competition in the market, we resolute the very first day that we’ll do everything differently, and now after this short time we are having good team and everyone knows their role perfectly in the organization. PEOPLE MEDIA NETWORK has materialized as one of the most supposed global events & Entertainment Company. We create brand events, with a touch of delight and dignity, to inspire and entertain your audience. We deliver utmost attention and turn-on key solutions , from brand approach and content development to creative, design, video, production, and program management. We are proud to be the trusted event management partner of government departments, marketing agencies, industry associations, blue chip brands and major businesses alike. Our industry is typically polarized by two different types of service providers. At one extreme, you have the event management companies that cater for the big brands. Such companies only work for the big clients & big money. At the other end you’ll see hundreds of small companies running by ‘An Individual or maximum with 2-3 students. These businesses typically lack the depth, experience or expertise to assist their clients in formulating and implementing an effective online strategy. The whole year client faces lot of problems in services & support. PEOPLE MEDIA NETWORK is the company, servicing both big & small organization with the same efforts. For big business we are able to undercut the big agencies on price without compromising the quality of our work. For small business, we are able to deliver the same quality of service without altering the budget!TRANSCRIPT
Creative People
Creative India
About Us
PEOPLE MEDIA NETWORK is a team made for imagination and modernism, never gives up till the result realized. We started PEOPLE MEDIA NETWORK in 2011 with two devoted person and were amazed to see the cut throat competition in the market, we resolute the very first day that we’ll do everything differently, and now after this short time we are having good team and everyone knows their role perfectly in the organization. PEOPLE MEDIA NETWORK has materialized as one of the most supposed global events & Entertainment Company. We create brand events, with a touch of delight and dignity, to inspire and entertain your audience. We deliver utmost attention and turn-on key solutions , from brand approach and content development to creative, design, video, production, and program management. We are proud to be the trusted event management partner of government departments, marketing agencies, industry associations, blue chip brands and major businesses alike.
Our industry is typically polarized by two different types of service providers. At one extreme, you have the event management companies that cater for the big brands. Such companies only work for the big clients & big money. At the other end you’ll see hundreds of small companies running by ‘An Individual or maximum with 2-3 students. These businesses typically lack the depth, experience or expertise to assist their clients in formulating and implementing an effective online strategy. The whole year client faces lot of problems in services & support.
PEOPLE MEDIA NETWORK is the company, servicing both big & small organization with the same efforts. For big business we are able to undercut the big agencies on price without compromising the quality of our work. For small business, we are able to deliver the same quality of service without altering the budget!
About Next India Media
Next India Media an experiential media cum Event entity, with expertise solutions in Brand& Media services, also caters in Professional Model management ,with existence since 3 years revoked fashion industry a new vision and dimension . Our core component is in brand building through live events .
Next India Media & Model Management has drawn his remarkable strength from a sense of unflinching commitment to total Quality in dynamic scales inherent in a meticulously developing team of enterprising and creative professionals .
The successful stand with our Grand event Mr. India International which changed the outlook of Fashion & Model Industry, NIMMM stems from its spirit of achieving the best for their clients .
Besides conducting own shows/ contests, NIMMM is a full spectrum event planning, production and entertainment company that designs, plans and produces original, signature events. Till date NIMMM has maintained its friend-setting reputation by exceeding clients' expectations. We confidently approach every aspect of clients' needs and objectives, while working with their budget parameters. NIMMM is a company that customizes each aspect of your affairs with a “can-do” attitude The strength and expertise of our team of creative professionals lie in creating anything that you dream of, no matter whether it is Exhibition, Conference, Dealers Meet, Product Promotion/ Launch, Retail Promotion, Concept developing or Fashion Show. And hence, NIMMM can proudly promise…Your event will always outshine the rest!!! .
An Unique Nation-wide Branding & Product Display Opportunity
About Event
PEOPLE MEDIA NETWORK announce MISTER INDIA INTERNATIONAL 2011 in association with Next India Media Model management. There is a tremendous potential in today's youth which needs to be identified and harnessed. Indian performers in various fields of arts have gained popularity worldwide in the recent years and its time for us to do the same.
All over the world, Indian fashion is considered to be sizzling now days. The recent years have shown a surge in the fashion industry of India. These days fashion and modeling offers a very lucrative career to youngsters. Thousands of aspiring youngsters are looking at modeling as a full time career but do not know where to begin.
The talent pool is vast and diverse but untapped. As possessors of these precious jewels, we must provide an adequate platform to promote and capitalize the talent in a big way.
MR India International 2011 focuses on creating an individual image for aspiring models and supports them in carving a niche for them selves in the Global Fashion World.
Apart from fitness and heath sessions, make over, grooming sessions and a professional portfolio will be provided to contestants. We will give the winners a chance for product endorsements and other projects keeping them visible in the fashion industry.
