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INDEPENDENT FREE NEWSPAPER ABOUT THE ORGANIC SECTORINDEX
What is Bio Eco Actual?Bio Eco Actual is a family editorial at the service of the organic sector since 2013, with
activity at printed & digital level through our publications Bio Eco Actual, Bueno y Vegano and Master Organic, and with a diffusion of more than 1,000,000 copies every year and a highlighted digital presence. Working at EU level (B2B target publications) and Spanish level (B2B & B2C target publications).
Contents
Real information that responds to readers’ concerns
Page 4
Digital Edition
International Publications
Bueno y Vegano
Direct to your target in just one click
Boost your sales in Europe!
If it’s veggie, it’s Bueno y Vegano
Page 10
Page 12
Page 16
Editorial Team
Printed Edition
Team & Collaborators
Facts, Figures & Presence
Page 2
Page 8
Bio Eco Actual official media partner of
2020 Editions
M E D I A K I T 2 0 2 0Bio Eco Actual@bioecoactual @bioeco_actual Bio Eco Actual
Ecològic i natural: el mercat de referència a Itàlia és a Bolonya.
FETS I XIFRES • 2019: 31a edició, 5 sales i 52.000 metres quadrats d’espai d’exposició• 2018: 820 expositors, 35.000 visitants, 950 nous productes
TRES SECTORS, UN GRAN ESDEVENIMENT PER ESTABLIR XARXES I FER NEGOCIS• SANA Food per a un espai d’exposició professional, reservat per a empreses
del sector d’aliments ecològics• SANA Care & Beauty, sector de referència per a fabricants de cosmètics,
productes naturals i ecològics per a la cura del cos i suplements• SANA Market: gran àrea de mercat per provar i comprar aliments ecològics i naturals,
així com tot el que es necessita per viure de forma sostenible
MOLT MÉS QUE UN ESDEVENIMENT D’EXHIBICIÓ • Trobada de la comunitat i sector BIO i Natural• Visibilitat i oportunitat de posicionament• PR i visibilitat externa• Contactes amb grups d’interès i associacions
BolognaFiere6-9 September 2019 www.sana.it
31st international exhibition of organic and natural products
an event by in collaboration withwith the patronage of
IFEMA, Feria de Madrid3-4 June 2020
24-25 JUNE 2020 - RAI AMSTERDAM
FREE FROM VEGAN ORGANIC FUNCTIONAL INGREDIENTS BETTER PLASTICS
IFEMA, Feria de Madrid3-4 June 2020
Master Organinc
Your B2B Organic publication for the Spanish Market
Page 22
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2 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/enEDITORIAL TEAM
Who edits Bio Eco Actual?
Editorial Line
Collaborators
Bio Eco Actual is a registered trademark of Centipede Films, S.L., which is a family-owned pub-lisher with an environmental focus. We are passionate about organic food and have a special interest in social trends in relation to consumption and the environment.
Our experienced collaborators constitute a dynamic team and are an essential part of the publication. They have in common their passion in organic production, but are inde-pendent of any political or religious ideology.
Accurate, up-to-date contents is our mot-to. Our collaborators contribute each month their professional pers-pective in their articles, which are focused on spreading and promo-ting organic products.
BS degree in Biology and Environmental Siences. Dietitian.
Green opinion maker. Leader of the former musi-cal group Claustrophobia (80’s and 90’s).
She is the author of a book on vegan nutrition for babies and children.
He is the expert in envi-ronmental news.
Director of the Depart-ment of Organic Agricul-tural Production of the Catalunya Goverment.
Expert in integrative medicine and natural therapies.
Associate Professor at the Department of Plant Biology, Ecology and Earth Sciences, UNEX.
Raúl Martínez,Dietitianand biologist
Enric Urrutia,DirectorEditor. Content director
Pedro Burruezo,Eco activist, Director of The Ecologist; BioCultura advisor
Montse Mulé,Chief EditorPublisher. Content coordinator
Miriam Martínez Biarge,Paediatrician; she works in Spain and UK
Joaquim Elcacho,Journalist specialized in Environment and Science
Oriol Urrutia,Co-EditorDigital edition
Isidre Martínez,Agronomist
Marta Gandarillas,Journalist specialized in Natural Health
Juana Labrador Moreno,PhD in Biology; Associate Professor of Agroecology
Independent press at the service of the organic sector
Publisher of books and publications related to health, vegetarian food and natural life.
Jaume Rosselló,Book & Magazines Editor focused of Food and Health
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3B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en EDITORIAL TEAM
Expert in phytotherapy and aromatherapy. Post-gradu-ate degree in Nutrition.
BA degree in History, post-graduate degree in Animal Law and Antrozoology.
He has been promoting organic agriculture for the past 25 years.
Specialist in natural and veg-etarian food out of convic-tion; she has published more than 10 books on nutrition.
Pioneer and activist, she has been fighting in defence of organic production in Spain for more than 35 years.
Agronomist specialized in environmental man-agement and organic agriculture.
Dietetics and food education. Dietitian with naturist orientation.
Designer.Content editor.
Master degree in cosmetics and dermop-harmacy. BS degree in chemical engineering.
