meet the trend - croda personal care

Smart Science to Improve Lives™

Pantone®

Colour of the Year

Ultimate Gray17-5104Illuminating13-0647

Meet the Trend


Video

https://www.youtube.com/watch?v=6UJ0Wk8YK2U


Ultimate Gray and Illuminating

The union of an enduring Ultimate Gray with the vibrant yellow Illuminating

expresses a message of positivity supported by fortitude. Practical and rock solid

but at the same time warming and optimistic, this is a colour combination that

gives us resilience and hope. We need to feel encouraged and uplifted; this is

essential to the human spirit.

Source: Pantone

- Leatrice Eiseman, Executive Director of the Pantone Color Institute.

“ “


Color of the Year 2021

PANTONE® 17-5104

Ultimate GrayA calming shade that

brings to mind stable

concrete foundations and

serene pebbled beaches.

PANTONE 13-0647

IlluminatingA bright yellow that evokes

warm sunshine, the

invigorating bite of a tart

lemon and cheerful spirits.

Two independent colours that highlight how different elements come together to support one another


Mee

t the

Tre

nd

Who are Pantone®?

▪ Pantone present the leading colour matching system and

are experts in how colour influences design and

consumerism

▪ Pantone Colour System originated in 1963 to solve the

problem of complicated colour matching in the printing

industry

▪ They introduced Colour of the Year in 2000 as a trend-

setting concept for branding and marketing

▪ Pantone Colour of the Year influences purchasing decisions

and product development in a wide range of industries from

fashion, home furnishing and cosmetics to packaging and

graphic design

Source: Pantone


Inspired Fashion


Inspired Interiors


Mee

t the

Tre

nd

Pantone® in Beauty

A mix of warm and cool tones,

combining PANTONE 17-5104

Ultimate Gray and PANTONE 13-0647

Illuminating in hair or nail makes a

dramatic statement. Illuminating

sparkles and shimmers when paired

with Ultimate Gray in eye make-up.

Source: Pantone


Inspired Beauty


Commercial Examples

Source: ColourPop

ColourPopUh-huh Honey Palette

MACGrand Illusion

Glossy Liquid Lip

in Florescence

Source: LookFantastic

Source: Dior

DiorFix It Colour OPI

Nail Lacquer

Source: OPI

Fenty Beauty

Killawatt

Highlighter in Trophy Wife

Source: Harvey Nichols

Source: Dior

DiorDiorshow Matte

Yellow Eyeliner


Commercial Examples

Source: Essie

LancomeHypnose Drama Palette

Urban Decay24/7 Glide On

Eyeliner

Source: LookFantastic

StilaHeavens

Dew All Over

Glimmer

Source: Illamasqua

Illamasqua

Antimatter

Lipstick

Source: LookFantasticSource: Urban Decay

Source: Stila

EssiePetal Pusher

Nail Polish

GLAMGLOWSupermud

mask


Trend Inspiration for

Colour Cosmetics

Meet the Trend


Inspired Moonshine™ Effect PigmentsAstral Effect Series

Gold Shimmer

Effect Series

Silver White Shimmer

Astral Effect Series

Gold Super Shimmer

Effect Series

Metallic Gold Ultra Shimmer

Ultra Effect Series

Pebble Grey Ultra ShimmerUltra Effect Series

Grey Sparkle

Ultra Effect Series

Grey Shimmer

Ultra Effect Series

Golden Yellow Sparkle

Colour Travel Series

Blue-Green-Gold Shimmer

Ultra Effect Series

Golden Yellow Shimmer


Holographic Hair Styling JellyJP0161

Ingredient/INCI Name Functionality % w/w

Part A

Oleocraft HP-31 (Polyamide-3)1Film Coating for

styling4.00

Glycerin (Glycerin) Humectant 3.00

DIOL PD (Pentylene Glycol)2 Humectant 2.00

KeraDyn™ HH (Bis-Ethyl(isostearylimidazoline) Isostearamide)1Conditioning

Agent0.50

Part B

Deionised Water (Water) SolventTo

100.00

Part C

AMP (Aminomethyl Propanol)3 Neutralizer 0.24

Part D

Volarest™ FL (Acrylates/Beheneth-25 Methacrylate Copolymer, Sodium Laureth

Sulfated, Water)1

Thickener and

Co-Styling

Agent

3.80

Part E

Keravis™ NSP ET (Water, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol)1Thermal

