lane change network your way to a new career day1 final 9 19 2011
DESCRIPTION
Presentation for Life Long Learning Course University of Utah Day 1TRANSCRIPT
copyright What's Working Well?, llc 2011
Lane Change: Networking your way to your next career
• Day 1
Mary Cosgrove, SPHR CEO, What’s Working Well?®llc
LifeLong Learning -09/20/2011
copyright What's Working Well?, llc 2011
Agenda
• Career Strategies – What should you consider?
• Expertise + Find-ability + Strategic Alliance = Employability
• Networking it’s all Social and Strategic– Linked-In, FB,
copyright What's Working Well?, llc 2011
Introductions
• Name - why you are here?
• Describe your perfect job.
• I would really like to do______ but ______
Career Strategies
• Strategies– a behavior, structure, or other adaptation that
improves viability
• Career Viability
copyright What's Working Well?, llc 2011
Career Structures
• What we thought was true?• Structures change fast• 40% of the working population is considered
part time, freelance, consultant – cobblers
• If your not a cobbler – probability is high you will be at some time in your career
• Government, SBA and other support systems haven’t caught up with this reality
copyright What's Working Well?, llc 2011
Consider
• Every job direct or contract is temporary
• You need to think of yourself as a free agent
• Your always looking for work – filling the pipeline
• Staying connected even more critical
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Expertise + Find-ability + StrategicAlliance = Employability
Expert or in the process of becoming one – takes 10 yrs
to become+
You add more value than you cost your employer
IndispensableAdopted from Amy Adler: Inscribe Express
Resource: http://indispensablebymonday.com
copyright What's Working Well?, llc 2011
Expert & Indispensable
Expert or in the process of becoming one – takes 10 yrs to become
+You add more value than you cost your
employerIndispensable
Adopted from Amy Adler: Inscribe ExpressResource: http://indispensablebymonday.com
copyright What's Working Well?, llc 2011
Find-ability
Is there a missing link between you and your next engagement?
Manage your presence – online & in personFilling the Pipeline
Strategic Alliances
• Those key people who provide a stepping stone to something more or something else
• Within your organization and outside your organization
• Varied ages, within and without of your “expertise”
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NetworkingIt’s all social
NetworkWhat is it?Why bother?Who is in yours?
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How do you network now?
• Affinity Groups
• Neighborhood
• School – Alumni Association– U of Utah
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Weak Ties + Strong TiesTotal Network
• Weak Ties – provide access to information and resources beyond those available
• Strong Ties – Motivation to assist and more easily available
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Human Resources and Recruiters
• 90% use social networking for recruiting– 75% reported successfully hired through
social networks
Most Popular• LinkedIn 89%• Facebook 55%• Twitter 45%
Jobvite’s Social Recruiting survey.600 HR Respondents
Reported in HR Executive9/16/2010
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Be Seen
• If you’re not there – get there
• Utilize apps to add depth and breadth
• Create an on-line presence – sharing documents, blogs
• Join Groups
• Answer Questions
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Be Found
• Understanding Key Words in your industry
– Job Descriptions– Job Postings– What do you do?
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Optimize Your Online Presence
• Recruiters and hiring managers must believe in your expertise.– Use the right language in LinkedIn and everywhere
else you can be found online
• Personality counts – Authentic Voice– Stand out in your industry as yourself.– Don’t be who “they” want you to be; be who you
are
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The “I am” Statement
• AKA– Unique selling proposition– Personal branding statement– Elevator pitch
• What is yours?– Interviews and chance meetings– Online presentation
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I AM
• Descriptor
• Intention
• Outcome
• Project Manager
• Who aligns people, inventory and process
• Resulting in repeatable, on time, on budget production line installations
copyright What's Working Well?, llc 2011
LinkedIn Success Strategies: How Will You Get Found?
Your profile tagline or headline:The most important part of your profile
and the easiest to tweak
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Search Engine Optimization
• SEO – key words
• What would someone search on
• Experiment – search yourself – do you show up?
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
copyright What's Working Well?, llc 2011
Building Your Profile
• Review – Public or not– What do you want others to see?
copyright What's Working Well?, llc 2011
Home Work
• Set up your profile or tweak it• Link with me – I will provide feedback• In class review• Next week – research, groups, questions etc.
copyright What's Working Well?, llc 2011
Summary
• Workforce Trends – You’re a free agent act like one
• Career Management – You’re never done• Indispensability + Find-Ability + Strategic
Alliance = Employability
copyright What's Working Well?, llc 2011
Questions