meet the trend - crodarom | sederma | croda personal care › mediaassets › ... · crodamol sts...
TRANSCRIPT
Smart Science to Improve Lives™
Pantone®
Colour of the Year
Classic Blue19-4052
Meet the Trend
Smart Science to Improve Lives™
Classic Blue
“Instilling calm, confidence, and connection, this enduring blue hue
highlights our desire for a dependable and stable foundation on which to
build as we cross the threshold into a new era.”
Source: Pantone
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Who are Pantone®?
▪ Pantone present the leading colour matching system and
are experts in how colour influences design and
consumerism
▪ Pantone Colour System originated in 1963 to solve the
problem of complicated colour matching in the printing
industry
▪ They introduced Colour of the Year in 2000 as a trend-
setting concept for branding and marketing
▪ Pantone Colour of the Year influences purchasing decisions
and product development in a wide range of industries from
fashion, home furnishing and cosmetics to packaging and
graphic design
Source: Pantone
Smart Science to Improve Lives™
Inspired Fashion
Source: Vogue
Smart Science to Improve Lives™
Inspired Interiors
Source: Insider
Smart Science to Improve Lives™
Inspired Hair
Source: Dicas De Mulher
Source: Allure
Source: Essence
Source: Adam Reed Hair
Source: Allure
Smart Science to Improve Lives™
Inspired Lips
Source: Allure
Source: Urban Decay
Source: Glaminati
Source: Instagram: @itsmyrayeraye
Smart Science to Improve Lives™
Inspired Make-Up
Source: Ulta Beauty
Source: Instagram @PaintedBySpencerSource: Essence Magazine
Source: Pat McGrath Labs
Source: Instagram @JamesCharles
Source: Instagram
@natascha.lindemann
Source: Cosmopolitan
Source: Vanity Fair
Smart Science to Improve Lives™
Mee
t the
Tre
nd
In the ultimate display of personal
expression, PANTONE 19-4052
Classic Blue makes a dramatic
statement for eyes, nails, and hair
in a variety of finishes from
glittery and glam to dusty matte
Pantone 19-4052
Smart Science to Improve Lives™
Commercial Examples
Fenty BeautyPoutsicle Juicy Satin
Lipstick
Kosas®
10 Second Liquid
Eyeshadow
Similar Croda
Formulation:
Gel
Eyeshadow
SG0034
Similar Croda
Formulation:
Cosmic Glaze
Lip Topper
CN0165
Pat McGrath
Labs Astral Kiss Duo
Jeffree Star
CosmeticsMini Blue Blood®
Lipstick Bundle
Source: Beauty Bay
Source: Cult Beauty
Source: Harvey Nichols
Source: Pat McGrath
Smart Science to Improve Lives™
Commercial ExamplesYves Saint Laurent Vinyl Couture Mascara
Melt® Cosmetics Amor Eterno Gel Eyeliner
Source: YSL Beauty
Source: Melt Cosmetics
Smart Science to Improve Lives™
Commercial Examples
Huda BeautySapphire Obsessions
Palette
Jeffree Star CosmeticsBlue Blood® Eyeshadow
Palette
Certifeye®
The Affinity
2 PaletteSource: Beauty Bay
Source: Beauty Bay
Source: Cult Beauty
Smart Science to Improve Lives™
Commercial Examples
Similar Croda
Formulation:
Metallic Fusion
Lipstick
ED0080a
GucciRouge à Lèvres
Lunaison Lipstick
Tom FordBoys and Girls
Lipstick
Source: Tom Ford Source: Gucci
Smart Science to Improve Lives™
Trend Inspiration for
Blue Colour Cosmetics
Meet the Trend
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Cosmic Glaze Lip Topper Blue
CN0165Transport your look out of this world with this
easy to apply formula, which glides on to give
a dazzling sparkle effect on the lips.
Transform the finish of any lip product with the
help of our Moonshine™ Effect Series
pigments which provide a hint of colour and a
jewel-like sparkle. The larger particle size of
Moonshine Effect Blue Sparkle provides a
unique, dazzling effect without compromising
on skin feel. A combination of Cropure™
Mango Butter, Super Sterol Ester and
Avocadin® HU25 provides rapid and deep
repair to the lips, keeping them soft and
moisturised. Crodabond™ CSA helps to
enhance wear-resistance, whilst Crodamol™
STS enhances shine. By stimulating the
synthesis of collagen, Maxi-Lip™ works to
hydrate lips, making them more defined whilst
appearing firmer and smoother.