Protection1.00

Part F

Moonshine™ Colour Travel Blue-Green-Gold Ultra Sparkle (Calcium Sodium

Borosilicate (and) Silica (and) Titanium Dioxide CI 77891)Effect pigments 1.00

Moonshine Ultra Effect Golden Yellow Shimmer (Calcium Sodium

Borosilicate (and) Titanium Dioxide CI 77891 (and) FD&C Yellow #5 Aluminum Lake

CI 19140)

Effect Pigments 0.25

Deionised Water (Water) Solvent 10.00

Part G

GLYCASIL 2000 (Iodopropynyl Butylcarbamate) 4 Preservative 0.02

A holographic hair styling

jelly that provides a

natural medium hold

without feeling greasy

Suppliers: 1: Croda 2:HAI 3:Nagase 4:Lonza *Please note, this formulation is available in paper format only


Mango Tint Milk JP0040

This Mango Tint Milk can

be used as moisturiser

or primer and subtly

corrects the colour of

redness and dullness on

skin.

Ingredient / INCI name Functionality % w/w

Part A

CropureTM Mango Butter (Mangifera Indica (Mango) Seed

Butter)1 Emollient 1.00

ArlacelTM 2121(Sorbitan Steartate (and) Sucrose Cocoate)1 Emulsifier 3.00

Behenyl Alcohol 65 (Behenyl Alcohol)2 Co-Emulsifier 0.50

KSG16 (Dimethicone (and) Dimethicone/Vinyl Dimethicone

Crosspolymer)3 Sensory modifier 1.00

MorescoWhite P70 (Mineral Oil)4 Emollient 4.00

SR PrisorineTM 3505 (Isostearic Acid) 1 Emollient 0.50

CrodamolTM ISIS (Isostearyl Isostearate)1 Emollient 10.00

Nipasol™M (Propylparaben)5 Preservative q.s.

Part B

Deionised Water (Aqua) - To 100

Zemea® Select Propanediol (Propanediol)6 Humectant/Co-

Preservative8.00

WD-Ti50 (Water (and) Titanium Dioxide)8 Colour pigment 0.60

WD-IOY50 (Water (and) Iron Oxide)8 Colour pigment 0.50

Keltrol® CG-SFT (Xanthan Gum)7 Rheology Modifier 0.20

Kelcogel® CG-LA (Gellan Gum)7 Rheology Modifier 0.20

Nipagin™M (Methylparaben)5 Preservative q.s.

Suppliers: 1:Croda 2:HAI 3:ShinEtsu 4:Moresco 5: Clariant 6:Dupont 7:Sansho 8:Daito Kasei

*Please note, this formulation is available in paper format only


Lemon Ice Make-Up Remover

This natural make up

remover formulation

provides a mild

cleansing with an

excellent sensorial with

moisturising and

illuminating the skin.

MX0065Ingredient/INCI Name Functionality % w/w

Part A

Crodamol™ CP (Cetyl Palmitate)1 Emollient / Structuring

agent

27.0

Crodamol W (Stearyl Heptanoate (and) Stearyl

Caprylate)1

Emollient 22.0

Crodamol ISIS (Isostearyl Isostearate)1 Emollient 12.0

Crodamol IPIS (Isopropyl Isostearate)1 Emollient 20.0

Phytolea™ Lemon (Citrus Limon (Lemon) Seed Oil)2 Hydrating Extract 3.00

Shea Butter™ (Butyrospermum Parkii (Shea Butter))3 Emollient 15.0

Part B

Moonshine™ Astral™ Effect Gold Super Shimmer

(Calcium Sodium Borosilicate (and) Titanium Dioxide

CI 77891) 1

Pigment Effect 1.00

Suppliers: 1: Croda 2: Crodarom 3: Sederma



Metal Eyes Golden Sands

Dare to be bold with Croda’s

Metal Eyes Liquid

Eyeshadow, which imparts

dazzling effects to the eyes.

DT0026Ingredient/INCI Name Functionality % w/w

Part A

Water (Aqua) - 64.97

Pricerine™ 9091 (Glycerin)1 Humectant 8.00

Volarest™ FL (Acrylates/Beheneth-25 Methacrylate Copolymer)1Thickener 1.50

Part B

NaOH 20% Aq Sol (Sodium Hydroxide)3 Neutraliser

Adjust

pH to

7.00+/-

0.50

Part C

Moonshine™ Effect Metallic Gold Ultra Shimmer (GL08040) (Calcium

Sodium Borosiliate (and) Titanium Dioxide CI 77891 (and) Iron Oxides

CI77491)1

Effect pigment 10.00

Moonshine Effect Bronze Ultra Shimmer (GL08394) (Calcium Sodium

Borosilicate (and) Iron Oxides CI 77491)1 Effect pigment 4.00

Moonshine Effect Gold Sparkle (GL00759) (Calcium Sodium

Borosilicate (and) Titanium Dioxide Cl 77891)1 Effect pigment 4.00

Moonshine Ultra Effect Brazen Blue Shimmer (GL00954) (Calcium

Sodium Borosilicate (and) Titanium Dioxide Cl 77891 (and) Ferric

Ferrocyanide Cl 77510)1

Effect pigment 2.00

Majestem™ Drypure (Leontopodium Alpinum Callus Culture Extract)2Smoothing/tightenin