BS degree in Dietetics and Nutrition; special-ised in natural food and health.
Local and organic food. Author of the blog “Paladar Vegano”.
Specialized in psycho-nutrition, therapeutic cooking and naturopathy.
Green opinion mak-er; author of several books. Sub-director of EFE Verde.
BS degree in Agricultural Engineering. He has trained in Spain, Germany and the USA. Former President of CCPAE.
General Director in Spain of a food supplements company (1991-2018).
Dietitian with an integrative perspective.
Executive producer of the documentary Empatía.
More than 10 years of activism at El Hogar ProVe-gan Animal Sanctuary.
Maribel Saíz Cayuela,BS degreein Biology
Helena Escoda Casas,Animal rightsactivist
Quico Barranco,Horticulturist,specialised in organic seeds
Mercedes Blasco,Master degree in Nutrition and Health, UOC
Ángeles Parra,Director of BioCultura and President of Vida Sana Association
Montse Escutia,Vice President of Vida Sana Association
Pilar Rodrigáñez,Superior Technician in Dietetics
Ruth Alday,Director of Vida Natural.
Clara Bosch,Engineer; technician specialized in organic cosmetics
Neus Elcacho,Integrative dietitianand nutritional coach
Cristina Fernández,Journalist & Blogger
Mareva Gillioz,Dietitian and nutritional coach,specialized in naturopathy
Pedro Pablo G. May,Writer and environmental journalist
Daniel Valls,Co-ownerof Cal Valls
Pedro Porta,TelecommunicationsEngineer
Lluca Rullan,Journalist specialized in nutrition and natural health
Carla Cornella,President of FAADA. Animal rights activist
Noemí Alba,Animal rightsactivist
Authors of the blog and the book “Nutrición Esencial”
“Gana Nutrición”Responsibles
Iván Iglesias,Degree in Nutrition
and Dietetics
Estela Nieto,MA in psychopa-thology and health.
Núria Arranz,FoodTechnologist
Laura Arranz,Pharmaceutical
Nutritionist
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4 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en
How contents are structuredOrganic Food is the main
subject and comprises more than half of the total content. It is followed by Organic Cosmetics, Environment and
Society, Alternative Medicine and Food Supplements. All articles are unpublished until their publication in Bio Eco Actual.
Articles and reports on relevant topics; and news about the organic sector. News and information related to those physical, chemical
and external biological components with which we interact every day and that can affect our lives.
Reports on the national and international fairs organised by the organic sector.
Our paediatrician explains every month how to feed our babies, children and adolescents so they grow strong and healthy.Hot topics treated comprehensively by experts from the
organic sector.
Our specialised doctors, biologists and dieticians explain why organic food is essential and how it positively impacts our health and the health of our planet.
In this section an organic manufacturer explains step by step how a processed organic product is obtained.
SOCIETYENVIRONMENT
SHOWS
NUTRITION FOR KIDS
LET’S TALK ABOUT
FOODHOW IT IS MADE
CONTENTS
Organic Food
Organic Cosmetics
Environment and Society
Alternative MedicineNatural food supplements
Main sections
Real information that responds to readers’ concerns
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5B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en
In this section every month a different expert on their field clarifies doubts and helps us to make the best possible choice.
In this section the most trendy organic products are de-scribed in terms of their nutritional properties and commer-cial characteristics.
This section appears on the back cover, where every month we interview prominent figures from the organic sector.
Free and non-commercial space where each month new or-ganic food products, suggested by our readers, are presented.
Organic food recipes described in detail by our experts.This section is only included in those editions with an ex-
tra print run; and is focused on organic consumer and market trends.
Homeopathy, Naturopathy, Ayurveda and Traditional Chinese Medicine, among other therapies, are treated with accuracy and objectivity, in response to our readers’ concerns about health and well-being.
In this section one different sponsor’s product is described each month in detail (characteristics, benefits on health, where to find it…).
Organic supplements can be an excellent complement to a healthy diet. In this space our experts explain when and how to take them.
Essential section dedicated to the personal care of the en-tire family, from the babies to the elderly. Every month our experts explain how to identify and choose the best organic cosmetic products to suit every need.
Free and non-commercial space where each month new organic cosmetic products, suggested by our readers, are presented.
THE SPECIALIST’S OPINION
WHAT TO EAT (SPONSORED COMMERCIAL SECTION)THE INTERVIEW
PRODUCTS OF THE MONTH - THE ESSENTIAL
RECIPE (SPONSORED COMMERCIAL SECTION)PROFESSIONAL SECTION
INTEGRATIVE MEDICINE
RECOMMENDED BY (SPONSORED COMMERCIAL SECTION)
HEALTH AND FOOD SUPPLEMENTS (SPONSORED COMMERCIAL SECTION)
COSMETICS
THE ESSENTIAL - ORGANIC COSMETIC AND PERSONAL CARE PRODUCTS
CONTENTS
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6 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/enDIFFUSION – PRINTED EDITION
Print edition | Impact (figures)
550,000than
copies
48,000than
copies
65,000than
copies “in situ”
4,000than
points
Printed per year
Distributedat organic
fairs in Spain
Distribution points
Guaranteed minimum monthly print run
On a press
Product made in Spain
Paper from responsible sources.FSC Mix Certification C117096.
