marketing your custom t-shirt business - dtg printer, rhinestone tees, embroidery and more

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Marketing your New Custom T Shirt Business Online and Offline By: Mark Stephenson Director of Marketing www.coldesi.com

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Post on 24-Apr-2015

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Whether you're starting a new apparel decorating business, are thinking of buying a t shirt printing machine, rhinestone transfer system or commercial embroidery machine, marketing your business is the ONLY way you will succeed! At ColDesi, we deal with entrepreneurs who are either just starting to make their own custom t-shirts, or are adding capabilities to an existing shop, and MOST of them have the same set of questions: How can I market my business? Where do I find more customers? Why isn't my website bringing me any business? Do I have to have a website? During this presentation, originally done for a mini-trade show for people getting into the custom rhinestone t-shirt or spangle transfer business, we'll go through the simplest ways to be found both in person AND online. After you're done, you are welcome to call in to ColDesi to discuss the equipment with one of our professionals, and/or marketing ideas for your business too!

TRANSCRIPT

  • 1. Online and Offline By: Mark Stephenson Director of Marketing www.coldesi.com
  • 2. Introductions Location Location In Person and Online Key Words Random Suggestions Q&A www.coldesi.com
  • 3. www.coldesi.com T Shirt Printing Machines Rhinestone Transfer Systems Commercial Embroidery Macines Spangle Transfer Machines Embroidery Supplies Hotfix Rhinestones Garment Printer Inks Who WE Are and What WE do:
  • 4. In Person or Online Who are you and what do you do? Be Obvious www.coldesi.com
  • 5. www.coldesi.com
  • 6. Be Where your Customers Are Say who you are and what you do Wear what you do Networking MAMPAP www.coldesi.com
  • 7. The more people that know what you do, the more business you will get! www.coldesi.com
  • 8. www.coldesi.com
  • 9. Google Places for Business Facebook YouTube Pictures Search: Tampa Custom T-Shirts www.coldesi.com
  • 10. Google Places for Business Facebook YouTube Pictures www.coldesi.com
  • 11. Google Places for Business Facebook YouTube Pictures Search: Tampa Rhinestone T-Shirts www.coldesi.com
  • 12. Google Places for Business Facebook YouTube Pictures www.coldesi.com
  • 13. Google Places for Business Facebook YouTube Pictures Search: Spangle transfer machine or rhinestone chef www.coldesi.com
  • 14. Google Places Facebook YouTube Pictures www.coldesi.com
  • 15. Google Places for Business Facebook YouTube Pictures Search: rhinestone chef apron
  • 16. Google Places Facebook YouTube Pictures www.coldesi.com
  • 17. Pick 3 or 4 phrases that describe your business or product Use them everywhere online Picture descriptions Video descriptions G+ Posts FB posts www.coldesi.com
  • 18. www.coldesi.com
  • 19. Online Offline Fill it all out noone likes a glass Comment online Post something 3-5 days/week in each place Take a picture of every job and post ALWAYS say what you do Give away decals with tees Go to Events Join Meet Ups Wear your business MAMPAP Your Apparel Peers www.coldesi.com
  • 20. 1-877-793-3278 or go to: www.coldesi.com Contact ColDesi