mediakit 2014 - digital engineering magazin 2014 valid from 11/20/2013 ... andrea horn phone: ......

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Contact Summary & categories Advertising formats & prices Plan of topics & deadlines Magazine profile Distribution & circulation Reader survey Online advertising Other publications General terms and conditions Mediakit 2014 valid from 11/20/2013 WIN-Verlag GmbH & Co. KG

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Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Mediakit

2014valid from 11/20/2013

WIN-Verlag GmbH & Co. KG

2

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Contact page 3

Summary & categories page 4-6

Advertising formats & prices page 7-13

Plan of topics & deadlines page 14-17

Magazine profile page 18-19

Distribution & circulation page 20

Reader survey page 21-25

Online advertising page 26-36

Other publications page 37

General terms and conditions page 38-40

Media informations

2014 Inside

3

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Advertising manager: IT companies

Martina Summer Phone: +49-8106/306-164 E-mail: [email protected]

Advertising sales: Industry companies

Andrea Horn Phone: +49-8106/350-241 E-mail: [email protected]

Materials planning: Chris Kerler Phone: +49-8106/350-220 Fax: +49-8106/350-190 E-mail: [email protected]

Director of Bernd Heilmeier sales and marketing: Phone: +49-8106/350-251 E-mail: [email protected]

Editor in chief: Rainer Trummer Phone: +49-8106/350-152 E-mail: [email protected]

Editorial staff: Jan Bihn Phone: +49-8106/350-161 E-mail: [email protected]

Subscription manager: Helga Wrobel Phone: +49-8106/350-132 Fax: +49-8106/350-190 E-mail: [email protected]

Publishing company: WIN-Verlag GmbH & Co. KG Johann-Sebastian-Bach-Str. 5 D-85591 Vaterstetten, Germany Phone: +49-8106/350-0 Fax: +49-8106/350-190 E-mail: [email protected] Internet: www.win-verlag.de

Media informations

2014 Contact

4

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Brief Summary

The topic of digital engineering is to all all engineers active in development of and/or responsible for the practical implemen-tation of innovative products, processes and production me-thods. Because competitive pressures are going to continue to increase, companies need to effectively connect all applications in the entire value chain.

As one of the leading journals in the construction and enginee-ring sector, DIGITAL ENGINEERING Magazin provides a high utility value to designers, engineers and decision-makers. The solutions and examples presented here help them to develop better and more cost-effective products and processes.

In DIGITAL ENGINEERING Magazin, designers and decision ma-kers find everything they need for the development, construction and operation of complex, technical products and systems in the manufacturing industry as well as in mechanical and plant engineering, production technology or in the automotive indu-stry.

In the magazine, topics such as CAD/CAM/Design, PDM & PLM, simulation, visualization and virtual reality, the digital factory, rapid prototyping, hardware, services, power transmission, automation, electrical engineering, fluid engineering, construc-tion components, technical components and materials will be in continuous focus.

Industries

DDIGITAL ENGINEERING Magazin is focused on the following industries: • environmental engineering • automotive • aero-space • shipbuilding • plant- tool- and mold-making • consu-mer products • medical and laboratory technology • packaging

• food industry • printing industry • optics • audio and video • traffic engineering • electronics

Target Audience

DIGITAL ENGINEERING Magazin is aimed at developers, techni-cal decision makers and managers in the product, process and production departments of the aforementioned industries.

These are mainly:Designers and developers, technical salespeople, engineering managers, technical university chairs, development and project managers, decision makers for purchasing, logistics and pro-duction purposes.

Advertising opportunities

Print:Advertisments, advertorials, cover stories, inserts, bound inserts, tip-ons, sleeves, as well as individual advertising forms.

Online:Wallpaper, leaderboard banner, skyscrapers, rectangles, video rectangles, newsletters, superbanners, skyscrapers, text ads, etc.

Range of topics

Digital prototyping3D CAD systems, CAD systems for electrical engineering and electronics, CAM solutions, simulation (flow, crash- and multi-body simulation, FEM, computer aided optimization), data vi-sualization and viewers, PDM, PLM, parts libraries, quality as-surance in engineering, technical documentation, data exchange

and conversion, mechatronics, rapid prototyping, rapid tooling, product configuration, reverse engineering, visualization, ERP, cloud computing in engineering, process management and optimization

Drive technology (motors, brakes, clutches, transmissions, linear slides, slide, roller -, linear and magnetic bearings, belts, chains, gears), automation (PLCs, IPCs, field communication, sensors, machine vision, measuring and test equipment, robo-tics, handling systems, switches, input systems), construction components (vibration, dampers, springs, seals, - operating, machine feet), connecting technologies (bonding, welding, soldering, screws, rivets, clamps, breakers), fluid technology (hydraulics, pneumatics, vacuum equipment, pumps, compres-sors, pipes, tubes, fittings, valves, filters, cylinders), electric engineering (connectors, cables, energy management, swit-ches, relays, power supplies, enclosures, cabinets, fans), optics and image processing (cameras, image capture and analysis, indicators, optoelectronics, lasers, optical components)

Hardware3D workstations, mobile workstations, high performance com-puting (HPC), cluster solutions, servers, professional 3D graphics boards, large format printers, printing solutions, 3D printers, flat panel displays, CAD and design peripherals, storage solutions, large format scanner, 3D laser scanners, industrial PCs, indu-strial communication and interface technology (industrial wire-less, fieldbus, Ethernet, RFID, interfaces, cables and connectors, identification systems, measuring equipment)

Media informations

2014 Summary

5

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Current

Pre- and post-coverage of important industry trade shows and events, company and personnel news, interviews with key personalities and crea-tors, launch of new products (hardware and soft-ware, industrial components)

In Focus

Every issue focuses on one of the latest innova-tions and trend topics (hardware and software, industrial components)

CAD & Design

3D CAD systems, CAM solutions, viewers, parts libraries, e-CAD solutions, quality assurance in engineering, technical documentation, data ex-change and conversion, mechatronics, rapid prototyping, rapid tooling, product configuration, reverse engineering

Simulation & Visualisization

Fluid dynamics, finite element solutions, crash simulation, multi-body simulation, computer aided optimization, multiphysics, VR in the simu-lation, simulation data management

Product Lifecycle Management

Product data management (PDM), Product life-cycle management (PLM), enterprise resource planning (ERP), B2B portals, collaboration in pro-duct development, variant and configuration management

Business

Practical examples/case studies (on software, hardware and industrial components) from me-chanical and plant engineering, tool and mold making, as well as the automotive, aerospace, shipbuilding, medical, electrical, electronics, high tech, consumer goods and energy industries

Media informations

2014 Categories

6

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Hardware & Peripherals

Workstations (stationary and mobile), 3D CAD graphics boards, large format printers, printing solutions, flat panel displays, 3D mice, CAD pe-ripherals, high performance computing (HPC) cluster solutions, servers, storage solutions, CAD scanners, data projectors, 3D scanners, 3D prin-ters

Drive Technology

Motors, brakes, clutches, transmissions, linear slides, slide-, roller-, linear- and magnetic bea-rings, belts, chains, gears

Automation

IPC controls, f ield communications, sensors, image processing, measuring and testing, robo-tics, handling technology, input systems

Construction Components/Maschine Elements

Vibration, dampers, springs, seals, protection, operation, clamping and machine feet

Electrical

Connectors, connector technology, cables, ener-gy management, switches, relays, power sup-plies, enclosures, cabinets, air condit ioning, fans

Fluid Technology

Hydraulics, pneumatics, vacuum equipment, pumps, compressors, pipes, tubes, fittings, val-ves, filters, cylinders

Connectivity

Screws, rivets, clamps, safety elements, gluing, welding, soldering

Materials

Ferrous metals, nonferrous metals, plastics, ce-ramics, technical textiles, composites, surface finishes

Management

Lean engineering, cross enterprise engineering, outsourcing, offshoring, project management, knowledge management, process optimization, cost management, complexity management, da-ta security, standardization, systems engineering, rapid product development, job market for engi-neers and designers, cloud computing

7

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

1 Circulation:

Print run 2014: 12.000 copies

2 Trim size:

210 mm x 297 mm Type area: 180 mm x 266 mm Bleed difference: 3 mm on each side

3 Printing Process, Binding Method, Printing Material:

Offset; staple binding

Printing Material:

Data in PDF/X3 format; all other formats on request Colour profile: ISO Coatet by ECI (www.eci.org) All elements in colour must be designated in 4c according to Euroscale (CMYK). Addi-tional colours (HKS or Pantone) are not permitted and have to be converted to Euros-cale! Slight deviations of colour in the printed magazines are possible due to hue tole-rance in offset printing technology.

Please always include a colour proof to any data sent to ensure colour correctness!

Data transmission: E-mail to [email protected] FTP-upload to ftp://145.253.185.250/ (user: Anzeigen, password: anzeigen438)

Typesetting costs and the production of printable data will be passed on at our cost if we are provided with final reproducible drawings, photographs, slides etc.

Further information on data transfer specifications can be obtained by calling our ad placement department.

4 Dates:

Frequency: 8 issues p.a. Publication dates: see plan of topics and deadlines

5 Publishing company:

Address: WIN-Verlag GmbH & Co. KG Johann-Sebastian-Bach-Straße 5 D-85591 Vaterstetten, Germany Internet: www.digital-engineering-magazin.de, www.digital-manufacturing-magazin.de

Advertising department:

Director of sales and marketing: Bernd Heilmeier Phone: +49-8106/350-251 E-mail: [email protected]

6 Terms of payment:

All invoices are due 8 days after the first day of sale of an issue. 2% discount if invoice is paid before the first day of sale. VAT is added to the net amount invoiced. Please refer to our general terms and conditions. VAT ID DE813744143.

