location guru product and solution
TRANSCRIPT
LocationGuru Corporate Presentation
2016
LocationGuru
Product and Solution Portfoliofor
Telco
National Regulatory Requirements
Personal Security
Corporate/EnterpriseApplications
M2M Applications
Enabler to otherApplications
• Location of Emergency Calls (E112/E911)• Lawful Interception and Lawful Telemonitoring
• Family / Friend Tracking• Item Tracking
• Asset/Fleet Management, Logistics• Workforce Management• Field Services Management
• Location fix at installation, movement registrations• Location at alarm/event/reading device, etc.
• Advertisements, coupons, market intelligence• Telco's own radio network planning, customer care, etc.
Why Location based Platform? - Key Drivers
End to End Capabilities for Location based services
Location Servers
• SmartGeo GMLC• SmartGeo SMLC• SmartGeo Mass
Location System (MLS)
SmartGeo LBS Platform Applications
Middleware
• SmartGeo Middleware Server
• Open APIs
Enterprise Applications
• TeamPilot (Workforce Management)• SmartDelivery (Delivery
Logistics Management)• SmartAds (Location Based
Advertising)
Consumer Applications
• SmartBuddies (Buddy Tracker)• SmartTrace (Share
Location Updates)
• System Integration and Development• Service Management• Customizations• Tech Support Services
Professional Services
SmartGeo is a proven carrier-grade, modular platform with reach of 250M+ mobile subscribers
SmartGeo MLC GMLC
Mobile Positioning Server
Control Plane (SMLC)Cell-ID, ECID (CID+TA+NMR)
User PlaneGPS, aGPS, Glonass
Hybrid(Best of control plane/user
plane)
Cellular Network(ex. EDGE, GPRS, UMTS)
GIS
User Profile
External Applications(Emergency, Lawful Intercept, Commercial LBS)
SmartGeo Location ServerSmartGeo Location Server provides robust, scalable and fault-tolerant GMLC and SMLC solutions for carriers to offer location based services
SmartGeo SMLC
High scalability & availability Carrier grade deployment ensuring high availability and on demand scalability.
Multiple location methodsProvides CID + Azimuth +
TA/RTT + NMR based location determination
Better accuracySophisticated algorithms
providing better accuracy
Multi network supportSupports 2G, 3G AND LTE
networks
ReportsAnalyze Productivity. Performance. Key Metrics.
InteroperabilitySupports multiple OEMs across multiple networks
“SmartGeo SMLC provides robust, scalable and fault-tolerant network based Enhanced Cell ID (ECID) location determination solution for carriers to offer location based services.”
SmartGeo GMLC
“SmartGeo GMLC provides robust, scalable and fault-tolerant standards compliant location gateway solution for carriers to offer location based services.”
Standards complianceSupports MLP v3.2 requests for location determination
Consent & privacy management
Sophisticated algorithm providing better accuracy
Multi network supportSupports 2G, 3G AND LTE
networks
High capacity with HA supportCarrier grade deployment ensuring high availability and on demand scalability.
CGI DB sync Automation
Automated CGI DB update mechanism
Reports
Analyze Productivity. Performance. Key Metrics.
SmartGeo Mass Location System
Mass LocationLocate subscribers in
large numbers. No overloading of network
Multiple location sources
Cellular network. Wi-Fi. GPS.
Location validation Validates location for its
correctness and authenticity
Location accuracy improvementsLocation accuracy enhancements using advance attributes captured in probes.
Filtered resultsBoundary conditions refinement using real-time locations.
VisualizationHeal Maps. Cluster Maps. Mash ups.
“Cloud based Mass Location Platform to locate mass people passively without loading core network”
SmartGeo Mass Middleware
“Cloud based LBS middleware platform to enable rapid development, delivery and management of location aware solutions connecting the power of Telco networks and innovative, niche developer solutions.”
VisualizationHeal Maps, Cluster Maps, Mash ups
O & M UICentral O&M Console. Performance. Key Metrics. Support.
Manage & ControlDeveloper & Application
on-boarding. Usage Monitoring. Policies.