Smart Science to Improve Lives™
Cosmic Glaze Lip Topper – Blue
Ingredients (INCI Name) Functionality % w/w
Part A
Crodabond™ CSA (Hydrogenated Castor Oil/Sebacic Acid Copolymer)1 Long-wear enhancement 18.00
Syncrowax™ ERLC (C18-36 Acid Glycol Ester)1 Structurant 6.00
Super Refined Beeswax (Beeswax)1 Structurant 5.00
Cropure™ Mango Butter (Mangifera Indica (Mango) Seed butter)1 Moisturising & nourishing 5.00
Jeenate H5 (Polyethylene)4 Structurant 5.00
Super Sterol Ester (C10-30 Cholesterol/Lanosterol Esters)1 Repairing 4.00
Part B
Crodamol™ OP (Ethylhexyl Palmitate)1 Emollient To 100
Crodamol STS (PPG-3 Benzyl Ether Myristate)1 Shine enhancing emollient 10.00
Cromollient™ DP3A (Di-PPG-3 Myristyl Ether Adipate)1 Emollient 10.00
Crodamol DA (Diisopropyl Adipate)1 Emollient 5.00
SunCROMA™ Manganese Violet C43-001 (CI77742)5 Pigment 0.10
Covanol Blue OS 6742 (CI 42090 (and) Octyldodecanol (and) Stearic Acid (and) Magnesium Hydroxide (and)
Aluminum Hydroxide (and) Sorbitan Oleate)6Pigment 0.05
Part C
Moonshine™ Effect Pigments Blue Sparkle (Calcium Sodium Borosilicate (and) Titanium Dioxide)1 Effect pigment 10.00
Avocadin® HU25 (Persea Gratissima (Avocado) Oil (and) Phytosterols (and) Olea Europaea (Olive) Fruit Oil)2 Lip repairing active 5.00
Maxi-Lip™ (Ethylhexyl Palmitate (and) Tribehenin (and) Sorbitan Isostearate (and) Palmitoyl Tripeptide-1)3 Lip volumizing active 1.00
Phytolea™ Cherry Kernel (Prunus Avium (Sweet Cherry) Seed Oil)2 Hydrating extract 1.00
Suppliers: 1. Croda 2. Crodarom 3. Sederma 4. JEEN 5. Sun Chemical 6. Sensient
CN0165
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Starstruck Holographic Hair
Mousse Blue ED0116aGet glitter and glam with this innovative, shade-
shifting holographic hair mousse. Utilising
Moonshine™ Effect Pigments in an aerosol
format delivers a glitter-packed foam that shifts
colour in the light, allowing the reflection of the
multiple colours visible within the Moonshine
Colour Travel pigments. The formulation starts
off one colour but quickly transforms into a
galaxy of colour with reflections of gold, red,
violet, and blue sparkles. It is also infused with
Crodarom™ Green Caviar and Arlasilk™ PLN
for added moisturising and conditioning benefits.
Smart Science to Improve Lives™
Starstruck Holographic Mousse - Blue
Ingredients (INCI Name) Functionality % w/w
Part A
Deionised Water (Aqua) - 29.75
DynamX® H20 Polymer (25% active) (Polyurethane-14 (and) AMP-Acrylates Copolymer)3 Plasticiser 12.00
Xiameter® OFX-0193 Fluid (PEG-12 Dimethicone)5 Emulsifier 5.00
DL-Panthenol (Panthenol)8 Moisturiser 0.05
Dissolvine® GL-47-S chelate (47% active) (Tetrasodium Glutamate Diacetate)3 Preservative 0.20
Glycerin Humectant 0.50
Euxyl® PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)6 Preservative 0.50
Black Amber Plum Fragrance (Fragrance)7 Fragrance 0.25
Crodarom Green Caviar (Aqua (and) Glycerin (and) Caulerpa Lentillifera Extract)2 Moisturisation active 0.10
Arlasilk™ PLN (Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone)1 Conditioning agent 1.00
Part B
Moonshine™ Ultra Effect Brazen Blue Sparkle (GL00064) (Calcium Sodium Borosilicate (and)
Titanium Dioxide Cl 77891 (and) Ferric Ferrocyanide Cl 77510)1Effect pigment 5.00
Moonshine Colour Travel Red-Violet-Blue Sparkle (GL01543) (Calcium Sodium Borosilicate
(and) Silica (and) Titanium Dioxide Cl 77891)1Effect pigment 5.00
Structure® XL starch (Hydroxypropyl Starch Phosphate)3 Rheology modifier 0.75
AEROSIL® 200 (Silicone Dioxide)4 Rheology modifier 1.50
DRY-FLO® TS starch (Tapioca starch (and) Polymethylsilsesquioxane)3 Rheology modifier 4.00
Part C
Aeron A-31 (Isobutane)5 Propellant 34.40
Suppliers: 1: Croda 2: Crodarom 3. AkzoNobel 4. Evonik 5. Dow Chemicals 6. Schülke 7. Orchidia 8. Protameen
ED0116a
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Commitment Free Temporary Hair
Colour – Holographic Blue
ED0082aThis temporary hair colour makeup is made with
Croda’s borosilicate-based Moonshine™ Effect
and Colour Travel Pigments, to create multiple
colours seen from different angles and sparkles
even on the darkest hair. It contains No Ammonia
and No Peroxide, therefore causes No Damage
and requires No Commitment because it washes
out in one shampoo. This cold process formula is
made using VisCaress™ PC, a rheology modifier
that provides instant thickening, in addition to
Crodasone™ P which cross-links upon drying.