The Jury comprises of the best known fashion personalities in the world, establishing the winner with the cream of the fashion world.
In our endeavor to provide a platform for aspiring models, we are launching an all India Fashion & Talent Extravaganza MR India International 2011, a Male Star Model Hunt. This will be the most astounding and alluring show in the World of Fashion.
About Event
An annual pageant being held for the last two years which is slowly flourishing into the national centre stage
The Indian arm of The Mister Singapore Organization, Singapore, Mr. India finalist will participate in Mr. International in Indonesia in November 2011
Next India Media, Delhi is the license holder for the Title for 5 years since 2009
Credentials !!
About Event
Mr. India International 2009Imran Khan
Mr. India International 2010Nitish Main
Credentials !!
About Event
A celebration of the young men who make up the Next India
Young men…
o Who have been the backbone of the Global India this last decade
o Who have strong social roots and commitments
o Fun-loving yet with a strong belief in social justice
o Who look forward to a greater country for even the have-nots
Mister India 2011
About Event
IT technology has shifted the focus to Tier I and Tier II cities
The income boom in lower-order cities caused by people-hungry services sector
o IT, IT-enabled services, hotels, airlines, financial services etc
Bottom-up transformation
India's talent has now included small town India
A Hard Look at India
About Event
73% consumption from Key Urban Towns (KUTs) and Rest of Urban India (ROUI)
KUTs and ROUI command 40-50% of urban advertising expenditure, up from 30-35% in 2007
60% of BTL activity is concentrated in the KUTs & ROUI
70% DTH subscribers in small towns
65% of all road accidents in KUTs, ROUIs and Rural India
All brands have ensured their penetration
IT savvy schools by Educomp
•Ernst and Young's report titled "The new market sharers: Tapping the potential of emerging markets".
A Hard Look at India
About Event
Male, 18-28 yrs of age, college going, entrepreneur or early career and comfortable using:
Lifestyle products:o Best brands in Clothes, Footwear and Accessories
Fitness Productso Gyms and Health Drinks
Social Networking Sites
Career, Travel & Education Portals
Communication:o Best Brands in Laptops, Mobiles and Services
A Hard Look at India
About Event
NORTH SOUTH
1. Delhi2. Chandigarh 3. Ludhiana4. Kurushetra5. Agra6. Lucknow
1. Chennai (Zonals)2. Trivandrum3. Cochin4. Bangalore5. Hyderabad6. Mangalore
* Subject to sponsors approval
Mr. India 2011 Cities Plan
About Event
East West
1. Kolkata (Zonals)2. Guwahati3. Jamshedpur4. Ranchi5. Bhubaneswar
1. Mumbai (Zonals)2. Pune3. Goa4. Vadodara5. Raipur6. Bhopal7. Jaipur8. Kota
* Subject to sponsors approval
Mr. India 2011 Cities Plan
About Event
Aug 2011- Oct 2011
o Online, National Press Ads, National TVC, Radio
o 25 cities
o 3 Weeks/City
o Pre- Hype and on Ground
o City wise Selection Event with one City Finalist
o 4 Zones, 18 states
o 45 days/Zone
o Zonal Selection Event with one Semi-finalist
o 1 National Event: One Finalist
o 1 International Event: Indonesia in November
Mr. India – Main Event
About Event
25 cities (Aug 2011 to October 2011) 2 weeks Pre Hype CFE :o Pre Hype CFE: Posters, Merchandise, Radio, TVC & OOH, SMS with
short Code, Online
1 week On-Ground CFE:o Promoters at College Canteens, Malls, Hang-outs, Cafes,
Sponsor/Partner Retail outletso Cross-city Branded Biker Gangso Human Banners Short-listing of entries basis photograph, height & education City Finals:o Event at Mall/Banquet Hall/Arcadeo Professional Judges/Anchorso Local Media Presence
Mr. India – City Plan
About Event
25 cities, 3 Weeks per City:
o 2 Weeks: Pre Hype & CFE: OOH, TV, Radio, SMS, Merchandising o 1 Week: On Groundo 2 Weeks: Collection & Short-listingo Day 21: City Audition
Mr. India – Promotional Plan
About Event
4 Zones: o North- Sun, 28th Aug at Delhi/NCRo East- Sun, 11th Sept at Kolkatao West- Sun, 25th Sep at Mumbai/Thane
o South- Sun, 9th Oct at Bangalore
