lucas10 ppt ch07

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The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved. chapter chapter 7 7 Supporting Your Ideas Supporting Your Ideas

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Chapter 7 from Lucas' book

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Page 1: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

chapter chapter 77Supporting Your Supporting Your IdeasIdeas

Page 2: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Supporting MaterialsSupporting Materials

• Examples

• Statistics

• Testimony

Page 3: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

ExampleExample

Specific case to illustrate speaker’s ideas

Page 4: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Types of ExamplesTypes of Examples

• Brief

• Extended

• Hypothetical

Page 5: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Brief ExampleBrief Example

Specific case referred to in passing to illustrate point

Page 6: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Extended ExampleExtended Example

Story, narrative, anecdote developed at length to illustrate point

Page 7: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Hypothetical ExampleHypothetical Example

Example that describes fictitious situation

Page 8: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using ExamplesExamples

• Clarify ideas

• Reinforce ideas

• Personalize ideas

Page 9: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using ExamplesExamples

• Make examples vivid, richly textured

• Practice delivery to enhance extended examples

Page 10: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Statistical MeasuresStatistical Measures

• Mean

• Median

• Mode

Page 11: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

MeanMean

Average value of group of numbers

Page 12: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

MedianMedian

Middle figure in group once figures are put in order from highest to lowest

Page 13: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

ModeMode

Number that occurs most frequently in group

Page 14: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using StatisticsStatistics

• Use reliable sources

• Use to quantify ideas

• Use sparingly

• Identify sources

Page 15: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using StatisticsStatistics

• Explain thoroughly

• Round off

• Use visual aids if needed

Page 16: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

TestimonyTestimony

Quotations or paraphrases used to support point

Page 17: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Expert TestimonyExpert Testimony

Testimony from recognized experts

Page 18: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Peer TestimonyPeer Testimony

Testimony from ordinary people with firsthand experience, insight on topic

Page 19: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Direct QuotationDirect Quotation

Testimony presented word for word

Page 20: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Quoting Out of Quoting Out of ContextContext

Distorting statement by removing it from words, phrases around it

Page 21: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

ParaphraseParaphrase

Restate source’s ideas in your own words

Page 22: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using TestimonyTestimony

• Quote, paraphrase accurately

• Use testimony from qualified sources

Page 23: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Tips for Using Tips for Using TestimonyTestimony

• Use testimony from unbiased sources

• Identify people you quote, paraphrase

Page 24: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

Citing Sources OrallyCiting Sources Orally

• Name of document

• Author or sponsoring organization

• Qualifications

• Date

Page 25: Lucas10 Ppt Ch07

The McGraw-Hill Companies © 2009 Stephen E. Lucas. All rights reserved.

ExampleExample

“Kimberly Palmer, financial columnist for U.S. News & World Report, reported in the January 28, 2008, issue that graduating students now owe an average of $15,500 in student-loan debt.”

Page 26: Lucas10 Ppt Ch07