net-results differentiators

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Copyright © 2011 Net-Results Key Differentiators July, 2011 [email protected] (303) 771-2552 www.Net-Results.com 691 Corporate Circle Golden, CO 80401

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Net-Results' Segment-Driven approach to Marketing Automation offers multiple advantages to the revenue-focused marketer:One Tool to control all automation functionality. Compare this to other products that require your team to learn different interfaces for every part of their systems.That One Tool provides you with the ability to segment your prospects based on any and all behaviors they undertake, demographics, geography - anything you want in any combination you choose.The Net-Result: shorter time to value at implementation & a more efficient team day in and day out.

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Page 1: Net-Results Differentiators

Copyright © 2011 Net-Results

Key DifferentiatorsJuly, 2011

[email protected](303) 771-2552www.Net-Results.com691 Corporate CircleGolden, CO 80401

Page 2: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.2

2 | Copyright © 2011 Net-Results

Net-Results offers the most powerful prospect segmentation tools in the industry. Segment your prospects in just minutes based on any combination of…

• Standard and/or custom fields from your CRM

• Any and all available behavioral data

No coding or technical knowledge is required.

Advanced Segmentation Capabilities

Page 3: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.3

3 | Copyright © 2011 Net-Results

Advanced Segmentation Capabilities

Page 4: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.4

4 | Copyright © 2011 Net-Results

Superior Segmentation: Example

Page 5: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.5

5 | Copyright © 2011 Net-Results

Superior Segmentation: Example

Page 6: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.6

6 | Copyright © 2011 Net-Results

Why so much effort?

Other systems require you to learn…

• One system for configuring Alerts

• Another for Lead Scoring

• Another for List Management

• Yet another to control Campaign participation

• And still others for Reports and Dashboards

Page 7: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.7

7 | Copyright © 2011 Net-Results

Net-Results: Easier and More Powerful→ Build a Segment : Prospects assigned to Mary associated with

an Opportunity > $10,000 that viewed your pricing page for at least 10 seconds.

• Alert Mary Instantly?

• Include in Daily Summary Report?

• Adjust the Prospect’s Lead Score?

• Send the Prospect an Email?

• Adjust List Membership?

• Schedule Task/Call in CRM?

→ This one Segment, that took moments to build, drives everyone of these actions – and others – automatically!

When a prospect qualifies for that Segment, what do you want Net-Results to do?

Page 8: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.8

8 | Copyright © 2011 Net-Results

All Features Driven By Segments

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Copyright © 2010, NEF. All Rights Reserved.9

9 | Copyright © 2011 Net-Results

All Features Driven By Segments

Unlike other products that require you to learn different tools for each feature, Net-Results drives every feature with one tool – Segments – that is more powerful than any of the tools available in other systems.

One Tool Means Efficiency.

• Much Shorter Learning Curve

• Easier Knowledge Transfer

• Re-use Your Work: Apply the Same Segment to Multiple Tasks

One Tool Means Power. In Net-Results you can Segment on Anything. So you can…

• Alert on Anything

• Report on Anything

• Score on Anything

• Campaign on Anything

• Adjust List Membership based on Anything

Page 10: Net-Results Differentiators

Copyright © 2010, NEF. All Rights Reserved.10

10 | Copyright © 2011 Net-Results

Drag & Drop Campaign Interface

Page 11: Net-Results Differentiators

Copyright © 2011 Net-Results

[email protected]

(303) 771-2552

www.Net-Results.com

691 Corporate Circle

Golden, CO USA 80401