5-6 Weeks/Zone:o 5 winners per Zoneo City Finalists to Participateo Will undergo pre-event grooming and training o Winner to head for Nationalso Cash prizes and Gift Hamperso Modeling & Acting Contracts to be announcedo RJ mentions/interviews, TVCs, Press, OOH, Online
Mr. India – Zonal Plan
About Event
Mr. India – North Zone
About Event
Mr. India – East Zone
About Event
Mr. India – West Zone
About Event
Mr. India – South Zone
About Event
Finals: 3rd wk Aug- 2nd wk Oct in Delhio Zonal Finalists to go through a 7 day advance session ono Fitness workouts, Yoga, Swimming, Ramp walk, Language, Personality Development & Choreography for Grand Finale Sequences
Evening Program Outlineo Ramp Walk -Ethnic Wear followed by entertainment capsuleo Ramp Walk – Swim Suit followed by entertainment capsuleo Ramp Walk – Formal Wear followed by entertainment capsuleo 20 declared finalists to walk the ramp and take their position on the daiso Q & A Session followed by entertainment capsuleo Declaration of winnero Crowningo Photo ops & interviews
Mr. India – Final
Mr. India International Media
About Event
Print Media 3 Phase advertising:o Pre-Launch – 120sq. cm adso Launch – Auditions – 120 sq. cm adso Grand Finale – 200 sq. cm. ads
National Media: o The Times of India – All Editionso Hindustan – All Editionso The Tribune – All Editions
Local Media: o Dainik Jagrano Dainik Bhaskaro The Telegrapho Hindu 12500 cc of paid advertising Total Print Media Value: Rs. 1 Crore
Media Plan - Print
About Event
Television Media 3 Phase advertising:o Pre-Launch – 10 sec. spots x 10 dayso Launch – Auditions – 15 sec. spots x 10 dayso Grand Finale – 30 sec. spots x 5 days
National Television Channel: o MTV or UTV Bindaas
Local Television Media: o Cable Television spots of 30 secs x 10 days in all event cities
10,000 secs of paid advertising, VJ mentions, Contests etc 2000 secs of Promo spots Total Television Media Value: Rs. 35 Lacs
Media Plan - TV
About Event
Radio Media 3 Phase advertising:o Pre-Launch – 10 sec. spots x 5 dayso Launch – Auditions – 15 sec. spots x 5 dayso Grand Finale – 30 sec. spots x 5days
National Radio Channels: o Big Fm – All Stations
Local Media: o Radio Mantrao Radio Dhamaalo Radio Oh LaLa
10,000 secs of paid advertising, RJ mentions, Contests etc Total Radio Media Value: Rs. 25 Lacs
Media Plan - Radio
About Event
OOH 3 Phase advertising:o Teasers – 10 dayso Auditions – 5 dayso Grand Finale – 5 days
National Level: o All 25 Audition cities .
All Inlets and Outlets 2 Outdoor per City Total Value: Rs. 25 Lacs
Media Plan - OOH
About Event
Mobile Branded SMS & VMS Update MMS of city events Short code for entries
Online Facebook and Twitter reach CFE banners in relevant sites Viral Dedicated website www.mrindiaintl.com
Media Plan – Mobile & Online
Mr. India International Motivator
About Event
On Ground Activation (25 Cities) CFE through on ground representatives
o College Canteenso Coffee Shops
o Hangoutso Pizza Hutso Malls
CFE and hype through promoters and human banners OOH
Key Motivator – Sponsor
About Event
On Ground Hype (25 Cities) Hype through large scale Auditions in each cityo Min 50 short listed participants o 1000 spectatorso Local media presence assured
Key Motivator – Sponsor
About Event
Hard facts o Entry Form Distribution Points: 500o Total Colleges touched: 200o Total College Days: 400o Total Pre-Audition Promoter Days: 2600o Total Short listed Participants: 1250
o Total City Auditions: o 25 events with local media/celebritieso Total Zonal Auditionso 4 mega Events with wide media coverageo 1 National Event
Mr. India
About Event
Hard facts o We will touch more than 1,00,000 people through pre hype in each city
At the prevailing rate o We will engage around 30,00,000 Target Audience directly by the end
of our 30 city bonanza
o We would have traveled 18,000 kms across India, covering 18 states and passing through 300 cities & towns
Mr. India
About Event
1. Display of Brand/Corporate Name as well as Logo on the Backdrop as presenter of show on pan India promotions, auditions & Finale Show .
