nagarro - csrvision.in · content and facilitate activity based learning which will make learning...

OCTOBER 2018 NEW DELHI 1

India’s 1st monthly Magazine on CSRw

ww

.csr

visi

on.in

Promoting Responsibility for Sustainability

octobER 2018 VolumE-7 IssuE-06 `100/-

CSR orientation absorbed in the organisation culture

NAGARRO

InteRvIew of the MonthDeepak amitabhChairman & Managing Director, PTC India Ltd.

gueSt coluMnDR. SRikaNt ShaRmaMBBS, MD

NEW DELHI OCTOBER 20182


Dear Readers

Greetings for Dusshera!!The recent RSS conference by Mohan Bhagwat to redefine the

identity of RSS making it more inclusive and shifting the identity from Pro Hindu- Anti Muslim to a pro-Hindustan identity including all the Hindustan born citizens including Hindus and Muslims. This repositioning of RSS is a response to the growing criticism of RSS from the opposition political parties like Congress and Communist. This effort of RSS to redefine its identity has posed a serious challenge for the opposition parties taking away usual attacking points like anti-Muslim and Hindu fundamentalist etc.

The repositioning helps RSS and BJP to expand its vote banks and appeal to the larger segment of voting population enhancing the electoral prospects on BJP in the coming election. In this context, it is felt essential that the political developments linking RSS, BJP and Congress parties need to be analyzed with a holistic perspective to study their contribution to the responsible politics in India. The relevant facts for a holistic analysis are as under:

It is a fact that the power of an idea has no boundaries. For example the philosophy of AdiShankaracharya on Hinduism a genius from a Kerala a Southern state, who travelled the whole country and set up four Centres / Monastries/Mathas responsible for revival and spread of Advaita Vedanta and Hinduism for which he is known as the greatest revivalist and is believed to be responsible for revival and unification of Hinduism against the growing supremacy of Buddhism. Other Similar Spiritual and Cultural Movements include the Shakti movement, Ramakrishna Mission led Modern Hindu Movement, which has spread all over the world.

Along with these, the Congress Movement was a political movement founded in 1885;the first modern nationalist movement in the British Empire, under the leadership of Mahatma Gandhi, Congress became the principal leader of the Indian independence movement, leading India to independence from British.

However, compared to Congress, RSS was born in during the freedom struggle days in Nagpur by K. B Hedgewar in 1925 as a national volunteer organization to promote Cultural and social movement against British rule as a response to Hindu Muslim Riot in Kolkata. Hedgewar was heavily influenced by writings of Hindu nationalist ideologue Veer Savarkar focusing on the need for creating a Hindu nation. Thus the original character of RSS remained to be volunteering for creating socio-cultural movement and soco-cultural organization for freedom of India. RSS was regularly patronized by members of the Congress party including the former head of the Nagpur Congress M. S. Golwalkarand Shyama Prasad Mukherjee, a member of Nehru Cabinet and, a member of Congress who led the process of formation of Jan Sangh. The core of RSS central ideology has evolved during the freedom struggle and disenchantment of Gandhi and Nehru model of politics which was to secure freedom from Britishers at any cost, including the cost of the Cultural identity of India as a Nation, and appeasement of Muslims and partition of India. The Muslim appeasement politics of Gandhi and Nehru was the primary source of disconnect between Congress and the RSS organization operating with a nationalistic vision dominated by Hindu communities. Gandhi’s repeated demands for accommodating

Muslims resulted in the evolution of an identity of RSS as an Anti-Muslim organization. Therefore, it may be said that the evolution of RSS as an organization is induced by the ideology of RSS founders so much so as the politics of Gandhi & Nehru. During those times in Indian History, apart from Congress, RSS was the only alternate organisation with mass base charged with the spirit of unifying India Culturally with its ancient heritage and save it from aggressive Muslim dominance.

The direction of RSS has evolved over the years as a socio-culture entity with a mass Hindu base, which has supported causes like freedom Struggle led by Congress, and other socio-political movements including JP movement, Ayodhya Movement and Anna Movement. Though Congress appreciated the strength of RSS in terms of its mass base it could not accept RSS as a potential opponent and threat to its vote bank aspirations, even though RSS had no political goals. But the threat perception of Congress wrt, RSS was real due to its mass appeal.

So Congress attempted to demolish it by banning RSS permanently; Nehru wanted to Ban RSS permanently in 1948 after the assassination of Gandhiji and again in 1974 Indira Gandhi banned RSS for its support to the JP Movement. This repeated effort of Congress to ban RSS induced RSS to develop a political wing to transform its socio-cultural power to political power to claim its rightful share in the affairs of the nation and deal with opponents, which led to the formation of Jan Sangh in the 1951 and BJP in 1977. Jan Sangh merged with Jaanta Party in 1977 and after the collapse of Jaanta party; Jan Sangh emerged as a new party called BJP claiming to be the original Janta party to manifest its political ideology and counter the appeasement brand of politics of Congress.

Now, it would be clear to appreciate the behaviour of Congress towards RSS linking it with all the Hindu terror , fundamentalist etc. is obviously out of insecurity of Congress and its greed to single-handedly dominate the political space of India, even, Mahatma Gandhi had advised to Close down Congress Party, Indian Nation Congress after its objective of gaining independence was achieved. The ability of BJP to emerge as a dominant central political entity and the response of RSS has been to consolidate its political base by strengthening BJP. The pronouncement of Mohan Bhagawat can be appreciated as a response to the attack of Congress to block the progress of BJP and RSS. However, the real concern for the nation is that the fight for the power by these two parties should not act against India.

This issue covers a lead story on NAGARRO. As usual this issue covers Interview of Mr. Deepak Amitabh, CMD, PTC India Ltd. We have also covered the Guest Column of Dr. Srikant Sharma, MBBS, MD on Global Health.

Happy Reading. Be responsible and promote responsibility around you. Please write to me your opinion and suggestions. You may also log on to www.csrvision.in, our portal which is loaded with plethora of information.

From the Desk ofEditor-in-Chief

Prof. Ranjan [email protected]

Defunct legal system will kill how many more ?


SoCIety watCh

Man hackeD to Death on busy

hyDeRabaD RoaD in fRont of coP caR

Man shot DeaD by DRug PeDDleRs in taiMooR nagaR


THOUGHT OF THE MONTH

“We tend to forget that happiness doesn’t come as a result of getting something we don’t have, but rather of recognizing and appreciating what we do have.”

— Frederick Keonig

03 l From the Desk of Editor-in-Chief

09 l CSR News - India

20 l CSR News - International

49 l Social Media Trends of the Month

50 l Upcoming Events of the Month

51 l Movie Review

54 l Indian Gems

55 l CSR Jobs

56 l Leadership Tips

57 l Appointments

58 l Readers Post

Editor-in-ChiefProf. Ranjan Mohapatra

Senior Sub-EditorDeeksha chaudhary

National CoordinatorAshutosh Kumar

Consulting Editor’ssudarshan singh

CorrespondentsJagnyadutta mohanty

Hemant Routsushant Kr. Raut

Special Correspondentsmukarram mohammed (Dubai)

sangeeta chaudhary

Regional Director’ss.P.singh, Jharkhandb.c. Kiran, Karnataka

Deepak Pandya, Vadodara

Photographytekendra Adhikari

MarketingDr. K. sridhar (coordinator & IEc specialist)

ms. shweta lal (consultant)

Art & Designm. K. Ray

Strategic Brand Communication Advisor

P. K. mishra

Legal AdvisorAshwani K. Dubey

Printed, Published and owned by Ranjan Mohapatra Printed at Pushpak Press Private limited, Shed no.-203-204, DSIDc complex, okhla Industrial Area, Phase-I, new Delhi-110020. Published at c-7, 4th floor, Amar colony Market, new Delhi-110024, Ph.: +91 11 26239898, 26213930.

Responsible under P.R.B. Act 1867

CSR ViSiON does not accept responsibility for returning manuscripts and photographs. All submitted materials should contain self-address, e-mail id, blog details (if only).

All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/new Delhi only.

all rights reserved. Reproduction in any form is prohibited.the contents of this publications reflect the views of writers and contributors, not necessarily those of the publishers and the editors. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/new Delhi only.

CSR VISIONPromoting Responsibility for Sustainability

Mentorsmr. sunil shastri

Ex-minister (u.P.) & Ex-member of Rajya sabha

mr. Abhijit mukharjeemember of Parliament

Dr. u.D. choubeyDirector General, scoPE

mr. s.R AlI media Professional

CONTENTCO

VER

STO

RY

NAGARROCSR ORieNtatiON abSORbeD iN the ORgaNiSatiON CultuRe

30

06

InteRvIew of the MonthDeepak amitabhChairman & Managing Director, PTC India Ltd.

46

gueSt coluMnDR. SRikaNt ShaRmaMBBS, MD


INteRVIew oF the MoNth

DeepAk AmitAbhChairman & Managing Director, PTC India Ltd.

Q how do you respond to the mandatory provision for csR under the company’s act forcing companies to

invest 2% of their profit for social developmental activities?

A This is a very positive initiative by the government so that the companies can give back to the society in their

influence area. It was expected that 2% spending on CSR would be forth coming without any regulatory pressure but since this has not happened the government is thinking of making it mandatory in all the permissible area of Schedule VII of Section 135 of the Companies Act, 2013.

Q how does the Ptc approach csR, either as adhoc charity or part of integrated corporate strategy?

A CSR can never be an adhoc charity for any company. It has to be genuinely for the benefit of the society and

should be a part of integrated corporate strategy. For PTC, it is a stated principle of CSR as an investment into enriching the surrounding ecosystem.

Q What is the area of csR intervention at Ptc and

which is the flagship CSR program of PTC?

A PTC has been taking several CSR interventions

mainly focused towards women empowerment, girl child education, sanitation and hygiene as well as rural development activities. The focus has been on skill development linked to employment, renewable energy as an output multiplier, and agriculture development.

Q how has the csR & Sustainability program

evolved at your company?

A CSR & Sustainability program in PTC graduated

from taking standalone project directly by the company to implementing through PTC

Foundation. PTC Foundation, is a not for profit Trust registered under the Indian Trust Act , formed on behalf of group company(ies), is planning its social intervention through mix of tenor (short & long) strategy to increase our influence zone. Our program intervention into women empowerment through education, participative employment, child education and adopting improvised livelihood methodology has been bringing transformation to the society.

Q What is the level of your personal involvement in CSR planning and execution?

A My personal involvement has two parameters e.g. qualitative and quantitative. Qualitatively, I remain

personally involved through regular interactions with the CSR


INteRVIew oF the MoNth

team and keep myself update with the regular activities going on. Moreover, detailed review is undertaken during the Board of Trustees Meeting which I Chair. Quantitatively, As a Trustee and also Chairman of the Trust, I encourage my people to keep sharing ideas on “journey of transformation” and make an effort to provide gap up resources (monetary, project adoption and otherwise) for the same.

Q Which areas would you focus on for implementing CSR in the next five years?

A During the next five years we would like to focus on capex expenditure in sector of renewable energy, safe

drinking water, environment protection and skill development. The ultimate aim would however, be to undertake long term strategic project in line with our corporate strategy.

Q Can you share a recent accomplishment you are especially proud of in your CSR & Sustainability role?

A The various initiatives undertaken are all targeted towards the underprivileged section of the society and I

am proud of the initiatives taken up so far. Special mention needs to be made of the solarisation of two kitchens of Akshaya Patra Foundation leading to nearly 1.5 lakhs more mid-day meals for the needy children.

Q if you had the opportunity to make one major change in your industry, what would it be?

A One major change in the industry with a view to CSR should be that the companies should be eager to spend

even more than 2% on CSR wherever it is possible.

Q Anything you would like to share with the readers of CSR VISION?

A CSR vision is a good initiative for the readers to be update about the latest happening in this sector and

also about the latest developments which are happening at different places. u

Deepak Amitabh is a business leader with a career spanning over 32 years of invaluable experience. An alumnus of St. Stephen’s college Delhi, he started his professional career in 1984 with the Government of India as an officer of Indian Revenue Service (IRS).

He has held various important and challenging positions in IRS including as Financial Advisor to Director General Naval Projects, Mumbai, Additional Commissioner of Income Tax, New Delhi and Joint Commissioner of Income Tax Mumbai.

His journey in PTC began in 2003, when he came on board as a part of leadership team (CFO) and later took on the mantle of the CMD of the Company in October, 2012.

As head of Finance in the Company, he led the IPO of PTC in 2004 (1st IPO in Power sector) and later raised funds of more than Rs.1700 crores through Qualified Institutional Placement (QIPs) in 2008 & 2009. He played a key role in formation of subsidiaries of PTC viz. PTC India Financial Services Ltd. (PFS) & PTC Energy Limited (PEL).

Under his Chairmanship, PFS is a listed entity with an asset size of more than Rs. 13,000 Crores and PEL has executed 289 MW of wind power project. He was instrumental in setting up of India’s first power exchange in 2007.

A widely recognized business leader, Amitabh is a member of various industry associations like CERC - Advisory Committee, TERI - executive committee, CII - National Committee on Power, TERI - executive committee, FICCI - Power Committee, World Energy Council, Association of Power Producers, Co- Chairs Afghanistan - India Chambers of Commerce & Industry (AICCI) and Chairs Indo-Pakistan Joint Task Force on Energy (an initiative of Ministry of Commerce, GoI and GoP).

A thoroughbred professional Deepak Amitabh, carries hue of public & private sector, has carefully led PTC Group of Companies as a people centric leading enterprise in the financial / power sector.


CSR NewS INDIa

DLF Foundation upgraded and installed smart classrooms in 10 government schools in Noida under its Integrated

School Development Project with the mission to provide scholastic and co-scholastic support to students in the field of education. The Foundation through this initiative seeks to upgrade the academic standards and learning outcomes in these government schools. A total of 3096 students have benefited and 5000 students are expected to benefit after the completion of this project.

A MoU was signed between District Magistrate of Noida and DLF Foundation to revamp the infrastructure and introduce amenities to improve the standard of education in 20 government schools in three phases in Noida.

The programme expects a paradigm shift in the teaching-learning process by the use of digital technology. The establishment of digital classrooms would ensure a more interactive and engaging learning experience. It will also significantly improve the capacity of teachers to use the digital content and use activity approach to make teaching- learning more interactive and effective. DLF Foundation also introduced plethora of amenities such as like Child Resource Centre, Creation of ICT Room & amphitheatre; Library, installation of water cooler, separate toilets for boys, girls and teachers, whitewash of the school, Green boards for classrooms, provision of benches and desks for students, PA systems, Library, Swings, Horticulture in school campus and many more.

While delivering the DLF Vision for Integrated School Upgradation Program, Maj Gen KVS Lalotra, AVSM, YSM, SM (Retd), Sr. Advisor (DLF Education), DLF Foundation said “Our main objective is to improve the quality of education in selected 20 Govt schools in Noida by supporting the Principal and school team to bring improvement in scholastic and co-scholastic domains of education. Our interventions are targeted at upgrading academics standards and learning outcomes. Ultimately, we want to nurture educated, skilled and morally upright generations who are employable, useful and productive citizens”.