g skincare active0.03

Part D

SYNTRAN® 5760 (Styrene/Acrylates/Ammonium Methacrylate

Copolymer (and) Butylene Glycol (and) Sodium Laureth-12 Sulfate)4 Film former 5.00

Euxyl® PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)5 Preservative 0.50

Suppliers: 1: Croda 2: Sederma 3: Sigma Aldrich 4: Interpolymer 5: Schülke Inc


Midnight Grey Shimmer Eyeliner

Be inspired by nature’s light

and recreate a clear night

sky with this Midnight Grey

Shimmer Eyeliner.

ED0182Ingredient/INCI Name Functionality % w/w

Part A

Water Deionised (Aqua) - 63.80

Keltrol® CG-SFT (Xanthan Gum)4 Thickener 1.00

Part B

Denatured Alcohol Solvent 4.00

Pacifeel (Butylene Glycol (and) Propanediol (and) Mirabilis

Jalapa Extract)3

Soothing skin

active

3.00

Crodarom® Black Pearl (Aqua (and) Glycerin (and)

Hydrolyzed Pearl)2

Marine mineral

extract

1.00

Part C

Pricerine™ 9091 (Glycerin)1 Humectant 4.50

SunPURO® Black Iron Oxide C337001 (Iron Oxides Cl

77499)5

Pigment 2.00

Part D

Moonshine Ultra Effect Pebble Grey Ultra Shimmer

GL07277 (Calcium Sodium Borosilicate (and) Titanium

Dioxide CI 77891)1

Effect pigment 13.00

Part E

Syntran® 5760 CG (Styrene/Acrylates/Ammonium

Methacrylate Copolymer (and) Butylene Glycol (and) Sodium

Laureth-12 Sulfate)6

Film former 7.00

Euxyl® PE9010 (Phenoxyethanol (and) Ethylhexylglycerin)7 Preservative 0.70

Part F

Citric Acid Solution pH adjuster To 6.00

± 0.50

Suppliers: 1: Croda 2: Crodarom 3:Sederma 4: CP Kelco 5: Sun Chemical 6: Interpolymer 7: Schülke


Molten GlassNail Lacker

Prepare to be mesmerised by

the dazzling silver displays

swirling throughout this nail

lacquer, generating intrigue

with every application.

ED0093aSilver SparksIngredient/INCI Name Functionality % w/w

Part A

PC515 SB Glitter Base (Butyl Acetate (and) Ethyl Acetate

(and) Nitrocellulose (and) Acetyl Tributyl Citrate (and)

Isopropyl Alcohol (and) Adipic Acid/Neopentyl

Glycol/Trimellitic Anhydride Copolymer (and) Silica (and)

N-Butyl Alcohol (and) Stearalkonium Hectorite (and) Adipic

Acid/Fumaric Acid/Tricyclodecane Dimethanol Copolymer

(and) Benzophenone-1 (and) Citric Acid)3

Nail enamel base 93.00

Part B

Moonshine Ultra Effect Grey Shimmer (GL00136)

(Calcium Sodium Borosilicate (and) Titanium Dioxide Cl

77891)1

Effect pigment 5.00

Neonyca (Caprylic/Capric Triglyceride (and) Apium

Graveolens (Celery) Seed Extract)2 Nail care active 2.00

Suppliers: 1: Croda 2: Sederma 3. Keystone Industries



Pantone®

Colour of the Year

Meet the Trend

01/21PCEMP2474v1EN

Non-warranty

The information in this publication is believed to be accurate

and is given in good faith, but no representation or warranty

as to its completeness or accuracy is made. Suggestions for

uses or applications are only opinions. Users are responsible

for determining the suitability of these products for their own

particular purpose. No representation or warranty, expressed

or implied, is made with respect to information or products

including, without limitation, warranties of merchantability,

fitness for a particular purpose, non-infringement of any third

party patent or other intellectual property rights including,

without limit, copyright, trademark and designs. Any

trademarks identified herein, unless otherwise noted, are

trademarks of the Croda group of companies.

©2018 Croda International Plc

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