2. Brand/Corporate name as well as logo will appear on the Souvenir.3.Three Minutes of Commercial/Corporate film will be shown continuously while the Shows on the
LCD.4. All Printed material will carry the name of the Sponsor of the show with big logo of the brand.5.Space will be provided to Sponsors for the display of their products.6. Invitation cards for Zonal & Grand Finale carrying presenter’s Name and Logo.7. Presenter’s Name will be announced regularly while the show by Anchors with an thanks.8. Coverage of the show for later telecast by all India television network in their respective slots.9. Press coverage by leading newspapers all over India .10.Two exclusive entrances Arches will carry Name & Logo at zonal & grand finale .11.Posters/Banners/Outdoor / advertisements covering all over India will have Name & Logo of
presenter of the show.12.Pan India Radio Promotions for one week in 25 cities with RJ Mentions of Presenter .13.Complimentary passes would be provided for Zonal & Grand Finale .14.1 Judge from Presenter Company would be a part of Zonal and Grand Finale .15. Winner’s Trophy would have Logo Of Presenter Company .16.Winners participating in International Competition would carry Logo at the sash of presenter
Company .
Deliverables to Sponsors - Title Sponsors
About Event
1. Display of Brand/Corporate Name as well as Logo on the Backdrop as presenter of show on pan India promotions, auditions & Finale Show .
2. Brand/Corporate name as well as logo will appear on the Souvenir.3.Three Minutes of Commercial/Corporate film will be shown continuously while the Shows on the
LCD.4. All Printed material will carry the name of the presenter of the show with big logo of the brand.5.Space will be provided to presenter for the display of their products.6. Invitation cards for Zonal & Grand Finale carrying presenter’s Name and Logo.7. Presenter’s Name will be announced regularly while the show by Anchors with an thanks.8. Coverage of the show for later telecast by all India television network in their respective slots.9. Press coverage by leading newspapers all over India .10.Two exclusive entrances Arches will carry Name & Logo at zonal & grand finale .11.Posters/Banners/Outdoor / advertisements covering all over India will have Name & Logo of
presenter of the show.12.Pan India Radio Promotions for one week in 25 cities with RJ Mentions of Presenter .13.Complimentary passes would be provided for Zonal & Grand Finale .14.1 Judge from Presenter Company would be a part of Zonal and Grand Finale .15. Winner’s Trophy would have Logo Of Presenter Company .
Deliverables to Sponsors -Presenter Sponsors
About Event
1. Display of Brand/Corporate Name as well as Logo on the Backdrop as Co-Sponsor of show on pan India promotions, auditions & Finale Show .
2. Brand/Corporate name as well as logo will appear on the Souvenir.3. Commercial/Corporate film will be shown Twice while the Shows on the LCD.4. All Printed material will carry the logo of the brand as Co-Sponsor of the show .5. Space will be provided to Co-Sponsor for the display of their products.6. Invitation cards for Zonal & Grand Finale will carry Co-Sponsor’s Name and Logo.7. Co-Sponsor’s Name will be announced while the show by Anchors with an thanks.8. Coverage of the show for later telecast by all India television network in their respective slots.9. Press coverage by leading newspapers all over India .10. All Arches will carry Name & Logo at zonal & grand finale .11.Posters/Banners/Outdoor / advertisements covering all over India will have Name & Logo of Co-
Sponsor of the show.12.Pan India Radio Promotions for one week in 25 cities with RJ Mentions of Co-Sponsor .13.Complimentary passes would be provided for Zonal & Grand Finale .
Deliverables to Sponsors - Co - Sponsors
About Event
1. Display of Brand/Corporate Name as well as Logo on the Backdrop as Associate-Sponsor of show on pan India promotions, auditions & Finale Show .
2. Brand/Corporate name as well as logo will appear on the Souvenir.3. Commercial/Corporate Logo will be shown while the Shows on the LCD.4. All Printed material will carry the logo of the brand as Associate-Sponsor of the show .5. Space will be provided to Associate-Sponsor for the display of their products.6. Co-Sponsor’s Name will be announced while the show by Anchors with an thanks.7. Coverage of the show for later telecast by all India television network in their respective slots.8. All Arches will carry Logo at zonal & grand finale .9.Posters/Banners/Outdoor / advertisements covering all over India will have Name & Logo of
Associate-Sponsor of the show.10.Complimentary passes would be provided for Zonal & Grand Finale
Deliverables to Sponsors - Associate - Sponsors
Mr. India International Sponsorship Categories
About Event
Title Sponsor (1) Rs. 1 CR“ABC Mr. India 2011”
Presenter Sponsor (1) Rs. 70 Lac“XYZ Presents- ABC Mr. India 2011”
Co- Sponsors (2) Rs. 50 Lac
Associate Sponsors Rs. 25 LacMedia , Online, Travel, Hospitality, Wardrobe, Communication etc
City/Zonal Partners Rs. 10 LacVenue, Refreshment etc
Sponsors Categories
PEOPLE MEDIA NETWORKE-4, Roopnagar, Harinagar-III, Badarpur, New Delhi-110044
[email protected], www.peoplemedianetwork.blogspot.com
Mr. Asim Khan+91-8447561650
Mr. Sanjeev Kumar pandey+91-9968012664
Thanks