He further added, “We are working to achieve this by establishing Digital Classrooms for delivery of quality education, capacity building of teachers, support students with remedial classes and start English proficiency programme. We will also start Hobbies and Vocational Training Programme in some of the Senior Secondary schools. Sports Programme for health and distressing and

identify sporting talent for further nurturing, would also be given attention”.

The second phase of this development will focus on providing vocational training to teachers to use the digital content and facilitate activity based learning which will make learning more interactive and efficient. Introduction of proper sports programme for students for health and distressing purpose. DLF Foundation has also undertaken various other initiatives on ground under their Talent Nurturing Programme like scholarship and counseling support; Support to primary schools for their underprivileged and their remedial education in over 20 government schools.

Ms. Kiran Bala, Principal, Government Model Primary School, Harula, Sector 5, Noida said: “We are grateful to DLF Foundation for their support. We acknowledge the

benefits provided by the Foundation in the up-gradation of education facilities in our school like WASH Kits, BaLa (building as Learning Aid) Arts, Sports Kits so that every child has access to sports, Computer Lab, Library and much more. The Foundation has upgraded the school infrastructure, provided various learning aids and training to teachers and workforce. The Wash Model programme will also have a larger impact on the quality of education in the school. We will ensure that all the facilities provided by DLF Foundation will be well taken care of by the teachers and students. We are committed to make our school a model school of Uttar Pradesh which others are able to emulate.”

DLF Foundation plans to upgrade another 10 government schools of Noida, Uttar Pradesh and it is expected to benefit 5000 students approximately.

(Source :PR team of PR Professionals)

DLF FOuNDAtiON installed digital classrooms in government schools in Noida


CSR NewS INDIa

Ashok Leyland, flagship of the Hinduja Group, announced the extension of its corporate social responsibility

program, ‘Road to School’, to another 102 schools in Hosur district. After Shoolagiri, Thally, Minjur, Puzhal and Namakkal, Ashok Leyland will help improve the primary and middle school education in government schools in Hosur area by covering more schools in Thally and Shoolagiri Blocks, and new schools in Kelamangalam Blocks. The purpose of the program is to bring about social equality in the remote villages where Ashok Leyland works in. With this addition, the program will positively impact over 25,000 students and 255 schools. Inauguration of this expansion of Ashok Leyland’s CSR initiative was done by Mrs. K P Maheswari, Chief Educational Officer, Krishnagiri. It was followed by a special address by Mr. K Subramani, District Educational Officer, Hosur and Mr. C Sekar, District Educational Officer, Denkanikottah.

Mr. N.V Balachandar, President – HR, Communication and CSR, Ashok Leyland, has been nurturing this initiative and has seen it grow from strength to strength. He said, “For us, Road to School, is not just a CSR program, it is something that is dear to all of us. Ashok Leyland employees are very

attached to this program and devote a lot of personal time engaging with the children. We truly believe in the power of education and the lasting impact it can have on one’s life. The journey till now has been very satisfying and humbling for us. With Hosur schools becoming part of this family, we are excited to make a larger impact in building our country’s future.”

‘Road to School’ helps nurture both scholastic and co-scholastic development of children from government schools in remote locations covering health, hygiene, physical and emotional development including sports.

‘Road to School’ program was started in the year 2015 at 36 schools in Shoolagiri and Thally, and in 2016, the program was extended to another 72 schools covering Thally, Puzhal and Minjur near the Ashok Leyland Mother Plant and Technical Research Center in Chennai.

In 2017, the success of the program encouraged the company to further extend it to 45 schools in Namakkal district, where most of the driver’s children reside. Now, with this addition of 102 schools in the year 2018, Ashok Leyland has extended the program to a total of 255 schools.

(Source : PR team of AdFactors)

AshOk LeyLAND extends its ‘Road to school’ program


CSR NewS INDIa

In continuation with the ‘Swachha Bharat Abhiyaan” initiated by honorable Prime Minister Shri Narendra Modi,

Rotary district 3141 has actively carried out ‘Cleanliness drive’ and ‘Say No to Plastics’ in the current year .The cleanliness drive was conducted from 15th September to 2nd October with beach cleaning done at Chowpatty, Shivaji Park and Juhu beach involving over 1100 Rotarians and Rotaractors. In addition to beach cleaning, all railway stations across central and western railways have been adopted by Rotary and actual cleaning along with awareness promoting the initiative was conducted during this period.

The concluding event was organized at Mumbai Central Station at 2 pm on 2nd October, 2018. Rotary International District 3141 Governor Rtn Shashikumar Sharma, Group Avenue Head- Governor’s Esteemed Projects Rtn Rajendra Agarwal, Rotary Club Presidents Shivketan Gupta, Sanatan Modi, Assistant Governor Rtn Vikas Upadhyay along with many other dignitaries of Rotary district 3141 and senior railway officers Shri Vineet Abhishek & Shri Abhay Sanap were present for the occasion. Rotaract district representative Hansika Motwani along with Rotaract team was also present for the finale. The event focused on emphasizing the importance of maintaining cleanliness and building awareness among the masses. Melodious performances

are were conducted by Saaregama finalist Nanu Gurjar and television actor Sumit Nagar charged the crowd with patriotic songs and Vande Mataram slogans. The musical program was conceptualized by Nandini Trivedi. Rotaractors performed skits on ‘Swachha Bharat Abhiyan’ and ‘Say No to Plastics’. Several walls were painted across Mumbai to create awareness on cleanliness. Everyone was dressed in Khadi on the occasion of Gandhi Jayanti at Mumbai Central Station main lobby.

Rotary District 3141 Governor Shashi kumar Sharma said, “Rotary is always ready to do projects for environment protection”.

“Pleased to be part of a activity where Rotary saved so much waste going in the ocean says, Rajendra Agarwal- Group Head of the Swach Mumbai Avenue of the Rotary District”

The drive was launched in the presence of Vijay Singhal, Additional Municipal Commissioner in September who said “I am happy that Rotary Clubs have participated for this noble cause which has helped in cleanliness awareness”. The passengers along with Rotarians and Rotaractors will always cherish the grand finale held in the spirit and moto of Rotary which is ‘Service above self’.

(Source : PR team of Sceniccomm)

ROtARy actively concludes the ‘Cleanliness Drive’


CSR NewS INDIa

In a move towards promoting Congenital Heart Defects (CHD) free India and Saving the Girl Child, Pernod

Ricard India Charitable Foundation (PRICF) and Genesis Foundation have joined hands to support the surgery of girls suffering from Congenital Heart Defects (CHD). Under this collaboration, PRICF would be supporting surgeries of 20+ girls with a grant of INR 40 Lakhs.

According to a report released by UNICEF in 2018 “More baby girls than boys die in India, as parents neglect healthcare”. The report also stated that “a preference for sons encourages sex-selective abortions, which has led to skewed sex ratios” . The sex ratio in the country stands at a staggering 940 females per 1000 males. According to the data collected by UNICEF in 2017, nearly 60 percent of the infants admitted to across 700 state run hospital facilities were boys. This is because parents are less likely to seek medical treatment for their daughter than their son.

CHD is the most common congenital anomaly in newborn babies. With over 2 lakh children born with CHD in the country, it contributes to 10% of child mortality. Due to lack of an efficient tracking system, several kids go undetected and without treatment 60% of CHD are lethal within first two years of life.

Given the situation at hand, PRICF and Genesis Foundation have taken up the onus of identifying and supporting the surgeries of girls with CHD, new born to 18 years of age, who belong to families with monthly income of less than Rs 10,000. The aim is to support this neglected section and give them a chance to live.

Speaking about the partnership, Sunil Duggal, Vice President Corporate Affairs, Pernod Ricard India, said, “Over the years, PRICF has provided access to healthcare to the lesser privileged, and we are committed to the same. We are proud of our partnership with Genesis Foundation

to provide healthcare treatment to Girls with CHD, who are doubly displaced from the society. They not only have the disadvantage of heart ailments, but are also overlooked because of their gender. Under the new association, we are trying to tackle two challenges by supporting surgeries of children in the country in partnership with Genesis Foundation. We are extremely happy with this collaboration and hope to Save many more little hearts.”

Sharing their views on the collaboration, Prema and Jyoti Sagar, Founder Trustees, Genesis Foundation, said, “Girls have the advantage of being biologically stronger, yet they are denied timely medical treatment. There is also significant gender bias that exists in the acceptance of heart surgery among children. It is high time that we push away the gender discrimination and nurture the child to overcome obstacles in life and grow up to be a successful individual. At Genesis Foundation we believe life is precious, and no child should

die due to lack of funds or medical treatment. We envision an India devoid of deaths caused due to CHD because of lack of awareness, diagnosis or resources. Pernod has been a constant support for GF and we are delighted to embark on this new journey with them to Save Little Hearts.”

about genesis foundationGenesis Foundation facilitates medical treatment for critically ill under-privileged children suffering with Heart Disorders. The support required in the said critical illness varies from specific surgeries (including neonatal), Cath Lab Interventions along with recovery and recuperation post-surgery.

So far, they have supported medical treatment of over 1650 critically ill children. The children supported by the Foundation belong to families with an income of less than Rs 10,000 per month and the parents and caregivers are unable to afford treatment of these children who suffer from a serious life-threatening ailment. GF is registered under Section 12-A and 80-G of the Income Tax Act, which entitles 50% tax exemption. GF is also registered under FCRA allowing it to receive foreign funds.

(Source : PR team of Genesis Burson-Marsteller)

pRiCF AND GeNesis FOuNDAtiON support the surgery of girls with Congenital heart Defects


CSR NewS INDIa

IFCI Ltd.- a Government of India Undertaking carried out Swacchh Bharat Abhiyan

‘Swachhta Hi Seva 2018.’Accordingly, the said shramdaan was carried out in two tranches at IFCI Ltd. enthusiastically by the employees on 29th September, 2018 at IFCI Colony in Paschim Vihar, New Delhi. The employees of IFCI came out of their houses with great fervour and zeal and cleaned the premises of IFCI Colony and collected the garbage in wheel barrows. The second phase was carried out on 1st October, 2018 at IFCI Tower, 61, Nehru Place, New Delhi. The employees cleaned their desk and cleared the clutter around their workplace. In addition to clearing their desk and workplace IFCI employee joined hands to clean Nehru Place, specifically the area in and around IFCI Tower. Employees were full of zeal in maintaining swachhata around the Tower.

(Source : By IFCI team)

iFCi started swachhta hi seva campaign


CSR NewS INDIa

Access to quality and affordable health care services is a challenge in Becharaji and surrounding villages,

especially as rising industrial and economic activity in the region causes a rapid increase in population. Maruti Suzuki India Limited, which has undertaken relevant CSR projects in water, sanitation, infrastructure development and school education in its 26 adopted villages in Haryana and Gujarat, has identified quality health care at affordable prices as a major need in the area.

To serve this need, Maruti Suzuki has partnered with Zydus Hospitals, a leading provider of healthcare services, to set up a modern Polyclinic (Health centre) facility at Becharaji. The facility will be managed and operated by Ramanbhai Foundation through Zydus Hospitals. The facility will be fully funded by Maruti Suzuki India through its CSR arm, Maruti Suzuki Foundation.

The Polyclinic was jointly inaugurated by Mr. Pankaj Patel, Founder Chairman, Zydus Hospitals and Mr Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India Limited in the presence of community leaders including Sarpanch of Becharaji village, Shri Devangbhai Pandya.

On the occasion, Mr. Kenichi Ayukawa, Managing Director, MSIL, said, “Residents of Becharaji and neighbouring areas require access to good quality healthcare at affordable rates. To meet this need, Maruti Suzuki has taken a first step by setting up a Polyclinic to offer primary health and diagnostic services. Together with our interventions in water and sanitation, infrastructure development and education, we recognize that health care is of prime importance in improving the quality of life of local residents. We are thankful to Zydus Hospitals, a leading healthcare service provider, for partnering with us and taking the responsibility of managing and operating this facility.”

Equipped with advanced health care diagnostic

equipment, amenities like X-Ray, TMT machine, Minor OT, ECG, Pathology Laboratory, Ultrasound, fully equipped ambulance, pharmacy etc., the facility with 3 OPD units and 3 observation beds, will provide primary health care services and diagnosis. Qualified doctors and support staff from Zydus Hospitals will visit the facility. The facility will be in easy access for over 10,000 residents of Becharaji village and adjoining communities of Hansalpur, Shankhalpur, Adiwada, Sitapur etc.

Under this CSR initiative, Maruti Suzuki will invest over Rs. 3.3 crore to set up and fully equip this facility. With services being offered at subsidized rates, Maruti Suzuki will bear the costs of maintaining and operating this facility.About Maruti Suzuki’s Community Development InitiativeCommunity Development is one of the three important pillars of Maruti Suzuki India Limited’s Corporate Social Responsibility programme – there two being in the areas of road safety and skill development. With the main objective to bring about an overall improvement in the quality of life

of people residing around its manufacturing facilities, Maruti Suzuki has adopted 26 villages in Gujarat and Haryana collectively. Ensuring direct supervision and control, Maruti Suzuki’s interventions are focused to achieve results and make a meaningful impact on the lives of local people.

(Source : PR team of Professional Public Relation)

mARuti suzuki partners with zyDus and sets up modern polyclinic in becharaji, Gujarat


CSR NewS INDIa

TAFE - Tractors and Farm Equipment Limited, India’s second largest tractor manufacturer, has announced the

national expansion of its CSR initiative - ‘JFarm Services’ and the ‘JFarm Services App’. With this pioneering platform, TAFE brings the benefits of the technology-enabled sharing economy to boost the income of Indian farmers. JFarm Services facilitates the hiring of tractors and modern farm machinery to farmers free of cost. Farmers looking to rent their existing tractors and farm equipment are linked directly to farmers seeking to hire them through the free of cost “Farmer-to-Farmer model” (F2F) of JFarm Services app which enables them to contact farmer entrepreneurs, negotiate rental prices and fulfill their respective requirement.

Despite nearly 65% Indians working in the farm sector, India’s agricultural yields trail global and emerging market averages. More than 20 crore Indian farmers have little or no access to mechanized tools. Any effort to bring about a paradigm shift in productivity and farm income has to be centered on the small farmers, who account for 86% of India’s farmland holding.

Farmers who own small parcels of land across India can now hire state-of-the-art farm equipment to increase their productivity and income significantly. The JFarm Services App and on ground Custom Hiring Centers which are operated by tractor and equipment owners will provide farmers with affordable farm mechanization services in a transparent manner. With JFarm Services’ tremendous early success, TAFE is collaborating with various state governments like Bihar, Odisha, Andhra Pradesh, Karnataka, Tamil Nadu and Assam to rollout the JFarm services platform. JFarm Services initial pilot roll-out covers Madhya Pradesh, Rajasthan, Gujarat and Uttar Pradesh, directly benefitting around 60,000 users resulting in over 100,000 orders, adding up to about 250,000 hours in hired farm machinery usage.

