How we do it?

Local SEO

Summary •  Local SEO has become a must for small and medium

businesses.

•  64% of local customers use directories and online search engines to find a local service provider.

•  Top ranking on Google maps for keywords related to Client Industry

•  100% Complete profiles of their business

•  Search engine friendly site

•  Improve leads

Objective

Local SEO Strategy

Process STEP – 1 SETUP & ANALYSIS: ü  Google Analytics Setup

ü  Webmaster Tools Setup

ü  Competitor Analysis

ü  Back Link Analysis

ü  SERP Analysis

ü  Website Analysis

Google Places

•  Places page includes: ü  Photos of owner, staff and the facility ü  A video ü  Short description and keywords ü  Address, contact numbers and homepage URL ü  Selection of right Category etc. • 

•  Full Optimization of Google Place profile for both location Camden and Brighton Le Sands via Google Business Listing

Process

STEP – 2

Process

STEP – 3 Local Business Setup

ü  About Company Pages - Created & Optimized

ü  Yahoo & Bing Portal Listing (Includes verification and management of listings on Google ,Yahoo and Bing in local search engines across the Web.)

ü  Registration to Additional Business Sites & Yellow Pages

ü  DMOZ Submission

ü  Submission to Additional Local Web directories

ü  Setting up pages at Review Sites

Process

STEP – 4

On Page Optimization:

ü  Google Page speed Optimization ü  Sitemap.xml Generation ü  Geo Based Meta Title writing + Optimization ü  Geo Based Meta Description writing + Optimization ü  H1 Tag Optimization ü  Image Name +Alt Tag Optimization ü  Canonical Optimization ü  Robots.txt Optimization ü  Outbound Links Optimization ü  404 Redirect Optimization ü  Structured Data

ü  Integrate their both location on contact us page ü  Add location details on footer section of website

ü  Optimization of 'Contact us' page

ü  Improve off-site SEO like citation and backlink creation

ü  Optimizing Reviews for the business

Optimization of other fact

STEP– 5

Process

Process

STEP– 6

Local Business Promotions (Ongoing Monthly Promotions):

ü  Facebook , Twitter. Google +Updates ü  Video Promotions ü  Citations ü  New Local Directories, YP , Reviews & Ratings ü  Enhanced Social Media Branding ü  Local Classified Ad Marketing ü  Blog Promotion ü  Press Release Promotions ü  Article Marketing ü  Infographics

Results

ü  An average of 4-7 leads each day via search engines

ü  Increased ROI when compared to PPC advertising

ü  Exceedingly higher success rate with minimal investment

By  pu&ng   the   steps   that  we   covered   to  work   ,   you  will   be   able   to  understand  that  how  a  Local  SEO  play  a  role  in  Google’s  map  search  result   that   will   help   generate   phone   calls   and   visits   from   highly  targeted  potenAal  customers.  

 

 

Get  Your  Free  Web  Strategy  Score  ,  Visit  our  Website  at    

www.ezrankings.org