medl 102013

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1

Hang w/ enables anyone on the planet to connect with fans, friends and family via LIVE streaming video and simultaneous chat.

All you need is an iPhone or Android device to broadcast to hundreds, thousands, even

millions of viewers.

Hang w/ | Private and Confidential - All Rights Reserved - Hang With, Inc. - 18475 Bandilier Circle, Fountain Valley, CA 92708 - hangwith.com

2

The model is simple.

1The Broadcaster launches the app and hits START

BROADCASTING.

The streaming video feed is

compressed and sent to our remote,

secure cloud server.

2

Anyone following that Broadcaster

receives a custom push notification

saying the Broadcaster “wants

to Hang w/ you.”

3Followers view an

unskippable pre-roll advertisement

before viewing the LIVE feed.


4

The Broadcaster is streamed LIVE for

three minutes to the Followers - who can chat simultaneously

with the Broadcaster and

each other.

5Each session ends

with an action oriented, clickable, trackable post-roll

banner.

your broadcast begins in :04

3

Anyone can be a Broadcaster. Anyone can be a Follower.


Followers

Receive notification when followed

broadcasters go live.

Can chat live with the broadcaster and other

users.

Share to Facebook and Twitter.

View a broadcaster̓ s public archives.

“Like” broadcasts.

Broadcasters

Spontaneous or planned broadcasts.

Alert followers w/push notification,

on Facebook and via Twitter.

Chat live with followers.

Ability to be private or block followers.

Save broadcasts as Private or Public.

4


In its first six months, with minimal marketing spend, the platform has shown strong growth. (iPhone released in March. Android released in July.)

- 600,000 Downloads- More than 1.8 Million Broadcasts- 10,800,000 User Sessions- More than 260,000,000 “Hang w/ me” notifications delivered- 36% of 200,000 August MAUs visited Hang w/ more than 100 times.- Average session duration is more than 3 minutes.

The platform is growing organically.

5

More than 75 celebs are using the platform to connect with their fans.Jordin SparksAli LandryAmy RobbinsCheech & ChongAmy VaughnOcho CincoCatt SadlerChief KeefChris SpencerClaudia JordanChristian ComaCoco CrispTori SpellingDean McDermott

50 CentCody LindleyJamie KennedyFrank TriggShaun TJudah RichJosh ReddickMarlon ByrdKaskadeKris BensonLil DurkMark BallasJessica SanchezDick Clark Productions

MYNCMo Greene Mia St. John Soulja BoyMike ChandlerTerrell OwensPrintz BoardTimbalandSara UnderwoodTyson GayShanola HamptonLucy HaleKing LouieSHOWstudio


6

The opportunities to Hang w/ are endless.On the red carpet From a premiere At a jam session On location Warming up Cooling down In the break room Breaking news At the gym Backstage Famous friends Between takes In the field On the field Going to an event Free-styling lyrics On a date On the road At the crib The locker room With family Live interviews Releasing new music Before bed, just to say gʼnight.


7

Unprecedented integrated brand sponsorship. Hang w/ provides three opportunities to integrate a sponsor into the experience.


1. Pre-Prior to every broadcast, the

viewer will see an un-skippable :05 - :15 second video

commercial that can be targeted down to specific broadcasters.

2. During

During the broadcast, advertisers can be seamlessly integrated - from an impromptu

visit to the dealership - to a special trip to the test track.

3. Post-After the broadcast, a

customizable, trackable, multi-directional click-through ad unit

allows us to drive users to special actions.

8

An advertising partnership is already in place.


Hang w/ has entered into a non-exclusive advertising partnership with Specific Media, one of the worldʼs largest providers of digital advertising.

9

Marketing can be targeted down to the talent level with custom post-roll ad units.


Advertising can be targeted down to a “per-broadcaster” basis, allowing specific engagement opportunities around key talent.

Thanks for tuning in.Check out Palmerʼs products at

Palmers.com

10

Projections show significant growth.