Ms. Mallika Srinivasan, Chairman & CEO - TAFE, said: “The nationwide launch of JFarm Services- farm equipment rental platform as a CSR initiative is aligned to TAFE’s vision of Cultivating the World and our commitment to the economic well-being of Indian farmers. The JFarm Services platform leverages technology to provide free of cost access to rental of farm mechanization solutions and offers an opportunity to build a viable rural entrepreneurship model while augmenting farm productivity and income of small and marginal farmers. With this launch we aim to touch millions of farmers who have no access to farm mechanization and modern technology, while accelerating the progress towards

the Prime Minister’s vision of doubling farm incomes by 2022.”

Mr. T R Kesavan, President & COO - TAFE, said: “TAFE’s JFarm Services offers a transparent farmer-to-farmer platform, free of any hidden charges or commissions, that enables farmer entrepreneurs to rent their existing tractors and implements of any brand to farmers who seek to hire modern feature rich products to boost their farm income. JFarm Services is also collaborating with various State Governments to offer customized solutions to increase farm

mechanization amidst small and marginal farmers below the poverty line.”

Farmers can hire equipment via the JFarm Services android app, contacting the toll-free helpline 1800-4-200-100 or the local Custom Hiring Centres. The App can be used on low-cost Android phones and is designed to run on very little data. Farmers who don’t own smart or feature phones can use the toll-free helpline. The platform also provides periodic updates on local weather, market, agri-news and mandi prices without any fee. about tafeThe world’s third largest tractor manufacturer and second largest in India by volumes with an annual sale of over 150,000 tractors; TAFE is one of the leading exporters of tractors from India with a turnover in excess of INR 93 billion. TAFE manufactures a range of tractors in the sub 100 hp segment in both the air-cooled and water-cooled platforms and markets them under its four iconic brands - Massey Ferguson, TAFE, Eicher and the recently acquired Serbian tractor and agricultural equipment brand IMT – Industrija Mašina i Traktora.

(Source : Mavericks India team)

tAFe’s CsR initiative to support small and marginal farmers


To promote discussions around energy efficiency in schools, The Energy and Resources Institute (TERI), a

leading think-tank, launched the digital game ‘Greendom – The King’s Estate’ as part of The Green School Project in association with Tata Steel. The game, which is developed in the format of the popular board game Monopoly, aims to (a) create awareness and promote use of alternative sources of energy by playing and doing (b) help students understand thrift (c) inculcate good habits that promotes a balanced lifestyle and (d) learn basic financial intelligence.

Speaking on the occasion Mr. Pankaj Satija, Chief Regulatory Affairs, Tata Steel said “A digital game is a fun way to inculcate environmental consciousness among students. Students are the flag bearer of change and it is

through such initiatives that they become better equipped to spread the message of Green School far and wide.”

TERI formally launched the Green School Project, in association with Tata Steel in 2017 in Odisha and Jharkhand. In its second phase, the project has spread to six districts in Odisha and Jharkhand, covering a total of 30 schools in areas where Tata Steel operates. The districts covered include East Singhbhum, West Singhbhum and Ramgarh (In Jharkhand) and Kyonjhar, Sungargarh and Jajpur (in Odisha). It promotes environmental stewardship among students of classes 6 to 8 through classroom and outdoor activities to improve critical, interdisciplinary and holistic thinking. Since its inception, the project has worked with teachers and eco-clubs to instill a sense of responsibility in the target groups to take ownership of their surroundings and conscious steps toward sustainable living.

The project focuses on spreading awareness and building capacities on four themes – waste, water, energy, and biodiversity – among the school community depending on their needs. Need assessment surveys are conducted to identify the priority areas in each school, thus making it location-specific. Activity-based style of learning has been adopted for students and the programme involves interactive sessions with experts, movie screenings, quizzes, and hands-on activities.

Dr. Ajay Mathur, Director General, TERI, said, “Our initiative with Tata Steel aims at promoting good practices by sharing the learning with schools and gives students an opportunity to become the initiators of change. The schools, on the other hand, become the ideal institution to inspire and

motivate the students and contribute to the larger goal of a sustainable country.”About Tata Steel Tata Steel Group is among the top global steel companies with an annual crude steel capacity of 27 million tonnes per annum (MTPA) as on March 31, 2018. It is the world’s second-most geographically-diversified steel producer, with operations in 26 countries and a commercial presence in over 50 countries. The Group recorded a consolidated turnover of US $20.41 billion (INR 133,016 crore) in FY18. Tata Steel Group is spread across five continents with an employee base of nearly 74,000. Tata Steel retained Industry Leader position in FY18 and

ranked second overall in the DJSI assessment, 2017. The Company has been recognised as the Climate Disclosure Leader in ‘Steel category’ by CDP (2017). Besides being a member of the World Steel Climate Action Programme, Tata Steel was felicitated with several awards including the Prime Minister’s Trophy for the best performing integrated steel plant for 2014-15 and 2015-16, Best Risk Management by CNBC TV18 (2018), ‘Corporate Strategy Award’ by Mint (2018) ‘Most Ethical Company’ award from the Ethisphere Institute for the sixth time (2018), Steel Sustainability Champions (2017) by the World Steel Association, Dun & Bradstreet Corporate Awards (2017), Golden Peacock HR Excellence Award by Institute of Directors (2017), ‘Asia’s Best Integrated Report’ award by the Asia Sustainability Reporting Awards (2017) among several others.

(Source : PR team of AdFactors)

tAtA steeL and teRi launches ‘Greendom – the king’s estate’ to raise environmental awareness

CSR NewS INDIa


Tata Motors under its health initiative ‘Aarogya’ aims to curb child malnutrition and undernutrition in India. The

company has partnered with Nutritional Rehabilitation, Research and Training Centre (NRRTC) at Urban Health Centre (UHC) - a peripheral unit of Lokmanya Tilak Municipal General Hospital (LTMGH) in Dharavi, Mumbai. It has a 30-bedded Pediatric ward with about 600 severe malnourished children (about 45% females) being treated annually with Medical Nutrition Therapy (MNT).

Sanvi Sakpal, a one year old baby, suffers from a medical condition ‘Thalassemia Major’ as a result of which she requires a monthly blood transfusion. A resident of Mahabaleshwar, she came to Lokmanya Tilak Municipal General Hospital (LTMGH) in Dharavi, Mumbai for the treatment of Thalassemia and was referred to Nutritional Rehabilitation, Research and Training Centre (NRRTC) since she also happened to be malnourished. With the anthropometry of weight 4.84 kg, length 62 cm, Mid-Upper Arm Circumference (MUAC) 10 cm, she was falling in the category of Severe Acute Malnutrition. After 3 months of Medical Nutrition Therapy (MNT) treatment supported by Tata Motors under its CSR pogramme ‘Aarogya’, Sanvi now weighs 6.71 kg, length 67 cm, MUAC 12.8 cm and is now recovered from severe acute malnutrition state to normal state.

Mr. Vinod Kulkarni, Head-CSR, Tata Motors said “For years, health has remained a frontrunner of all the programmes that Tata Motors has initiated for the society. Our health initiative ‘Aarogya’ aims to curb malnutrition, facilitate availability of clean drinking water to remote communities and provide preventive/ curative health services. Through our health initiatives, we have successfully helped move 89% of the malnourished children under healthy zone in FY 2017-18.”

Under the health programme ‘Aarogya’, Tata Motors has undertaken several initiatives such as –• Running malnutrition treatment center at Jamshedpur

where severely malnourished infants and children are medically treated for three weeks so that they achieve normal health as per WHO protocols.

• Running programmes to address leprosy, malnutrition, etc. • At the company’s other locations, nutritious food is

provided to Anganwadi children in nearby rural and urban slum communities

• Mobile health clinics for remote tribal community

outreach, offering last-mile aid• Tied up with nutrition rehabilitation centres across India to

raise awareness on the health of children, pregnant women and lactating mothersabout tata MotorsTata Motors Limited a USD 45 billion organisation is

a leading global automobile manufacturer of cars, utility vehicles, buses, trucks and defence vehicles. Part of the USD 100 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 109 subsidiary and associate companies, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.

With a focus on engineering and tech enabled automotive

solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNextcustomers, fueled by state of the art design and R&D centers located in India, the UK, Italy and Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.

(Source : PR team of Weber Shandwick)

tAtA mOtORs addresses child malnutrition in india

CSR NewS INDIa


CSR NewS INDIa

Sikshana Foundation in association with Dell and the Government of Karnataka has launched STEP (Sikshana’s

Technology in Education Program) in 57 Model Schools – Karnataka Public Schools.

STEP aims at motivating schools to engage and integrate technology in their daily teaching and learning processes. The model employs a dual approach which builds the basic ICT (Information Communication Technology) skills and 21st-century skills in students and empowers teachers to leverage technology in the classrooms in an experiential manner. The same is enabled through the hardware provided by Dell & the offline content package and other inputs developed by Sikshana.

STEP was officially launched by the Chief Minister of Karnataka, Mr. H.D. Kumaraswamy and Minister of Education of Karnataka, Mr. N. Mahesh on September 5th, 2018. Mr. Rudramuni B., Vice President & Head, Dell R&D India Center and Ms. Archana Sahay, CSR Head- APJ at Dell EMC and Mr. Prasanna Vadayar, CEO, Sikshana Foundation were recognized by the honorable Chief Minister for their contribution in the field of education. As a part of the association, Dell laptops have been gifted to the Karnataka Public Schools to train teachers and the students.

Elaborating on Dell’s commitment to make digital education accessible to all, Rajeev Kapoor, India Vice

President and CSR Campion at Dell said, “Technology connects people in meaningful ways and has the power to create new opportunities and boost economic growth and well-being. Dell is committed to supporting scalable and self-sustaining programs that use technology to address some of society’s biggest challenges. We are proud to partner with the Sikshana Foundation and the Government of Karnataka to launch STEM in Karnataka Public Schools. Through this partnership, we aim to help the underprivileged children learn the use of technology and new-age skills, thus enabling a brighter future”.

Sikshana Foundation in collaboration with Dell has been providing STEP (Sikshana’s Technology in Education Program) since 2009. The program was started with a handful of schools and is now being offered in 300 plus schools of rural Karnataka in partnership with Dell, impacting more than 15,000 students. In August 2018 Sikshana & Dell signed a MoU with the Dept. of Education of Govt. of Karnataka for implementing STEP in 57 Model schools identified by the Govt. these schools are also known as Karnataka Public Schools. As per the MoU Dell will be providing necessary hardware for implementation of the program along with other inputs which would be developed by Sikshana Foundation.

(Source: PR team of MSL Group)

DeLL & sikshANA FOuNDAtiON join hands with Govt. of karnataka to enable digital education


CSR NewS INteRNatIoNaL

CVS Health announced a series of community investments to improve the health and wellness of local communities

in Ohio. More than $150,000 in new grants will help support Ohio nonprofits helping to mitigate prescription drug abuse and expand access to quality, convenient and affordable care across the state.

“We are committed to making meaningful investments in the communities we serve to support our colleagues and customers,” said Eileen Howard Boone, senior vice president of Corporate Social Responsibility and Philanthropy, CVS Health. “The organizations we are partnering with are helping us deliver on our purpose of helping people on their path to better health and are truly dedicated to helping those who need it the most.”The new grants, which focus on critical health care needs and target underserved populations in Ohio, include :• Neighborhood Family Practice in Cleveland has

received a $50,000 grant to support the training and implementation of motivational interviewing for primary care providers, nurses and behavioral health clinicians to use as a coaching method for patients dealing with substance abuse. The new support will be used to conduct motivational interviewing training and to ensure appropriate use of this method across the health center.

• A $50,000 grant will be used by Rocking Horse Children’s Health Center in Springfield to develop the SAFE (Substance Abuse and Family Education) program, which will identify and provide support and psych education to individuals, children and families at the community health center and the surrounding areas who are impacted by the opioid crisis and other drug related issues.

• CVS Health will be providing a total of $50,000 to four clinics that are part of the National Association of Free & Charitable Clinics to support the clinics’ ability to have medication available to their patients in medically underserved areas of the community. The clinics are Viola Startzman Clinic in Wooster, Open M Medical Clinic in Akron, St. Vincent de Paul Charitable Pharmacy in Cincinnati and Beacon Charitable Pharmacy in Canton.“This effort, along with others, is a priority locally and in

the state legislature,” said State Senator Bob Hackett. “We must continue to work hard to combat the opioid crisis facing our state and provide resources in our communities that will help people on the road to recovery get their lives back.”

The new grants and community activities from CVS

Health are the latest in the company’s longstanding support in Ohio. Through its employee volunteer program, CVS Health colleagues logged more than 3,000 volunteer hours last year in Ohio in support of local community causes throughout the state. Additionally, over the past three years, CVS Health has contributed more than $600,000 to local community organizations in Ohio through the CVS Health Foundation, corporate grants, sponsorships and product donations, lending its support to programs that improve access to health care; provide chronic disease management; promote smoking cessation and youth tobacco prevention; and help combat prescription drug abuse.

“Our continued investments that help local programs and organizations expand delivery of care are helping make a meaningful impact on the lives of the people of Ohio and building healthier communities,” added Boone.

About CVS HealthCVS Health is a pharmacy innovation company helping

people on their path to better health. Through its more than 9,800 retail locations, more than 1,100 walk-in medical clinics, a leading pharmacy benefits manager with approximately 94 million plan members, a dedicated senior

pharmacy care business serving more than one million patients per year, expanding specialty pharmacy services, and a leading stand-alone Medicare Part D prescription drug plan, the company enables people, businesses and communities to manage health in more affordable and effective ways. This unique integrated model increases access to quality care, delivers better health outcomes and lowers overall health care costs.

CVs heALth announces commitment to build healthier communities in Ohio



In recognition of Hunger Action Day, Hormel Foods Corporation announced donations totaling more than

$300,000 to 33 hunger-relief organizations throughout the United States through its Community Donations Program. The donations are being presented to the organizations this month to support Hunger Action Month.

“As a global food company, we are inspired to make a difference to help fight hunger locally in the communities where we live and work as well as areas across the world,” said Wendy Watkins, vice president of corporate communications at Hormel Foods. “We are proud to support Hunger Action Day and Hunger Action Month by partnering with Feeding America to encourage others to join in the effort to end hunger and food insecurity around the world.”

Some of the company’s donations being presented this month include:• A $10,000 donation to The Food Bank of Iowa in Algona,

Iowa;• A $10,000 donation to The Lord’s Diner in Wichita, Kan.;• A $10,000 donation to the Clarke County Food Pantry,

Osceola Iowa;• A $5,000 donation to the Meals on Wheels program and

a $5,000 donation to the Salvation Army in Austin, Minn.;• A $10,000 donation to the Rochelle Area Community

Foundation in Rochelle, Ill.; and• A $10,000 donation to Hosea Feed the Hungry and

Homeless in Atlanta, Ga.“Hormel Foods has been a valuable donor of nutritious

protein to Feeding America and its member food banks

for many years,” said Karen Hanner, vice president of manufacturing product sourcing at Feeding America. “Hunger Action Month is the perfect timing to express our gratitude for their contribution of 1.8 million pounds of food last year, which continues their commitment to helping feed families facing hunger in communities all across the country.”

