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neo design consulting www.neodc.de
corporatedesignadvertisinginterfaces
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Brand development and brand managementneodesignconsultingdevelopsstrongcorporatedesignsforbusinesscompaniesandhasbeenmanagingtheirsuccessfulbrandsforyears.Usually,wearegivencarteblancheandthusareabletocreateindependentlyandtomanagethebranddevelopmentfromtheoutset.Ourlongstandingcooperationwithourcorporateclientsenablesustobecomepartofthemandtospeakacommonlanguage.
Unique and top-quality advertisingOurgoalistocreateavisualcommunicationsuitingonlytheclientcompany,tailor-madeandexclusive.Thisallowsforauniquepresentation,distinctfromcompetitorsandattractingattention.Wearededicatedtoeverysinglestepoftheworkprocessinordertoachieveresultsmeetingbothourhighstandardsandourclient‘srequirements.
From start-up companies to Dax-listed companies, acting locally and globallyRegardlessofhowthetaskisdefinedandnomatterhowlargeorsmallaprojectis,weattendtoalldifferentclientswiththesamecommitment.Wealwayswelcometheopportunityofgettingtoknownewindustrialsectorsandthusbeingabletobroadenourknow-how.Wesupportinlaunchingstart-upcompaniesandprovideplanningreliabilitytoDax-listedcompanies,regardlessofwhethertheyarelocatedjustaroundthecornerorallaroundtheworld.
Analogue and onlineSince1999inCologneandfrom2003oninBonn,wehavedrafted,designedandprogrammedintheWorldWideWeb.TheanalogueworldofprintmediafollowsotherrulesthantheWorldWideWeb.Inbothareas,ourworkensureseffective,fastand,mostimportantly,appropriatecommunication.Wearedeeplyinvolvedineitherareaanddedicateourworkequallytobothofthem.
corporatedesignadvertisinguser interfaces
consulting
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Teaming up with friendsTeamingupwithpartnersisourdailybusiness.Justastheprojectrequires,weinvolvetherespectiveexperts.Foryears,neodesignconsultinghasbeencooperatingwiththesepartnersasaperfectteam,whichworksefficientlyandsmoothlyinthebackground.Wecooperatewithpartnersinthefollowingareas:- Writing, PR- Marketing, market research- Apps, internet, programming, SEO (search engine optimisation)- PIM, database publishing- Illustration, photography, video/film, animation- Printing, trade fair and exhibition construction- Events
Beyondcomprehensiontomany,butforusthemostbeautifulpartofourwork:creatingsomethingoutoftheblue.No,notoutoftheblue–wethinkandworkcreatively!Wewillintroduceourcreativeprojects,thoughtsandfuturescenariosbeyondourdailybusinessinthefollowingsectors:research, user interface design, voice & video, objects and start ups.
ThekeypointinFriedrichvonSchiller´sletters‚OntheAestheticEducationofMan‘isthatartandcultureenableustobecome‚freeandautonomous‘.Peopleinvolvedinandsurroundingthemselveswithaestheticsandsuchthushavethe‚freespace‘forcreativity,innovationandevenrevolution.
Yours,Astridwww.neodc.de/creativity@grobicreativ
creativity
4 Westwind 2013 Bonn + Westwind 2014 Essen Annualfestivaloftheatresactingforyouths,Germany
www.westwind-festival.de
advertisingprogramgiveawayreport
corporate designad campaignconferencewhite paper
6 ELIG.org ELIGisanopengroupdefinedbyasharedvision–tochangethewayEuropelearns–withmembersrepresentingtheEuropean
learningandeducationalpublishing,technologyandserviceindustryaswellasleadingpublicandprivateeducationandlearninginstitutions.
ELIG.org We change the way Europe learns.
ELIG Position Paper on “Opening up Education”Roland A. Burger, Elmar Husmann, Florence Rizzo (Editors)
ELIG.org We change the way Europe learns.
However many challenges exist. First, there are still wide and persisting disparities across the EU. Participation in learning differs substantially between Member States, between low-qualified and highly-qualified, low-skilled and highly-skilled, younger and older adults. Policy change cannot be forced upon national institutions. EU level initia-tives still take a considerable length of time to be translated into action and to yield tangible results at Member State level. Disparity exists between uptake and results of policy change in younger population versus adult learning. We still see that EU-level efforts are unable to produce sufficiently detailed and reliable and especially timely evidence.
It still takes a long time to develop and apply instruments for the collection of data on indicators of policy and governance in education and training due to the process of Statistical data collection involved. A new crowd-sourcing data approach could be the solution to this bottleneck in time and resolution of available data.