18Hang w/ | Private and Confidential - All Rights Reserved - MEDL Mobile - 18475 Bandilier Circle, Fountain Valley, CA 92708 - medlmobile.com

$0

$2,250,000

$4,500,000

$6,750,000

$9,000,000

$11,250,000

$13,500,000

$15,750,000

$18,000,000

$20,250,000

$22,500,000

Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8

Gross Profit Revenues

$5M in year 1

$45M in year 2

Projections based on funding $5M in Q1.

11


Hang w/ is based on a robust patent-pending architecture.

8.

6.

7.

7.

7.

8.8.

8.

Content Distribution

Network

Media Encoder

4.3.

2.

1.

1. User initiates a live media stream2. Push notification is sent to User Database / App BackEnd which initiates a Push out to receiving devices as detailed in 7.3. Live media stream is sent to Media Encoder4. Media stream is sent to Content Distribution Network5. Pre-Roll media content is distributed to devices that are waiting for the stream, followed by the media stream, which plays in its entirety and then Post-Roll media content is distributed6. �� / App BackEnd7. Push notifications are sent from the User Database / App BackEnd to receiving devices8. Feedback/Information is shared from receiving devices back to initiating device through the User Database / App BackEnd; additionally, feedback/information is shared amongst the receiving devices

5.

5.

5.

User Database /

App BackEnd

User / Initiating Device

Receiving Devices

Hang w/Patent ApplicationDraft v1.102/25/2013

Callout of 5. Pre-Roll to Stream to Post-Roll Functionality

Pre-Roll Media

Content

Media Stream

Post-Roll Media

Content

Hang w/ has been in development for three years at MEDL Mobile. Our scalable system architecture is uniquely suited to support long-form live video broadcasting with integrated real time social features and advertising.

12

A proven team at the helm.

Andrew Maltin, CEOAndrew has been featured in Entrepreneur, 944, Success, The Wall Street Journal and The LA Times. Prior to founding MEDL Mobile, Mr. Maltin has founded and successfully exited several technology ventures.

Dave Swartz, PresidentDave has overseen the development and design of hundreds of mobile applications. Prior to MEDL, Dave was a highly awarded ad agency creative director having led creative and strategy for clients in industries such as publishing, banking, multi-unit retail, fast food and healthcare.

Murray Williams, CFOMurray was one of the founding members of Buy.Com, Inc., and was its Chief Financial Officer during a three and a half year tenure in which Buy.com sold over $1 billion in products.

Peter Elkin, COOPeter is the former CFO and Executive Committee Member at NRPI/Auction.com where he helped take the Company from $300M to over $3B in annual sales. Prior, he was CFO for a Computer Reseller taking them from $80M to over $300M in annual sales.

Ted Francisco, Brand IntegrationTed has led media, account management and strategic planning for clients in the automotive, consumer packaged goods, fast food, healthcare and business-to-business space at worldwide agencies such as TBWA Chiat/Day, FCB, Y&R and Campbell-Ewald.

Jon Orlando, Talent RelationsJon spent his youth with the likes of Jackie Gleason, John Wayne, Jerry Lewis, Frank Sinatra, Dean Martin and even Elvis Presley. Prior to MEDL, Jon has produced events at The Superbowl, Kentucky Derby, Sundance, SXSW, NCAA Final Four and The Grammys.


13

Created and launched by MEDL Mobile.MEDL Mobile boasts an award-winning design and development team that has architected, developed, acquired and marketed more than 300 mobile applications with an existing user base of approximately 20 million downloads.

The company is located in Southern California with all development resources on site in their 14,000 square foot office space.

MEDL Mobile was taken public (MEDL) in 2011 and enjoys strong relationships with brands, entertainment industry leaders, bloggers, journalists, digital influencers and developers.

The company has developed several proprietary technology platforms including the “MEDL Brain” a patent-pending analytic engine which targets users based on app usage patterns.


14

MEDL has deep relationships on both sides of the model in both brand and talent.


15

Hang w/ | Private and Confidential - All Rights Reserved - MEDL Mobile - 18475 Bandilier Circle, Fountain Valley, CA 92708 - medlmobile.com - hangwith.com

For more information please contact:

Andrew [email protected](310) 488-5885

Peter [email protected](949) 533-7747

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mailto:[email protected]




medl 102013

Economy & Finance