linkbuilding with ux is new seo
TRANSCRIPT
Link building with User Experience
is “NEW SEO”By Josue Valles (Content Marketing strategist)
@Simplilearn
Now, some things that were important in the past (keywords, anchor text, and even backlinks) are not as important
as they used to be.
Well, since search engines are not capable of processing and
understanding text, video, and images as human beings do, they need to
focus on how users behave on your site to find out if it’s relevant.
1. Time on Site
Google figures out whether your page is relevant for a specific query or not is by analyzing the time users spend on your site.
For Example, Let’s say you have created a post called…
“6 steps to launch a good
party”
a user performs a search on Google and
found your post
after 3 seconds the user clicks
the back button
Read the complete guide here
Solutions to increase time on site
#1. Create awesome content that solves your audience’s problems.
#2. Improve site speed.
#3. Internal linking
2. Click Through Rate
if more people click on your page, the higher Google will place it in search results.
Focus on Building a Brand
Read the complete guide here
People love brands. In fact, it’s proven that people are more likely to share, comment and even link back to big
brands’ content rather than to content from little-known websites.
For example, if someone is looking for that specific brand content, Google has no option, it needs to show that brand on its results. Otherwise that person
would get disappointed.
If you take the time to build a brand rather than only building links, you’ll see a better return on investment in
the longer run.
Link building is only dead if you don’t focus on
UX.
Read the complete guide here
Read the complete guide here
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