Number of pages:
From 32 to 56depending on the
month
If it’s an organic shop, there we are
Distribution and monthly distribution to the point of saleEstablished monthly distribution throughout Spain, including Canary Islands, Balearic Islands and Principality of Andorra. Through 10 distributors of organic and cosmetic food, Bio Eco Actual is received every month in more than 4,000 retail stores.
Sol Natural
Alternatur
Natural Cash
Cadidiet
El Labrador Distribuciones Dietéticas
El Horno de Leña
Dietéticos Intersa
Alimentos Ecológicos Gumendi
Bioselección
Dispronat
CataloniaMadrid
Andorra
Levante
Balearic Islands
Andalucía
Madrid
MadridCentral region
Canary Islands
La RiojaNavarraMadrid
Galicia
EuskadiNavarraCantabria
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7B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en DIFFUSION – PRINTED EDITION
Who reads Bio Eco Actual?
Bio Eco Actual official media partner of:
Presence and distribution “in situ” in the main organic fairs (for consumers and professionals) in Spain.
Customers of specialized organic
food stores
Visitors of fairs / events of organic food: consumers and professionals
Companies and professionals from the Spanish organic sector
Customers of organic, vegetarian or vegan restaurants, rural tourism and organic street markets
All the official libraries of the Generalitat de Catalunya & Catalan Universities
Spanish and European non-governmental and governmental associations promoting organic production
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
copiesExtra print run
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
CopiesExtra print run
bi-annual;(two cities per year)
bi-annual; two cities per year
10,000 5,0005,000
3,500
10,000 5,000
3,000 3,000 23,000 2,000
5,000Madrid Madrid
Madrid
Zamora
A CoruñaBilbaoSevilla
ValenciaBarcelona Barcelona
Benicassim Pantà de Sau Catalunya Tàrrega
CopiesExtra print run4,000IrúnCopies
Extra print run3,500Vitoria CopiesExtra print run3,500Santander
IFEMA, Feria de Madrid3-4 June 2020
IFEMA, Feria de Madrid3-4 June 2020
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8 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/enADVERTISING RATES
The essential tool for being in the organic
point of sale
2020 printed edition advertising ratesPrice per monthly insertion in both Spanish Edition + Catalan Edition
Cover255 x 130 mm1,900€
Full Page255 x 325 mm1,900€
1/2 Vertical Page125 x 325 mm1,500€
1/2 Horizontal Page255 x 160 mm1,200€
1/3 Horizontal Page255 x 105 mm800€
Back Cover255 x 105 mm1,500€
1/4 Vertical Page125 x 160 mm600€
1/6 Vertical Page125 x 105 mm400€
Double Page(255 + 255) x 325 mm3,600€
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9B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en ADVERTISING RATES
Double Page5,000€
Full Page2,600€
1/2 Page1,680€Sponsored editorial
content section1,000€
• Images: 300ppi (150lpi) at 100% size in CMYK.• Avoid H or V distortions in the images.• Vector logos with inks decomposed in CMYK (without spot colors).• Black text: overprinted (without reservation) in black plate.• Openwork text: avoid bodies under 9 pt or light typefaces on process backgrounds.• Avoid dark colour masses with excessive ink coverage.• Black gain = 20%• Final art delivery format: .pdf with offset marks of at least 1 mm.
Quality requirements for insertion
Section “Saber +”Advertising Content
Mechanical inserts
Manual inserts
Till 5,000 copies: price per unit 0.14€Till 10,000 copies: price per unit 0.11€Till 15,000 copies: price per unit 0.096€> 27,000 copies: price per unit 0.072€
The flyer is mechanically introduced into the central page of the publication without glue. It’s perfect for big diffusion campaigns.
The flyer is attached at the page of the publication with glue “on and off” with no damage for page nor danger of falling to the ground. It’s perfect for fairs/trade shows.
Till 4,999 copies: price per unit 0.65€ From 5,000 to 9,999 copies: price per unit 0.55€> 10,000 copies: price per unit 0.45€
The insertion of the Ad includes the link to the advertiser website in our digital PDF version and ISSUU digital book version
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10 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/enDIFFUSION - DIGITAL EDITION
Digital Edition in figures
We collaborate with
Digital Edition: Contents
The website is updated daily with articles from the printed edition and with articles from the main asso-ciations and governmental and non-governmental organizations that promote organic production.
Organic food and all the latest news at just one click: www.bioecoactual.com/en
450professionals of the Spanish, Catalan and European organic sector
• Asociación Vida Sana• Sociedad Española de
Agricultura Ecológica (SEAE - Spanish Society of Organic Ariculture)
• Coordinadora Estatal de Comercio Justo (Fair Trade National Coordinator)
• Fairtrade Spain• Intereco
• CCPAE• PAE• ENEEK• Ecoestética• EFE Verde• FAADA
• IFOAM International• IFOAM EU • FiBL Europe • Soil Association
www.bioecoactual.com/hemeroteca
www.bioecoactual.com
www.bioecoactual.cat
www.issuu.com/bioecoactual
SEO
(WhatsApp news channel)
Bio Eco Actualactivities diffusion
250,000
120,000
8,0007,000
23,000visits per month at www.bioecoactual.com
subscribers receive weekly our Newsletter Bio Eco Actual (more than
4,500 are professionals)
likes
followers
followers
bio noticias
noticias bio
ferias ecológicas
ferias bio
alimentación ecológica
prensa ecológica
3,500connections
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11B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en DIFFUSION - DIGITAL EDITION
Bio Eco Actual helps you to achieve your
goals
How can I enjoy better prices? Community Plan
Community Plan is the most economical, practical and dynamic way to be present with continuity in Bio Eco
Actual, with exceptional discounts on the price ra-tes, hiring advertising for a minimum of three months.