Hormel Foods collaborates with retailers, nonprofit organizations and government agencies to help with hunger-relief efforts around the world. Through this program as well as disaster-relief efforts and other donations, Hormel Foods contributed $5.4 million in cash and product donations to help address hunger in fiscal 2017.

About Hormel Foods — Inspired People. Inspired Food.™Hormel Foods Corporation, based in Austin, Minn.,

is a global branded food company with over $9 billion in annual revenues across more than 80 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Wholly Guacamole®, Hormel® Black Label®, Columbus® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of “The 100 Best Corporate Citizens” by Corporate Responsibility Magazine for the tenth year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future — Inspired People. Inspired Food.™ — focusing on its legacy of innovation.

(Source : www.3blassociation.com)

hORmeL FOODs announces donations of more than $300,000 on hunger Action Day



National PTA announced the launch of PTA Connected, an initiative to educate and engage families in digital

wellness, security, access, equity and literacy. The initiative formalizes and builds on the association’s work in the digital space in response to the growing needs and interest of parents nationwide. National PTA is launching PTA Connected with support from presenting and founding sponsor Symantec. Additional founding sponsors of the

initiative are Facebook, Google and AT&T.“Parenting in the digital age is increasingly complex, as

families strive to help children act safely, responsibly and thoughtfully online,” said Jim Accomando, president of National PTA. “National PTA has been working for more than five years to explore and address these issues. We remain committed to this important work and are proud to formally launch our PTA Connected initiative.”

PTA Connected combines National PTA’s work into a multi-dimensional program that will deepen the understanding and knowledge of parents, families and teachers about digital safety tools and resources; mobilize PTAs, schools and communities to engage families around best practices and shared learning; and generate collective impact.

With the support of corporate and non-profit collaborators, National PTA will educate parents and encourage dialogue to help them guide their children in the digital world and make the best possible decisions for their families. Training and grants will also be delivered to state and local PTA leaders across the country to lead community conversations—giving parents a space to network and share successes and worries about parenting in the digital world as well as share ideas, resources and tools to help keep children

safe online.As part of the launch of PTA Connected, National PTA

also announced a first phase of grants for local PTAs.• An initial 200 PTAs among all 54 state congresses will

be selected to receive a $1,000 grant to host a Digital Families Community Event with Facebook.

• Twenty-five local PTAs will also be selected to receive a $1,000 grant sponsored by Symantec to host an event

in conjunction with Safer Internet Day, which will be celebrated Feb. 5, 2019.

“Symantec has supported National PTA’s education and awareness-raising efforts in cyber safety for many years. Today, we are proud to announce our pioneering involvement with and sponsorship of PTA Connected,” said Cecily Joseph, vice president of Corporate Responsibility for Symantec. “Together, we can provide parents with tools and resources that help teach safe internet habits to their kids and support their educational growth, while helping to create an internet where they can safely

explore and feel empowered.”“National PTA is grateful to Symantec, Facebook,

Google and AT&T for supporting our efforts to help families navigate the digital world. We are pleased to continue our work together through PTA Connected,” added Nathan R. Monell, CAE, National PTA executive director. “As parents, we want our children to connect, learn and have fun through technology—and at the same time, stay safe. National PTA has been and remains committed to fostering safe, positive use of technology and the internet among youth as well as providing families with tools to help their children be successful both online and off.”

About National PTANational PTA® comprises millions of families, students,

teachers, administrators, and business and community leaders devoted to the educational success of children and the promotion of family engagement in schools. PTA is a registered 501(c) (3) nonprofit association that prides itself on being a powerful voice for all children, a relevant resource for families and communities, and a strong advocate for public education. Membership in PTA is open to anyone who wants to be involved and make a difference for the education, health and welfare of children and youth.


National ptA launches ‘ptA Connected’ to help families navigate the digital world


In support of the Sharpen Your Financial Focus® (Sharpen) initiative, National Foundation for Credit Counseling®

(NFCC®) announced the nonprofit has received a $1 million commitment from Wells Fargo & Co. for financial counseling and education services for active military service members, veterans and their families. Since the 2013 launch of Sharpen, Wells Fargo has contributed a total of $5.5 million to the NFCC in support of these services.

“Providing meaningful and confidential financial counseling for our military service members and veterans is a key priority of the NFCC Sharpen Your Financial Focus program,” said Rebecca Steele, president and CEO of the NFCC. “NFCC Members will continue to deliver impactful financial education to those who have dedicated themselves in service to our nation, thanks to ongoing support from Wells Fargo.”

Wells Fargo works with the NFCC to bring Hands on Banking® for Military classes and online resources to service members in the continental United States and Puerto Rico. In addition to education designed to keep military personnel and their families on a path to financial stability, the nationwide network of NFCC certified counselors provide personalized financial reviews, budget assistance, and concrete solutions to pressing financial concerns. Military and veteran groups seeking an NFCC representative to lead a class, or individuals interested in scheduling a confidential financial review with an NFCC Certified Financial Counselor.

More than 100,000 people have stabilized and strengthened their finances through the Sharpen program since its launch in 2013, and nearly one-quarter of those are active duty military, veterans and their families. Services are provided in English and Spanish and consist of the following:• My Money Check Up® is an online self-assessment that

helps increase a client’s awareness of their own financial activities and overall financial health and provides ways to help.

• NFCC Certified Financial Counselors offer customized one-on-one financial reviews. These sessions intend to help clients establish goals and a personalized action plan.

• Hands on Banking for Military is an element of the financial education program specifically developed by Wells Fargo to address the unique needs of service members, veterans and their families at each stage of their careers and lives. The program offers 10 individual modules across a range of topics, from banking basics

to managing money while deployed and planning for retirement, including information on the new Blended Retirement System.

• eCoaching, with automated email and text reminders, helps clients stay on track. “Supporting the financial capability of service members

and their families continues to be a top priority for Wells Fargo,” said Jerry Quinn, Wells Fargo Military Affairs Program manager. “Our online Hands on Banking for Military and ongoing support for the Sharpen Your Financial Focus Program are among the many examples of how we help military members achieve their financial goals. We are grateful for the work NFCC does for financial readiness in our communities.”

Independent research from The Ohio State University confirms that support has transformed the lives of those who

use the Sharpen program. The study found that average debt for counseled individuals decreased by $17,000 during the course of a year-and-a-half after completing the program. Participants found improvements in their credit scores while becoming more confident in their money management skills.

about the nfccFounded in 1951, the National Foundation for Credit

Counseling® (NFCC®) is the nation’s first and largest nonprofit dedicated to improving people’s financial well-being. With a national network of member offices serving 50 states and Puerto Rico, NFCC® Certified Credit Counselors are financial advocates, empowering millions of consumers to take charge of their finances through one-on-one financial reviews that address credit card debt, student loans, housing decisions and overall money management.


WeLLs FARGO commits $1 million to NFCC programs for military service members and veterans




sODexO stOp huNGeR FOuNDAtiON extends partnership with AsymCA to help end childhood hungerSodexo Stop Hunger Foundation announced that it is

extending its partnership with the Armed Services YMCA (ASYMCA) and providing a $100,000 grant to improve access to nutritious food to help end childhood hunger. The organizations will continue to work together to support the military community by helping to reduce food insecurity among military families. With the generosity of organizations like Sodexo Stop Hunger Foundation, ASYMCA can help stop military family hunger through programs and services supporting young, low-income military families.

“Sodexo Stop Hunger Foundation is proud to partner with ASYMCA to support innovative programs aimed at ending child hunger in America today because all children deserve access to sufficient healthy food, so they can learn, play, and thrive,” said Gerri Mason Hall, Sodexo Stop Hunger Foundation Chair and Chief Human Resources Officer, Sodexo North America.

ASYMCA Branches provide nutritional resources like food pantries, neighborhood fresh food exchanges, and healthy food at child development centers, camps and after-school programs. The new Sodexo Stop Hunger Foundation funding extends financial support to child development programs located at two additional major military installations, Fort Bliss, in Texas, supported by ASYMCA El Paso, and Fort Sill, in Oklahoma, supported by ASYMCA Lawton.

Food insecurity is prevalent in military families and increases the risk of health conditions that may impact military readiness. With Sodexo Stop Hunger Foundation’s support, ASYMCA will further its efforts to teach military families about making healthful food choices, growing fresh vegetables and fruit at home and at ASYMCA’s community gardens, and attending healthy cooking classes. These experiences contribute to the well-being of military families, which is vital to the success of our junior enlisted service members.

“Access to quality, affordable child care is a critical enabler to military spouse employment, which can reduce food insecurity,” said ASYMCA President and CEO Bill French. “The grant from the Sodexo Stop Hunger Foundation helps us provide this valuable program to young military families.”

Sodexo has supported ASYMCA’s focus areas of youth development, healthy living and social responsibility

programs for fifteen years. Last year, the Sodexo Stop Hunger Foundation funded programs supporting more than 15,900 low to moderate income military children and family members in El Paso, Texas, and San Diego, California. Parents and children were provided healthy meals, taught healthy choices through such tools as low-cost recipe cards, and mobilized to volunteer at their community garden or food exchange.

“There is nothing better than feeding families,” said Carol Herrick, Executive Director of ASYMCA Lawton. “This gift from the Sodexo Stop Hunger Foundation will not only provide opportunities to prevent hungry children, but to educate families on how to grow and cook nutritious meals at home. The impact of that is tremendous!”

“With the Sodexo Stop Hunger Foundation’s support, we will help transform the lives of thousands of military children and military families,” said Joe Pritchard, Executive Director of ASYMCA El Paso. “The additional funds will allow us to help young military families change their approach to nutrition and health, which will strengthen those families.”

The Armed Services YMCA has served military members and their families for more than 150 years, dating back to the Civil War. In 2017, the ASYMCA supported over 250,000 registrants, offering more than 1.3 million points of service to junior enlisted Soldiers, Marines, Sailors, Airmen, and Coast Guardsmen along with their family members at 200 service centers

in 18 states. The Armed Services YMCA, serving 75 military installations, is able to expand and further that service through the continued support of foundations and organizations like the Sodexo Stop Hunger Foundation.

The Sodexo Stop Hunger Foundation works with and through partners to help end childhood hunger in the United States because no child should be hungry today or risk being hungry again tomorrow. Sodexo, Inc., which funds all administrative costs, and the nonprofit Sodexo Stop Hunger Foundation, mobilize experts, innovators, volunteers and donors to feed children; to advocate for policies to end childhood hunger; and to implement innovative potential solutions, particularly those designed by youth. In 2017, Sodexo contributed over 154,000 in volunteer hours and since 1996 has leveraged nearly $32 million in grant dollars to help end childhood hunger.




the WALmARt FOuNDAtiON announces new round of grants available for CANADiAN ORGANizAtiONs focused on reducing food waste

The Walmart Foundation announced that it is making $1.5 million USD ($1.89 million CAD) available to fund

proposals from eligible non-profit organizations working to reduce food waste in Canada. The Walmart Foundation is seeking proposals from qualified organizations that have experience in formulating, proposing, and implementing food waste reduction efforts. Requests between $300,000 and $1,000,000 (USD) will be considered.

This announcement is part of the Walmart Foundation’s commitment to award $15M USD ($19M CAD) to organizations that help reduce food waste and strengthen food banks in Canada. Previous grants awarded include a total of $6.3 USD granted to organizations leading and innovating in food waste reduction and charitable food recovery.

“The work being accomplished by the outstanding recipients of the Walmart Foundation grants to date is inspiring, and we remain committed to being part of the solution on the important issue of food waste in Canada,” said Kathleen McLaughlin, chief sustainability officer, Walmart Inc., and president of the Walmart Foundation. “Today’s announcement will build upon our efforts to help accelerate momentum to reduce and prevent food waste and alleviate hunger in Canada by investing in infrastructure to move excess perishable food from facilities and farms to the charitable meal system, funding innovative initiatives and advancing successful, existing programs.”

The announcement also builds on the retailer’s commitment to reduce waste in its own operations and achieve zero waste in key markets, including Canada, by 2025. Food waste is an urgent global issue, with substantial repercussions in terms of both food security and the environment. The United Nations Food and Agriculture Programme reports that roughly one third of the food produced in the world for human consumption every year — approximately 1.3 billion tons — gets lost or wasted. In Canada, the cost of food waste was identified as $31 billion in 2014, according to a report from Value Chain Management International, up 15 per cent from 2010.

Walmart’s Food Waste Efforts Walmart is working to achieve zero waste, using the Zero Waste International Alliance definition, across its operations in key markets – including Canada – by 2025. Walmart Canada’s

commitment to reducing food waste includes selling food that is nearing its best before date at a discounted price as part of a Customer Value Program. The retailer has also donated more than 14.5 million pounds of food to food banks across the country through a comprehensive food diversion program which pairs Walmart Canada stores with a local food bank to help get food to those who need it most, aligning with Walmart’s commitment to provide 4 billion meals globally. Today, 244 of Walmart Canada’s stores send organic waste for composting or anaerobic digestion so it doesn’t end up in municipal landfill. Walmart also continues to work with suppliers to improve packaging and food handling processes to maintain quality and freshness.

About Walmart Canada Walmart Canada operates a growing chain of

410 stores nationwide serving more than 1.2 million customers each day. Walmart Canada’s flagship online store, walmart.ca is visited by more than 750,000 customers daily. With more than 85,000 associates, Walmart Canada is one of Canada’s largest employers and is ranked one of the country’s top 10 most influential brands. Walmart Canada’s extensive philanthropy program is focused on supporting Canadian families in need, and since 1994 Walmart Canada has raised and donated more than $300 million to Canadian charities.

(Source : www.csrwire.com)



stANLey bLACk & DeCkeR and DisCOVeRy eDuCAtiON launch groundbreaking initiative “innovation Generation: making an impact”

Stanley Black & Decker, the world’s largest tools and storage company and leader in engineered fastening

and security, and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, launched “Innovation Generation: Making an Impact”.

This brand-new movement aims to inspire educators and students in grades 6-10 to empower the maker spirit within us all. In celebration of Stanley Black & Decker’s 175th anniversary – and to celebrate the company’s inaugural Maker Month – Innovation Generation: Making an Impact is designed to engage and empower student makers in classrooms nationwide.

“Stanley Black & Decker’s corporate social responsibility

strategy is focused on empowering those who are doing the work of creating and shaping the world around us,” said Stanley Black & Decker President and Chief Executive Officer Jim Loree. “Together with Discovery Education, we’re proud that ‘Innovation Generation’ during Maker Month will help inspire the next-generation of leaders to develop the skills necessary to build the future.”

