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My Legacy

Your lasting memory...

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And my dear, I’m gonna miss you the most. I love you.

Hi! By the time you read this, I’m most likely dead.

But please don’t feel sad or sorry or anything.I’ve had a great life. I’ve been to many places, met so many great people, and done a lot (perhaps too much) fun things.I’m going to miss you all, but I’m sure, someday we will meet again.

HELLO AND GOODBYE WORLD!

mylegacy.com

Would&you&use&services&such&as&“My&Legacy”?&

Yes$

No$

How&much&would&you&pay&for&this&service?&

Free$

Up$to$3$Euros$

Up$to$5$Euros$

Up$to$10$Euros$

Market$Survey$

Compe:tor$Analysis$

Compe:tor$Analysis$

Basic$Service$ Premium$Service$

3,5 million people (55+) in Belgium !  Assumed: 0.1% market adoption in 3 years

600$million$people$(16+)$in$the$US$and$EU$!$Assumed:$0.02%$market$adop:on$in$3$years$

L1000$

L500$

0$

500$

1000$

1500$

Financial&projec?ons&

Premium$Cost$

Basic$and$Shared$Cost$

Basic$Services$

Premium$Services$

Euros$(k)$

Revenue&

Premium$

Basic$

Cost&

Premium$

Basic$

Shared$

Balance$

Year$0$ Year$1$ Year$2$ Year$3$

Timeline$

Basic services (Landing page, scheduled-email services, mobile text, pictures, videos)

Premium services (Belgium)

Expansion of Basic and Premium services (international)

Further development (partners)? Potential exit strategies: Merger? Acquisition?