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Page 1: Mechikoff Marketing
Page 2: Mechikoff Marketing

IdeaThe

Page 3: Mechikoff Marketing

We can solve problems

easily and in a fun way

Page 4: Mechikoff Marketing

Define our objectives!

Page 5: Mechikoff Marketing

Create a scalable video series that makes learning our products Fun and Useful

Page 6: Mechikoff Marketing

Decrease,

customer support requests

Page 7: Mechikoff Marketing

Increase•Efficiency of on boarding new clients / new hires•Client satisfaction•Happiness of our employees

Page 8: Mechikoff Marketing

The Process

Page 9: Mechikoff Marketing

Concept and Scripting

Page 10: Mechikoff Marketing

Focus each video on message

Page 11: Mechikoff Marketing

Cut the Fat

Page 12: Mechikoff Marketing

•Gather Data for this message Add/take away

•use specific examples to get the point across i.e. past tickets

Page 13: Mechikoff Marketing

Production

TekTegrityCar Chase

The Future

Page 14: Mechikoff Marketing

Keep things visually

interesting

Page 15: Mechikoff Marketing

The tools

Page 16: Mechikoff Marketing

Camera $820

Lens $110

Memory card $45

Tripod $45

Extra battery $44Lighting kit $100

Page 17: Mechikoff Marketing

CS6 Production Premium $1,800Comes with 12 different pieces of software

Final Cut Pro $300

Page 18: Mechikoff Marketing

Computer

Page 19: Mechikoff Marketing

Gear $1464

Computer $1,200 +

Page 20: Mechikoff Marketing

Average$2,664

Page 21: Mechikoff Marketing

•Motivated•Creative•Has the know how of the industry•Loves the company

Page 22: Mechikoff Marketing

Questions?


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