Powered by Stanley Black & Decker’s tools, with powerful brands such as DEWALT, CRAFTSMAN, STANLEY, IRWIN and BLACK+DECKER, together with Discovery Education’s unparalleled classroom reach, Innovation Generation: Making an Impact will fuel student learning with a premiere, STEAM-focused, cross-disciplinary initiative that invites students and educators to explore their worlds through building, making and doing.

Alongside Stanley Black & Decker experts, Innovation Generation will provide students with opportunities to learn about diverse STEAM careers in context – connecting them with examples of real-world applications. Exploring direct connections to vocational STEAM, young innovators will engage in virtual field trips, maker activities and a national student contest that represents the innovation continuum. This will ensure that students are exposed first-hand to how math, science, technology, creativity and teamwork can lead to technological advancements in everyday lives.

“The ‘Innovation Generation: Making an Impact’ initiative is fantastic because it connects my students to real-world examples of STEAM in action. It is powerful for them to see that people can go on to use STEAM skills for careers of the

future,” said Francie Snyder, Educator of the Gifted, School District of Manatee County, Florida. “The best education I can provide for my students includes exposing them to life outside of the four walls of our classroom – everybody needs to know how to problem solve, no matter their zip code. I want them to see that although the world seems big, they can be dynamically prepared to make their mark within it.”

Innovation Generation: Making an Impact complements Stanley Black & Decker’s existing maker-focused efforts – including Makerspace collaboration initiatives with universities and other organizations, global apprenticeship programs, sponsorship

of WorldSkills International, and the company’s recent announcement of its Manufactory 4.0 initiative that includes job retraining efforts and the STANLEY+Techstars Additive Manufacturing Accelerator program.

“Discovery Education is proud to join Stanley Black & Decker in their mission to encourage students to explore the world through building, making and doing with the launch of ‘Innovation Generation,’” said Lori McFarling, senior vice president and chief marking officer, Discovery Education. “Today’s educators are seeking ways to inspire students through STEAM and 21st-century students need advanced training, innovative digital content and immersive classroom experiences to produce solutions for the nation’s most pressing challenges – ‘Innovation Generation’ provides just that.”




the bRiAD GROup raises $425,000 for the DAVe thOmAs FOuNDAtiON FOR ADOptiON at annual charity golf outing

The Briad Group® presented the Dave Thomas Foundation for Adoption with a check for $425,000 and pledged

additional contributions toward the Foundation’s commitment to dramatically increase the number of adoptions from foster care. With Dave Thomas’ value of giving back at its core, The Briad Group and its partners, employees and sponsors have raised more than $5 million to advance the Foundation’s mission over the last 20 years.

“The Briad Group sets the bar high for unconditional, passionate and cause-focused commitment in their restaurants and through their record-setting golf tournament,” said Rita Soronen, President & CEO of the Dave Thomas Foundation for Adoption. “We are so grateful to the leadership of The Briad Group and their teams for being incredible stewards of Dave Thomas’ legacy and encouraging not only employees in the Wendy’s family, but also partners in other organizations and friends to support the Foundation’s mission.”

Through the generosity of The Briad Group, the Foundation is making significant progress in scaling its Wendy’s Wonderful Kids program across the United States and Canada. This evidence-based program is up to three times more effective in finding adoptive families for children who have been waiting in foster care the longest. Nearly 8,000 children have been adopted as a direct result of Wendy’s Wonderful Kids, including nearly 500 children in New Jersey, New York and Pennsylvania, where The Briad Group operates.

“Briad has always been and always will be committed to giving back to the communities we serve,” said Rick Barbrick, President, CO-CEO & COO of The Briad Group. “We value all our teammates, guests and people less fortunate than us. We are proud to enter our 20th year supporting the Dave Thomas Foundation and exceeding $5 million in donations to this worthy cause.”

“Our mission is to ‘create lifelong relationships with our teammates and guests,’ and certainly that includes the entire Wendy’s family as well as our wonderful business partners and friends,” Barbrick added. “Giving something back to the communities we call home is one of The Wendy’s Company’s core values, and it’s important to us that our franchise partners embrace this value too,” said Todd Penegor, President and CEO of The Wendy’s Company. “Since The Briad Group joined the Wendy’s family in 1994, it has been a tremendous contributor to Wendy’s and the Dave Thomas Foundation for Adoption. We consistently see the organization’s commitment to live the Wendy’s brand purpose of creating joy and opportunity through food, family and community.”

about the Dave thomas foundation for adoptionThe Dave Thomas Foundation for Adoption is a national

nonprofit public charity dedicated exclusively to finding permanent homes for the more than 150,000 children waiting in North America’s foster care systems. Created by Wendy’s® founder Dave Thomas who was adopted, the Foundation implements evidence-based, results-driven national service programs, foster care adoption awareness campaigns and innovative grant making.



UNICEF launched a new partnership with Microsoft Corp. to tackle the education crisis impacting children

and young people affected by conflict and natural disasters, and to provide them with protection services. Under this partnership, UNICEF in collaboration with Microsoft and the University of Cambridge, are developing a ‘learning passport’ – a digital platform that will facilitate learning opportunities for children and young people within and across borders. The learning passport will be tested and piloted in countries hosting refugees, migrants and internally displaced persons.

“Conflicts and natural disasters have disrupted learning opportunities and the quality of education for 75 million children and young people, many of whom have migrated across borders or been forcibly displaced,” said Henrietta Fore, UNICEF Executive Director. “The learning passport is a great example of how we can use technological innovations to help the world’s future doers, thinkers and leaders – wherever they are and no matter the challenges.”

Currently, many education systems in countries hosting refugees are struggling to acknowledge and recognize what refugee and migrant children and young people have already learned in school, making it impossible to provide them with the right level of education and, in the long term, limiting their employment prospects.

“A digitally inclusive world starts with ensuring that all young people, no matter their situation, have access to a digital education,” said President of Microsoft Brad Smith. “This partnership is focused on creating scalable learning solutions to help millions of displaced and refugee children gain the skills they need to thrive.” Under the new partnership Microsoft and UNICEF will also develop new innovations to protect children and young people affected by

emergencies, scaling up UNICEF’s digital child protection case management system.

“This is a vital partnership, as bringing together committed partners such as Microsoft, who are willing to utilize their resources and expertise, will help to solve the biggest challenges for the world’s children,” said Caryl Stern, President and CEO, UNICEF USA. “All over the world, I have borne witness to the irreplaceable value education provides to children, especially to those who have had to leave their homes. Together, education and protection empower children to have a brighter future, and we look forward to seeing the

impact of this powerful collaboration.”“This is a unique opportunity to work together to create

a bespoke system of education that will help displaced children and young people fulfill their potential, and release their talents into a world that needs them,” Chief Executive of Cambridge University Press Peter Phillips.

about unicefUNICEF works in some of the world’s toughest places,

to reach the world’s most disadvantaged children. Across 190 countries and territories, they work for every child, everywhere, to build a better world for everyone.

(Source : www.prnewswire.co.uk)


uNiCeF announces partnership with microsoft to address education crisis for refugee children


Improves Impact of

BudgetAdvertising

Budget

COMBINEDIMPACT

CorporateCommunication

Budget

It

Why should you ADVERTISE in CSR VISION

HR & Training


CoVeR StoRyCoVeR StoRy

NAGARROCSR ORIeNTATION AbSORbeD IN The ORGANISATION CuLTuRe


CoVeR StoRy

CoVeR StoRy

Nagarro, a technology company founded by young technocrats with a vision of providing cutting edge technology solutions to address client needs. The spirit of doing good and making a positive impact on the economic bottom line along with social and environmental bottom line is already ingrained in the philosophy and culture of Nagarro from the very inception. Thereby the spirit of triple bottom line - the essence of CSR already being ingrained in the philosophy of Nagarro, its CSR journey makes an interesting reading and an inspiration for all stakeholders of CSR.


Tech powerhouse Nagarro drives technology-led business breakthroughs for industry leaders and challengers. Very simply, says the company, “When our clients want to move fast and make things

happen, it is us they turn to.”Established in 1996, Nagarro began as the collective

dream of a group of friends who wanted to build a company with a difference – a company that focused on “strategic differentiation via technology” initiatives rather than routine IT operations. As it grew, it maintained an orientation towards new technologies, complex applications, innovative solutions and decision sciences. It now works extensively across the globe, providing agile IT services and next-generation software solutions to industry big-wigs. With most IT vendors using commodity engineers to address each project the same way, Nagarro has built a reputation because of its sharp and driven experts who help major technology firms tackle complex, multidisciplinary challenges in innovative, cost-effective, and game-changing ways. “The

customers of NAGARRO rely on them to keep pace with new expectations, new possibilities, and new competitors because the world is changing faster every day.”

NAGARRO focus on achieving this by inculcating a culture of attracting and empowering bright and zealous people with the freedom to take decisions they deem best for their customers. This, accompanied by an extremely flat culture, allows Nagarro to deliver on its promise of enterprise consonant with its customers while providing solid learning and rapid-growth experience to its people.

Today, Nagarro comprises more than 5,000 specialists across 20 countries, and is the global services division of Munich-based Allgeier SE.

To understand how the company’s spearheading of CSR initiatives is a natural progression from its core culture, a look at its business approach is rewarding.

Nagarro specialises in the “change the business” end of the spectrum of technology services. It helps its clients move fast to protect themselves against digital disruptions or backs

CoVeR StoRy

Launch of Haryana Vision Zero Programme


CoVeR StoRy

CoVeR StoRy

them to become disrupters themselves, explains a senior staffer.

They are the main digital products R&D partner for the firm whose equipment orchestrates the lighting at the White House, the Statue of Liberty, the Taj Mahal, several major stadia, all Apple stores, and virtually every other celebrity home.

They are currently rebuilding the leading flight-planning software (LIDO, which points commercial pilots to the precise route which will save the most fuel and time), as well as the API strategy and digital presence for one of their clients.

Nagarro is one of only five global value suppliers for an IT giant, working across many countries and divisions including Energy and Road & City Mobility. It is one of the eight most preferred vendors to New York City, implementing several of NYC’s digital programmes. It is a vendor to the world’s largest maker of bottling machines, and to the world leader in food and beverage manufacturing intelligence (Nagarro rebuilt their flagship product on the cloud and with IoT in

mind).Providing cutting-edge technology solutions to partners is

Nagarro’s forte.

SERVICES OF NAGARROThe company’s core offerings are application development and product engineering, with cutting-edge areas such as digital innovation, Big Data, IoT, wearables, cloud services and next-gen user experience.

Some of the extensive services provided include accelerated quality and test engineering - a robust process to identify the testing maturity level of organisations using advanced industry benchmarks by certified and experienced consultants; application development and management - Nagarro has impressive experience designing and building robust, scalable and extensible applications for web, mobile, desktop, and cloud environments; big data and analytics - it works with clients to define their analytics strategy through maturity assessment, roadmap development and innovative proof-of-concepts; cloud services –it works with both IT executives and business leaders to ensure that the cloud implementations drive the next stage of growth for their companies; ERP – Nagarro’s offerings in ERP include SAP, Infor, Microsoft and Salesforce; Internet of Things –

Plantation drive by NAGARRO team



Nagarro’s IoT framework, Integration-Cognition-Automation, is structured in a way that ensures continuous value generation from the IoT ecosystem; product engineering – Nagarro provides expertise across the value chain, from concept to design to development, and resource elasticity.

Nagarro’s definition of managing client demands has been incorporated as its tagline : “Thinking Breakthroughs.” The company states that it wants to dispense with the age-old process of demand and supply and adopt an innovative problem-solving approach. Clients do not seek a service; they place problems to which Nagarro provides solutions.

Nagarro is a hybrid model of working. They pride themselves on solving the most complex technology challenges in an agile way. And they do this for hundreds of customers, ranging from Fortune 500 giants to startups. They are known for driving breakthrough innovation, for making complex cool, for having very high technical and quality standards. Systems, they have created run a good chunk of the world today.

Vision : To be a giant-killertech services company (a household name that outlives us) that is distinguished by its superior technical wizardry, innovation, quality, customer centricity and, particularly, agility.”

Mission : “To make distance irrelevant between intelligent people.” This indicates that people who are intelligent will use trust and understanding to bridge the distance between themselves; and make distance irrelevant

when dealing with clients, partners, and other external stakeholders, wherever in the world they may be, say Nagarrians.

Values : Nagarro’s core values which are the guiding principles behind decisions they make, how they act, and what they expect from Nagarrians – can be summed up in one word: ‘CARING’.

They have a culture of being flexible and easy to work with, of intense collaboration between teams that may be several thousand miles apart, and of being fiercely customer-centric. Their core values are enshrined as ‘CARING’ (Customer-centric, Agile, Responsible, Intelligent, Non-hierarchical, Global) and are a clear reflection of their culture.

On the one hand, this denotes a humanistic, human-first way of thinking and nurturing. On the other hand, it implies an emphasis on ethics.

C IS FOR ClIENT-CENTRIC “We think up breakthroughs for our clients. We start with the client’s strategic goals and apply tech to achieve them. We never forget that the client’s business pays our bills. We do not subscribe to a perpetually defensive way of working with our clients. Instead we want to work with them in a positive partnership.”

A IS FOR AGIlE“We are responsive, we move fast. We like POCs,


CoVeR StoRy

CoVeR StoRy

hackathons, MVPs. Agile doesn’t mean absence of process. We trust process, but we prefer crisp, analytics-driven, automated processes. Nagarro provides an environment that encourages experimentation; recognizes and rewards efforts; accepts failure with an understanding that it often precedes success.”

R IS FOR RESpONSIblE“We don’t behave like guests at Nagarro, we consider ourselves responsible for everything. We own the outcome of the work we are doing, and we also own our dependencies. When something fails, we introspect, we hunt for what we should have done better. At Nagarro, individuals lead by example and act as inspiration for others. We make ‘thought-through’ commitments and take ownership of delivery of the business objectives.”

I IS FOR INTEllIGENT“The ideal Nagarrian has what we call ‘bridge-shaped skills’ – in-depth skills and expertise in a few select areas along with the ability to link and engage with diverse topics (in other words, eclectic interests). We dive into technical problems with enthusiasm and confidence. We ask probing questions (like ‘Why would you say that?’, ‘What does it mean precisely?’, ‘What can we do with it?’). We enjoy

problem-solving.”

N IS FOR NON-hIERARChICAl“For us, data wins, not designation. We don’t give unnecessary weightage to hierarchy, while recognizing that some roles have a wider supervisory scope than others. Nagarro empowers individuals to be solution-providers and enables a plateau work environment where everyone’s point of view is encouraged and given due consideration.”

G IS FOR GlObAl“We are not a ‘front-end, back-end’ company. For each project, we work as a global team. We know that ‘working by remote’ requires trust and understanding. We guard against misunderstandings that can be caused by physical distance. And we are open-minded, not ‘territorial’. We are inter-culturally elastic and deliberately amorphous. We are not a US/German/Indian et al company – we are global. At the same time, we are open-minded, not territorial.”