Call us at +34 93 747 43 19 | +34 664 320 251Or contact by [email protected] be personally informed.
Website Banner Header ModuleExclusive banner in all articles, pages and categories728 x 90 px900€
Website Banner Lateral ModuleAll articles, pages and categories300 x 250 px450€
Sponsored section bannerVisible in the sponsored section
PublicationIn website, twitter, facebook, newsletter
Newsletter Banner
In 4 newsletters x month700 x 200 px
250€Individual 295€ Pack 3 795€
Home + Interior Viewwww.bioecoactual.com
2020 digital edition advertising ratesPrice per monthly insertion
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12 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en
Ecològic i natural: el mercat de referència a Itàlia és a Bolonya.
FETS I XIFRES • 2019: 31a edició, 5 sales i 52.000 metres quadrats d’espai d’exposició• 2018: 820 expositors, 35.000 visitants, 950 nous productes
TRES SECTORS, UN GRAN ESDEVENIMENT PER ESTABLIR XARXES I FER NEGOCIS• SANA Food per a un espai d’exposició professional, reservat per a empreses
del sector d’aliments ecològics• SANA Care & Beauty, sector de referència per a fabricants de cosmètics,
productes naturals i ecològics per a la cura del cos i suplements• SANA Market: gran àrea de mercat per provar i comprar aliments ecològics i naturals,
així com tot el que es necessita per viure de forma sostenible
MOLT MÉS QUE UN ESDEVENIMENT D’EXHIBICIÓ • Trobada de la comunitat i sector BIO i Natural• Visibilitat i oportunitat de posicionament• PR i visibilitat externa• Contactes amb grups d’interès i associacions
BolognaFiere6-9 September 2019 www.sana.it
31st international exhibition of organic and natural products
an event by in collaboration withwith the patronage of
IFEMA, Feria de Madrid3-4 June 2020
IFEMA, Feria de Madrid3-4 June 2020
24-25 JUNE 2020 - RAI AMSTERDAM
FREE FROM VEGAN ORGANIC FUNCTIONAL INGREDIENTS BETTER PLASTICS
INTERNATIONAL ACTIVITY
International activity
Essential window for your product
to reach new markets
Our international activity is focused on covering the main bio events of the year in Europe, either via printed publications or via digital information.
Presence “in situ” in organic professional fairs and other events in Europe.
Bio Eco Actual official media partner of:
Bio Eco Actual International: Special print editions
Bio Eco Actual prepares a special edition for professionals at BIOFACH & VIVANESS (Nuremberg, Germany) and at Natural & Organic Products Europe (London, United Kingdom).
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13B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en INTERNATIONAL ACTIVITY
Articles related to the current organic food and cosmetics business in the country where the trade show is held + European information & trend information. Articles written by top specialists.
Editorial Features
Annual edition Newspaper format: 290 width x 390 height mmNumber of pages: 16/24/32Role: FSC Ecological CertificatePrint Run: 15,000 copies
Publication features
- Printed edition distribution of 2,000 to 3,000 copies distributed in situ in each one of the 7 trade shows.
- Printed edition distribution in the organic stores and hotels in the respective cities where the events are held.
- Digital edition diffusion to more than 5,000 professionals by newsletter and through the Bio Eco Actual social networks and website.
BIOFACH & VIVANESS (Nürnberg)
Free From Amsterdam (Amsterdam)
Natexpo (Paris-Lyon)
Natural & Organic Products Europe (London)
Nordic Organic Food (Malmö)
Organic Food Iberia (Madrid)
Sana (Bologna)
INDEPENDENT FREE NEWSPAPER ABOUT THE ORGANIC SECTORT R A D EE D I T I O N2 0 2 0
Bio Eco Actual Trade Edition intends to exercise full dissemination and trans-versal promotion to the organic profes-sional target in Europe, bringing high quality trade information to the right professionals present in the most rele-vant organic food and cosmetics trade shows in Europe.
