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NAMUJoyful banking
Confidential – All rights owned by NAMU Systems
BIG OPPORTUNITY to align with your consumers digital lifestyles
Rank Bank Rating
1 JPMorgan Chase 3.00
2 Bank of America 2.25
3 Wells Fargo 2.00
Rank Fintech Company Rating
1 Credit Karma 4.50
2 PayPal 4.50
3 Venmo 4.50
NEW COMPETITION in financial services
… and more on the way
CHALLENGES for financial institutions
• Fee revenues are shrinking
• Interest rates are low
• Regulators are more strict –operating costs go up
• FIs are looking for new revenue opportunities
Transactions = useful CONSUMER DATA
global txn value p.a.
C2C $11Tn
B2C $33Tn
C2B $44Tn
Consumer transactional data -
opportunity for consumer profiling and foundation for targeted marketing.
WHY banks need NAMU?
New Competition
Compressed Margins
Improved Customer Experience
New Revenue Streams
WHY NAMU visual interface? The science behind images:
Levie and Lentz - 46 experiments comparing pictures included with text, or text used alone,
45 of the studies showed
that pictures improved memory & comprehension.
… a group following directions in text illustrated with diagrams did an amazing 323% better than a group
following the same directions without the illustrations.
WHY NAMU visual interface?The speed of recognition:
PURCHASE TFL.GOV.UK/CP TFL TRAVEL CHGB 151203
13 ms
To revolutionize …
FOCUS ON:
EMOTIONS
& SOCIAL
EMOTIONS SOCIAL
CLIENTS &
MOBILE
Key to the NEW BUSINESS MODEL
Contextual Data
Transaction DataNew Algorithm*
‘Google’ meetsFinancialServices
EMOTION SOCIAL
Founder’s Citi EXPERIENCE
$414BN
2013
$132BN
2012
$31BN
20142010 2011
Simplification
Visualization
User’s Lifestyle
A+ Team
Doug BuskAdvisor
Don AlmeidaInvestor/Advisor
Thomas KoInvestor/Advisor
Jin LeeAdvisor
Piotr BudzinskiCEO/Co-owner
Engineering Teamin Poland
Tomasz SmilowiczCo-owner
Selected 2015 AWARDS & RECOGNITIONS
May 13th NAMU wins Finovate Spring Best of Show http://finovate.com/finovatespring-2015-best-of-show-winners-announced/
May 27th American Banker article features Namuhttp://www.americanbanker.com/news/bank-technology/new-banking-app-aims-for-the-instagram-set-1074551-1.htm
May 28th NAMU named TOP INNOVATION“BEST USER EXPERIENCE”, CITI MOBILE CHALLENGE EMEA http://www.citimobilechallenge.com/blog/post/id/citi-announces-top-innovations-from-citi-mobile-challenge-in-jerusalem-london-nairobi-and-warsaw
JUNE 10th NAMU listed as Top Innovators to watch by Bank Innovation http://bankinnovation.net/2015/06/2015-innovators-to-watch-31-to-35/
NAMU Patent-Pending ARCHITECTURE
Existing eBanking Platform
Business Rules Workflow
Legacy DB
Replication
Dat
a A
PI
Backend API (ESB Services)
Cache Mgmt
External Integration API
Application API
Content Mgmt Personalization Search Engine
Session Authenticate & Authorize Logging
NAMU Web Server
NAMU App Server
NAMU DB
Clo
ud
AP
I
NAMU Cloud
Crawler
Client Centric Indexes
Bank DataUser
Merchant
NAMU ApplicationiPhone Android Tablet HTML5
* NAMU Systems LLC. holds a Patent Filed Application.No.61/807,720 pending approval with USPTO
JSON API
Meta Data