EMplOYEE STRENGTh & GEOGRAphICAl SpREADNagarro’s employee strength is 5,000 and counting; its geographic spread extends to more than 20 countries. Some places that they call home are – Chicago, Atlanta, Jacksonville, Leipzig, London, Monterrey, Munich, New

Nukkad Natak at Raahgiri by NAGARRO team



York City, Silicon Valley, Stockholm, Timisoara, Vienna, Copenhagen, Oslo, Sydney, Melbourne, Espoo, and Jaipur and Gurugram in India.

COMpANY STRUCTURENagarro’s company structure is a bureaucracy-free, entrepreneurial environment in which people pursue breakthrough innovation, high-quality solutions and client delight. Nagarro is a global, non-hierarchical, flat organisation with a friendly, non-political environment.

EThICAl ASpECTS OF ThE bUSINESS pROCESSImpressively, there is a strong emphasis on ethical aspects in its corporate culture. They embrace differences and diversity, and do not judge or act based upon any preconceived notions or cultural stereotypes. They believe one should be respectful towards everyone. They create an environment in which people feel free to share their opinion scandidly and do not hesitate in receiving and acting on feedback.

They value diversity and inclusion. Distinctiveness is

welcomed so that merit is rewarded. Opportunities to grow are plenty, right from the beginning, for each Nagarrian – even if differently abled or with special needs. People here are self-motivated and self-disciplined and have a well-developed sense of ownership with a solution-focused approach.”As a socially conscious organisation with an eye on responsibilities, Nagarro’s CSR strategy objectives are thus outlined: a. Ensure increased commitment at all levels of the

organisation, to operate its business in an economically, socially and environmentally sustainable manner while recognising the interests of all stakeholders.

b. To directly or indirectly take up programmes benefitting communities in and around the work centre and resulting over time in enhancing the quality of life and economic well-being of the local population.

c. To generate through its CSR initiative, goodwill for Nagarro and reinforce a positive and socially responsible image of Nagarro as a corporate entity.

On-boarding of the differently abled at Nagarro


CoVeR StoRy

CoVeR StoRy

d. The purpose of these efforts would not only be to help people by providing facilities for health, education, civic amenities and the like but also to create opportunities for development of skills, employment, including self-employment, and to enhance quality and dignity of life.

e. Every CSR initiative proposed is considered a formal project with a clearly defined scope, list of activities, milestones, budget, organisational responsibilities, expected results, and plans for sustenance.

f. The proposed project is executed only when it is acceptable as a CSR initiative under Schedule VII of the Companies Act of India.

CSR ACTIVITIESFlAGShIp pROGRAM OF NAGARRO

Community Reach-out – haryana Vision ZeroOne of NAGARRO’s flagship Civic Quotient (CQ) initiatives is Haryana Vision Zero. Under it, Nagarro, in partnership with Hero MotoCorp and World Resources Institute (WRI) India, promotes the cause of road safety. It delegates RSAs (Road Safety Associates) to survey accident-prone areas and suggest measures to curb accidents and fatalities, aiming for zero fatalities.

CIVIC QUOTIENTNagarro has created a Civic Quotient (CQ) community which acts as a collaborative platform by bridging the gap

between people and non-profits. The CQ community focuses on problems of society including road safety, education, healthcare, community development and so on.

They are involved in various kinds of charity work for non-profit organisations like Literacy India, Earth Saviors Foundation, WWF, Goonj, NABET, I am Gurgaon and so on and their assistance to these organisations extends beyond monetary support.

blOOD DONATIONBlood donation camps are an important part of NAGARRO’s CSR calendar. They holds such camps every quarter at Nagarro offices and encourages employees to donate blood and save lives. There is a huge turnout of voluntary donors, doing their bit to save lives.

pEOplE ENAblEMENTTESTINGpRO FOR pEOplE wITh AUTISM

Through the TestingPro initiative, Nagarro provides a platform to autistic people to learn new skills and earn a livelihood. They are trained to become software testers, which helps reduce unemployment among them. TestingPro was initiated and implemented by Nagarro Austria and the Social Business Specialisterne. The Federal Ministry for Digitization and Business Location (BMDW) is funding the project for 2018 and supporting the development of a need-based training programme. Under this campaign,

Blood Donation at Nagarro

Blind walk with Esha foundation



the Nagarro training team will work in coordination with Specialisterne to offer software testing training, including ISTQB® certification, starting autumn 2018.

ON-bOARDING OF ThE DIFFERENTlY AblEDIn accordance with its commitment to promoting an inclusive and diversified workforce, Nagarro has joined hands with NABET India to provide the differently abled requisite skills to earn a livelihood. The company has hired four differently abled individuals, with locomotive disability and visual impairment, in the visitor management sphere.

UplIFTMENT OF ThE UNDERpRIVIlEGEDThe principle behind this initiative is that, as more people earn livelihoods, society and the nation progress. Nagarro offers free vocational training to people from economically weaker sections. The key vocational programmes include a mechanic course with Maruti, a VLCC beautician course, a basic sewing course, an NIIT basic spoken English course, and a computer course.The company also works to encourage computer literacy among underprivileged children. One of Nagarro’s Sweden-based clients funded a computer education programme for 25 students at Deepalaya NGO.

ENVIRONMENT AND SUSTAINAbIlITY#GIVEUp TO GIVE bACK

Another frontrunner initiative by Nagarro, this campaign aims to inspire people to give up specific habits (like use of plastic) which are harming the environment, and as an alternative make environment-friendly choices. On 24 March Nagarro supported the WWF #earthhour2018 launch, when the company pledged to give up use of plastic.

TREE plANTATION DRIVES“We are passionate about preserving our planet and every year, around Independence Day, we make a pledge to keep Earth green through tree plantation drives.” Nagarro plants saplings in different areas with the objective of creating greener landscapes and helping sustenance of nature. Plus,it contributes to reducing greenhouse gas emissionby backing citizens in enforcing laws against waste burning.

SUSTAINAbIlITY pRACTICESEnvironmental guardianship is deeply ingrained in the company’s culture and it has implemented various pollution control strategies to reduce its carbon footprint. Walkathons, cyclothons and marathons are initiatives which contribute to disseminating this message. Nagarro hasset up cycle stations at its offices to promote the concept of a sustainable workplace. Further, Nagarro is a proud supporter and

sponsor of Raahgiri Day – India’s first sustained car-free day launched in Gurugram in 2013. Nagarrians participate in the Car Free Challenge to reduce greenhouse gas emissions and the number of cars on the road. Sustainable commuting includes telecommuting, walking, cycling, carpooling, and using public transport.

pROVISIONAl CSRNagarro donates warm clothes during the winter to the poor and homeless under the Rahat Winter Mission. It also partners with NGO NayaSawerato provide affordable sanitary pads to women. Some educational initiatives see mentoring of underprivileged students. The company also contributes to the Prime Minister’s National Relief Fund.

Also bearing mention is other CSR activity – under the Anandam (Happiness to Serve) initiative, the Jaipur CSR team visited RAYS, a shelter home for children born with the human immunodeficiency virus (HIV).

Nagarro India initiated a stem cell sampling initiative

Waste burning campaign by Nagarro


to save a five-year-old girl with a congenital life-threatening disease. Around 550 Nagarrians came forward to register in the Datri Blood Stem Cell Donors Registry in support.

CSR TEAM-ORGANISATIONThe CSR team behind all this comprises Kiran Bisht, Tanya Taneja, Neeraj Chhibba, Ashok Thomas, Shruti Tandon and Sreeparna Ghosh. The CSR Committee members are tasked with reviewing and approving changes in the CSR policy, finalising the budget for CSR activities, approving CSR projects, assigning project leads for approved CSR projects from within the CSR Sub-Committee, reviewing CSR projects and changes made to project plans, and approving disbursement of funds according to progress reports. Meanwhile, the CSR Sub-Committee member tasks are to take up CSR projects as project leads, plan and monitor CSR projects, report on status of CSR projects periodically to the CSR Committee, provide feedback to the CSR Committee for improvement in the CSR policy, visit CSR project sites and

assess progress and efficacy of the projects.

CSR bUDGETA word on the budget for CSR activities – it is decided by the CSR Committee annually, based on the projects approved for the year, and is not less than 2% of the average profit (before tax) for the previous three years. Any surplus arising out of the CSR projects or activities does not form part of the company profit.

The investment in CSR is project-based, with periodic milestones being established at the project outset. Nagarro also has flagship programmes which involve considerable financial commitment and last two to five years. They are accorded enhanced significance.

Project activities can be implemented either by the company itself or through specialised agencies which would include but is not limited to voluntary organisations, formal and informal elected bodies such as panchayats, institutes, academic institutions, trusts, self-help groups, and

CoVeR StoRy



government, semi-government or autonomous organisations, Mahila Mandals, professional consultancy bodies and the like.

Programmes focused on the areas adjoining Nagarro work centres give preference to these neighbourhoods for spending CSR funds.

In Nagarro’s vision, CSR has a strategic connect with its core business. As a company representative puts it, “We are here to create corporate sustainable value which aligns with our strategic idea of doing business. Our future plan is to make an inclusive workplace which creates a collaborative

environment and enables us to seamlessly adapt to any changing requirement of our surroundings.”

“We are working for both people and the planet and this will be part of our long-term profit – which is deriving a better place to live. We want to take up the responsibility of leaving a better world for the next generation, giving them an opportunity to breathe clean air, and inculcate empathy and responsibility by educating them about our environment and its importance. We will work until the day we are able to change people’s attitude from ignorant to responsible about our surroundings. We wish to work until the day when we do not need a CSR ruling, we want to make the adoptive mindset a part of individuals, beginning with our company and colleagues.”

IMpACT OF CSR ACTIVITIES CSR at Nagarro has created a considerable 2-way impact –

on its own people and on the surroundings.CSR initiatives have become an indispensable part of

people at Nagarro. They work enthusiastically with full zeal and support and never refrain from backing up the CSR team. They believe in the concept of giving back to the environment.

On the other hand, Nagarro CSR activities have helped generate awareness to prosperity in the lives of many who are a part of the campaign directly or indirectly. Nagarro believes in bringing about an elemental change in the lives of those for whom they matter. With their regular blood donation drives, they are able to generate hundreds of units of blood which is in turn used by hundreds of people in need of blood. Haryana Vision Zero project is a way of looking forward and driving an entire issue of reducing road fatalities to zero, not only in Gurgaon but in the entire state. The pledge to fight road accidents and support pedestrians and cyclists is because Nagarro understands the pain of not being able to walk or cycle or breathe freely. With plantation drives, the trees are not only planted but also maintained, Nagarro is a firm believer of bringing about the desired change over a course of time, by doing things rather than just waiting for it to happen. The awareness level has gone up and so is the sensitivity amongst people around and it is certain that a regular uninterrupted service will bring about the desired change.

wAY AhEAD / FUTURE plANS• Keeping up the momentum of the existing flagship

programs• Generating more recognition towards the need of society• Tying up with NGO’s to offer more support• Working towards creating a better and sustainable

environment• Working towards creating an inclusive workplace, that

will have equal opportunities for allMatching with the philosophy of the company: providing

innovative and cost effective technology based solutions to address multidisciplinary challenges has made it find innovative solution to address a major challenge of death due to road accident facing the urban society. Nagarro took up the challenge through its flagship CSR project haryana Vision Zero to ensure zero death on the road due to road accidents which they achieved through an innovative approach. Similarly, the various initiatives undertaken with complete involvement of the employees creates an image of being a responsible CSR oriented company matching with the needs of the time. Nagarro, with this kind of approach, their potential impact possibilities are huge if they works with appropriate partners to address various developmental issues. u

Nagarro CSR activities have helped generate awareness to prosperity in the lives of many

who are a part of the campaign directly or indirectly. Nagarro believes in bringing about an

elemental change in the lives of those for whom they matter. With

their regular blood donation drives, they are able to generate hundreds of units of blood which is in turn used by hundreds of people

in need of blood.


Q indian business has entered the mandatory CSR era, w.e.f. April

2014. What has been the response of nagarro to the provisions of section 135 of the Companies Act, 2013?

A At Nagarro, we welcome Section 135 of the Companies Act,

2013, as this statute focuses on creating a more inclusive economy. As CSR is an integral part of our way of conducting business responsibly and ethically, we adopt practices and

processes for the social good which outspreads mere donations or charity.

Nagarro is a forward-thinking corporate which strives to take the responsibility to positively impact society. We are committed to working responsibly to reduce negative impact and make positive contributions towards society through our long-term pro bono initiatives. Since we began, we have continually worked to integrate our business model with

social and environmental initiatives to deliver shared value.

Q For complying with the CSR provision of the law, are there

any changes in the csR strategy of Nagarro post-April 2014 (when the law mandating CSR came into force)?

A As a growing corporate, Nagarro continues to recognise the fact

that social and environmental responsibilities are integral

CoVeR StoRy

manas Fuloria, CeO, NagarroManas Fuloria is the CEO and co-founder of Nagarro Software Pvt Ltd and a member of the Executive Board of Nagarro’s parent company, Allgeier SE. He is also the co-chair, NASSCOM Regional Council, Haryana. Manas has a background in technology and operations management with a PhD and a BTech degree on the subject from the Indian Institute of Technology, Delhi, and an MSE degree from Stanford University. He has worked as a researcher with the Harvard Business School’s Technology and Operations Management group, and has advised Fortune 500 companies on operations strategy. A co-founder of Nagarro, his previous entrepreneurial ventures include Dextrous Faber, MNI Partners and the Proton Business School. He has spent half his life in the US, Europe and the Middle East and is now based in Delhi while traveling extensively.



components of a business. We have always followed a culture of being responsible, ethical, and caring, for which we are continually working towards creating a progressive and outstretched impact. And irrespective of any statute or mandate, we will remain committed to raise the bar higher every single time.

Q Which are the key csR projects of nagarro and which one do you consider your flagship project?

A We recognise that to bring about a change, we must work on different critical issues of society. On the same

lines, the CSR initiatives of Nagarro stand on three pillars, viz., community reach-out, environment and sustainability, and people enablement.

Haryana Vision Zero – our flagship project in collaboration with Hero MotoCorp and WRI India – promotes the cause of road safety. Through this initiative we envisage reaching zero fatalities on roads. We delegate RSAs (Road Safety Associates) to survey accident-prone areas and suggest measures to curb accidents and fatalities on roads.

Q Are the CSR projects of Nagarro limited to any specific area?

A We do what we feel needs the attention of a corporate. For example, giving up plastic, segregating waste, etc.,

are some of the areas that makes us feel more responsible towards the society at large. We do not want to limit

ourselves to only some things; rather, we would want to create a better impact on the community around us by exploring newer avenues to address the global community challenges.

Q What is the level of top management involvement in CSR? Can you give a few examples?

A I believe that, as a part of the organisation, all our colleagues are equally participative, irrespective of

their designations.

Q What is the level of employee engagement and involvement in the CSR activities of Nagarro?