Where there is an organic professional
there is
Bio Eco Actual Trade 2020
Great Visibility
Trade shows where Bio Eco Actual Trade 2020 is present
Organic key decision-makers meet at
Pantone 3298CPantone 376C
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PURENATURAL
Bio Eco Actual ENG Cover.indd 3
Bio Eco Actual ENG Cover.indd 3
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INDEPENDENT FREE NEWSPAPER ABOUT THE ORGANIC SECTOR2020: the decade that will transform
organic into a mass phenomenOrganic in FranceMost dynamic organicmarket continues its growth
Page 10Organic in PolandOrganic grows at impres-sive 16% in just two years
Page 12
Organic in GermanyMost dynamic organicmarket continues its growth
Page 6
Printed in 100%ecological recycled paper
www.bioecoactual.com/en
Bio Eco Actual
@bioecoactual @bioeco_actualBio Eco Actual
12-15 February
3 - 4 June
6 - 9 September
13-14 November
19 - 20 April
23-24 June
21-22 September
Nürnberg, GermanyWorld´s Leading Trade Fair for Organic Food IFEMA -MadridBringing the Organic World Togheter Bologna FIERE31st international Exhibitionof Organic and Natural ProductsMalmöMässan-SwedenScandinavia’s leaging sustainable living event
ExCeL LondonThe Future of Health at Europe’s favourite natural business eventRAI AmsterdamFree From Organic Vegan Functional Ingredients Lyon
International Trade Show for Organic Products
ORGANIC KEY DECISION-MAKERS MEET AT
2020
T R A D EE D I T I O N2 0 2 0
PARIS 2019
SALON INTERNATIONALDES PRODUITS BIOLOGIQUES
20-21-22 octobre 2019 / Paris Nord Villepinte
UN SALON DE
ORGANISÉ PAR
www.natexpo.com
Bio-Tendances
Ici naissent lesde demain
6 ÁREAS• Alimentación ecológica• Complementos alimenticios
• Cosmética e higiene• Ingredientes y materias primas• Productos para el hogar y servicios
• Servicios y equipamiento para la venta
al por menor
Natexbio Forum, Organic Trends Forum,
Retail Expert...Participa en charlas exclusivas sobre elMercado ecológico y su potencial
10 AREAS ESPECIALES PARA CARACTERISTICAS, FORMACIÓN Y
CONTENIDOS ESPECÍFICOS
MÁS DE 1 000EXPOSITORES
20-21-22 oct. 2019 / Paris Nord Villepinte - France
UNA FERIA DE
ORGANIZADA POR
www.natexpo.com
MÁ
S INFO
RMACIÓ
N y
ACREDITACIÓ
N GRATUITA
enw
ww
.natexpo.com
• Premios Natexpo• Escaparate de nuevos productos• La incubadora ecológica
• El laboratorio
DESCUBRE LAS ÚLTIMAS TENDENCIAS BIO
Dónde todo empieza
Ecològic i natural: el mercat de referència a Itàlia és a Bolonya.
FETS I XIFRES • 2019: 31a edició, 5 sales i 52.000 metres quadrats d’espai d’exposició
• 2018: 820 expositors, 35.000 visitants, 950 nous productes
TRES SECTORS, UN GRAN ESDEVENIMENT PER ESTABLIR XARXES I FER NEGOCIS
• SANA Food per a un espai d’exposició professional, reservat per a empreses
del sector d’aliments ecològics• SANA Care & Beauty, sector de referència per a fabricants de cosmètics,
productes naturals i ecològics per a la cura del cos i suplements
• SANA Market: gran àrea de mercat per provar i comprar aliments ecològics i naturals,
així com tot el que es necessita per viure de forma sostenible
MOLT MÉS QUE UN ESDEVENIMENT D’EXHIBICIÓ
• Trobada de la comunitat i sector BIO i Natural
• Visibilitat i oportunitat de posicionament
• PR i visibilitat externa• Contactes amb grups d’interès i associacions
BolognaFiere6-9 September 2019 www.sana.it
31st international exhibition of organic and natural products
an event by
in collaboration with
with the patronage of
Pantone 3298CPantone 376C
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PURENATURAL
Bio Eco Actual ENG Cover.indd 3Bio Eco Actual ENG Cover.indd 3
5/12/19 09:385/12/19 09:38
INDEPENDENT FREE NEWSPAPER ABOUT THE ORGANIC SECTOR2020: the decade that will transformorganic into a mass phenomenOrganic in FranceMost dynamic organicmarket continues its growth
Page 10
Organic in PolandOrganic grows at impres-sive 16% in just two years
Page 12
Organic in GermanyMost dynamic organicmarket continues its growth
Page 6
Printed in 100%ecological recycled paper
www.bioecoactual.com/en
Bio Eco Actual
@bioecoactual @bioeco_actual
Bio Eco Actual
12-15 February3 - 4 June
6 - 9 September13-14 November
19 - 20 April23-24 June
21-22 September
Nürnberg, GermanyWorld´s Leading Trade Fair for Organic Food
IFEMA -MadridBringing the Organic World Togheter
Bologna FIERE31st international Exhibitionof Organic and Natural Products
MalmöMässan-SwedenScandinavia’s leaging sustainable living event
ExCeL LondonThe Future of Health at Europe’s favourite natural business event
RAI AmsterdamFree From Organic Vegan Functional
Ingredients
LyonInternational Trade Show for Organic
Products
ORGANIC KEY DECISION-MAKERS MEET AT
2020
T R A D EE D I T I O N2 0 2 0
PARIS 2019