Smart Science to Improve Lives™
Ingredient (INCI Name) Functionality % w/w
One Kettle Cold Process
Deionised Water - 75.30
DC 949 Cationic Emulsion (Amodimethicone (and) Trideceth-12 (and) Cetrimonium Chloride)3 Conditioning agent 3.00
Moonshine™ Colour Travel Violet-Blue-Green Sparkle (GL00355) (Calcium Sodium
Borosilicate (and) Silica (and) Titanium Dioxide Cl 77891)1Effect pigment 3.00
Moonshine Ultra Effect Brazen Blue Sparkle (GL00064) (Calcium Sodium Borosilicate
(and) Titanium Dioxide Cl 77891 (and) Ferric Ferrocyanide CI 77510)1Effect pigment 0.30
VisCaress™ PC (Polyquaternium-37 (and) Propylene Glycol Dicaprylate/Dicaprate (and) PPG1-
Trideceth-6)1Rheology modifier 3.50
Alcohol Denatured Solvent 10.00
Syntran™ 5760-CG (Styrene/Acrylates/Ammonium Methacrylates Copolymer (and) Butylene Glycol
(and) Sodium Laureth-12 Sulfate)4Film former 0.50
Brij™ LT3 (C12-13 Pareth-3)1 Nonionic surfactant/emulsifier 1.00
Span™ 80 (Sorbitan Oleate)1 Nonionic surfactant/emulsifier 0.50
Crodasorb™ UV-HPP (Polyquaternium-59 (and) Butylene Glycol)1 UV absorber 0.20
Crodasone™ P (Aqua (and) Hydrolyzed Pea Protein PG-Propyl Silanetriol)1 Thermal protection protein 0.50
Glycerox™ PK-70 (PEG-45 Palm Kernel Glycerides)1 Water-soluble emollient 0.50
Versene™ 100 (Tetrasodium EDTA (40% Solution))5 Chelating agent 0.30
Fragrance TLC6 Fragrance 0.15
Crodarom™ Moonstone (Water (and) Glycerin (and) Moonstone Extract)2 Extract 0.10
Citric Acid (50%) Buffer/pH adjuster 0.15
Euxyl™ PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)7 Preservative 1.00
Suppliers: 1: Croda 2: Crodarom 3: Dow Corning 4: Interpolymer Corp. 5: Dow Chemical 6: Symrise 7: Schülke
Commitment Free Temporary Hair Colour – Holographic Blue
ED0082a
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Sparkle Me Holographic Blue Hair
Gel with OptaSense RMA-IS
ED0101aThis holographic gel is made with Croda’s
borosilicate-based Moonshine™ Effect and
Colour Travel Pigments, to create multiple
colours seen from different angles and sparkles.
It is good for adults, safe for kids and it washes
out in one shampoo. This cold process formula
is made using OptaSense™ RMA-IS, a
rheology modifier that provides instant
thickening, in addition to Crodasone™ P which
cross-links upon drying.