Foreign customers:

Money transfer free of charge for the recipient; payment in advance.

Accounts:

Kreissparkasse München Starnberg Ebersberg acc. no. 496 208 bank code no. 702 501 50 IBAN: DE86 7025 0150 0000 4962 08 Swift-BIC: BYLADEM1KMS

Media informations

2014 Advertising rate card valid as of October 1st 2013 P

8

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

7 Advertising rates and sizes:

Discounts see section 11 page 12.

8 Special surcharges:

8.1 Special positions:

15 % surcharge for 4th cover page (back cover) 10 % surcharge for 2nd and 3rd cover page 10 % surcharge for special position within the magazine

8.2 Formats:

With advertisements that go over the binding, please observe 10 mm binding screen printing.

Format Print space Bleed size Basic rate b/w 2C 3C 4C 2/1 page 390 x 266 420 x 297 11,250.– 12,090.– 13,000.– 13,980.–

1/1 page 180 x 266 210 x 297 5,620.– 6,050.– 6,500.– 6,990.–

2/3 page vertical horizontal

118 x 266180 x 175

135 x 297210 x 195

4,500.–

4,840.–

5,210.–

5,600.–

Juniorpage 132 x 187 150 x 212 4,140.– 4,450.– 4,790.– 5,150.–

1/2 page vertical horizontal

90 x 266180 x 130

105 x 297210 x 147

3,660.–

3,940.–

4,230.–

4,550.–

1/3 page vertical horizontal

58 x 266180 x 86

75 x 297210 x 105

2,530.–

2,720.–

2,930.–

3,150.–

1/4 page vertical horizontal

90 x 130180 x 65

-----------210 x 73

1,970.–

2,120.–

2,280.–

2,450.–

1/8 page vertical horizontal

42 x 13090 x 60

----------------------

1,170.–

1,260.–

1,360.–

1,460.–

Titel package:Titel + 2 pages of interview*

8,100.–

* The design is carried out in consultation and in accordance with the specifications of the editing staff. The publications are marked specifically as 'ADVERTISEMENT'.

Advertorials are possible in the format of 2/1-, 1/1- and 1/2 pages at the half advertising rate.

9

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Sample formats (all measurements in mm, width x height) 3 mm bleed difference has to be added to bleed sizes

1/3: 1/3: 58 x 266 bleed page 75 x 297

1/1: 1/1: 180 x 266 bleed page 210 x 297

1/2: 1/2: 90 x 266 bleed page 105 x 297

1/2: 1/2: 180 x 130 bleed page 210 x 147

Juniorpage: Juniorpage: 132 x 187 bleed page 150 x 212

1/3: 1/3: 180 x 86 bleed page 210 x 105

1/4: 1/4: 180 x 65 90 x 130

1/8: 1/8: 90 x 60 42 x 130

10

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

9 Classified advertisements:

9.1 Advertsing in section of industrial topics such as:

Automation, drive technology, fluid technology, joining technology, linear technology, electrics, components and construction units, materials

9.2 Digital Engineering-Event Calendar (print + online):

prices 4c in Euro

Entry for 8 issues (logo, address, text up to 500 characters) 940.–

Entry for 1 issue (logo, address, text up to 500 characters) 170.–

Categories: Seminars & Trainings, Roadshows & Marketing, Usergroups & Exhibitions

9.3 Digital Engineering-Marketplace (print + online):

prices 4c in Euro for 8 issues

Manufacturer page (print space of 180 x 257 mm) 10,800.–

Reseller Entry - 1 box (about 370 to 650 characters inkl. blank spaces) 1,420.–

Reseller Entry - 2 boxes (about 1200 to 1800 characters inkl. blank spaces) 2,680.–

Reseller Entry - 3 boxes (about 2000 to 3200 characters inkl. blank spaces) 4,050.–

Reseller Entry - 4 boxes (about 3800 to 4300 characters inkl. blank spaces) 5,420.–

Reseller Entry - 6 boxes (about 6600 to 7000 characters inkl. blank spaces) 8,170.–

Reseller Entry - 8 boxes (about 9000 to 9700 characters inkl. blank spaces) 10,200.–

(page layout with 8 boxes per page)

Format Basic rate b/w 2C 3C 4C

1/1 page 4,900.– 5,270.– 5,670.– 6,090.–

2/3 page 3,300.– 3,550.– 3,820.– 4,100.–

Juniorpage 3,000.– 3,230.– 3,470.– 3,730.–

1/2 page 2,600.– 2,800.– 3,010.– 3,230.–

1/3 page 1,750.– 1,890.– 2,020.– 2,180.–

1/4 page 1,350.– 1,450.– 1,560.– 1,680.–

1/8 page 750.– 810.– 870.– 930.–

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Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

9.4 Digital Engineering job section:

Print advertisements: (text ad on the magazine website included):

Width x Height in mm format horizontal vertical prices 4c in Euro

1/1 page 180 x 266 --------- 4,160.–

1/2 page 90 x 266 180 x 130 2,700.–

1/4 page 90 x 130 180 x 65 1,450.–

Print and Online – added value for your job advertisements

Through our cooperation with StepStone, your job vacancies will be noticed both in print and online.

Reach further: book your personnel ads from a single source and quite easily com-bine the two most efficient ways of finding qualified personnel!

Advantages of our Print + Online combo offer: In addition to your advertisement in DIGITAL ENGINEERING Magazin, you will benefit

from the following advantages through our cooperation with StepStone.

Nation-wide presence - the StepStone advantage:

n Outstanding reach through the leading job site in Germany, with more than 7.2 million visits per month

n Additional presence through more than 200 other StepStone collaborators n 30 days of online presence n Proactive choice of suitable applicants from over 500,000 registered StepStone

email subscribers

For more qualified contacts, we will publish your printed job advertisement in the same layout (customizable by you!) for 30 days. On the shared online job site of StepStone and WIN-Verlag at www.digital-engineering-magazin.de and www.stepstone.de, as well as the intensively visited web sites of more than 200 other StepStone partners.

Your online ad will appear on the release of DIGITAL ENGINEERING Magazin if the booking is made at least 8 working days in advance. Does your job offer cover more than one position, any additional ads can be listed separately online for only 200 Euro per listing.

Width x Height in mm format horizontal vertical prices 4c in Euro

1/1 page + online 180 x 266 --------- 4,900.–

1/2 page + online 90 x 266 180 x 130 3,290.–

1/4 page + online 90 x 130 180 x 65 1,960.–

Online self-entry:

Use the advantages of entering your job advertisement yourself. Job offers give you a wide reach in the desired target groups. Use the special

advantages of the online medium: speed, flexibility and low cost. Our ad format offers plenty of space for your job description and your corporate design. Post your ad in just four simple steps, and within 24 hours, it will be published online.

For only 725 euros for 30 days, your ad will be published in the default layout on the common shared job market of StepStone and WIN-Verlag at www.digital- engineering-magazin.de and www.stepstone.de, as well as the intensively visi-ted web sites of more than 200 other StepStone partners.

No discount can be granted on the online entry. For foreign billing addresses, the publication of the advertisement is delayed until payment, details will be announced during the course of our interaction.

You find the entry form at: www.digital-engineering-magazin.de/stellenmarkt.html

NOTE:For online job ads, terms and conditions of StepStone Germany AG apply.

12

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

10 Special Advertising Formats:

Advertorials, cover and back cover combinations, other*

Cover with folded front flap

The flap can be unfolded to the left and is connected to the front cover. 4 pa-ges. Production will be handled by the publisher.

Cover with folded back flap

The flap can be unfolded to the right and is connected to the back cover. 4 pages. Production will be handled by the publisher.

Additional cover flap

1/1 page will be folded half over front cover, half over back cover. Production will be handled by the publisher.

* In addition to the forms of advertising listed in this media kit, we offer individual communication solutions to our customers. From customised special print runs through target group optimised industry supplement to corporate solution catalogues that pre-sent the parameters of your distribution partners: our motto ‘We integrate solutions’ is more than a catchphrase! Call us about your ideas.

Technical data to all special advertsing formats on demand. Please talk to our production department about the practicability of your special advertising formats. Please check this before producing any special advertising!

11 Discounts:

(Valid within the year from publication of the first advertisement)

Frequency discount (placings) Volume discount (pages) 2x 3% 2 pages 5% 4x 6% 4 pages 10% 6x 10% 6 pages 15% 8x 15% 8 pages 20%

These discounts do not apply to title packages and entries/market adverts.

12 Combinations:

If you place advertising in more than one WIN magazine, an additional 5 % discount will be granted.

13

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

13 Bound-in inserts:

Non-rebatable, but we grant agency commission!

Prices per 1,000 copies sold only in bundle (by 1,000): 4 pages Euro 380.– 8 pages Euro 460.– More pages on request.

Format: Minimum DIN A5 (148 x 210 mm) Bleed difference on requestRelevant parts such as text and logos should be held at a centred maximum size of 200 mm x 286 mm to avoid losses at the edge due to possible tolerances in the cutting process.

Paper thickness:4 pages minimum 90 gram/sq.m., 8 pages and more minimum 60 gram/sq.m. maxi-mum of 300 gram

14 Inserts:

Non-rebatable, but we grant agency commission!

Prices: - Automatic processing Euro 260.– per 1,000 copies up to 25 gram each, including postage, Euro 290.– up to 50 gram. Please ask us for rates if insert is 50 gram and more. Samples needed ahead of offer

- Manual processing on request - samples needed ahead of offer

Formats: Minimum size DIN A6, 105 mm x 148 mm. Maximum size 200 mm x 287 mm.

Paper thickness: Minimum 80 gram/sq.m. per single page

Technical requirements: Insert needs to be suitable for mechanical processing. Please send a sample to us first! Inserts that cannot be mechanically processed must be cleared with us first and might induce additional costs.

15 Glued-on advertising:

Tip-on cards:Non-rebatable, but we grant agency commission!

Price: - Automatic processing

Euro 105.– per 1,000, including postage. Samples needed ahead of offer- Manual processing on request - samples needed ahead of offer

Technical requirements:Format: DIN A6, automated gummingJustification: parallel to fold. Please talk to us first for any non-standard format or for precise gluing zone (minimum 35 mm to the fold, 10 mm to page edges).Minimum format: 120 x 120 mm, maximum format: 210 mm x 148 mm. Minimum format for carrying advertisement: 1/1 page

Tip-on CDs:Non-rebatable, but we grant agency commission!

Price: - Automatic processing Euro 200.– per 1,000, including postage. Samples needed ahead of offer - Manual processing on request - samples needed ahead of offer

Technical requirements:Please call us for any non-standard formats as well as for precise gluing zones (minimum 35 mm to the fold and 10 mm to page edges).

Minimum format for carrying advertisement: 1/1 page. To be delivered in paper CD covers 124 mm x 124 mm

16 Mailing address: (for P13-P15):

on request

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Overview of the most common subjects: 2/2014 3/2014 4/2014 5/2014 6/2014 7/2014 8/2014 1/2015CAD 4 4 4 4 4 4 4 4CAM 4 4 4 4 4 4 4 4EDM/PDM/PLM 4 4 4 4 4 4 4 4Design 4 4Simulation 4 4 4 4 4 4 4 4VR 4 4Digital factory 4 4 4Rapid prototyping 4 4 4Hardware news 4 4 4 4 4 4 4 4Drive technology 4 4 4 4 4 4 4 4Automation 4 4 4 4 4 4 4 4Communications + interface technology 4 4Measuring and sensors 4 4Industrial image procession 4 4Medical technology 4 4Machine tooling 4 4 4 4 4 4 4 4Electrics and electronics 4 4 4 4Connection technology 4 4 4Materials 4 4 4Fluid technology 4 4 4

TMedia informations

2014 Topics and Deadlines

15

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Dates Topics Trade Fairs

Publication day: 11/20/13Editorial deadline: 10/21/13Advertising deadline: 11/04/13Pre-press deadline: 11/04/13

1/2014 • COMPAMED, 11/20-11/22/13, Düsseldorf • MEDICA, 11/20-11/22/13, Düsseldorf • sps ipc drives, 11/26-11/28/13, Nuremberg• EuroMold, 12/03-12/06/13, Frankfurt/Main• EUROGUSS, 01/14-01/16/14, Nuremberg• Swiss Plastics, 01/21-01/23/14, Lucerne (CH)• NORTEC, 01/22-01/25/14, Hamburg• MEDIZIN, 01/24-01/26/14, Stuttgart

• Special: Rapid prototyping and rapid manufacturing• News: Preview of sps ipc drives and EuroMold• CAD & simulation: Tool and mold making• PLM: Management of multi-disciplinary processes• Hardware: 3D printers• Industry: Electrical automation• Automation: Industrial PCs• Drive technology: Frequency converter• Electrical: Fans and thermal management

3/2014 • Laval Virtual 2014, 04/02-04/06/14, Laval (FR)• Digital Factory, 04/07-04/11/14, Hanover• HANNOVER MESSE, 04/07-04/11/14, Hanover• Aircraft Interiors EXPO, 04/08-04/10/13, Hamburg• WTT-Expo., 04/08-04/10/14, Karlsruhe• AERO, 04/09-04/12/14, Friedrichshafen• tekom-Frühjahrstagung, 04/10-04/11/14, Augsburg• IFAT ENTSORGA, 05/05-05/09/14, Munich• interPack, 05/08-05/14/14, Düsseldorf• Rapid.Tech, 05/14-05/15/14, Erfurt

• Special: Virtual reality in manufacturing• News: Preview of DIGITAL FACTORY and HANNOVER MESSE• Management: Industry 4.0 and PLM• CAD & design: Mechatronic product developement• Simulation & visualisation: Crash simulation• PLM: PLM on mobile devices• Industry: Mechanics• Hardware: Large format printer, printing and scanning solutions• Construction elements: i.a. vibration and shock elements• Electrical: i.a. connectors and connection systems

2/2014 • embedded world, 02/25-02/27/14, Nuremberg• IEEE VR 2014, 03/29-04/02/14, Minneapolis (USA)• International motor show, 03/06-03/16/14, Geneva (CH)• CeBIT, 03/10-03/14/14, Hanover• Sicherheit + Automation, 03/11/14, Stuttgart• METAV, 03/11-03/15/14, Düsseldorf• SHK, 03/12-03/15/14, Essen• Convention Composite Simulation, 03/20/14, Fellbach

• News: Review sps ipc drives and EuroMold• Management: Design strategies• CAD & design: Cloud computing and engineering• Simulation & visualisation: Simulation functionality in 3D CAD systems• PLM: Systems engineering• Industry: Aerospace• Hardware: Input devices for constructing engineers• Drive technology: i.a. shafts, couplings, bearings

Publication day: 02/18/14Editorial deadline: 01/16/14Advertising deadline: 01/30/14Pre-press deadline: 01/30/14

Publication day: 04/01/14Editorial deadline: 02/27/14Advertising deadline: 03/14/14Pre-press deadline: 03/14/14

16

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Dates Topics Trade Fairs

4/2014 • OPTATEC, 05/20-05/22/14, Frankfurt/Main• PCIM Europe, 05/20-05/22/14, Nuremberg• e-mobility-world, 23.-25.05.14, Friedrichshafen• all about automation, 03.-05.06.14, Friedrichshafen• Stanztec, 03.-05.06.14, Pforzheim• SüdTec, 03.-05.06.14, Stuttgart• MEDTEC, 03.-05.06.14, Stuttgart• SENSOR + TEST, 03.-05.06.14, Nuremberg• AUTOMATICA, 03.-06.06.14, Munich• Intersolar Europe, 04.-06.06.14, Munich

• News: Review Hannover Messe and preview SENSOR+TEST, AUTOMATICA, ISC• Special: Medical technology – construction, simulation, components and systems• CAD & design: Rapid prototyping• Simulation & visualisation: CFD• PLM: Embedded software and PLM• Industry: e-mobility• Hardware: High performance computing (HPC)• Automation: Sensors and machine vision• Drive technology: i.a. Motion Control

Special issue 1/2014

• HANNOVER MESSE, 04/07-04/11/14, Hanover• Aircraft Interiors EXPO, 04/08-04/10/14, Hamburg• AERO, 04/09-04/12/14, Friedrichshafen• Rapid.Tech, 05/14-05/15/14, Erfurt

Drive technology – systems and components

Motion, drive & automation, engines, brakes, motion control, clutches, gearboxes, linear units, bearings, belts, chains, gears, vibration, frequency changers, design and optimization software

5/2014 • ISC, 22.-26.06.14, Leipzig• Automotive Testing Expo, 24.-26.06.14, Stuttgart• Vehicle Dynamics Expo, 24.-26.06.14, Stuttgart• Engine Expo, 24.-26.06.14, Stuttgart• Lasys, 24.-26.06.14, Stuttgart

• News: Review SENSOR+TEST and AUTOMATICA• Management: Project management• CAD & design: Data transfer and data conversion• Simulation & visualisation: FEM• PLM: Multidisciplinary product development• Industry: Shipbuilding• Hardware: 3D laser scanner• Engineering parts: i.a. screws, springs, standard parts• Electrical: i.a. measuring, control, automation

Publication day: 04/01/14Editorial deadline: 02/27/14Advertising deadline: 03/14/14Pre-press deadline: 03/14/14

Publication day: 05/15/14Editorial deadline: 04/11/14Advertising deadline: 04/28/14Pre-press deadline: 04/28/14

Publication day: 06/18/14Editorial deadline: 05/15/14Advertising deadline: 05/28/14Pre-press deadline: 05/28/14

6/2014 • Management: Ergonomic workplace solutions• CAD & design: Sheet matal processing• Simulation & visualisation: Multi-body simalation• PLM: Customer and supplier integration in the PLM• Industry: Automotive• Hardware: Mobile computing• Automation: Mobile automation• Drive technology: i.a. transmission elements (belts, chains, gears)• Electrical: i.a. cables, cable routing, power supply, fan

Publication day: 07/28/14Editorial deadline: 06/27/14Advertising deadline: 07/10/14Pre-press deadline: 07/10/14

Contact Summary & categories

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Dates Topics Trade Fairs

7/2014 • AMB, 09/16-09/20/14, Stuttgart• IAA Nutzfahrzeuge, 09/25-10/02/14, Hanover• POWTECH, 09/30-10/02/14, Nuremberg• Battery+Storage, 10/06-10/08/14, Stuttgart• MOTEK, 10/06-10/09/14, Stuttgart• Bondexpo, 10/06-10/09/14, Stuttgart• Composites Europe, 10/07-10/09/14, Düsseldorf• ALUMINIUM, 10/07-10/09/14, Düsseldorf• IT & Business, 10/08-10/10/14, Stuttgart• Chillventa, 10/14-10/16/14, Nuremberg• Fakuma, 10/14-10/18/14, Friedrichshafen

• News: Preview of AMB and MOTEK• Management: Virtual reality for small and medium-sized companies• CAD & design: Lightweight construction• Simulation & visualisation: Material simulation• PLM: Rule-based engineering• Industry: Machine tools, mechanical engineering and metal processing• Hardware: graphic solutions• Automation: i.a. industrial communication and handling technology• Drive technology: i.a. gearboxes and geared motors

8/2014 • eCarTec, 10/21-10/23/14, Munich• EuroBLECH, 10/21-10/25/14, Hanover• Materialica, 10/28-10/30/14, Munich• AIRTEC, 11/04-11/06/14, Frankfurt/Main• VISION, 11/04-11/06/14, Stuttgart• tekom-Jahrestagung, 11/11-11/13/14, Stuttgart• electronica, 11/11-11/14/14, Munich

• Special: Machine vision• News: Review AMB and MOTEK, preview electronica• Management: ERP solutions for engineers• CAD & design: Electrical CAD• Simulation & visualisation: GPU computing for high-end simulation• PLM: Variation management• Industry: Packaging and food industry• Drive technology: i.a. rolling and plain bearings, linear bearings and magnetic

bearings• Electrical: i.a. fans and thermal management• Automation: i.a. human machine interface (HMI)

Publication day: 09/04/14Editorial deadline: 08/05/14Advertising deadline: 08/19/14Pre-press deadline: 08/19/14

Publication day: 10/15/14Editorial deadline: 09/15/14Advertising deadline: 09/26/14Pre-press deadline: 09/26/14

Publication day: 11/17/14Editorial deadline: 10/17/14Advertising deadline: 10/30/14Pre-press deadline: 10/30/14

1/2015 • PRODEX, 11/18-11/21/14, Basel (CH)• sps ipc drives, 11/25-11/27/14, Nuremberg• EuroMold, 11/25-11/28/14, Frankfurt/Main• ELTEC, 01/14-01/16/15, Nuremberg• enertec, 01/27-01/29/15, Leipzig

• Special part: Electrical automation to sps ipc drives• News: Preview to SPS/IPC/DRIVES and EuroMold• Special: Rapid prototyping and rapid manufacturing• CAD & design: CAM solutions• Simulation & visualisation: Injection molding simulation• PLM: PLM for intelligent systems• Hardware: 3D printers• Industry: Tooling, machine tools• Automation: i.a. industrial PCs• Drive technology: i.a. energy management and efficiency

18

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1 Brief description:

The subject of digital engineering concerns all engineers active in the development and/or responsible for the practical use of innovative products, processes and production methods. Because of competitive pressures that will even continue to increase, com-panies need to link all applications across the value chain more effectively with each other. Solutions are needed that enable an integrated administration and control of all data and documents throughout the life cycle of a product. This approach is known as PLM (Product Lifecycle Management). DIGITAL ENGINEERING Magazin accompanies the entire PLM approach from product development through production to environmen-tally friendly disposal and recycling.

As one of the leading journals in the construction and engineering sector, DIGITAL ENGINEERING Magazin offers designers, engineers and decision makers a high utility value. The solutions and examples we present lead to the optimization of products, processes and costs. The articles in DIGITAL ENGINEERING Magazin report on innovati-ve trends and help their reader with comprehensible presentations of complex issues and examples of practical application. The publication promotes an interdisciplinary understanding across the entire industrial value chain, i.e. from digital product develop-ment to digital production.

DIGITAL ENGINEERING Magazin reports on current trends, strategies and research fin-dings, presents practical examples and shows how you can improve cost, quality and time to market with PLM solutions and the selection of suitable components thereof. Within DIGITAL ENGINEERING Magazin, designers and decision makers find everything they need for the development, construction and operation, of complex technical sy-stems systems, as they are increasingly being used in the manufacturing industry - including machine and plant engineering, production technology or the automotive in-dustry. In addition, the magazine routinely covers topics such as CAD/CAM/Design, PDM & PLM, simulation, visualization and virtual reality, the digital factory, rapid prototyping, hardware, services, power transmission, automation, electrical engineering, fluid tech-nology, construction components, joining techniques and materials.

DIGITAL ENGINEERING Magazin focuses on the following industries:n Engineering n Automotive n Plant engineering n Tool and mould construction n Medical technology n Environmental technologyn Aerospace n Shipbuildingn Consumer goods industry

Target groupsDIGITAL ENGINEERING Magazin is aimed at developers, technical managers and deci-sion makers in product, process and production environment. According to our structu-ral readership analysis * 76.2% of our readers are involved in purchasing decisions or make them by themselves.

These are essentially:

n Designers and engineers n Technical distribution n Construction managers n Technical departments at universi n Development and project managers ties and colleges n Decision makers for purchasing, logistics and manufacturing

* Source: LA WIN 2012

2 Frequency:

8 issues a year

4 Internet:

www.digital-engineering-magazin.de, www.digital-manufacturing-magazin.de

6 Publication of:

n.a.

3 Volume:

17th volume 2014

5 Memberships:

n.a.

7 Publisher:

Hans-J. Grohmann

1Media informations

2014 Magazine profile

19

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14 Volume analysis:

2012/2013 = 8 issues (8/2012 – 7/2013) Magazine format DIN A4 Total volume: 544 pages = 100.0% Text section: 447 pages = 82.2% Advertising section: 97 pages = 17.8% Inserts: 4 pieces Bound inserts: –

15 Content analysis of text section:

Total of editorial pages: 447 pages = 100.0% CAD/CAM/Design 53 pages = 11.9% PDM/PLM 47 pages = 10.5% Simulation/CAE/FEM 44 pages = 9.8% Drive technology 44 pages = 9.8% Automation 32 pages = 7.2% Electrics 30 pages = 6.7% Hardware 27 pages = 6.0% Rapid prototyping, rapid manufacturing 26 pages = 5.8% Company and personnel news, trade fairs, events 24 pages = 5.4% New products 22 pages = 4.9% Technical management 18 pages = 4.0% Other 18 pages = 4.0% Construction parts 16 pages = 3.6% Digital factory 11 pages = 2.5% Materials 11 pages = 2.5% Fluid technology 8 pages = 1.8% Joining technology 8 pages = 1.8% Visualisation & VR 8 pages = 1.8%

8 Publishing company:

WIN-Verlag GmbH & Co. KG Johann-Sebastian-Bach-Straße 5, D-85591 Vaterstetten, Germany Phone: +49-8106/350-0, Fax: +49-8106/350-190 E-mail: [email protected], Internet: www.win-verlag.de

9 Editorial department:

Editor in chief: Rainer Trummer Phone: +49-8106/350-152 E-mail: [email protected]

Editorial staff: Jan Bihn Phone: +49-8106/350-161 E-mail: [email protected]

10 Advertising departement:

Advertising manager: Martina Summer IT companies Phone: +49-8106/306-164 E-mail: [email protected]

Advertising sales: Andrea Horn Industry companies Phone: +49-8106/350-241 E-Mail: [email protected]

Materials planning: Chris Kerler Phone: +49-8106/350-220 Fax: +49-8106/350-102 E-mail: [email protected]

Director of Sales and Marketing: Bernd Heilmeier

11 Distribution:

Subscription manager: Helga Wrobel Phone: +49-8106/350-131 Fax: +49-8106/350-190 E-mail: [email protected]

12 Subscriptions:

Annual subscription price: Germany: Euro 115.20 (incl. shipping) Abroad: Euro 128.80 (excl. shipping) Price per issue: Euro 14.40

13 ISSN: 1618-002X

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Magazine distribution

In times of increasingly fierce competition for advertisers, the quality of the spread of a scientific journal is becoming increasingly important. To meet increasing demands, WIN-Verlag distributes the copies of its journals in a unique quality concept through the follo-wing five distribution channels:

• Subscribers/bookshops

• Qualified Distribution Exchange

• Trade shows and events

• associations, institutions, consulting and educational companies

• Top multipliers

Subscribers/bookshops

Our subscribers receive each issue of the journal for the subscription fee, directly to their desktop. Subscriptions are generally retained for many years. Of course, the subscripti-ons are also available through bookstores.

Qualified Distribution Exchange

The WIN-Verlag has access to more than 200,000 addresses. From these, a core group of over 35,500 qualified addresses of readers we have met at trade shows and events, through direct inquiries or the editors was filtered out over the years. Part of each edition will be sent to these addresses via qualified distribution exchange. The address file is kept current after every shipment.

Trade shows and Events

Decision makers attend trade shows and events to find out about new trends and to maintain contact with customers and suppliers. Visitors and participants of trade shows and events are usually glad to use this occasion as an opportunity to find new and inte-resting magazines. To make contact with this target group of decision makers, WIN-Verlag has media partnerships with more than 600 exhibitions and events per year which put our magazines on display.

Counseling initiatives

WIN-Verlag promotes guidance and training as thematic context of its journals, and maintains contact with more than 200 associations, institutes, consulting and educatio-nal institutions. About 20% of the printed copy of each issue are distributed through these facilities to decision-makers with current requirements in precisely that area.

Experts and multipliers

Our editorial team is with very well networked the multipliers in the industry and maintains excellent contacts. In personal conversations, phone calls and round tables, these experts give their input to the editor. This guarantees interesting and informative content for our magazines. The cutting-edge content of WIN-Verlag publications are the basis for the recommendations and distribution of magazines to potential interested parties through those multipliers.

This ensures that with our magazines, in a mix of regular and new readers, you will always reach top-class contacts.

16 Circulation:

Print run 2014: 12.000 copies

4% Subscribers/bookshops

5% Top multipliers

20% Associations, institutions, consul- ting and educational companies

43% Trade shows and events

28% Qualified Distribution Exchange

2Media informations

2014 Distribution & circulation

21

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1 How do you acquire your copy of Digital Engineering Magazin?

Designation proportion of readers% projection

(approx.)

I am a subscriber 11.63 5,001I got the magazine as a free copy by mail 20.93 9,002I got the magazine at a trade show/event 41.86 18,005I received the magazine by distribution exchange 25.58 11,003

100 43,012

2 How many hours on average do you read an issue of Digital Engineering Magazin?

Designation proportion of readers% projection

(approx.)

2 hours 6.98 3,0013 hours 11.63 5,0014 hours 25.58 11,0035 hours 23.26 10,0036 hours 18.60 8,0027 hours 4.65 2,0018 hours 6.98 3,001

3 How many editions of the Digital Engineering Magazins do you read per year?

Designation proportion of readers% projection

(approx.)

3 editions 6.98 3,0014 editions 11.63 5,0015 editions 9.30 4,0016 editions 20.93 9,0027 editions 27.91 12,0038 editions 23.26 10,003

100 43,012

4 What topics are you interested in?

Designation proportion of readers%

Drive technology 67.44Automation, robotics 72.09CAD software 86.05CAM software 72.09

9 hours 2.33 1,000

100 43,012

3-LMedia informations

2014 Reader survey

22

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Designation proportion of readers%

Customer relationship management (CRM) 4.65Electrical engineering 55.81Enterprise resource planning (ERP) 2.33Fluid technology 53.49Linear technology 25.58Building management 11.63Construction elements and components 76.74Hardware (Industrial PC, PC, peripherals) 58.14Manufacturing execution system (MES) 13.95PDM/PLM software 72.09Production planning systems (PPS) 32.56Rapid prototyping 72.09Simulation, animation and visualisisation software 79.07Connectivity 62.79Visualisation, simulation & VR 76.47Tool and mold making 60.47Materials 81.40Digital factory 72.09Other 18.60

Multiple responses possible (100% = approx. 43,012 readers / projection)

5 How many people in addition to you read your copy of Digital Engi neering Magazin?

Designation proportion of readers% projection

(approx.)

1 11.63 1,5932 18.60 5,0983 30.23 12,4264 23.26 12,7445 and more 16.28 11,151

100 43,012

Results in 3.14 readers per copy (rpc).

6 Gender?

Designation proportion of readers% projection

(approx.)

male 79.07 34,009female 20.93 9,002

100 43,012

7 How old are you?

Designation proportion of readers% projection

(approx.)

20-29 11.36 5,00130-39 25.58 11,00340-49 32.56 14,00450-59 20.93 9,00260 years and more 9.30 4,001

100 43,012

8 How many employees work at your company?

Designation proportion of readers% projection

(approx.)

11-24 employees 6.98 3,00125-49 employees 20.93 9,00250-249 employees 27.91 12,003250-499 employees 25.58 11,003500-4,999 employees 9.30 4,001

23

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10 In which division do you work?

Designation proportion of readers%

Education and training 11.63Data processing and organization 9.30Purchasing/Procurement 18.60Research & Development (R&D) 34.88Constuction engineering, product development 88.37Marketing/Advertising 9.30Production/Manufacturing 20.93Quality management 9.30Carriage, storage 2.33General management 23.26

11 What industry sector does your company belong to?

Designation proportion of readers% projection

(approx.)

Waste, sewage and waste disposal 2.33 1,000Plant engineering 4.65 2,001Chemial and pharmaceutical industry 4.65 2,001Electrics, fine mechanics, optics 6.98 3,001Energy and water supply 4.65 2,001Vehicle construction / subcontracting industry 9.30 4,001Consumer goods development 4.65 2,001Credit intermediation 4.65 2,001Agriculture, forestry, fishing 2.33 1,000Aerospace 4.65 2,001Machine building industry 9.30 4,001Metal production and processing 4.65 2,001Public sector 4.65 2,001Paper, printing and publishing industry 2.33 1,000Schools, universities, professional colleges 2.33 1,000Steel construction 4.65 2,001Manufacturing 4.65 2,001Traffic, carriage 4.65 2,001Tool and mold making 6.98 3,001Other 6.98 3,001

100 43,012

9 What is your position in the company?

Designation proportion of readers% projection

(approx.)

Owner/Managing Director 9.30 4,001Director/Department Head 16.28 7,002Senior staff 27.91 12,003Highly qualified employee 34.88 15,004Skilled worker master 2.33 1,000Independent/freelancer 9.30 4,001

100 43,012

Designation proportion of readers% projection

(approx.)

5,000-9,999 employees 4.65 2,00110,000 employees and over 4.65 2,001

100 43,012

Sales and distribution 9.30Other 2.33

Multiple responses possible (100% = approx. 43,012 readers / projection)

24

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& circulation Reader survey Online advertising

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12 I am involved in the purchase decision of the following solutions:

Designation proportion of readers%

Drive technology (engines, transmissions, clutches, etc.) 72.09Automation (Instrumentation, controls, communication, security, implementation), robotics 65.12CAD software 90.70CAM software 69.77Customer relationship management (CRM) 6.98Electrical engineering 51.16Enterprise resource planning (ERP) 6.98Fluid technology 39.53Building management 9.30Hardware (Industrial PC, PC, peripherals) 23.26Manufacturing execution systems (MES) 27.91PDM-/PLM software 86.05Production planning systems (PPS) 39.53Rapid prototyping 67.44Connectivity 53.49Simulation, animation and visualisisation software 81.40Materials 69.77Other 9.30

Multiple responses possible (100% = approx. 43,012 readers / projection)For a summary of the survey method, see next page

13 Which phases in the buying decision are you involved in?

Designation proportion of readers%

Need assessment 81.40Definition of necessary features 74.42Evaluation, recommendation of vendors 69.77Purchase authorization, budget release 39.53None of the above 2.33

Multiple responses possible (100% = approx. 43,012 readers / projection)

25

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& circulation Reader survey Online advertising

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1 Survey method:

Reader survey by online poll on the website of DIGITAL ENGINEERING Magazin.

2 Description of the readers at the time of data collection:

The participants of the online survey were required to be readers of DIGITAL ENGINEE-RING Magazin.

3 Description of the study:

3.1 Total:

As the population of the present survey is defined as all German speaking people who had the opportunity to visit the website and complete the questionnaire.

3.2 Date of the survey:

June 1st 2012 – September 15th 2012

3.3 Description of the sample:Readers of the magazine were invited to participate in the survey via the editorial section of the magazine. Visitors to the website are made aware to the opportunity to participa-te in the reader survey by banner ad. Among all participants, prizes were raffled to in-crease the number of participants.Recipient of DIGITAL ENGINEERING newsletter were also advised of the possibility of participation and the associated competition.Multiple registrations with the same e-mail address were not taken into account. A total of 43 people participated in the survey.

3.4 Target group of the survey:

Readers of the magazine.

3.5 Definition of reader:

Extended readership circles of DIGITAL ENGINEERING Magazin.

3.6 Execution of the investigation:

The survey was conducted by WIN-Verlag itself and is not in accordance with the ZAW framework for analysis of advertising media, due to the low rate of the sample to in the current version.

The questions were partially developed from those used in previous surveys that have been developed in collaboration with Richter Media Consult, Agency for Media Consul-ting GmbH, Kleinberghofen.

Summary of the survey method for reader survey (schema 3-L)

3-LMedia informations

2014Summary of the survey method for reader survey

26

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1 Web address (URL):

http://www.digital-engineering-magazin.de and http://www.digital-manufacturing-magazin.de

2 Brief description:

Innovative solutions for construkting engineers, developers and engineers

3 Target group:www.DIGITAL-ENGINEERING-Magazin.de is aimed at developers, technical managers and decision makers in product, process and production environment.

These are essentially:

n Designers and engineers n Technical distribution n Construction managers n Technical departments at universi- n Development and project managers ties and colleges n Decision makers for purchasing, logistics and manufacturing

4 Publishing company:

WIN-Verlag GmbH & Co. KG, Johann-Sebastian-Bach-Straße 5, D-85591 Vaterstetten Phone: +49-8106/350-0, Fax: +49-8106/350-190 E-mail: [email protected], Internet: www.win-verlag.de

5 Contact:

Editor in chief: Rainer Trummer Phone: +49-8106/350-152 E-mail: [email protected]

Andvertising manager: Martina Summer IT companies Phone: +49-8106/306-164 E-mail: [email protected]

Advertising sales: Andrea Horn Industry companies Phone: +49-8106/350-241 E-mail: [email protected]

Materials planning: Chris Kerler Phone: +49-8106/350-220 Fax: +49-8106/350-102 E-mail: [email protected]

Director of sales and marketing: Bernd Heilmeier

6 Usage control: WiredMinds AG (LeadLab)

7 Usage:

Visits: 4,359 Page impressions: 9,648 Average time spent per visit: 2:15 minutes (monthly average 9/2012 – 08/2013)

Newsletter: approx. 2,400 subscribers/weekly

8 Data delivery:

5 days prior to campaign start by e-mail to [email protected]

Data format for banners: GIF, PNG, flash or JPEG

Text adverts for the newsletter: up to 1,000 characters incl. blanks

Day of first appearance always Mondays, booking period minimum 7 days

9 External ad serve: OpenX

OMedia informations

2014 Online advertising rate card valid as of October 1st 2013

27

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10 Rates and placement:

Banner:

All banners besides the maxi ad will be appearing on all subordinate pages.

Rates in Euro and per week

Size in pixels Price in Width x Height EuroFireplace, rotating Leaderboard large + 2x skyscraper 995 x 120 + 2x 160 x 600 473.–

Wallpaper large, rotating Leaderboard large + skyscraper 995 x 120 + 160 x 600 394.–

Wallpaper, rotating Leaderboard + skyscraper 728 x 90 + 160 x 600 360.–

Video Rectangle, rotating 300 x bis zu 250 383.–

Medium rectangle, rotating 300 x 250 338.–

Maxi ad, homepage only 575 x 400 248.–

Leaderbord large, rotating 995 x 120 248.–

Leaderboard, rotating 728 x 90 203.–

Wide skyscraper, rotating 160 x 900 270.–

Wide skyscraper, rotating 160 x 600 203.–

Skyscraper, rotating 120 x 900 248.–

Skyscraper, rotating 120 x 600 180.–

Fullsize banner, rotating 468 x 60 135.–

Whitepaper:

Whitepaper to download, 3 month hosting leads included (picture + teaser text) 190.–

additional promotion of the whitepaper through - four newsletter text adverts of choice (picture + text) 850.–

additional promotion of the whitepaper through - four newsletter text adverts of choice (picture + text) - a medium rectangle banner for four weeks on the website 1,550.–

Entries:

Event calendar per event (logo + text) 170.–

Service provider for 12 month (logo, address, max. 500 characters text) 590.–

Newsletter adverts:

Text advert with picture up to 1,000 characters incl. blanks 180.–

Leaderboard 800 x 95 264.–

Super banner premium 570 x 160 216.–

Super banner 570 x 95 156.–

Skyscraper 160 x 600 180.–

Fullsize banner 468 x 60 132.–

11 Discounts:

Frequency 8x 16x 24x 32x 40x

Discount 5% 10% 12% 15% 20%

No discounts will be brought forward from WIN print advertisements.

12 Delivery and Payment:All prices excluding VATCustomer is exclusively responsible for content, production, correct data formats and keeping of delivery deadlines for all data and storage media.All online advertisements are subject to our general terms and conditions.All prior online advertisement price lists herewith become invalid.Payment immediately after invoicing. VAT ID DE813744143

Foreign customers: Money transfer free of charge for the recipient; payment in advance.

Accounts: Kreissparkasse München Starnberg Ebersberg, acc. No. 496 208, bank code no. 702 501 50 IBAN: DE86 7025 0150 0000 4962 08 S.W.I.F.T. BIC: BYLADEM1KMS

Please note the samples on the following pages.

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Contact Summary & categories

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& circulation Reader survey Online advertising

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Fireplace

rotatingSize: 995 x 120 pixels +

160 x 600 pixels

Price: 473.- € per week

Fireplace

Leaderboard large

+ 2x wide skyscraper

Advertising on our websites:

Maxi ad homepage onlySize: 575 x 400 pixels +

Price: 248.- € per week

Maxi ad homepage

29

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Advertising formats & prices

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& circulation Reader survey Online advertising

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General terms and conditions

Wallpaper large

rotatingSize: 995 x 120 pixels +

160 x 600 pixels

Price: 394.- € per week

Wallpaper

rotatingSize: 728 x 90 pixels +

160 x 600 pixels

Price: 360.- € per week

Leaderboard large

+ wide skyscraper

Leaderboard

+ wide skyscraper

Wallpaper

Wallpaper large

Advertising on our websites:

30

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Advertising on our websites:

Leaderboard LargeLeaderboard

large rotatingSize: 995 x 120 pixels

Price: 248.- € per week

Leaderboard

Leaderboard rotatingSize: 728 x 90 pixels

Price: 203.- € per week

31

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Skyscraper

Wide skyscraper

rotatingSize: 160 x 900 pixels

Price: 270.- € per week

Advertising on our websites:

Skyscraper

Wide skyscraper

rotatingSize: 160 x 600 pixels

Price: 203.- € per week

32

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

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Skyscraper

Skyscraper rotatingSize: 120 x 900 pixels

Price: 248.- € per week

Advertising on our websites:

Skyscraper

Skyscraper rotatingSize: 120 x 600 pixels

Price: 180.- € per week

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Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

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Advertising on our websites:

Video

Rectangle

Video rectangle

rotatingSize: Width: 300 pixels Height: up to 250 pixels

Price: 383.- € per week

34

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Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

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Advertising on our websites:

Rectangle

Medium rectangle

rotatingSize: 300 x 250 pixels

Price: 338.- € per week

Fullsize

Fullsize banner

rotatingSize: 468 x 60 pixels

Price: 135.- € per week

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Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

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Leaderboard

Skyscraper

SkyscraperSize: 160 x 600 pixels

Price: 180.- €

LeaderboardSize: 800 x 95 pixels

Pice: 264.- €

Text advert with picture

Size: up to 1,000 charac-ters incl. blanks

Price: 180.- €

Advertising in our newsletter:

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Super Banner Premium

Super banner premium

Size: 570 x 160 pixels

Price: 216.- €

Super Banner

Fullsize Banner

Super bannerSize: 570 x 95 pixels

Price: 156.- €

Fullsize bannerSize: 468 x 60 pixels

Price: 132.- €

Advertising in our newsletter:

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

Co

mm

erc

ial d

ec

isio

n m

ake

rsT

ec

hn

ica

l dec

isio

n m

ak

ers

Scaleable publications for decision makers

Complexity of applications

Construction andconstruction planning

Integrated product

development and

production

Werben, kaufen und verkaufen im Internet Dynamische IT für Unternehmen

Front office Back office

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Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

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General terms and conditions

General Terms and Conditions for Adver-tisements and Inserts in Newspapers and Magazine Publications1. „Advertising order“ in the intendment of the following general

terms and conditions shall be the contract on publishing one of several advertisements of an advertising party or other advertisers in a publication for the purpose of distribution. Advertising orders from agencies shall be accepted in their name and on their account.

2. In case of doubt, advertisements shall be called within one year after concluding a contract. If the right to call individual advertise-ments has been conceded in the framework of concluding a con-tract, the order shall be handled within one year since the publica-tion of the first advertisement to the extent that the first adverti-sement was called and published within the period of time speci-fied in sentence.

3. When contracts are concluded, the client shall be entitled to call other advertisements within the period of time agreed upon or specified in sentence 2 even beyond the number of advertise-ments specified in the order.

4. If an order is not fulfilled under certain circumstances that the publishing house is not responsible for, the client, notwithstan-ding any other legal obligations, shall reimburse the publishing house for the difference between the reduction granted and the reduction corresponding to the actual procurement. Reimbursement shall not apply if non-compliance is based upon force majeure in the publishing house’s area of risk.

5. The publishing house has to receive orders for advertisements and flyers that are declared to be published exclusively in certain issu-es, certain editions or in certain places of the publication in due time so that the client can be notified of the fact that the order cannot be carried out in this fashion before the advertising dead-line.

6. The publishing house reserves itself the right to reject orders that have been confirmed in a legally binding fashion and individual calls in the framework of concluding a contract because of the content, the origin or technical form according to the publishing house’s uniform and objectively justified principles, if their content violates laws, official provisions or public morals according to the publishing house’s dutiful discretion or if publishing them would be unreasonable for the publishing house. This shall also apply to orders that were given at business offices or with representatives. Orders for supple-ments shall only be binding for the publishing house after a sample of this supplement has been submitted and it has been approved. Supplements that arouse the impression of being a part of the periodical with the reader as a result of their

format or make-up or that contain third party advertisements, shall not be accepted. The client shall be notified of an order being rejected without delay.

7. The publishing house shall make advertisements that cannot be recognised as such because of their editorial layout clearly recog-nisable as advertisements with the word „advertisement“.

8. The client shall be responsible for delivering the text of the adver-tisement in due time and the printing documents or supplements being in proper order. The publishing house will request a replace-ment for printing documents that are recognisably unsuited or damaged. The publishing house shall guarantee the printing quality normal for the attached titles in the framework of the possibilities given by the printing documents.

9. The client shall have a claim to reduction of payment or a flawless substitute advertisement if the print is wholly or partially illegible, incorrect or if the print of the advertisement is incomplete, howe-ver only to the extent that the purpose of the advertisement was impaired. If the publishing house allows an appropriate period of time set him for this to expire or if the substitute advertisement is not flawless again, the client shall have the right to reduction of payment or cancelling the order. Claims to compensation for damage from positive breach of an obligation, fault when the contract was concluded and wrongful acts, even if the order was issued by telephone, shall be excluded. Claims to compensation for damage because of the impossibility of performance and delay shall be limited to the remuneration to be paid for the advertise-ment or supplement concerned. The publishing house shall only be liable in commercially organised business transactions with gross negligence limited to the amount of the remuneration for the advertisement concerned. Complaints have to be as-serted within four weeks after receiving the invoice and document.

10. Proofs shall only be supplied upon express request. The client shall bear the responsibility for the correctness of the proofs sent back. The publishing house shall include all corrections of errors that it is notified of within the period of time set when sending the proof.

11. If no special size specifications have been given, the calculation shall be based upon the actual printing height usual for the type of advertisement.

12. If the client does not make advance payment, the invoice shall be sent immediately, but if possible within 14 days after publishing the advertisement. The invoice shall be paid pure net within the period of time that can be seen in the price list starting immedi-ately from the receipt of the invoice to the extent that another period of payment or advance payment deducting 2 % trade discount has not been agreed upon in individual cases.

13. If there is a delay or a respite in payment, interest shall be

charged in accordance with our price list and collection costs. The publishing house may set back the further implementation of the current order until payment is made and it may demand advance payment for the remaining advertisements. If there is a justified reason to doubt the client’s ability to pay, the publishing house shall be entitled to make publishing further advertisements dependant upon advance payment of the amount and settling outstanding amounts invoiced even during the term of an advertisement contract without taking the originally agreed-upon date of due payment into consideration.

14. The publishing house shall supply a proof of advertisement. If it is no longer possible to procure proof, it shall be replaced by a legally binding certificate of the publishing house on publishing and distributing the advertisement.

15. The client shall bear the costs for preparing the printing docu-ments ordered and the changes desired by the client or any rea-sonable significant changes in originally agreed upon execution.

16. It is possible to derive a claim to price reduction from the reduc-tion in circulation with a contract concluded for several adverti-sements if it falls below the average circulation specified in the price list or the average circulation specified in another fashion or, assuming that circulation has not been specified, the circula-tion sold on average (the circulation actually distributed with trade journals) of the previous year in the overall average of the year of advertising beginning with the first advertisement. A reduction in circulation shall only be a deficiency that justifies a price reduction if it is 40% with an edition of up to 50,000 copies, is 25% with an edition of up to 100,000 copies, is 15% with an edition of up to 200,000 copies. Beyond this, claims to a price reduction shall be excluded with contracts if the publishing house has given the client knowledge of the drop in the circulati-on in due time, so that he could withdraw from the contract before the edition was published.

17. Printing documents shall only be sent back to the client upon special request. The duty to store shall end three months after the order has expired.

18. The place of performance shall be the principal place of business of the publishing house. The venue shall be the publishing house’s principal place of business with civil action in business transactions with merchants, legal entities of public law or with special funds of public law. To the extent that the publishing house’s claims cannot be asserted through court proceedings for order to pay debts, the venue shall be determined with non-merchants according to their place of residence. If the client’s place of residence or habitual abode, even with non-merchants, is unknown at the point in time when the action is filed or if the client has moved his place of residence or habitual abode from

the area of application of the law after concluding the contract, the principal place of business of the publishing house shall be agreed upon as the venue.

Additional Terms and Conditions of the Publishing Housea) The advertising mediators and advertising agencies shall maintain

the price list of the publishing house in their quotations, contracts and accounts with the advertisers. The mediating remuneration granted by the publishing house may not be passed onto the cli-ent either wholly or partially.

b) The General and the Additional Terms and Conditions of the publishing house shall also apply accordingly to orders for stickers, inserts, supplements or special technical work. Each contract shall only be legally binding when the publishing house confirms it in writing.

c) A change in the price list for advertisements shall also apply to current orders from the time it goes into effect.

d) The client shall bear the sole responsibility for the content and legal permissibility of the text and image documents made avai-lable for the insertion. The client shall be responsible for exemp-ting the publishing house from the claims of third parties that arise against it from carrying out the order, even if it should be cancelled. The publishing house shall not be obliged to check orders and advertisements with reference to whether the rights of third parties are impaired by them. If cancelled advertisements are published, the client shall not have any rights against the publishing house for this.

e) Any discounts shall no longer be applicable with bankruptcies and compulsory settlement.

f) Force majeure, operating malfunctions, strike, etc. shall release the publishing house from the obligations it has entered into.

g) The publishing house shall not furnish a guarantee if individual supplements are lost on channels of distribution.

h) The publishing house shall only be liable for any errors from tele-phone communication with intent or gross negligence.

i) Positioning regulations shall only be valid if the publishing house has confirmed them in writing.

j) Advertisement and supplement orders have to be cancelled by the advertising deadline. The publishing house may charge the client the setting and production costs incurred.

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General terms and conditions

Online Terms and Conditions of WIN-Ver-lag GmbH & Co. KG (WIN)

1. Advertising Order1.1 An advertising order within the meaning of the following Ge-neral Terms and Conditions is a contract for the placement of one or more advertising materials by the customer in information and communications services, including in particular the Internet, for the purposes of disseminating the advertising material through WIN.1.2 The advertising order shall be governed exclusively by the Ge-neral Terms and Conditions and by the WIN pricelists, which shall form an integral part of the order. Conflicting terms and conditions of the customer shall not be applicable, even where WIN issues no individual objection.

2. Advertising Material2.1 Under these General Terms and Conditions, advertising material may consist of one or more of the following named elements:

a picture or text,•tone sequences and/or animated pictures (including banners),•a sensitive surface which when clicked establishes a connection •to further data through an online address specified by the custo-mer, which is in the domain of the customer or a third party.

2.2 Advertising material which is not recognisable as such due to its form shall be rendered clearly identifiable as advertising.2.3 In principle, only the formats included in the current WIN price list shall be available for the placement of advertising material. Spe-cial formats and advertising forms may be used upon consultation and separate agreement with WIN.

3. Conclusion of Contract3.1 The contract shall in principle be established by means of a written or e-mail confirmation of the order, subject to contrary in-dividual agreements by the parties. Confirmation of the placement of oral or telephonic orders shall also be subject to the General Terms and Conditions.3.2 If orders are placed by advertising agencies, the contract shall be made with such entity unless otherwise agreed in writing. If the advertiser is to be the customer itself, it must be expressly named by the advertising agency. WIN shall have the right to request docu-mentation of the order from the advertising agency.3.3 In the case of advertising orders from several customers or other interested parties within an advertising campaign (e.g., banner – pop-up advertising), an additional agreement concluded in writing or by email by all participants shall be required.3.4 The order must be received no later than 7 business days prior to

the beginning of the placement, subject to agreed exceptions. The conditions set out in the order confirmation shall be authoritative for the placement and for proper performance of the service.

4. Performance4.1 If, on concluding a contract, the customer is granted the right to call off individual advertising material, then unless otherwise agreed during the term of the framework order, the contract shall be performed within one calendar year from the date of its con-clusion. If the customer fails to comply with the one year period, it shall be obligated to reimburse WIN with the difference between the discount granted and the discount corresponding to the actual call-off volume.4.2 The customer shall be granted the right to place additional ad-vertising material in excess of the quantity set out in the order within the agreed period, or the period set out in Section 4.1, subject to WIN’s available capacity.4.3 In this media kit, monthly page impressions are reported as a reference point corresponding to the results of the web analysis at the time of the media kit’s printing. These figures are the basis for our weekly rates by which we sell online advertising. Deviation from the above analysis values (page impression, visits, visitors, etc.), either up or down during the lifecycle of this media kit, is likely. The contract is based solely on weekly prices without regard to the above values given only as reference points (page impressions, visits, visitors, etc). Any claim for the re-supply of page impressions or a re-duction in purchase price in case of a lower number of PIs is therefore excluded. Accordingly, the publisher will not charge additionally in case of over-supply of PIs.

5. Right of Refusal5.1 WIN reserves the right to refuse and to reject advertising orders – including individual call-offs under a contract concluded for several advertising materials – on account of content, origin or technical form or on account of the linked website, based on consistent and objectively justified grounds. The same shall apply in cases where the advertising material or the linked website violates the law and/or official regulations or the contents have been objected to in appeal proceedings by the German advertising council or their publicationis unreasonable for WIN.5.2 WIN shall in particular be entitled to withdraw already published advertising material if the customer itself undertakes subsequent changes to the contents of the advertising material or the linked data is subsequently altered. In such an event, the customer shall not be entitled to any cost-free replacement deliveries, while WIN shall retain its agreed right to remuneration.

6. Data Delivery6.1 The customer shall be responsible for the timely and complete delivery of correct and appropriate advertising material no later than 7 business days prior to the beginning of the placement.6.2 The obligation of WIN to retain the respective advertising materi-al shall end 3 months following its final dissemination.6.3 WIN shall request replacements for demonstrably unsuitable or damaged submissions. No warranty shall be assumed for the agreed dissemination of advertising material if said material is not delivered in correct form or in particular if said material is delivered late or has subsequent changes made to it.6.4 WIN shall review the feasibility of the customer substituting or altering advertising material after the expiry of the agreed deadline or deviating from any existing theme plan with regard to placements that may still be made in time; in such cases, the customer shall not be entitled to assert any corresponding legal claims.6.5 In the case of placement of keyed advertising, material received will be preserved or stored for 4 weeks. Mail that is not collected or retrieved during this time shall be destroyed or deleted.

7. Notice of DefectsIn the case of mutual business transactions, the customer shall be obligated to provide notice of any defects immediately following placement of the advertising material, when it becomes aware of the defect or when the defect is discovered.If the duty of notification is not complied with, the placement of the advertising material shall be deemed approved.

8. Warranty8.1 WIN warrants within the scope of foreseeable requirements the best possible reproduction of the advertising material corresponding to the respective customary technical standards. The customer is aware, however, that the current state of technology does not allow for a fully error-free program to be produced. In particular, no error in the presentation of the advertising shall therefore be deemed to have arisen if the adverse effect was occasioned by the use of inap-propriate presentation software and/or hardware (e.g., browser) or by the disturbance of the communication networks of other opera-tors or by computer crashes at third parties (e.g., other providers), by an incomplete and/or out of date offer on proxies (caches) or by the ad server used by WIN being down for a period not lasting longer than 24 hours (continuous or total) within 30 days following the commencement of the contractually agreed placement. In the event the ad server is down for a considerable period (more than 10% of booked time) of a time-limited reservation, the customer’s payment obligation shall cease for the duration of the downtime. The custo-mer may not, however, assert any additional claims.

8.2 In the event that the reproduction quality of the advertising material is insufficient, the customer shall have the right to a reduc-tion in payment or to accept a correct substitute advertisement, but only to the extent that the purpose of the advertising material was compromised. Should the customer allow a reasonable deadline es-tablished for such purpose to lapse, or if a substitute advertisement cannot be placed, the customer shall have the right to a reduction in payment or cancellation of the order.8.3 If any defects of the advertising documents are not evident, the customer shall have no rights in the event of unsatisfactory publication. The same shall apply to errors in repeated advertising placements if the customer fails to give notice of the error prior to the next following advertising placement.8.4 WIN shall remedy material interruptions and errors of its server as quickly as possible and shall endeavour to remedy immaterial adverse effects within a reasonable time. WIN shall endeavour to maintain constant access to the service through the web.8.5 WIN shall be responsible for the availability of its server insofar as the unavailability, and thus the work and downtimes, are the result of intentional or grossly negligent conduct on the part of WIN. This shall not apply in cases where unavailability is due to force majeure, is caused by reasons for which WIN is not responsible or the work is performed solely in the customer’s interest. In this respect WIN expressly excludes warranties of any kind.8.6 WIN shall not be obligated to review the advertising material submitted and/or contents for accuracy, topicality, completeness, respectability, quality and/or freedom from error and shall not assu-me any express or implied warranty and/or liability.

9. Liability9.1 WIN shall be liable for damages solely in the case of intentional misconduct, gross negligence and errors in warranted attributes. In all other cases, WIN shall be liable only for breaches of a material contractual obligation, and for damages due to default or impossibi-lity which were reasonably foreseeable at the time the contract was concluded; it shall not, however, be liable for coincidental or indirect damages or consequential damages.9.2 With respect to entrepreneurs, liability shall be for gross and ordinary negligence, and in the case of vicarious agents that are not legal representatives or managing employe es, also for intentional misconduct, limited to damages which are usually and customarily foreseeable in such cases and are outside the customer’s control. In the case of negligent breach of a material contractual obligati-on, WIN shall be maximally liable up to the amount of the agreed consideration.9.3 This shall not affect statutory liability for personal injury and pur-suant to the German Product Liability Act, WIN may assert the

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General terms and conditions

defence of joint liability.9.4 The customer shall have a right to claim damages from WIN only to the extent the latter is liable for such damages pursuant to §§ 276, 278 of the German Civil Code.9.5 To the extent that WIN is obligated to pay damages, it shall pay the same to the customer as if the contract had never been conclu-ded. Damages for non performance shall be excluded. In the case of data losses, WIN shall be liable only for damages that would have arisen in the event of proper data backup by the customer.

10. Price List10.1 In principle, the price list with rebate tables published on the Internet at the time the order is placed shall govern the remunera-tion paid to WIN. WIN reserves the right to change its prices, rebates and other conditions at any time. In the event of changes, the new terms shall take effect immediately in the case of price decreases and one month following notification of the then current terms on the Internet in the case of price increases. In the case of a price increase, the customer shall have a right of rescission which must be exercised within 5 business days following receipt of the notice of the price increase.10.2 Discounts shall be provided pursuant to the current price list. Any discounts for early payment shall be granted pursuant to such price list. Agreed or granted discounts for the placement of several advertising materials or upon conclusion of framework orders shall only be valid upon compliance with the respective number of adver-tisements and time period. If the agreed framework order or time period is not complied with, WIN shall have the right to calculate the discount in proportion to the difference between the discount granted and the discount applicable to the actual use.10.3 Written proof of a minimum of 50% integration shall be requi-red for the use of a company rebate for subsidiaries. The considerati-on provided by WIN for lead generation may not be passed on by the customer in whole or in part.

11. Payment Conditions11.1 The price for the placement of the advertising material shall be due immediately upon publication and payable within 20 days following receipt of an invoice, unless another payment period or prepayment has been agreed in individual cases.11.2 Advertising agencies and other advertising intermediaries shall be obligated to adhere to the price lists of WIN in their offers, con-tracts and accounting with the advertiser.

12. Delayed Payment12.1 If the customer defaults on a payment, then without issuing a prior dunning notice and until such time as full payment is received,

WIN shall be entitled to demand default interest from companies pursuant to § 288 para. 2 of the German Civil Code or, in the alter-native, pursuant to § 288 para. 1 of the German Civil Code and to charge collection costs.12.2 If, following conclusion of the contract, WIN learns that its right to payment from the customer is threatened by the customer’s lack of solvency due to an adverse financial situation, then notwithstan-ding any agreements on payment, it shall be entitled to request advance payment for existing advertisement placements and imme-diate payment of past due and not yet due invoices, to refuse further placement of advertising materials or to rescind the contract.

13. Data Protection13.1 WIN issues an assurance that the contract shall be performed exclusively in accordance with the regulations of the Federal Data Protection Act (FDPA) and other data protection laws. Personal data provided by the customer in the performance of the order, in parti-cular, upon placement and processing of the order shall be stored, processed and used in a machine readable format solely for such purpose, provided that the customer has not consented to other forms of use, as well for accounting and remuneration purposes.13.2 The customer authorises WIN to collect, to process, to store and to use its personal data in the placing and processing of the order to the extent necessary to place the advertisement and to be able to effect corresponding accounting. WIN shall be further authorised to access personal data provided to it in order to allow it to maintain its operating ability. In this respect, WIN guarantees the confidentialtreatment of data provided to it.13.3 The customer may inspect its stored personal data at WIN at any time free of charge. It may make a written request to WIN for such purpose.13.4 Pursuant to statutory data protection regulations and subject to consent to additional use granted elsewhere by the customer, WIN undertakes to use customer data made known to it from the contractual relationship solely for the achievement of the purpose of these General Terms and Conditions, to maintain data confidentiality and to impose obligations on its employees pursuant to statutory requirements.

14. Granting and Warranty of Rights14.1 The customer assigns to WIN all intellectual property rights of use, ancillary copyrights and other rights necessary for the use of the advertising in online media of all types, including the Internet, and in particular, the right to reproduce, distribute, transfer, trans-mit, process, take and recall from a database, to the extent which, as regards time, place and content, is necessary for performance of the order. WIN shall in all cases receive the foregoing rights without

limitations on location and for the duration of the order and shall be authorised to place the advertising material using all known techni-cal processes, as well as all known forms of online media.14.2 WIN may grant any number of necessary sublicenses for the rights granted with respect to the agreed advertising placement, as well as assign the rights granted to third parties. Furthermore, the customer authorises WIN to convey a reasonable volume of advertising information to market research companies for market research purposes. If the customer does not wish to provide such au-thorisation, it must inform WIN in writing when the contract is con-cluded. If the customer uses special technology to obtain or collect data relating to the placement of advertising materials from WIN’s online advertisement services, it undertakes to comply with the requirements of the Federal Data Protection Act (FDPA) and other legal regulations on data protection when collecting, processing and using personal data.14.3 To the extent it receives anonymous or pseudonymous data – including data that can be attributed to a specific person – from accessing advertising material it delivered to WIN for online adver-tisement, it may evaluate such data only within the scope of the re-spective campaign for the specific advertiser that commissioned the customer with the placement of the respective campaign. However, such evaluation may only include anonymous and pseudonymous data that has been generated by WIN’s online advertisement servi-ces through advertising placements.14.4 The customer is moreover prohibited from further processing, using and forwarding the data it receives by accessing advertising material delivered by it for online advertisement services offered by WIN. In particular, the customer may not store, evaluate, otherwise use for its own purposes and/or forward to third parties data gathe-red from advertising placements in WIN’s online advertisement ser-vices. The same shall apply to the generation of profiles from users’ usage behaviour for an online advertisement service offered by WIN and to the further use of such profiles in any other way.14.5 In placing the order, the customer warrants and guarantees that it possesses all rights necessary for the placement of the advertising material. The customer releases WIN from all third party claims that may arise due to violation of statutory regulations. In the case of disputes, the customer undertakes to indemnify WIN for the costs of any necessary legal defence and to support it with all necessary information and documents during a legal defence against third parties.

15. Jurisdiction and Governing LawThe place of jurisdiction and performance shall be the registered office of WIN in Vaterstetten/Munich if the customer is an entrepre-neur, has no general place of jurisdiction in Germany, or has moved

its residence or usual place of abode following conclusion of the contract outside the reach of the law, or if its residence or usual place of abode is unknown at the time a complaint is filed. Otherwise, the general place of jurisdiction of the customer shall apply. The laws of the Federal Republic Germany shall apply with exclusion of UN Convention Relating to a Uniform Law on the International Sale of Goods (CISG).

16. Final Provisions16.1 All information, consents, communications or inquiries with respect to these GTCs, as well as changes or amendments to these GTCs, shall be binding only if made in writing. Email transmission shall constitute written form. For faxes and email, the date of receipt by the other party shall be authoritative.16.2 For online job advertisements published with our partner StepStone, the general terms and conditions of- StepStone Germany AG additionally apply. The general terms and conditions and other written agreements shall remain valid in the event that individual provisions become invalid. In such case, the provision in question shall be construed in a manner that most closely corresponds to the originally intended commercial and legal purposes. December 1st 2012

Contact Summary & categories

Advertising formats & prices

Plan of topics & deadlines Magazine profile Distribution

& circulation Reader survey Online advertising

Other publications

General terms and conditions

WIN-Verlag GmbH & Co. KG

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