SALON INTERNATIONALDES PRODUITS BIOLOGIQUES
20-21-22 octobre 2019 / Paris Nord VillepinteUN SALON DEORGANISÉ PAR
www.natexpo.com
Bio-TendancesIci naissent les
de demain
6 ÁREAS• Alimentación ecológica• Complementos alimenticios• Cosmética e higiene
• Ingredientes y materias primas• Productos para el hogar y servicios• Servicios y equipamiento para la venta al por menor
Natexbio Forum, Organic Trends Forum, Retail Expert...Participa en charlas exclusivas sobre elMercado ecológico y su potencial
10 AREAS ESPECIALES PARA CARACTERISTICAS, FORMACIÓN Y CONTENIDOS ESPECÍFICOS
MÁS DE 1 000EXPOSITORES
20-21-22 oct. 2019 / Paris Nord Villepinte - FranceUNA FERIA DE
ORGANIZADA POR
www.natexpo.com
MÁS INFO
RMACIÓ
N y
ACREDITACIÓN GRATUITA
en ww
w.natexpo.com
• Premios Natexpo• Escaparate de nuevos productos• La incubadora
ecológica• El laboratorio
DESCUBRE LAS ÚLTIMAS TENDENCIAS BIO
Dónde todo empieza
Ecològic i natural: el mercat de referència a Itàlia és a Bolonya.FETS I XIFRES • 2019: 31a edició, 5 sales i 52.000 metres quadrats d’espai d’exposició• 2018: 820 expositors, 35.000 visitants, 950 nous productesTRES SECTORS, UN GRAN ESDEVENIMENT PER ESTABLIR XARXES I FER NEGOCIS• SANA Food per a un espai d’exposició professional, reservat per a empreses
del sector d’aliments ecològics• SANA Care & Beauty, sector de referència per a fabricants de cosmètics,productes naturals i ecològics per a la cura del cos i suplements
• SANA Market: gran àrea de mercat per provar i comprar aliments ecològics i naturals,
així com tot el que es necessita per viure de forma sostenibleMOLT MÉS QUE UN ESDEVENIMENT D’EXHIBICIÓ • Trobada de la comunitat i sector BIO i Natural• Visibilitat i oportunitat de posicionament• PR i visibilitat externa• Contactes amb grups d’interès i associacions
BolognaFiere6-9 September 2019 www.sana.it
31st international exhibition of organic and natural products
an event by
in collaboration with
with the patronage of
Newspaper in classic format, 100% organic
Bio Eco Actual Trade Edition, essential B2B tool, rigorous content
T R A D EE D I T I O N2 0 2 0
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14 B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en
Advertising rates international Editions: Price and modules
• Cover | (255 width x 130 height mm) 1,900 €• Back Cover | (255 width x 105 height) 1,300 €• 1 Full Page (255 width x 325 height mm) 1,500 €• 1/2 Page Vertical (125 width x 325 height mm) 1,050 €• 1/2 Page Horizontal (255 width x 160 height mm) 900 €• 1/3 Page Horizontal (255 width x 105 height mm) 750 €• 1/4 Page Vertical (125 width x 160 height mm) 550 €
• More than 12,000 copies distributed “in situ”.
• Distribution in the 70 most relevant hotels of Nuremberg during BIOFACH&VIVANESS
• Copies sent to more than 250 European companies and organizations (pre-fair).
• Online newspaper sent to more than 5,000 organic professionals.
• Visibility: Bio Eco Actual is located in a stand at the Ost entrance/Hall 4A & 2 press pools & distributed in all the pavilions.
• More than 5,000 copies distributed “in situ”.
• Distribution in the 50 most relevant hotels recommended by ExCel and the organisation in which the exhibitors stay during the show.
• Copies sent to more than 250 European companies and organizations (pre-fair).
• Online newspaper sent to more than 5,000 organic professionals.
INTERNATIONAL ACTIVITY
©Aidan Synnott
INDEPENDENT FREE NEWSPAPER ABOUT THE ORGANIC SECTOR“Could you look an animal in the eyes and say to it, ‘My appetite is more important than your suffering?” Moby
Organic in the UKConsistent GrowthNatural & Organic Products Europe 20197-8 April | ExCel, London
April 2019
Vegan in the UK
Veganism is taking over the UK market
Page 10
The world of organic
Interview
Global organic area reaches another all-time high
Carsten Holm “We are all really passionate about our mission to promote organic”
Page 12
Page 24
Organic in the uk
UK: 2019 promises to be another good year for organic
Page 6
Printed in 100%ecological recycled paper
www.bioecoactual.com/en
Special EditionNatural&Organic Products
Bio Eco Actual
@bioecoactual
@bioeco_actual
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15B I O E C O A C T U A L
Check the last information of the organic sector at:www.bioecoactual.com/en
International Collaborators:
Living the organic sector
from within
Our professional spe-cial editions include articles by first class specialists, involved in the organic sector both at a national and at European levels.
Enric Urrutia,Director
Montse Mulé,Editor
Oriol Urrutia,Co-Editor and Coordinator
Collaborators
Miriam Martínez Biarge,Translator & Supervisor
Federico Moreno,Director,Nuremberg Firal, S.L.