Smart Science to Improve Lives™
Sparkle Me Holographic Blue Hair Gel with OptaSense RMA-ISIngredient (INCI Name) Functionality % w/w
One Kettle Cold Process
Deionised Water Diluent 90.83
PVP-K30 (Polyvinylpyrrolidone)2 Fixative 0.50
Moonshine™ Colour Travel Violet-Blue-Green Sparkle (GL00355) (Calcium Sodium
Borosilicate (and) Silica (and) Titanium Dioxide Cl 77891)1
Effect pigment 4.75
Moonshine Ultra Effect Brazen Blue Sparkle (GL00064) (Calcium Sodium Borosilicate
(and) Titanium Dioxide Cl 77891 (and) Ferric Ferrocyanide CI 77510)1
Effect pigment 0.25
OptaSense™ RMA-IS (Sodium Polyacrylate (and) Caprylic/Capric Triglyceride (and)
Paraffinum Liquidum (and) Tri(PPG-3 Myristyl Ether) Citrate (and) Sorbitan Laurate (and)
Trideceth-6)1
Rheology modifier 2.00
Fragrance TLC3 Fragrance 0.15
Crodasone™ P (Aqua (and) Hydrolyzed Pea Protein PG-Propyl Silanetriol)1 Thermal protection protein 0.50
Euxyl™ PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)4 Preservative 1.00
Citric Acid (50%) Buffer/pH adjuster 0.02
Suppliers: 1: Croda 2: Ruicolor 3: Symrise 4: Schülke
ED0101a
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Mermaid Jelly Shampoo MX0045This fun jelly shampoo contains Crodasinic™ LS30 and Adinol™ CT24 to provide
mild but effective cleansing whilst improving foam quality and quantity. Crovol™ A70
acts as a mild solubiliser while Cromollient SCE delivers a soft after-feel with anti-
irritant properties. Cutissential™ 18-MEA-40 replenishes the hair fibre for a smooth
and healthy hair look. Keravis™ PE has dual action, penetrating the hair shaft to
increase moisture content and plasticity of the hair, and coating the hair to lubricate
and reinforce the cuticle. Finally, Moonshine™ Colour Travel Blue-Green-Gold
Sparkle adds colour shifting sparkles for an appealing formulation
Smart Science to Improve Lives™
Mermaid Jelly Shampoo Ingredient/INCI Name Functionality % w/w
Part A
Water Deionised (Aqua) - To 100
Potassium Chloride Thickening salt 0.30
Part B
Glycerin Humectant 4.00
Genugel CG-130 (Carrageenan)2 Gelling agent 1.40
Part C
Crodasinic™ LS30 (Aqua (and) Sodium Lauroyl Sarcosinate)1 Anionic surfactant 10.00
Adinol™ CT24 (Aqua (and) Sodium Methyl Cocoyl Taurate)1 Anionic surfactant 15.00
Cutissential™ 18-MEA-40 (C10-40 Isoalkylamidopropylethyldimonium Ethosulfate (and) Dipropylene
glycol)1 Lipid replenishing agent 1.00
Cromollient™ SCE (Di-PPG-2 Myreth-10 Adipate)1 Emollient 2.00
Crovol™ A70 (PEG-60 Almond Glycerides)1 Mild solubiliser 0.50
Part D
FD&C Blue No. 1 Colour 0.0025
Moonshine™ Colour Travel Blue-Green-Gold Sparkle (Calcium Sodium Borosilicate (and) Silica (and)
Titanium Dioxide CI 77891)1 Effect pigment 0.05
Part E
Citric Acid (20% Solution) pH Adjuster To 6.0 -6.5
Part F
Keravis™ PE (Hydrolyzed Vegetable Protein PG-Propyl Silanetriol (and) Water (aqua))1 Strengthening protein 1.00
Biosure® WB (Benzyl Alcohol (and) Methylchloroisothiazolinone (and) Methylisothiazolinone)3 Preservative 0.20
Suppliers: 1. Croda 2. CP Kelco 3. Petrocarbono
MX0045
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Gel Eyeshadow SG0034
Gel eyeshadow that uses Synperonic PE/F 127 for
film forming properties and Moonshine™ Effect
Pigment for a shimmery and dazzling effect
Smart Science to Improve Lives™
Gel Eyeshadow Ingredient/INCI Name Functionality % w/w
Part A
Deionised Water Solvent To 100
Synperonic PE/F 127 (Poloxamer 407)1 Film former 2.00
Span™ 80 (Sorbitan Oleate)1 W/O Co-emulsifier 1.00
Volarest™ FL (Acrylates/Beheneth-25 Methacrylate Copolymer)1 Rheology modifier 3.00
NaOH (10% solution) Neutraliser 1.00
Euxyl® PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)2 Preservative 1.00
Part B
Prolevis™ (Aqua (and) Hydrolyzed Vegetable Protein)1 Feel enhancer 5.00
ViscOptima™ SE (Sodium Polyacrylate (and) Ethylhexyl Cocoate (and) PPG-3 Benzyl Ether
Myristate (and) Polysorbate 20)1 Polymeric emulsifier 2.00
Part C
Moonshine™ Ultra Effect Brazen Blue Shimmer (GL00954) (Calcium Sodium Borosilicate (and)
Titanium Dioxide CI 77891 (and) Ferric Ferrocyanide CI 77510)1 Effect pigment 12.00
Moonshine Ultra Effect Grey Shimmer (GL00136) (Calcium Sodium Borosilicate (and) Titanium
Dioxide CI 77891)1 Effect pigment 4.00
Suppliers: 1. Croda 2. Schülke
SG0034
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Croda Formulations
Metallic Fusion Lipstick Sapphire
Moon
ED0080aBreak the rules with our Metallic Fusion Lipstick.