A CSR is deeply ingrained in the culture of Nagarro and our colleagues equally contribute and support every

cause. I am glad to say that we do not have to push our people to be a part of any programme we run, rather, we have such a great workforce that they feel involved and participate enthusiastically in every single programme.

Q Do you think the CSR potential is fully actualised in Nagarro?

A There is always scope for improvement in whatever we do. Nagarro is constantly innovating in every way

possible to explore and reach out to problem areas to create sustainable value. We are open to doing anything we feel can create a positive impact. u


EMPOWERING SUSTAINABILIT Y

Promoting Responsibilityby

CSR VISIONEmpowering CSR & Sustainability

www.csrvision.in

CSR VISION - the first monthly magazine in the area of CSR & Sustainability targeted at the Decision Makers and CSR Professionals in Corporate Sector, Policy Makers in Government and Social Sector organizations and leaders. The magazine covers the topics such as policy issues, CSR best practices, corporate challenges in CSR, social problems caused by corporate functioning, social expectations from corporate, global trends in CSR, Interview of eminent personality relevant in CSR domain, CSR & Sustainability Report review, CSR News & views etc.

We invite thinkers and writers to share their experiences with us.

Come! be a part of the movement!

Promoting Responsibility for Sustainability


gueSt CoLuMN

hISTORY

One of the first organisation to tackle cross border health issues was the pan American sanitary bureau, formed in 1902 by 11 countries in America. The primary goal was to control infectious

diseases. In 1948 United Nations formed the first truly Global Health institution the World Health Organisation (WHO). ‘Health for all by year 2000’ was proposed, to achieve providing Universal access to Primary Health Care worldwide. Thereafter four inexpensive interventions proposed, collectively known as GOBI : growth monitoring, oral rehydration, breastfeeding, and immunization for diphtheria, whooping cough, tetanus, polio, TB, and measles. GOBI later was expended to GOBI-FFF, which included female education, food and family planning. HIV/AIDS first described in 1981, and emerged as a global disease, and which also strained malaria and TB Control Programme, continued to take as many lives as ever. At the dawn of the 21st century, these three diseases alone killed nearly 6 million people per year. Hence new research, new policies and new funding mechanism were called for, like Global fund to fight AIDS, Tuberculosis and malaria , U.S. president’s emergency plan for AIDS relief (PEPFAR), Bill and Melinda Gates Foundation.

At a United Nations Summit in 2000, member nations declared eight Millennium Development Goals (MDGs),for human development globally, by 2015. Building on the MDGs, a new Sustainable Development Agenda with 17 Sustainable Development Goals (SDGs) has been established for the years 2016-2030. The first goal being pledge to end poverty. This 2030 Development Agenda was titled ‘Transforming our world’.

MORTAlITY AND ThE GlObAl bURDEN OF ThE DISEASEOf the 56.9 million death worldwide in 2016, fifty four percent were because of 10 top leading causes of death. Ischemic heart disease and stroke constitute 15.2million

(M) being the top diseases of death. Chronic pulmonary obstructive pulmonary disease (3M deaths per year) rank the 3rd. Lower respiratory tract infection (3M deaths per year)being the fourth and most deadly communicable diseases. Dementia and Alzheimer’s disease being the fifth killer.Lung, bronchial and tracheal cancer being 6th killer (1.7 M deaths per year). Diabetes(7th) killed 1.6 M per year. Road injuries(8th) killed 1.4M peoples in 2016. Diarrhoeal disease(9th) still kills 1.4M peoples. Tuberculosis is the 10th cause of death, killing 1.3M peoples.

Tuberculosis remains a high-burden disease. Globally, TB

Dr. Srikant Sharma, MBBS, MD

GLObAL heALthA sound mind and sound soul needs a healthy body

Aim is to improve the health of all people and achieving health equity worldwide with an emphasis on addressing transnational problems.

At a United Nations Summit in 2000, member nations declared eight Millennium Development

Goals (MDGs), for human development globally, by

2015. Building on the MDGs, a new Sustainable Development Agenda with 17 Sustainable

Development Goals (SDGs) has been established for the years

2016-2030. The first goal being pledge to end poverty. This

2030 Development Agenda was titled ‘Transforming our world’.


incidence declined from 173 new and relapse cases per 100 000 population in 2000 to 140 per 100 000 population in 2016 - a 19% decline over the 16-year period. The TB mortality rate among HIV-negative people fell by 39% during the same period. In 2016, an estimated 10.4 million people fell ill with TB.

The global burden of death due to hiv/aids and malaria was on upward slope until 2004, significant improvement has been documented thereafter. Global deaths from hiv infection in 2016 was one million. Globally, HIV incidence has declined from 0.40 per 1000 uninfected population in 2005 to 0.26 per 1000 uninfected population in 2016.The global scale-up of antiretroviral therapy (ART) has been the main driver of the 48% decline in HIV-related deaths.

Globally, an estimated 216 million cases of malaria occurred in 2016, compared with 237 million cases in 2010.Malaria claimed the lives of approximately 445 000 people in 2016.

The world’s population is living longer; global life expectancy has increased to 71.8 years in 2015. This demographic change accompanied by the fact that the prevalence of NCD increases with age, which have surpassed communicable, maternal, nutritional and neonatal diseases. In 2016, an estimated 41 million deaths occurred due to NCD, accounting for 71% of the overall total of 57 million deaths. The majority of such deaths were caused by the four main NCDs, namely: cardiovascular disease (44% of all NCD deaths); cancer (22%); chronic respiratory obstructive disease (9%); and diabetes (4%). Reducing premature NCD mortality by one third by 2030 will require the acceleration of progress, including action to reduce key risk factors such as tobacco use, air pollution, unhealthy diet, physical

inactivity and harmful use of alcohol. Global risk factors for disease burden, as per 2015 in

decreasing order are : Hypertension, smoking, high fasting blood sugar, high BMI, childhood underweight, particulate matter pollution, high cholesterol, household air-pollution, alcohol, high sodium intake, low whole grain intake, unsafe sex, low fruit intake, unsafe water and low Glomerular filtration rate.

WHO estimated that roughly one quarter of total global diseases can be prevented by modifiable environmental factors. Ninety four percent of diarrhoeal diseases link to unsafe drinking water and poor sanitation.

Indoor air pollution due to use of solids fuels and tobacco smoke, and outdoor air pollution accounts for 20% of lower respiratory tract infection in developed countries ; and 42% of infection in developing countries.

Every minute a woman dies from complications from childbirth. An estimated 303 000 women worldwide died due to maternal causes in 2015. Maternal mortality crucially depends upon ensuring that women have access to quality care before, during and after childbirth. More than 90% of all births benefited from the presence of a trained professional.

Human immunodeficiency virus (HIV) is transmitted through unprotected sex, unclean needles, blood transfusions, and from mother to child during birth or lactation. Globally, HIV is primarily spread through sexual

gueSt CoLuMN

The global burden of death due to hiv/aids and malaria

was on upward slope until 2004, significant improvement has been documented thereafter. Global

deaths from hiv infection in 2016 was one million. Globally,

HIV incidence has declined from 0.40 per 1000 uninfected population in 2005 to 0.26 per 1000 uninfected population in 2016.The global scale-up of

antiretroviral therapy (ART) has been the main driver of the 48%

decline in HIV-related deaths.


gueSt CoLuMN

intercourse. Malaria is a mosquito-borne infectious disease. The

use of insecticide-treated bednets during night sleep, is a cost-effective way to reduce deaths from malaria. Spraying insecticide indoor controls malaria only if most (80%)of the structure targeted community are treated.

Undernutrition impairs the immune system, increasing the frequency, severity, and duration of infections (including measles, pneumonia, and diarrhea). Deficiencies of micronutrient, such as vitamin A, iron, iodine, and zinc, are common worldwide. This may compromise intellectual potential, growth, development. Prevention is done by adding micronutrient supplementation/fortification.

Tobacco use is a major risk factor for cardiovascular

disease (CVD), cancers and chronic respiratory disease. In 2016, globally more than 1.1 billion people aged 15 years or older smoked tobacco (34% of all males and 6% of all females). More than one billion people will die of tobacco, in the 21st century.

Almost 800000 deaths by suicide occurred in 2016(Men are 75%). An estimated 477 000 murders occurred globally in 2016, with four fifths of all homicide victims being male.

Latest estimates indicate that in 2016, one in 10 children worldwide did not receive even the first dose of diphtheria-tetanus-pertussis vaccine. Measles vaccine (MCV2) increased from 39% to 64% but this is still insufficient to prevent measles outbreaks and avoid preventable deaths. Global coverage levels of rotavirus vaccine and pneumococcal-conjugate vaccine (PCV) are still

under 50%. More than one billion people were treated for at least

one neglected tropical disease in 2015. They are variously caused by bacteria (Trachoma, Leprosy), viruses (Dengue, Rabies), protozoa(Human African trypanosomiasis, Chagas), and helminths (Schistosomiasis, Onchocerciasis, Soil transmitted helminths).

Obesity, a preventable condition, is associated with numerous chronic diseases, including cardiovascular conditions, stroke, certain cancers, and respiratory diseases.

Global interventions for improving child health and survival, include the promotion of breastfeeding, zinc supplementation, vitamin A fortification, salt iodization, hygiene interventions such as hand-washing, vaccinations, and treatments of malnutrition. Nonetheless, every day in 2016,15000 children died before reaching their fifth birthday. Children face the highest risk of dying in their first month of life, with 2.6 million newborns died in 2016. Among these children, acute respiratory infections, diarrhoea and malaria were the leading causes of death.

Over 3 billion people still cooking with polluting stove and fuel combinations. The resulting household air pollution is estimated to have caused 3.8 million deaths In 2016, 91% of the world’s population did not breathe clean air, and more than half of urban population were exposed to outdoor air pollution levels at least 2.5 times above the safety standard set by WHO.

Unsafe drinking water, unsafe sanitation and lack of hygiene also remain important causes of death, with an estimated 870 000 associated deaths occurring in 2016.

In 2017, the Global Task Force on Cholera Control released a global strategy, Ending Cholera a global roadmap to 2030, that aims to reduce cholera deaths by 90%, and to eliminate cholera in up to 20 countries.

A combination of habitat destruction and increased production of carbon dioxide and SLCPs(Short Lived Climate Pollutants) causes global warming. The temperature of the globe is rising, and if current trends continue, warming by 4°C is predicted by 2050. The climate is being affected putting millions of people at risk of rising sea levels, flooding, droughts and failed crops.

WHO estimates that 80 percent of all cases of cardiovascular disease and type 2 diabetes as well as 40 percent of all cancer cases can be prevented through healthy diet, increased physical activity and avoidance of tobacco.

Global health diseases can be avoided with, controlling blood pressure,blood sugar, cholesterol, BMI, sodium intake; avoiding pollution, smoking, alcohol ; taking balanced diet, adequate whole grain/ fruits ; maintaining clean surrounding/sanitation, safe water, safe sex, daily exercise, timely vaccination, professional assisted delivery, last but not least positive thinking. u

Global health diseases can be avoided with, controlling blood pressure,blood sugar,

cholesterol, BMI, sodium intake; avoiding pollution, smoking,

alcohol ; taking balanced diet, adequate whole grain/ fruits ; maintaining clean surrounding/sanitation, safe water, safe sex,

daily exercise, timely vaccination, professional assisted delivery,

last but not least positive thinking.

Now catch us on-line.

We are excited to announce that we are accessible through our website.

Read updated stories and what is going on around the CSR world, interviews of eminent CSR professionals, and inspiring stories of various leaders from our society. Take tips from our leaders in our Leadership tips. Pick your suitable job from the list of CSR Jobs available in famous companies.

Visit our site with all new features.Visit: www.csrvision.in


102-year-old Mann Kaur wins gold for India at the World Masters AthleticsIf there’s a will there’s a way and Mann Kaur has surely proved this. The 102-year-old female athlete from Patiala, Punjab bagged gold for India recently at the World Masters Athletics Championship held in Malaga, Spain. As unbelievable as it sounds, Kaur won the 200m race in the age bracket of 100-104, and is the oldest woman athlete of India.

Gautam Gambhir Wins Hearts by Donning a Saree & A Bindi In A Tribute To TransgendersVeteran Indian opener Gautam Gambhir recently wore a saree and sported a bindi to show his support to the transgender community. From taking a stand on social issues to raising his voice against injustice, he never fails to steal our heart. Gambhir just gave us another reason to love him, with a brilliant gesture towards the trans genders.

Cop Lauded For Taking Care Of Child While

Mother Takes Exams

As a goodwill gesture, a Telangana police official babysit a child

while the infant’s mother wrote her exam at the Boys Junior College

in Telangana’s Mahbubnagar. A heartwarming photograph of head

constable Mujeeb-ur-Rehman trying to comfort the crying baby outside

the exam centre went viral after it was shared on Twitter by IPS officer

Rema Rajeswari.

Saluting This Differently-Abled Teacher’s Dedication To Overcome His AdversitiesSanjay Sen, a differently-abled man, is teaching at a village school in Rajasthan since 2009 under the Shiksha Sambal Project. Despite being differently-abled, he manages to teach kids complex subjects like Math, Science, and English despite the lack of a mobility vehicle. Salute to his dedication and devotion towards his work.


SoCIaL MeDIa tReNDS oF the MoNth

(Source: www.storypick.com)


CoVeR StoRyupCoMINg eVeNtS oF the MoNth

aaMbRotsaVe 2 - the Millennial stoRyVenue: Palika Services Officers Institute: DelhiAambrotsave is a cultural festival spread over two days. It is a celebration of Indian art, craft, culture cuisine and letters. 2018 theme is – THE MILLENNIAL STORY. The event will take you through a walk of how technology has shrunken the world.

Dance DanDiya night 2018Venue: Gardens Galleria Mall, NoidaNavratri is around the corner and prep for the nine nights of fun is on in full swing. So the DANCE DANDIYA NIGHT season 2 with all new energy, thrill, excitement, enjoyment and colour of navratris. Be ready to groove on dandiya tracks with Bollywood singer and our own Delhi girl Shivani kashyap. So choose your colourful attire and wooden dandiya sticks to groove.

gaa Re MaaVenue: The Stein Auditorium, India Habitat Center: Delhi Gaa Re Maa tells the quirky story of two women and their sons trying to find harmony in their lives.