Jim Manson,Editor-in-Chief,Natural Products Global
Pedro López Salcedo,Advanced consulting for the agri-food sector, PROVOTEC
Louise Luttikholt,Executive Director,IFOAM Organics International
Markus Arbenz,Consultant fororganic development
Eduardo Cuoco,Director,IFOAM EU
Miguel de Porras,Co-Director, FiBL Europe
Helga Willer,Extension, Training and Communica-tion, FiBL
Finn Cottle,Trade Consultant,Soil Association Certification
Mark Smith,Director General, NATRUE
Johanna Eckhardt,Junior Coordinator,No Patents on Seeds
Andrés Felipe González,Digital Media Coordinator,IFOAM - Organics International
Dra. Hana Mušinovic,Regulatory and ScientificManager, NATRUE
Gerald A. Herrmann,Director, Organic Services.
Nicole Kruz,Communications Coordinator, IFOAM - Organics International
Joaquim Elcacho,Journalist
Isidre Martínez,Agricultural Engineer,Generalitat de Catalunya
INTERNATIONAL ACTIVITY
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www.buenoyvegano.com www.buenoyvegano.com
Reliable information for
a constructive veganism
Bueno y Vegano (Good and Vegan) is a free monthly newsletter for vegan consumers, producers, distributors and retailers. Bueno y Vegano is the younger sister of Bio Eco Actual, and was born in May 2017 with the aim to promote vegan and organic consumption.
With its own headline and registered trademark, this publi-cation has experienced a steady growth (especially the digital edi-tion) and more than half a mi-llion copies have been published so far, promoting a constructive veganism. Bueno y Vegano offers essential nutritional information for both vegan and non-vegan readers. Its target is younger and more activist than that of Bio Eco Actual
INFORMATIVO MENSUAL INDEPENDIENTE Y GRATUITO DE CONSUMO DE PRODUCCIÓN VEGANA
®
Digital Edition
150,000
105,0002,00015,000
12,000visits per month at www.buenoyvegano.com
subscribers to the Bueno y Vegano Newsletter (1,500 of them are
professionals)
followersfollowers
followers
BUENO Y VEGANO: VEGAN INDEPENDENT PRESS
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1716
www.buenoyvegano.com www.buenoyvegano.com
279,000than
copies
printed per year
20,000than
copies
Guaranteed minimum monthly print run
On a press
Product made in Spain
Paper from responsible sources.FSC Mix Certification C117096.
Number of pages: From
16 to 24 depending on the
month
3,500than
points
Distribution points Vegetarian
and vegan restaurants
Specialized organic food stores
Animal associations
Vegan markets
Vegan special events
Distribution and monthly distribution to the point of sale
Established monthly distribution throughout Spain, including Canary Islands, Balearic Islands and Principality of Andorra. Through 10 distributors of organic and cosmetic food, Bueno y Vegano is received every month in more than 3,500 stores.
Sol Natural
Alternatur
Natural Cash
Cadidiet
El Labrador Distribuciones Dietéticas
El Horno de Leña
Dietéticos Intersa
Alimentos Ecológicos Gumendi
Bioselección
Dispronat
CataloniaMadrid
Andorra
Levante
Balearic Islands
Andalucía
Madrid
MadridCentral region
Canary Islands
La RiojaNavarraMadrid
Galicia
EuskadiNavarraCantabria
BUENO Y VEGANO: VEGAN INDEPENDENT PRESS
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1918
www.buenoyvegano.com www.buenoyvegano.com
Reach younger
consumers. Target veggie
2020 printed edition advertising rates
Cover255 x 130 mm900€
Full Page255 x 325 mm950€
1/2 Vertical Page125 x 325 mm750€
1/2 Horizontal Page255 x 160 mm600€
1/3 Horizontal Page255 x 105 mm550€
Back Cover255 x 105 mm700€
1/4 Vertical Page125 x 160 mm450€
1/6 Vertical Page125 x 105 mm350€
Double Page(255 + 255) x 325 mm1,800€
BUENO Y VEGANO: PRINTED EDITION ADVERTISING RATES
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1918
www.buenoyvegano.com www.buenoyvegano.com
• Images: 300ppi (150lpi) at 100% size in CMYK.• Avoid H or V distortions in the images.• Vector logos with inks decomposed in CMYK (without spot colors).• Black text: overprinted (without reservation) in black plate.• Openwork text: avoid bodies under 9 pt or light typefaces on process backgrounds.• Avoid dark colour masses with excessive ink coverage.• Black gain = 20%• Final art delivery format: .pdf with offset marks of at least 1 mm.
Quality requirements for insertion
Mechanical inserts
Manual inserts
Till 5,000 copies: price per unit 0.14€
Till 10,000 copies: price per unit 0.11€
Till 15,000 copies: price per unit 0.096€
> 27,000 copies: price per unit 0.072€
The flyer is mechanically introduced into the central page of the publication without glue. It’s perfect for big diffusion campaigns.
The flyer is attached at the page of the publication with glue “on and off” with no damage for page nor danger of falling to the ground. It’s perfect for fairs/trade shows.