Security. Access.
Enterprise LBSRoute. Trip. Deviation
Alerts. Geo-fencing. ETAs. Custom Places.
Identity, Consent & Privacy
Application level & User Level privacy & consent management.
Positioning APIUnified Location. Last
Known Location. Location History.
Build77 APIs. Mobile SDK.
Single point of Integrations.
MonetizeBilling & Charging. API consumption based models.
Enterpriseand
Consumer Applications
Team Pilot – Enterprise Workforce Management “TeamPilot is a Mobile Resource Management solution for Enterprises to efficiently & effectively manage its field resources.”
ReportsAnalyze Productivity. Performance. Key Metrics.
Task managementPlan. Assign. Monitor.
Analyze.
VisibilityReal time map view of
field resources
AttendanceMobile attendance from field. Rule based policies.
PaperlessField information
collection. Customized Forms.
Time trackingTrack time by tasks, breaks, travel.
SmartDelivery – Enterprise Delivery Management
“SmartDelivery is a Delivery Management solution that improves productivity, reduces costs and enhances customer satisfaction for Companies involved in distribution and logistics.”
PaperlessField information
collection. Proof of Delivery. Feedback. COD
Details.
Delivery PlanningRoute Planning. Fleet
Assignment. Schedule.
Monitor & ManageMonitor & Manage Delivery/Pickup Orders in real time with ETAs.
Easy IntegrationsPush-pull information from enterprise backend systems.
ReportsAnalyze Productivity. Performance. Key Metrics.
VisibilityReal time map view of
delivery personnel
SmartAds – Location based Advertising
“SmartAds is a Location Based Advertising platform for business to send promotional messages to targeted audience effectively at the right place and right time.”
TargetLocation. Time. Profile.
Reach audience near your business.
ReachWorks on any phone. No
App, Internet or Smartphone required.
TrustedOpt-In, Opt-out models. Throttling control.
OptimizeTrack campaign in real time and optimize.
ProfileDemographics. Preferences. Behavior. Segment.
Design campaignYour campaign, your way.
Design. Schedule. Track
SmartBuddies – Family / Friend Finder
“SmartBuddies is a powerful yet simple app to locate, update and communicate with your friends and family.”
Manage buddy listAdd/Delete Buddies in
your list
Locate friendsShow friends location on
map
Trail friendsSet trail to get periodic
location updates of friend
Geo-fenceAlerts on arrival/ departure from place of interest
PrivacyControl your privacy by managing when others are allowed to locate you
Location historyView past locations on map
SmartTrace – Broadcast Location Update
“SmartTrace is a fast, safe, and simple way to share your location safely in real time with anybody you want”.
Share TraceSend series of location
updates to friends.
Request TraceRequest location updates from friends for a period.
Timed AlertsLocation updates shared
at timed intervals for a fixed period.
Destination AlertLocation updates shared at timed intervals until arrival at a place of interest
PrivacyNo buddy list management. Location shared only with whom, when and until you want.
Easy ReachWorks on any phone. No App, Internet or Smartphone necessary.
6 weeks to Go to Market Minimum Integration Generate Business from Day One
Proven and Widely accepted Solution
E-Commerce FMCGThird Party Logistics
• Very Easy to Deploy
• Subscription based model
• Multi-tenancy Architecture
• High ARPU & stickiness
• Best Training and Support from LocationGuru
Telecom
Drive Business through Enterprise LBS Applications
Advantage Us!
Location focused
company.
Deep domain expertise.
Carrier grade platform.
Modular & customizable
solution.
Commercial deployments.
Under-standing of
Carrier needs.
Why LocationGuru for Telecom Operators?
Mumbai Office:
204A, B2 Wing, Boomerang,
Chandivali Farm Road, Chandivali,
Mumbai 400072 INDIA.
Ph: +91-22-2847-5705
Nagpur Office:
Lambent IT Park 46-48,
Harihar Nagar, Besa, P.O. Pipla,
Nagpur: 440034 INDIA.
Ph: +91-712-6604712
Fax: +91-7103-281364
Thank You
Contact: [email protected]