Delhi inteRnational tRaDe faiR 2018Venue: International Trade Expo Centre Limited, Noida The Mega Fair brings together the best in the industries and provides the visitors an opportunity to experience, taste, feel, use new products and develop new business connections, loyalties or update themselves with the latest offerings of their favorite brands.

the gRub festVenue: Jawaharlal Nehru Stadium: DelhiThe Grub Fest is India’s Premiere Food Festival showcasing the diversity of India’s culinary community and the ecstatic culture of music and entertainment that brings it all together. The Grub Fest, as the biggest platform in the country, celebrates the popular food culture exclusively of the Indian taste & expertise and the growing inculcation of world

cuisines.

octoBeR03 noV

18 oct

21 oct

12-21 oct

26 oct

50(Source: www.bookmyshow.com and www.eventshigh.com)NEW DELHI OCTOBER 2018


SUI-DHAAGAA sweet and simple film that carries a feel-good factor all along

A sweet family movie based on a simple storyline. But the craftsmanship of the director and the actors make it a worthwhile watch. While Varun Dhawan has proved once again his skills as a serious actor, Anushka Sharma reminds us of her initial movies when we loved her beauty and

charm as an Indian lady. ‘Sab Badhiya hai’ is the mantra that Mauji (Varun Dhawan) lives by. Even

if his life is plagued by a disrespectful job, a father who considers him good for nothing, a stuck up relationship with his wife and to top it all a poor & meagre lifestyle. Par Sab Badhiya hai, the dominating theme on which the entire film rests. The indomitable spirit, optimistic and never say die attitude which makes people successful through their hardships.

Mauji works as a helper in a shop that sells sewing machines also doing odd jobs for his bosses which includes playing a dog to entertain people at his self-respect’s behest. Mauji is married to Mamta (Anushka Sharma) but their relationship is stagnant because life and in laws constantly come between them. Mauji has a sweet mother (Yamini Das) who lingers around and a father (Raghubir Yadav) who is always taunting his son. A simple small time family of everyday life set in a big city.

Varun Dhawan is once again exceptional .Anushka plays the quite & subdued wife but she is the brains behind Mauji. She does not guide Mauji but hints and directs him and Mauji takes care of the rest. Anushka lets her expressions do most of the work and is good in many parts. Yamini and Raghubir play their parts to perfection and lend solid support.

Directed by Sharat Katariya, remember Dum Laga ke Haisha? Yes, he is the same director. Once again he comes with a sweet and simple story of everyday life and endears us. His direction is so grounded to reality that it’s almost unbelievable at times. It’s those little moments in the film that steals the cherry on the cake. The pacing of the film is found to be a bit slow in the first half does much better in the second half. The characters are so well written and grounded to reality which helps immensely to the film’s cause. Sound is one very important aspect of this film to show the struggles, the little happiness, the tension in between characters and it doesn’t let down. The film does not have over the top motivational dialogues or melodrama to get its point across. It uses its characters simplicity do the talking. The movie just hints at how the artisans of our country always gets the raw deal and they need recognition. But does not go any deeper. It’s centred around the protagonist Mauji’s life and how that affects him and his closed ones. The movie also shows the beauty of a marriage. It busts the myth that ‘behind every successful man there is a woman.’ It shows that beside every successful man there is a woman walking side by side with him matching steps with him and supporting him in his hardships. But still takes the backseat guiding her man at important junctures.

Sui Dhaaga is a warm and beautiful film. It tells us to keep fighting and to not get bogged down by the hurdles that life throws at us. Sui Dhaaga is a sweet and simple film that carries a feel-good factor all along. The characters are adorable, and it has a good mix of light-humour and emotion. In one line – ‘sab badhiya hai’.

sui-Dhaaga

Director : Sharat Katariya

cast : Varun Dhawan, Anushka Sharma, Raghubir Yadav and Yamini Das

Rating : 3.5/5

MoVIe ReVIew


goVeRNaNCe watCh

is this Responsible

governance ?

aPPle executiVe ViVek tiWaRi MuRDeR


SUBSCRIBE, READ & JOIN CSR MOVEMENT

SUBSCRIBER DETAILS

(FOR PUBLIC SECTOR COMPANIES: amount spent for subscribing to CSR VISION is a part of CSR budget u�lisa�on)

(All Fields Are Mandatory)

PAYMENT DETAILS- “CSR VISION” –A UNIT OF JAY BALDEV MEDIA VISION PVT LTD.

To,

The Cicula�on Department, CSR VISION

C-7, 4th Floor, Amar Colony Market,

Lajpat Nagar-IV, New Delhi-110024

Madam/sir,Please arrange to book subscription for_____(number) copies of CSR VISION in the following address for___year(s).The cost of subscription as per the rate list is enclosed herewith in the from of Draft/Cheque/ Money Order.

ECS Details for Payment through Bank:

Subscription period: (year) : One / Three

/Five (Please tick)

Subscription type ( Please tick the correct

option): Individual / Institutional / Student

(Please tick) . In case of students, please

enclose copy of ID card , duly attested by

head of the institution)

Subscription starts from:

Month ,Year:

•

•

•

SUBSCRIPTION DETAILSName Of The Subscriber:

Delivery Address:

City Pin / Zip

State : Country : Phone No(s) /Mobile

Email Address :

1. One Year / 12 Issues: Rs. 1000/- (Rupees One Thousand Only) / 400 USD.2. Three Years / 36 Issues: Rs. 2700/- (Rupees Two Thousand Seven Hundred Only) / 700 USD.3. Five Years / 60 Issues: Rs. 4000/- (Rupees Four Thousand Discount @ 10% is Available for Students. / 900 USD.4. One Year E-Magazine 12 Issues: Rs. 1000/- (Rupees One Thousand Only) / 400 USD.

To receive the magazine through courier or speed post. Actual charges may apply and will be charge from the subscriber.

RATE LIST: Subscrip�on for:

Bank Name: Axis Bank Ltd., Account No.: 917020045153799, Type: CurrentMICR Code: 110211051, IFSC Code: UTIB0000593

Signature (with seal) of the subscriber Date: (DD/MM/YYYY)

Demand Dra� / Che�ue :

No: Dated: (DD/MM/YYYY) Drawn On

in favour of “JAY BALDEV MEDIA VISION PVT LTD’’ Payable at New Delhi.

Amount: Rs. (in Words)

Benefits BusinessCSR VISION


INDIaN geMS

Anand Kumar

His story is that of another bright student who was unable to attend Cambridge University because of lack of funds. Anand started the Super 30 program in 2000 where he helped students prepare for IIT Joint Entrance Examinations. As of 2015, 391 of 450 students have successfully qualified for the premier institute. He became a subject of an hour-long documentary on Discovery channel in 2009.

bharti KumariThe rightful holder of the title of being one of the ‘youngest headmistress’ around the world, Bharti Kumari began overseeing the village school in Kusumbhara at the age of 12. Having been abandoned at the time of birth, Bharti teaches English, Hindi and Maths to children under a mango tree apart from attending school herself.

Kamlesh ZapadiyaKamlesh Zapadiya travels 20km each day from his village to a nearby cybercafé with the aim of making education a lot more interesting for students. He has developed a website called Edusafar, where he uploads the entire school syllabus from class 1 to 10, in the form of a quiz.

Prof Sandeep DesaiThis man goes around begging in Mumbai’s famous local trains to fund his English-medium schools for the underprivileged in rural Maharashtra and Rajasthan. He’s been a part of feature stories, so he carries laminated versions of the newspaper clippings - a way

to vouch for the authenticity of his charity Shloka.

barun biswasIn an unknown part of West Bengal called Sutia as political rapes and murders were common - one man stood up to the system. He knew the only way out of this chaos was education for the poor farmer’s children. He educated them and raised his voice to the goons, which got him killed in 2012. However, Biswas’s amazing story brought the injustice to light in front of all big publications and channels.

uNsuNG teACheRs

Arvind Gupta He is an alumnus of IIT-Kanpur. He outlined his philosophy in ‘small positive action rather than empty rhetoric’. He developed an idea of turning trash into simple toys and experiments to make learning a joyous experience. He wrote a book about his initiative and even delivered a TED talk about it.

(Source: Wikipedia)


ExECuTivE: CSRExperience: 2 - 7 yrs

education: BSW/MSW or equivalent PG Degree

Knowledge / Skills :

• Corporate Social Responsibility

• Hospital Administration

• Social Work

• NGO Management

Contact details at: www.indiabullsfoundation.com

Indiabulls Foundation (Mumbai)

Manager -CSrExperience: 3 - 7 Years

education: Any Graduate, Any Postgraduate - Any Specialization



• Project Management

• Skill Development

Contact details at: www.mlmltd.com

M/s. MLM India Ltd. (Noida)

Senior Manager - CSrExperience: 5 - 10 Years

education: Any Graduate, Any Postgraduate - Any Specialization



• NGO

• Sustainability

• Media Planning

• Public Relation

Contact details at: www.philips.co.in

exeCutive – CSrExperience: 1 - 5 Years

education: Any Graduate- Any Specialization


• Marketing, Branding, PR

• Internal Communication

• Customer Service

• Communication


• Monitoring, Customer Handling

• CSR activities

Contact details at: www.applforex.com

Philips India Limited (Gurgaon)Apple Forex Private Limited (Mumbai, Pune, Ahmedabad)

CSR JoBS

(Source: www.naukri.com)


LeaDeRShIp tIpS

being An effective CommunicatorPowerful leaders know when to talk and when to listen. They are effective communicators and are able to clearly and succinctly explain to their employees everything from organizational goals to specific tasks. If people don’t understand or aren’t aware of your expectations, they will fall short, so the more specific you can be, the better.You need to be able to communicate on all levels: one on one, to the department and to the entire staff, as well as via phone, email and social media. Communication is built on a steady flow of verbal and nonverbal exchanges of ideas and information, so work on being approachable and involving people from different level.

Setting Clear Goals and Persisting In Achieving ThemSet clear goals and be determined and purposeful in achieving them. Back it all up with unshakable self-confidence. If you radiate enthusiasm and are truly excited about what you’re doing, people will be naturally drawn to you.Remember that writing your goals down is the key to success of both you and your company. But accomplishing those goals takes time. If you give up, so will everyone around you. To be a successful leader, you must be willing to keep going when others are tempted to throw in the towel.

having A Vision For The FutureExceptional leaders have the ability to look into their company’s future and make clear, concrete goals that will benefit their organization. They are confident and optimistic, inspiring enthusiasm in those around them. Being a visionary is about managing change while striking a balance between stability and growth. One must incorporate new approaches without

getting distracted from the main goals. Being a visionary means understanding that continuous change is occurring all around you, so what worked in the past may not always work now

Managing Complexity Leaders must be problem solvers who can make decisions under rapidly shifting circumstances. Learning to lead in a complex environment is a vital skill for any leader. Even before any definitive information is available, effective leaders must assess a situation’s complexity and choose appropriate courses of action. Leaders should be able to scan the environment in search of subtle trends and indicators of disruptive change, and establish practices that allow the organization to respond swiftly.

Fostering Creativity And InnovationLeaders must have the courage to risk experimentation and encourage creativity. Doing this will foster the innovation that will steer the organization to new destinations and around the twists and turns of a changing business landscape.The key is to always be persistent in pursuing your goals, and open minded and flexible in how you get there. Encourage the people around you to spend at least 15 percent of their time exploring new ideas through brainstorming and prototyping.

“If you want to improve the

organization, you have to improve yourself and the

organization gets pulled up with you.”

– Indra Nooyi

For Leaders and aspiring Leaders

(Source: CSR VISION team)


The Appointments Committee of the Cabinet has approved the following appointments:

MS . V VIDyAVATHI IAS (KA: 1991)

MS. NIDHI MANI TRIPATHI IAS (MN: 2001)

GyANESH BHARTI IAS (AGMUT: 1998)

PARTHA SARTHI SENSHARMA IAS (UP: 1994)

R K KHANDElWAl IAS (BR: 1989)

MRS. SUKRITI lIKHI IAS (HR: 1993)

MANDEEP BHANDARI IAS (JK: 2001)

PIyUSH GOEl IAS (Nl: 1994)

ASHISH SRIVASTAVA IAS (MP: 1992)

MS. NANDITA GUPTA IAS (HP: 2001)

AJAy TIWARI IAS (Ml: 1993)

has been appointed as Joint Secretary Ministry Of Environment, Government of India.

has been appointed as Joint Secretary, Department of Commerce, Government of India.

has been appointed as Joint Secretary, Cabinet Secretariat, Government of India.

has been appointed as Joint Secretary, Department of Fertilizers, Government of India.

has been appointed as Deputy Director General, Department of Telecommunications, Government of India.

has been appointed as Joint Secretary, Department of Heavy Industry, Government of India.

has been appointed as Joint Secretary, Department of Health and Family Welfare, Government of India.

has been appointed as Joint Secretary, Ministry of Home Affairs, Government of India.

has been appointed as Joint Secretary, Ministry of Women and Child Development, Government of India.

has been appointed as Joint Secretary, Ministry of Housing and Urban Affairs, Government of India

has been appointed as Joint Secretary, Ministry of Labour and Employment, Government of India.

(Source: www.indianbureaucracy.com)


ReaDeRS poSt

CSR VISION is a unique magazine of its kind. The JARGON CSR is not common to many non-corporate people but CSR VISION is making brilliant effort to make layman familiar with the concept

— Asmita Bharti, Patna

CSR VISION is really a unique magazine since it covers social works being carried forward by the untold activist. Whereas mainstream media runs after glamour and political charisma, your magazine makes rainbow coverage of the noble works which generally get unnoticed.

— Aman Verma, Lucknow

CSR VISION is a mass of information which could help any researcher, corporate or student working for social sector in a CSR angle.

— Radhika Parashar, Noida

I would love to congratulate the research and editorial team for bringing out the major issues in the form of governance watch and society watch column. Well Done CSR VISION

— Akash Mandal, Delhi

Through its one of the prominent column called Interview of the Month, we always get the chance to know the view of the eminent and leading personalities on CSR. keep up the good work.

— Shobhit Sharma, Mumbai

We have been working hard to ensure transformational change at the grass-roots level through our various CSR initiatives. The cover story on CSR Vision captures our enthusiasm and our earnest effort to bring a positive change in the society. SOBHA will continue working towards poverty alleviation, providing primary education, healthcare, and women empowerment. And your help in letting the world know about it through your magazine motivates and pushes us to do more. This is a replicable model that Mr. PNC Menon, our founder has created very passionately. For us, CSR is NOT a gloss on any soiled wall. It is deep-rooted and ingrained in our DNA.

— Abhinav Kanchan (SENIOR VP), SOBHA Ltd


Patrons

MAhANADI COAlFIlED lIMITED

bhARAT EARTh MOVERS lIMITED

NATIONAl ThERMAl pOwER

ASSOCIATION

NATIONAl MINERAl DEVElOpMENT CORpORATION

AIRpORTS AUThORITY OF

INDIA

NATIONAl COOpERATIVE DEVElOpMENT CORpORATION

MOIl lIMITED

pOwER FINANCE CORpORATION

ARTIFICIAl lIMbS MANUFACTURING CORpORATION OF

INDIA

INDIAN METAlS & FERRO AllOYS lTD

ElECTRONICS SECTOR SKIllS

COUNCIl OF INDIA

COChIN ShIpYARD lIMITED

our valuable

CSR VISIONPromoting Responsibility for Sustainability


Postal Reg. No.: DL(S)-01/3409/2018-20Date of Posting at NDPSO, 9/10 Same Month RNI No.: DElENG/2012/42212Date of Publication: 6th of Same MonthTotal No. of Pages: 60

nagarro - csrvision.in · content and facilitate activity based learning which will make learning...

Documents