This formulation adds alluring dimensions to your
lips, made possible by the addition of our
Moonshine™ Effect Pigments. These
borosilicate-based pigments turn the ordinary into
extraordinary, with their brilliant reflective
properties creating a mesmerising metallic sheen
that you won’t be able to ignore. When used in
conjunction with our Liquiwax™ PolyIPL and
additional ingredients from our Syncrowax™
range, this formulation gives both the robust
structure and delicate glide performance desired
by consumers. A final touch of Midsummer
Night’s Dream Oil™ will give your lips the
nourishment they deserve.
Smart Science to Improve Lives™
Metallic Fusion Lipstick – Sapphire Moon
Ingredients (INCI Name) Functionality % w/w
Part A
Crodamol™ PTIS (Pentaerythrityl Tetraisostearate)1 Emollient 29.50
Liquiwax™ PolyIPL (Stearyl/PPG-3 Myristyl Ether Dimer Dilinoleate (and) Beeswax) 1 Emollient 15.00
Crodamol™ STS (PPG-3 Benzyl Ether Myristate)1 Emollient 10.00
Syncrowax™ ERLC (C18-C36 Acid Glycol Ester)1 Structuring wax 5.50
Syncrowax HGLC (C16-C18 Acid Triglyceride)1 Structuring wax 2.00
Microwax 190 (Microcrystalline wax)4 Structuring wax 2.00
White Ozokerite Wax Pastilles (Ozokerite wax)5 Structuring wax 2.00
Part B
Cromollient™ DP3A (Di-PPG-3 Myristyl Ether Adipate)1 Pigment dispersing agent 10.50
Solaveil™ XT-300 (Titanium Dioxide CI 77891 (and) Caprylic/Capric Triglycerides (and) Polyhydroxystearic Acid (and) Stearic Acid
(and) Alumina)1Broad spectrum UV filter 8.50
SunCROMA FD&C Blue 1 Al Lake C39-4433 (FD&C Blue 1 CI 42090)6 Pigment 7.50
SunCROMA D&C Red 6 Ba Lake C19-012 (FD&C Red No 6 Cl 15850)6 Pigment 0.50
Part C
Moonshine Astral™ Effect Series Silver White Shimmer (GL03732) (Calcium Sodium Borosilicate (and) Titanium
Dioxide CI 77891)1Effect pigment 4.00
Midsummer Night’s Dream Oil™ (Glycine Soja (Soybean Oil) (and) Jasminum officinale (Jasmine) Flower Extract (and)
Paeonia officinalis Flower Extract (and) Prunus serrulata Flower Extract (and) Citrus aurantium amara (Bitter orange) Flower Extract (and)
Lavandula angustifolia (Lavender) Flower Extract (and) Sambucus nigra Flower Extract (and) Rosa damascena Flower Oil)3
Botanical oil 2.00
Maxi-Lip™ (Ethylhexyl Palmitate (and) Tribehenin (and) Sorbitan Isostearate (and) Palmitoyl Oligopeptide)2 Volumising active 1.00
Suppliers: 1: Croda 2: Sederma 3: Crodarom 4: Frank B. Ross Co, Inc. 5: Strahl & Pitsch, Inc. 6: Sun Chemical
ED0080a
Smart Science to Improve Lives™
Pantone®
Colour of the Year
Classic Blue19-4052
Meet the Trend
02/20PCEMP2477v1EN
Non-warranty
The information in this publication is believed to be accurate
and is given in good faith, but no representation or warranty
as to its completeness or accuracy is made. Suggestions for
uses or applications are only opinions. Users are responsible
for determining the suitability of these products for their own
particular purpose. No representation or warranty, expressed
or implied, is made with respect to information or products
including, without limitation, warranties of merchantability,
fitness for a particular purpose, non-infringement of any third
party patent or other intellectual property rights including,
without limit, copyright, trademark and designs. Any
trademarks identified herein, unless otherwise noted, are
trademarks of the Croda group of companies.
©2018 Croda International Plc