content strategy: it's more than words

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Post on 19-Jun-2015

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What is a basic content strategy? It is basically a simple communication plan that you use to strategise the content you put on your website. It is important for everyone involved (be it developer or marketer) to understand so that you can work together to create a website that gives customers the experience they want. -For the missing video, you can find it at https://www.youtube.com/watch?v=N9cdRfujD0k

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