Till 4,999 copies: price per unit 0.65€
From 5,000 to 9,999 copies: price per unit 0.55€
> 10,000 copies: price per unit 0.45€
The insertion of the Ad includes the link to the advertiser website in our digital PDF version and ISSUU digital book version
Double Page2,500€
Full Page1,300€
1/2 Page840€Sponsored editorial
content section500€
Section “Saber +”
Advertising Content
BUENO Y VEGANO: PRINTED EDITION ADVERTISING RATES
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2120
www.buenoyvegano.com www.buenoyvegano.com
2020 digital edition advertising ratesPrice per monthly insertion
HOMEwww.buenoyvegano.com
Website Background BannerBackground module in image or video in lateral siderbar
in computer view1,500€
Website Banner Header Module Exclusive banner in all articles, pages and categories728 x 90 px900€
Website Banner Lateral ModuleAll articles, pages and categories
300 x 250 px450€
Website Banner Interior Module Located in the home(6 simultaneous banners)
300 x 120 px190€
Responsive web design
BUENO Y VEGANO: DIGITAL EDITION ADVERTISING RATES
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2120
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Bueno y Vegano helps you to
achieve your goals
How can I enjoy better prices? Community Plan
Community Plan is the most economical, practical and dynamic way to be present with continuity in Bio Eco
Actual, with exceptional discounts on the price ra-tes, hiring advertising for a minimum of three months.
Call us at +34 93 747 43 19 | +34 664 320 251Or contact by [email protected] be personally informed.
INTERIOR CONTENT VIEWwww.buenoyvegano.com
Website Background BannerBackground module in image or video in lateral siderbar
in computer view1,500€
Website Banner Header Module Exclusive banner in all articles, pages and categories728 x 90 px900€
Website Banner Lateral ModuleAll articles, pages and categories
300 x 250 px450€
PublicationIn website, twitter, facebook, newsletter
Newsletter Banner
In 4 newsletters x month728 x 90 px
250€Individual 195€ Pack 3 295€
BUENO Y VEGANO: DIGITAL EDITION ADVERTISING RATES
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22 THE LAST ORGANIC TRENDS AND NOVELTIES
www.masterorganic.es
www.masterorganic.es
Join every week thelatest product releases on organic food, cosmetic and supplements.
ORGANICTENDENCIAS Y NOVEDADES BIO: ALIMENTACIÓN, COSMÉTICA Y COMPLEMENTOS ALIMENTICIOS
Revista de novedades y tendencias para el profesional
MASTER
Visitour
website
DISTRIBUTED BY
The B2Bpublication for
Organic in Spain
Food, Cosmetics and Supplements
The latest organic trends & novelties
Printed & Digital Edition
Free diffusion
C
M
Y
CM
MY
CY
CMY
K
Master Organic is a professional publication in a free magazine format designed to inform the retailers and professionals of the Spanish organic sector. It is structured products categories, being a useful tool that allows the reader to have a quick vision of what happens in the specialized Spanish organic market. Digital edition updated weekly with the last novelties of the Spanish Organic Specialized Sector.
The annual printed edition of Master
Organic is published and distributed in May to more than 4,000 specialized organic shops throughout Spain, with an extra distribution for the professional public at BioCultura Barcelona and Organic Food Iberia.
The B2B publication for Organic in Spain
Organic B2B target with printed & digital diffusion
Elegant & useful publication with information divided by product category
The last novelties and information of the Spanish Organic market in a B2B
professional publication
Distribution
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23THE LAST ORGANIC TRENDS AND NOVELTIES
www.masterorganic.es
Online portal with more than 500 products registered and with weekly updates from the most important brands in the organic specialized market. For each product the webpage contains information about the Ingredients; the EAN code; the Internal Code Company; Contact, etc., making the professional experience more complete when visiting www.masterorganic.es
Diffusion of www.masterorganic.es to attract the organic sector professionals through Bio Eco Actual Social Networks; Newsletter; GoogleAds; presence in other publications of the sector; and presence “in situ” at the most relevant organic trade shows in Spain promoting the portal; among other actions.
Digital Edition
www.masterorganic.es
Make your novelty arrive immediately to the Spanish organic market with
www.masterorganic.es
Join every week the latest product releases on organic
food, cosmetic and supplements.
ADVERTISING RATES: PRINTED EDITION ADVERTISING RATES: DIGITAL EDITION
Cover210 x 75 mm (+3mm bleed)
1.995€
Back Cover210 x 297 mm(+3mm bleed)
1.495€
1/3 Page Ad (p. 2)210 x 99 mm (+3mm bleed)
800€
1 Product Module85 x 81 mm
200€
Top banner728 x 90 px
1.500€/year
Lateral banner digital edition
300 x 250 px
700€/year
Annual cuota presence at digital edition (unlimited product presence)
1.000€/year
NEW
Visit our website
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Editorial contact information:
Centipede Films, S.L. NIF: B64801327
C/Alfons Sala, 33-39 Local 08202 Sabadell (Barcelona) España
Tel: +34 93 747 43 19 Email: [email protected]
Web: www.bioecoactual.com | www.buenoyvegano.com
National sales: Enric Urrutia | +34 664 320 251 | [email protected] International sales: Oriol Urrutia | +34 650 675 322 | [email protected]
Bio Eco Actual, Bueno y Vegano & Master Organic are distributed by: