media information four local farmers. for local farmers....households across taranaki, manawatu,...

Four local Farmers.For local farmers.

MEDIA INFORMATION

NZFarmer.co.nz NZFarmer.co.nz/Dairy AgTrader.co.nz

For more information or to make a booking, please contact your Stuff Account Manager

Proudly published in association with

Canterbury Farmer is published monthly, inserted into NZFarmer and delivered monthly to over 14,000 farm income-dependant households across greater Canterbury, Nelson, Tasman, Marlborough and the West Coast.

Otago Southland Farmer is a stand alone publication delivered fortnightly to 21,000 farmers and lifestylers across Otago and Southland.

Waikato Farmer is published monthly, inserted into NZFarmer and delivered to 24,000 farm income-dependant households across the greater Waikato, Bay of Plenty and South Auckland.

Central Districts Farmer is published monthly, inserted into NZFarmer, and delivered to 18,000 farm income-dependant households across Taranaki, Manawatu, Whanganui, Hawkes Bay and Horowhenua.

Reach the right rural audience for your businessFour local Farmers reaching every farmer in the four major farming regions ...

National rural solutions

NZFarmer The nation’s weekly farming community newspaper — delivered free to 76,000 farm income-dependant households nationally.

AgTrader New Zealand’s biggest tractor and farm machinery notice board.76,000 copies distributed monthly with NZFarmer.

NZDairyFarmer A trusted source for dairy industry news and on-farm advice. Delivered free to over 25,000 dairy farms nationally every month.

Stuff.co.nz / NZFarmer.co.nz Geo-Connect With Geo-Connect advertisers can target online customers across New Zealand through Stuff.co.nz, NZFarmer.co.nz and top local sites such as WaikatoTimes.co.nz, Press.co.nz and SouthlandTimes.co.nz.

24,000

18,000

14,000

21,000

FARMING HOUSEHOLDS

FARMING HOUSEHOLDS

FARMING HOUSEHOLDS

FARMING HOUSEHOLDS

24,000*READERSHIP

*Nielsen CMI Fused Q3 16 – Q2 17. Average Issue Readership 15+

26,000*READERSHIP

15,000*READERSHIP

27,000*READERSHIP

Full page (37x7)370mm deep x 262mm wide

$2590

Double page spread (37x14)370mm deep x 542mm wide

$4000($7.72 / ccm)

10x3100mm x 110mm

$280

SECOND SECTION

Half double page spread (20x14)200mm deep x 542mm wide

$2590

Half page (H) 200mm x 262mm

$1400

14x7 140mm x 262mm

$980

Quarter page (H)100mm x 262mm

$700

20x3200mm x 110mm

$600

234+

$3600$3000$2400

234+

$2331$1942.50$1554

234+

$2331$1942.50$1554

234+

$1260$1050$840

20x4 200mm x 148mm

$840

234+

$720$600$480

234+

$882$735$588

234+

$540$450$360

234+

$630$525$420

10x4100mm x 148mm

$420

234+

$378$315$252

234+

$252$210$168

RATES / COLUMN-CMCasual rate

$10 per ccm

2-buy discount 10%

$9 per ccm

3-buy discount 25%

$7.50 per ccm

4-buy discount 40%

$6 per ccm

All rates include colour. Rates effective from February 2017 and exclude GST. Rates are per regional Farmer publication.

PREMIER FRONT SECTION POSITIONS AND RATESFront page solus

Page 2

Page 4

Page 5

Page 6

Page 7

Page 8

7 x 7 strip

Half page (horizontal)

Quarter page (horizontal)

Full page



or Full page

70 x 262mm

200 x 262mm

100 x 262mm

370 x 262mm

200 x 262mm

200 x 262mm

370 x 262mm

$1260

$1540**

$770*

$2700*

$1540**

$1400

$2700

FRONT SECTION

FRONT + MIDDLE SECTION ADVERTISING COLUMN WIDTHS Cols 1 2 3 4 5 6 7mm 34 72 110 148 186 224 262

Junior page 280mm x 186mm

$1400

234+

$1260$1050$840

10x2100mm x 72mm

$200

234+

$180$150$130

No advertising (Editorial opinion page)

Page 9

Page 10 (On the farm)




Page 14

Page 15

Outside back cover

Four page wrap





28 x 5

10 x 7

Full page

200 x 262mm

200 x 262mm

200 x 262mm

200 x 262mm

280 x 186mm

100 x 262mm

370 x 262mm

$1400

$1400

$1400

$1400

$1400

$700

$2850**

$8000* 5% loading ** 10% loading

Variable size options – talk to your advertising representative

Variable size options – talk to your advertising representative

2017 PUBLICATION DATES & DEADLINES

Annual spend $2.5K $5K+ $10K+ $15K+ $25K+ $50K+ $75K+ $100K+ $150K+ $250K+ $500K+

Discount 10% 12.5% 15% 17.5% 20% 22.5% 25% 27.5% 30% 35% 40%

WAIKATO FARMER + CENTRAL DISTRICTS FARMER + CANTERBURY FARMER

22 Jan 2018

19 Feb

19 Mar

16 Apr

14 May

11 Jun*

16 Jul

13 Aug

10 Sep

8 Oct

12 Nov

10 Dec

21 Jan 2019

9 Jan

5 Feb (Mon)

6 Mar

3 Apr

1 May

29 May

3 Jul

31 Jul

28 Aug

25 Sep

30 Oct

27 Nov

8 Jan

10 Jan

7 Feb

7 Mar

4 Apr

2 May

30 May

4 Jul

1 Aug

29 Aug

26 Sep

31 Oct

28 Nov

9 Jan

PUBLISHING DATE BOOKING DEADLINE MATERIAL DEADLINE

*Note: Early deadlines apply to Waikato Farmer Fieldays Edition:– Booking deadline 22 May– Material deadline 23 May– Publishing 11 June

Early deadline due to Waitangi Day

OTAGO SOUTHLAND FARMER – FORTNIGHTLY ON FRIDAYPUBLISHING DATE (FRIDAY)

BOOKING DEADLINE (2PM TUESDAY)

MATERIAL DEADLINE (10AM THURSDAY)

19 Jan 2018

2 Feb

16 Feb

2 Mar

16 Mar

30 Mar

13 Apr

27 Apr

11 May

25 May

8 Jun

22 Jun

6 Jul

20 Jul

3 Aug

17 Aug

31 Aug

14 Sep

28 Sep

12 Oct

26 Oct

9 Nov

23 Nov

7 Dec

18 Jan 2019

16 Jan

30 Jan

13 Feb

27 Feb

13 Mar

26 Mar(Mon)

10 Apr

24 Apr

8 May

22 May

5 Jun

19 Jun

3 Jul

17 Jul

31 Jul

14 Aug

28 Aug

11 Sep

25 Sep

9 Oct

23 Oct

6 Nov

20 Nov

4 Dec

18 Dec

18 Jan

1 Feb

15 Feb

1 Mar

15 Mar

28th Mar (Wed)

12 Apr

26 Apr

10 May

24 May

7 Jun

21 Jun

5 Jul

19 Jul

2 Aug

16 Aug

30 Aug

13 Sep

27 Sep

11 Oct

25 Oct

8 Nov

22 Nov

6 Dec

20 Dec

ANNUAL SPEND DISCOUNTS Digital search optimisation service for print advertisements$50+GST per month* Advertisements appearing within Stuff's print products are also published digitally on Neighbourly.co.nz. These advertisements are also search engine optimised to boost the chance of reaching potential customers online and improve organic search rankings.

*Effective from December 2016. A flat handling fee of $50+GST per month is charged to applicable advertisers. The monthly fee is the same regardless of the number of ads published each month in our print products.

INSERTSINSERT PRICING

$75 per 1000

$70 per 1000

$65 per 1000

$60 per 1000

One publication

Two publications

Three publications

Four publications

For insert specifications please talk to your advertising representative.

Use our regional farming publications as a trusted vehicle to deliver your flyers and catalogues to your desired rural market.

Early deadline due to Easter

Advertising Terms and ConditionsPlease refer to advertise.stuff.co.nz/advertising-terms-and-conditions

NEWSPAPER ADVERTISING SPECIFICATIONS

DIGITAL DELIVERYStuff’s newsprint publications will accept print ready

advertising material via the following delivery methods

only:

AdTracker online (ATOL)

ATOL is Stuffs web interface to the production system

and is the preferred method for supplying print ready

material.

It’s an easy-to-use, no-charge service. Contact your Stuff

representative for your login details and visit

stuff.dpsadtrackercloud.co.nz

Tech support:

E [email protected]

Adstream

Tech support:

E [email protected]

P 09 281 3662

adstream.co.nz

Adsend

Tech support:

E [email protected]

P +61 3 9690 2488

adsend.co.nz

AdCompose

Tech support:

E [email protected]

P 0800 ADCOMPOSE (0800 232 667)

CampaignTrack

Tech support:

E [email protected]

P 0508 2267 244

campaigntrack.co.nz

Booking Enquiries E [email protected]

Technical Spec Enquiries E [email protected]

Classified Advertising Please refer relevant contact information at:

advertise.stuff.co.nz/classified-advertising

Additional Information Please refer relevant publication/tab at:

advertise.stuff.co.nz

Postscript compatible (acceptable software)

Adobe lnDesign

Adobe Illustrator

Corel Draw

FreeHand

QuarkXPress

Not Postscript compatible (unacceptable software)

Microsoft Word

Microsoft Powerpoint

Microsoft Publisher

Adobe Photoshop

Note: Adobe Photoshop should be used for image manipulation only.

General

PDF version

Postscript level

ICC compliant

Colour model

1.3

3

No

CMYK only

Fonts & Type

Font embedding required

Font subsetting allowed

Minimum pt. size for colour type

Minimum weight for colour type

Maximum plates allowed for colour type

Minimum point size for reversed coloured type

Minimum weight for reversed colour type

Maximum plates allowed for reversed colour type

Minimum point size for single colour type (100% C, M,Y or K)

Yes

Yes

12pt

Bold

3

12pt

Bold

3

6pt

Images

Format

Minimum resolution for colour images at published size

Minimum resolution for greyscale images at published size

Minimum resolution for black & white (single bit) images

Maximum ink weight

Embedded ICC profiles

Spot colours

Extra channels, transfer curves, or compression

File types: .eps, .tif or .jpg

150dpi

150dpi

600dpi

240%

No

No

No

Files should be created using these applications, saved and supplied as separate, single page PDFs. Ensure supplied artwork is the same as the booking size, with no elements overhanging, additional white space or crop marks. For bleed publications, please refer to the specific rate card/media pack for ad sizes and bleed requirements.

To create PDFs for our advertising specifications, the following distiller job options are available to download and load into your InDesign program:

Newsprint distiller job options advertise.stuff.co.nz/s/Stuff-NP.joboptions

Magazine distiller job options advertise.stuff.co.nz/s/Stuff-MAGS.joboptions

Logos

Format CMYK vector (preferred for best reproduction) or bitmap

QR Codes

Colour model B&W only

media information four local farmers. for local farmers....households across taranaki, manawatu,...

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