What we suggest to make it happenWe believe that a good way to convince Member states for specific policy change/adoption is to be able to provide tangible evidence on the benefits of reforms enjoyed by other countries for instance. A well designed analytics policy frame-work could be the necessary tool for that. We need to avoid sectorial impact assessment but need to develop a multi-level, pan-european, down to regional level, impact assessment at near real-time frequency. We need to update the framework of indicators and benchmarks for monitoring progress in education to the new possibilities of big data and cloud computing with the use of innovative data gathering approaches that shorten the data cyle time.
As the same time we should take the opportunity of access to rich data to foster a broader concept on “progress “in education – including skills like creativity, sense of entrepreneurship, ability to collaborate or empathy.
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8 CRe-AM CreativityREsearchAdaptiveroadMapProject,Europe
We are building a roadmap for the European Commission to bridge creative industries with technology providers & innovators
www.cre-am.eu
Participate in the survey! http://cream-survey.elig.org
When do you use ICT during your workflow?
At what step do you need better support by new ICT?
Which steps in your workflow will be changing in the future?
researchonline surveyinterface design
logos
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we.learn.itEveryone can be an explorerExploration & Creativity at Schools
ELIG.org
HoTELHosting Innovators, Rooms for Success.
MrMoos.de
mrmoos_briefbogen_03_prod.indd 1 22.10.14 15:26
Netzwerke(n) für den qualifizierten Wiedereinstieg
12 Deutsche Post World Net ITSecurity,Germany
13ad campaignposterin-housecommunication
14 Towers Watson Cologne Conferencerooms,Germany
wall design
corporate designadvertisingcataloguemailing
Sonnenschutz & Dekosysteme
PlisseesJalousienLamellenRollos
VorhängeGardinenRaffrollosTapeten
MarkisenRolllädenInsektenschutzSonnenschirme
www.dekofactory.de
2014
16 Deko Factory Retailer,Consumerproducts,Germany
Plissees
Die Allrounder!• Große Stoffauswahl, von transparent
bis verdunkelnd, alube dampft oder Perlex-beschichtet gegen heiße Sonnen strahlen
• Für Giebel-, Kreis-, Dreieck- oder Trapezfenster
Energiesparen mit Duette®-Plissees! Mit integrierter Alu-Beschichtung: • Bis zu 46 % weniger Wärme verlust• Vielfach stärkerer Schutz vor aggressiver
Sonneneinstrahlung• Wohnlicher Sonnen- und Sichtschutz
in Premium-Qualität2
Tag - und Nachtsystem
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www.dekofactory.de
Sonnenschutz & Dekosysteme
PlisseesJalousienLamellenRollos
VorhängeGardinenRaffrollosTapeten
MarkisenRolllädenInsektenschutzSonnenschirme
Spring Opening!
deko_2014_mailing_spring_08prod.indd 1 28.02.14 15:13
18 a filo d‘acqua Exhibition,Italy
artcatalogue
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Silvia [email protected]
« abito l‘acqua »Installazione, Tecnica mista
Sophie Hertlein [email protected]
s.T., 2011 Olio su cartone, 30 × 30 cm
a filo d’acqua
8Editoria
Acquario civico di Milanoviale Gadio, 2 Milano 20121
Curatrici della mostra « A filo d’acqua » Nicoletta Mezzanotte von ButtlarElisabetta Polezzo
FICF Italia, Nicoletta Mezzanotte von Buttlar, Milano/BonnFICF Sede Centrale, Nadèje le Ledan Dethieux, ParigiFICF Germania, Ulrike Noe, Francoforte sul MenoFICF Turchia, Sermin Güner, Istanbul
PatrociniConsolato Generale della Repubblica Federale Tedesca, MilanoConsolato Generale di Francia, Milano
Progetto espositivo e catalogoNicoletta Mezzanotte von Buttlar
Progetto GraficoAstrid Groborsch, www.neodc.de
Foto di CopertinaAstrid Groborsch
Editoria 9
Italiapagina 10–16
Franciapagina 17–22
Germania23–37
Iran38
Svezia39–41
U.K.42
Turchia43–46
IndiceIndice
a filo d’acquaa filo d’acqua
198 marzo–4 aprile 2013Acquario Civico di Milano
20 Gambia Wellness Foundation Useofmedicationforpatientandkeeper,Gambia/Africa
iconscomic strip
2120 Gambia Wellness Foundation Useofmedicationforpatientandkeeper,Gambia/Africa
clients
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Procurement Services GmbH
Sonnenschutz & Dekosysteme
neo design consultingLisztstraße 353115 Bonn, Germany
Phone: +49/228 / 3 77 46 -50 /-51E-mail: [email protected]