mcn 2011: steve in action and the minnesota digital library

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© Blue Earth County Historical Society www.mndigital.org MCN 2011 Minnesota Digital Library Steve In Action Community Tagging Project

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Scott Sayre, Principal, Sandbox StudiosSome of the most promising recent implementations of social tagging in museums have been developed by members of Steve: The Museum Social Tagging Project. This interactive roundtable offers a frank evaluation of the potential and pitfalls of tagging as a way to engage audiences and enhance collection information. Join us as we celebrate five years of research and be a part of this community debrief on the joys, sorrows, and prospects for social tagging.The session will be moderated by Holly Witchey, a long-time friend and supporter of Steve, who invites both skeptics and fans of social tagging to join the conversation: bring your examples, questions, ideas, and thoughts about the future of social tagging to the discussion!

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Page 1: MCN 2011: Steve in Action and the Minnesota Digital Library

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Minnesota Digital LibraryMinnesota Digital Library

Steve In Action

Community Tagging Project

Page 2: MCN 2011: Steve in Action and the Minnesota Digital Library

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A little context

406 miles

Minneapolis, MN Dassel, MN

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Minnesota Historical Society

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New Brighton Historical Society

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Pierre Bottineau and G. A. Bracket chart the course westward for the Northern Pacific Railway. 1869, New Brighton Area Historical Society

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James J. Hill warehouse on Upper Mississippi River 1869, Minnesota Historical Society

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The Minnesota Digital Library CoalitionThe Minnesota Digital Library Coalition

Page 8: MCN 2011: Steve in Action and the Minnesota Digital Library

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The Minnesota Digital Library Coalition’sMinnesota Reflections

The Minnesota Digital Library Coalition’sMinnesota Reflections

• 105+ cultural heritage institutions

• 55,000 photographs, maps, journals, and documents

• State and federally funded small digitization grants

• Centralized digitization facilities

• 105+ cultural heritage institutions

• 55,000 photographs, maps, journals, and documents

• State and federally funded small digitization grants

• Centralized digitization facilities

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Dancing Bears, 1905, Stearns County History Museum

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Indian Home, 1890, Iron Range Research Center, Chisholm

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Picard Balloon Flight, 1937, Olmsted County Historical Society

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Picard Balloon Flight, 1937, Olmsted County Historical Society

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Picard Balloon Flight, 1937, Olmsted County Historical Society

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Picard Balloon Flight, 1937, Olmsted County Historical Society

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Picard Balloon Flight, 1937, Olmsted County Historical Society

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Mr. & Mrs. Mort Madden on their farm in Lansing, Iowa, 1937, Olmsted County Historical Society

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Here’s the problem!

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Page 23: MCN 2011: Steve in Action and the Minnesota Digital Library

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MDL Steve Tagging Project

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MDL Steve Tagging Project

• Research Question 1Can the Steve tagger be successfully integrated with a “black box” application, such as CONTENTdm, which the MDL uses to present Minnesota Reflections, so it is easy to use and informative from the end-user’s perspective?

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MDL Steve Tagging Project

• Research Question 2What type of marketing, education and training is necessary to engage MDL members and their communities of volunteers and end-users in the tagging of MDL assets?

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MDL Steve Tagging Project

MDL Partner TrainingThe MDL project team conducted 2 training sessions for interested MDL partners and the members of the public they recruit.

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MDL Steve Tagging Project

The training program included:• Definition of tagging• Potential public and institutional benefits of tagging• Overview of the components of a tagging application• How tagging is facilitated within Minnesota

Reflections• How tags can be used to query Minnesota

Reflections• Tagging Q & A• Goals for tag contribution short term and long term

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23,206 Items in the research

476 Items tagged

5,628 Tags/terms collected

31 Registered users who tagged

Some stats from the MDL Steve project research:

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MDL Steve Tagging Project

• Research Question 3What incentives in the way of feedback and interface are required or helpful to encourage and sustain community-generated tags?

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MDL Steve Tagging Project

• Research Question 4What was the perceived usefulness of community-generated tags by the members of the MDL before and after the Steve tagging initiative?

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MDL Steve Tagging Project

• Research Question 5What are the requirements needed to feasibly sustain community-based tagging within the MDL beyond the project period?

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Page 39: MCN 2011: Steve in Action and the Minnesota Digital Library

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Page 40: MCN 2011: Steve in Action and the Minnesota Digital Library

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Visit the Minnesota Digital LibraryVisit the Minnesota Digital Libraryhttp://www.mndigital.org

Scott SayreMinnesota Digital Library

Steve In Action Project Manager

Principal, Sandbox [email protected]

Twitter: @zbartrout